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Here’s how this year’s Blenders Pride Fashion Tour celebrated fashion and design like never before

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Blenders Pride Fashion Tour 2019-20 Grand Finale

Priyanka Chopra Jonas at the Grand Finale

Arjun Kapoor, Anamika Khanna and Janhvi Kapoor at the Kolkata event

Actor Ankur Rathee walking the ramp in New Delhi

Collection Gallery

Blenders Pride Fashion Tour has celebrated fashion and design on a grand scale ever since its inception. It has always captured the zeitgeist of the fashion world through fashion shows and much more. This year, for the landmark 15th anniversary, the platform introduced a path-breaking format, as well as collaborated with the Fashion Design Council of India (FDCI)—led by Mr. Sunil Sethi—to present a grander-than-ever festival of fashion. As a meaningful expression of success and individuality, it presented ‘Pride’ as the theme, with Craft, Blend, and Identity becoming the canvases of expression throughout the journey. “With this tour, we are thrilled to expand the horizons and understanding of fashion in the country by going a notch above,” said curator-in-chief and designer, Ashish Soni. “This edition takes the next step in the fashion arena with its new format.”

The city chapters

The 2019-2020 tour travelled to Kolkata, Hyderabad, Delhi and Mumbai, where celebrated and distinguished designers like Anamika Khanna, Manish Malhotra and Abu Jani Sandeep Khosla, respectively, presented their themed works. The Kolkata chapter spoke of the city’s extraordinary ‘Craft’ with Khanna’s young and flamboyant collections. The Hyderabad chapter brought alive the theme of ‘Identity’ through Malhotra’s statement silhouettes that represented the sponge trend—one of the most pervasive and dominant trends today. The Delhi chapter embodied the theme of ‘Blend’ by combining the classical with avant-garde through duo Abu Jani Sandeep Khosla’s timeless collections.

Not just that, the talented Arjun Kapoor and the effervescent Janhvi Kapoor walked the ramp in Kolkata; gracious Kareena Kapoor Khan and the dapper Kartik Aaryan in Hyderabad; and one of the most passionate next-gen actors Sara Ali Khan in Delhi. All the city chapters culminated in Mumbai for a grand finale.

The grand finale

The larger-than-life grand finale of Blenders Pride Fashion Tour 2020 was kicked off in Mumbai. The event, with the theme ‘The Pride of India’, saw the who’s who of the industry in attendance. A landmark edition, the finale surpassed all expectations.

The main runway featured the works of 15 eminent designers, including Manish Malhotra, Gaurav Gupta, the late Wendell Rodricks, JJ Valaya, Anamika Khanna, Abu Jani Sandeep Khosla, Anju Modi, Raghavendra Rathore, Suneet Varma, Rajesh Pratap Singh, Abraham & Thakore, Monisha Jaising, Rohit Gandhi & Rahul Khanna, Namrata Joshipura and Ashish N Soni. Adding to the grandeur was brand ambassador and global icon Priyanka Chopra Jonas who opened the show owing to her long-spanning association with Blenders Pride.

The audience witnessed haute couture ranging from contemporary and traditional Indian outfits to pant suits and gowns sent down the runway. The live music and dance acts running simultaneously made the entire show an experiential journey.

Moreover, a closer glance at the tour proves that it went beyond the conceivable, to serve us fashion in an unconventional and format-altering way.

A display of over 80 statement pieces in each of the four cities, the Collection Gallery created a universe of ‘Pride’ through three themes—Craft, Blend, and Identity. It boasted statement pieces from the country’s biggest fashion designers like Rajesh Pratap Singh, Anavila Mishra, Anju Modi, Suket Dhir, Rahul Mishra, Shahab Durazi, Amit Aggarwal, Hemant & Nandita and Gaurang Shah among others. As well as monochrome and colour pop lehengas and dhotis, the visitors saw bold tuxedos and dresses.

The Showcase

Young and aspiring designers and models, too, got a chance to display their talent and get mentored at a platform as big as Blenders Pride Fashion Tour. The Showcase is their new initiative that gives a platform to the finest designers and models in the country, and provides a unique opportunity for the young lot to display their talent. A hunt that went on for two months unearthed undiscovered talent across India and offered them a platform that provided great exposure and learning. The lucky few who emerged as winners were designers Ikshit Pande (Quod), Sushant Abrol (Countrymade) and Stanzin Palmo (Zilzom), as well as models Ritu Chauhan, Poojan Solanki and Preethy Prabhakaran.

