south australian tourism commission act 1993

We are committed to growing our visitor economy to $12.8 billion by 2030 so South Australia thrives

Tourism is a key economic driver.

Launched in August 2019, our South Australian Visitor Economy Sector Plan 2030 has a bold ambition for 2030 –   targeting $12.8 billion in visitor spend and generating 52,000 jobs.  

We are focused on marketing our state to key markets and bringing new and exciting events and festivals to South Australia.

The visitor economy is important to our state.

Much of the economic benefit it brings to South Australia flows to regional communities and it has a positive impact on other industries such as agriculture, wine, retail, education, real estate and transport.

Our tourism industry employs 34,000 South Australians, and as of December 2023, is worth $10.1 billion.

We work closely with our tourism industry to realise the opportunities for our state that are outlined in the South Australian Visitor Economy Sector Plan . 

Our purpose

We were established under the South Australian Tourism Commission Act 1993 . Our purpose is to assist in securing economic and social benefits for the people of our state through promoting South Australia as a tourism destination including the promotion of events and festivals and the further development and improvement of our state’s tourism industry.

We will make a difference so South Australia thrives by achieving our bold ambition for 2030: growing the visitor economy to $12.8 billion, generating 52,000 jobs.

Strategies and Plans

We have strategies in place to help the state’s tourism industry reach its full potential. Find out more here .

Our corporate plan can be found here .

This page relies on JavaScript to function. Please enable it. Thank You! 🚀

• Legislation subscriptions
• Terms and conditions
• Online only

South Australian Tourism Commission Act 1993

• Yes, subscribe
• Product Details

• Skip to content
• Skip to navigation
• Your Premier
• Your government
• South Australian Economic Statement
• Hydrogen Jobs Plan
• Early Childhood Royal Commission

Premier of South Australia

• Message from the Premier

New Chair appointed to South Australian Tourism Commission

David koch has today been appointed the next chair of the south australian tourism commission (satc)..

A passionate South Australian and media professional, Mr Koch is a leading advocate for small business and a high-profile finance commentator.

He is the Executive Chairman of Pinstripe Media and has been Chair of the Port Adelaide Football Club since 2012.

Mr Koch was host of the Sunrise program on the Seven Network for over 20 years.

As Chair, Mr Koch will work with the SATC Board to set the strategic agenda for the Commission, which is an independent statutory authority administered under the South Australian Tourism Commission Act 1993 .

The appointment is for a period of 3 years and is effective from 2 July 2024.

Mr Koch replaces Mr Andrew Bullock, who has served as Chair of SATC since 2019.

South Australia’s visitor economy has experienced a strong recovery from the COVID-19 pandemic, with latest data from Tourism Research Australia demonstrating a spend of $10.1 billion in the December 2023 quarter, up 20% from the December 2019 quarter of $8 billion.

South Australia has also recently experienced an unprecedented events season, which has included the Santos Tour Down Under, Fringe and Adelaide Festivals, WOMADelaide, Gather Round, LIV Golf, as well as Tasting Australia presented by RAA Travel.

The festivities continue tomorrow night when the CommBank Matildas play at Adelaide Oval for the first time in history, as they take on China PR in an international friendly ahead of the Paris Olympics.

Later this year, Emirates will resume direct flights to Adelaide with the SATC also targeting further direct flights including from key Asian markets.

Attributable to Peter Malinauskas

Kochie is a well-known figure to all Australians and has always been tremendously passionate about his home State of South Australia.

He has long-been a fierce advocate for small business which is the lifeblood of our tourism industry.

Through major events like LIV Golf and Gather Round, the eyes of the nation and the world are upon us. We need to capitalise on these opportunities to sell what South Australia has to offer as a unique holiday destination for both interstate and overseas travellers.

I’d like to thank Andrew Bullock for his dedicated leadership of the SATC over the past five years.

Attributable to Minister for Tourism, Zoe Bettison

There is a great momentum around South Australia as we continue to tell the rest of the world our story as a state, and the economic trajectory we are on.

We are very fortunate to have someone of the calibre of David Koch to lead the work of our State’s Tourism Commission. David will give us some fresh perspectives that will enable our sector to keep growing as we outpace the nation.

I’d like to thank our outgoing Chair Mr Andrew Bullock who has served SATC with great professionalism over the last five years.

This period included the COVID-19 pandemic, which was the most challenging time that the tourism industry has ever encountered, as well as our response to the River Murray floods of 2022.

Attributable to David Koch, newly appointed Chair of SATC

We have so many advantages in South Australia that make us an ideal destination for holidaymakers.

We do the best food and wine in the nation, and we have some of the nation’s most spectacular regions.

We also retain a reputation for delivering first-class major events and festivals.

More recently, the perceptions of Adelaide and South Australia have shifted significantly on the east coast – and we have an opportunity to capitalise on this momentum to grow our tourism sector even further.

I have a passion for small business so a particular focus of mine will be trying to help those in tourism to grow their business through innovation.

I’m excited about the opportunity to Chair the South Australian Tourism Commission and I look forward to working with the Board and the SATC team to market our great State, grow our tourism sector, and support the many businesses that rely upon its success.

Tourism is a huge economic generator and employer for any State which ultimately flows through to providing increased resources for other community services.

Attributable to Emma Terry, CEO South Australian Tourism Commission

It’s an exciting time for tourism in South Australia and we have been working closely with industry to build momentum and position South Australia as a destination of choice.

On behalf of the SATC, we look forward to working with Mr Koch to market South Australia to the world and continuing to grow tourisms contribution to the State.

🇺🇦    make metadata, not war

South Australian Tourism Commission Act, 1993, No. 26

• South Australia
• Legislation

Similar works

Flinders Academic Commons

This paper was published in Flinders Academic Commons .

Having an issue?

Is data on this page outdated, violates copyrights or anything else? Report the problem now and we will take corresponding actions after reviewing your request.

Positively Adelaide

🚀David Koch Named as the New Head of South Australian Tourism Commission

Today’s email is brought to you by Empower your podcasting vision with a suite of creative solutions at your fingertips.

Keep reading with a 7-day free trial

Subscribe to Positively Adelaide to keep reading this post and get 7 days of free access to the full post archives.

• Skip to content
• Skip to navigation
• Start a new chapter at your local library
• First look at new tower for Flinders Medical Centre
• Infrastructure
• Industry & Business
• Environment
• Lifestyle & Events

Koch appointed chair of South Australian Tourism Commission

Kochie new chair of south australian tourism commission.

Well-known media and football personality David Koch has been appointed the next Chair of the South Australian Tourism Commission (SATC).

A passionate South Australian, Koch is a leading advocate for small business and a high-profile finance commentator. He is the Executive Chairman of Pinstripe Media and has been Chair of the Port Adelaide Football Club since 2012.

Koch was host of the Sunrise program on the Seven Network for more than 20 years.

As Chair, Koch will work with the SATC Board to set the strategic agenda for the Commission, which is an independent statutory authority administered under the South Australian Tourism Commission Act 1993. The appointment is for a period of three years and is effective from 2 July 2024.

Koch said South Australia had many advantages that made it the ideal destination for holidaymakers.

“We do the best food and wine in the nation, and we have some of the nation’s most spectacular regions,” he said.

“We also retain a reputation for delivering first-class major events and festivals. More recently, the perceptions of Adelaide and South Australia have shifted significantly on the east coast – and we have an opportunity to capitalise on this momentum to grow our tourism sector even further.”

Koch said he has a passion for small business and intended to help those in tourism grow their business through innovation.

“I’m excited about the opportunity to Chair the South Australian Tourism Commission and I look forward to working with the Board and the SATC team to market our great state, grow our tourism sector, and support the many businesses that rely upon its success,” he said.

“Tourism is a huge economic generator and employer for any state which ultimately flows through to providing increased resources for other community services.”

South Australian Tourism Commission CEO Emma Terry said it was an exciting time for tourism in SA and that the SATC had been “working closely with industry to build momentum and position South Australia as a destination of choice”.

“On behalf of the SATC, we look forward to working with Mr Koch to market South Australia to the world and continuing to grow tourisms contribution to the state.”

Koch replaces Andrew Bullock, who had served as Chair of SATC since 2019.

South Australia’s visitor economy has experienced a strong recovery from the COVID-19 pandemic, with latest data from Tourism Research Australia demonstrating a spend of $10.1 billion in the December 2023 quarter, up 20 per cent from the December 2019 quarter of $8 billion.

The state has also recently experienced an unprecedented events season, which has included the Santos Tour Down Under, Fringe and Adelaide Festivals, WOMADelaide, Gather Round, LIV Golf, as well as Tasting Australia presented by RAA Travel.

Later this year, Emirates will resume direct flights to Adelaide with the SATC also targeting further direct flights including from key Asian markets.

• Skip to content
• Skip to navigation

South Australian Legislation

• Regulations & Rules
• Proclamations & Notices

COVID-19 Directions

• Features of SA legislation
• As made and A-Z legislation
• Authorised versions of legislation
• Bills and Acts
• Legislative instruments (subordinate legislation)
• What's new?
• Index to SA legislation
• SA Minister Lists
• On this website
• Administrative Units
• Regulations Expiry Program
• As made Acts 1837-2002
• 1936 & 1975 Consolidations
• Divisional Penalties
• Letters Patent
• SA councils
• Purchase hardcopy legislation
• Searching this website
• As made (numbered) legislation
• A-Z Regulations and Rules
• A-Z Proclamations and notices
• A-Z Aquaculture and Environment Protection Policies
• Related websites
• Subscribe to updates

Legislation

For information about south australian legislation see   understanding legislation ., regulations and rules, proclamations & notices.