Style Forum

The Style Forum at all city chapters featured an intellectual exchange of ideas related to the world of fashion, focusing on the journey of the Indian fashion industry and what the future holds for it. The audience was also given an insight into topics such as the importance of sustainability in current times.

Some industry stalwarts across the discussion panels of four cities included Anaita Shroff Adajania, Namrata Joshipura, Anju Modi, Ruchika Sachdeva, Sunil Sethi, Aparna Pinky Reddy, Kunal Rawal and so on. Their thought-provoking ideas provided a breakthrough opportunity for students and young aspirants who were in the audience.

When the path-breaking events came to an end, the attendees took home a great memory of Indian and Western fashion at its best. Marked by city chapters, interactive sessions and a country-wide talent hunt, the milestone edition added another feather to its cap by firmly establishing the theme of “Pride” and taking a new approach to introducing fashion to the world. We can only look forward to what the iconic platform has to offer next.

To know more about Blenders Pride Fashion Tour, click here .

• Anamika Khanna
• Dhruv Kapoor
• Gaurav Gupta
• Kunal Rawal
• Manish Malhotra
• Priyanka Chopra
• Rahul Mishra
• Tarun Tahiliani
• Wendell Rodricks

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Mumbai Edition: Blender's Pride Fashion Tour powered by FDCI

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Beckoning a new vision, Blenders Pride Fashion Tour 2019-20 powered by Fashion Design Council of India culminates with a larger-than-life finale in Mumbai

15 acclaimed designers showcase ‘The Pride of India’ with Priyanka Chopra Jonas at her stylish best

New Delhi, February 22, 2020: Bringing the universe of pride to life, the celebrated Blenders Pride Fashion Tour went beyond conventional runway shows in its milestone 15 th edition to unveil a breathtakingly new face of fashion. The fashion extravaganza culminated in a larger-than-life finale, ‘The Pride of India’, in collaboration with FDCI, in Mumbai with 15 eminent designers, namely, Abraham & Thakore, Abu Jani Sandeep Khosla, Anamika Khanna, Anju Modi, Ashish N Soni, Gaurav Gupta, JJ Valaya, Manish Malhotra, Monisha Jaising, Namrata Joshipura, Raghavendra Rathore, Rajesh Pratap Singh, Rohit Gandhi & Rahul Khanna, Suneet Varma, and Wendell Rodricks. Adding to the grandeur of the evening was brand representative Priyanka Chopra Jonas, who looked spectacular.

Charting a unique course, the iconic 15 th year of Blenders Pride Fashion Tour came with a path-breaking format with designer Ashish Soni as curator-in-chief, and an exclusive collaboration with the Fashion Design Council of India (FDCI), the industry thought leader. By focussing laser sharp on fashion, the tour presented festivals of fashion and created a universe of pride through its three themes – Craft, Blend and Identity. While ‘Pride’ as a meaningful expression of success and individuality continued to take center-stage in this edition, it is actually India with its indigenous ‘craft’, ‘blend’ of diverse influences, and a distinctive ‘identity’ that became the canvas of expression this year.

Stepping into the fashion spotlight as always, the tour also launched a new element – The Showcase – to provide a breakthrough opportunity for aspiring fashion designers and models to be mentored and display their talent at this year’s Blenders Pride Fashion Tour.

The festivals of fashion at Blenders Pride Fashion Tour in Mumbai included segments such as the Collection Gallery, The Showcase, and Style Forum, each of which celebrated a whole new facet of fashion. An artistic display of 82 iconic pieces, The Collection Gallery was spread over three zones – Craft, Blend, Identity – including 78 famed designers such as Alpana Neeraj, Akaaro by Gaurav Jai Gupta, Shantanu & Nikhil, Anavila Misra, Ikai by Ragini Ahuja, Kiran Uttam Ghosh, Shahab Durazi, Naushad Ali, Swati Kalsi, Payal Jain, Rahul Mishra, Pankaj & Nidhi and Dhruv Kapoor. The Showcase presented the work of winning designers Ikshit Pande (Quod), Sushant Abrol (Countrymade) and Stanzin Palmo (Zilzom).

At the Style Forum, industry stalwarts such as Ashish Soni, David Abraham, Namrata Joshipura, Kunal Rawal, Chinki Sinha and Sunil Sethi, with Anaita Shroff Adajania as moderator, came together for an intellectual exchange of ideas in the fashion arena, focusing on the topic ‘What’s the journey been for the Indian fashion industry and what does the future hold?’

Speaking on the occasion, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, said , “In its 15th year of spearheading fashion in India, Blenders Pride Fashion Tour moved beyond conventional shows to become a celebration of all things fashion with a new vision. With its path-breaking format, the milestone edition of the tour enhanced the appeal for the youth and set the tone for innovation in the years to come. The journey of ‘ Pride’ that the brand undertook last year, continued to take center-stage this year as well, to bring alive distinctive expressions of ‘Pride’. We are also thrilled to have collaborated with the industry leader, FDCI, in this landmark year, to take the property to new heights, together with illustrious designers and artists from across the country.”

Expounding the theme ‘The Pride of India’, the finale of Blenders Pride Fashion Tour celebrated the contribution of India’s iconic designers with My Origin, My Pride. The Pride of India was an ode to fashion, a grand union of the biggest names in the industry who came together to shape the future of fashion. Each of the 15 designers presented their intricately crafted collections in varied silhouettes that embraced the rich grandeur and spirit of India.

Talking about the association, Sunil Sethi, President, FDCI, said , “We are proud to associate with Blenders Pride Fashion Tour in its iconic 15 th year, and further add to the magnanimity of the property. With both FDCI and Blenders Pride Fashion Tour being definitive names in the fashion space, we feel that we are perfectly positioned to showcase our combined strengths with our shared synergies.”

As curator-in-chief of Blenders Pride Fashion Tour 2019-20, designer Ashish Soni said, “The 15 th edition of Blenders Pride Fashion Tour takes the next step in the fashion arena with a new format to include festivals of fashion, in addition to the runway shows. With this tour, we are thrilled to expand the horizons and understanding of fashion in the country by going a notch above.”

Blenders Pride Fashion Tour 2019-20 showcased across Kolkata, Hyderabad and Delhi in the year 2020.

For further information contact:

Akshita Attri | Komal Khetriwal

Contact: 9810960850 | 9810607097

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Richardson & Cruddas, Shree Jj Road, Byculla, Mumbai

Blenders Pride Fashion Tour Mumbai Starts On A Stylish Note

By: Sourendra Kumar Das

The 8th edition of Seagram’s Blenders Pride Fashion Tour started yesterday at the Grand Hyatt in Mumbai, bringing in all the A-listers under one roof for an uber chic fashion fiesta. We witnessed the Blenders Pride Fashion Tour in Kolkata too, the difference in Mumbai was the fashion fragrance that went around in the crowd and certainly the turn-out was more here.

A huge ramp that we loved was very unconventional yet served the purpose of adding a unique fashion quotient to the runaway. The opening show was by Falguni & Shane Peacock who had very quirky style as their theme was Space-age Rockstar meets Cyber-couture that took a futuristic approach, transforming classic silhouettes into clean minimalist shapes with high-tech fabrications. The gorgeous Sonakshi Sinha dazzled the ramp in a black outfit as the showstopper for the designer duo.

Gavin Miguel’s collection named “Stairway to Heaven (Heavenly Abode)” had colours that were very heavenly and angelic with ivory and champagne blending gradually into lemon, light pink, lavender, ice blue with bits of nude shades and finally white. Kangana Ranaut was the showstopper for Gavin who sported a stylish white gown with a low neckline that were awed by the audience.

Asmita Marwa’s La Vie En Rose’ line was an apt resort holiday wear that was inspired by 60’s and 70’s Woodstock era of fashion when freedom, peace and music expression defined the lives of people. Rana Daggubati, the heartthrob of SouthIndian Film Industry set the ramp on fire in a sleeveless shirt and harem pants.

The closing designer Wendell Rodricks started the show with heartthrob Sahil Shroff in a chic swimsuit and female models around him that made even the front-row guests cheer. His collection had resort touch to it with chilli red, glow yellow, hot pink and neon orange as the prominent colours. The beautiful Indo-German actress Evelyn Sharma walked as the showstopper in a pink flowy gown with a low neckline that looked chic on her.

Spotted on the Front Row Marc Robinson, Vikram Phadnis, Babita Malkani, Nachiket Barve and Riyaz Ganji.

Formerly associated with the global brand IMG Fashion, Jeremy Cabral ventured into the world of fashion blogging for one purpose: share simple and easy-to-follow style guides for the modern Indian man and woman devoid of jargon and technical details. This mantra has earned a dedicated very niche follower base. Today his brand page fashionmostwanted.com has worked with some of the most premium brands in the country. He is the first Indian male fashion blogger.

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Blenders Pride Fashion Tour 2020 culminated in Mumbai with a larger than life grand finale

By Shabdita Pareek

The fourth and the final segment of the 15th edition of the Blenders Pride Fashion Tour kicked off in Richardson and Cruddas Mills in Mumbai with who’s who of the fashion world. The fashion tour, in association with Fashion Design Council of India, started with a mission to scout for talented budding designers, with the search ending in three winners- Stanzin Palmo (Zilzom), Ikshit Pande (Quod), and Sushant Abrol (Countrymade).

As the first part of the final leg of the fashion tour, the three winners showcased their specially curated collection through a fashion show that bore all elements of innovation, style, the x-factor and a refreshing take on comfortable fashion. The fashion show, full of experimental and millennial vibe was followed by a panel discussion on how Indian fashion industry has expanded and grown with the customer becoming more aware and global in their outlook.

The choice of venue, Richardson and Cruddas Mills, was perfect to accommodate hundreds of students and the guests, and displaying some of the most celebrated designs by noted fashion designers.

The final part of the tour, the grand finale was so much more than just models walking the ramp in designer clothes. The stunning interiors and a dance performance right in the middle of the ramp lent drama to the grandiose set as live music amped up the energy levels. Before the show began FDCI Chairman Sunil Sethi took to the stage to welcome all guests and announced the commencement of the show. What followed was an instant drop in the chatting among the crowd as Priyanka Chopra emerged from the backstage, looking ethereal in a figure-hugging black gown. The Sky Is Pink actor also paid tribute to the late designer Wendell Rodricks before taking her seat among the audience.

Talking about her long-standing association with Blenders Pride Fashion Tour, Priyanka Chopra told GQ that, “It has been such an amazing association. When we set out on this journey together, the aim was always to support and promote the amazing talent we have in the fashion industry India. It’s so fulfilling to see the way the Blenders Pride Fashion Tour has grown over the years and the many talents it has showcased. I’m proud to work with this team who are so thoroughly professional and passionately committed to make this event bigger and better every year. I’ve seen first-hand their energy and enthusiasm to put this fabulous event together year after year.”

When asked how she felt about walking as brand ambassador at the ‘The Pride of India’ finale of the 15th edition of Blenders Pride Fashion Tour, she said, “It feels like coming home… quite literally. Back home for just this special 15th anniversary celebration with my Blenders Pride Fashion Tour family. I have many, many fun, creative, crazy memories associated with Blenders Pride Fashion Tour over the past 10 years of my association with brand, so this milestone is so amazing, especially because of the hard work, commitment and passion of the team in making this a significant event in the Indian fashion calendar year after year.”

The fashion saw models stride down the ramp in stunning designs by 15 of the country’s finest fashion designers, including Anju Modi, JJ Vallaya, Raghavendra Rathore, Suneet Varma, Gaurav Gupta, Rajesh Pratap Singh, Abraham & Thakore, Monisha Jaising, Namrata Joshipura, Rohit Gandhi & Rahul Khanna, Anamika Khanna, Manish Malhotra, Abu Jani Sandeep Khosla and Ashish Soni.

The whole tour was curated by designer Ashish Soni on the themes Craft, Blend and Identity and toured three cities, Delhi, Kolkata and Hyderabad before culminating in Mumbai with a grand finale.

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Blenders Pride Glassware Fashion Tour 2022 Powered by FDCI Curtain Raiser

New Delhi, Delhi, India – Business Wire India • Blenders Pride Glassware Fashion Tour unveils a Young, Inclusive & Cutting-Edge new avatar • The Blenders Pride Glassware Fashion Tour 2022 Curtain Raiser captured the essence, energy and vision of the evolving face of fashion & lifestyle, promising four exciting city chapters. The 16th edition of Blenders Pride Glassware Fashion Tour, powered by Fashion Design Council of India, goes beyond couture & reimagines its iconic legacy of 15 years. This edition of the Fashion Tour will bring alive young, vibrant & evolving expressions of ‘Pride & Authenticity’ through the lens of a more sustainable, inclusive and diverse world of fashion & lifestyle. With ace designer Ashish Soni as curator-in-chief and its continued partnership with Fashion Design Council of India (FDCI), the Fashion Tour is set to travel through four metro cities of Kolkata, Hyderabad, Mumbai and Gurugram. In its cutting-edge new avatar, it will present a spectacular collaboration between leading fashion designers & renowned personalities from diverse fields, who are reshaping the lifestyle interests of today’s youth. The Kolkata chapter will be all about ‘Pride in Bringing Twists in Traditions’ where designers Shantnu& Nikhil will capture the spirit of cricket in their collection, imagined together with Harmanpreet Kaur, the captain of India Women's National Cricket Team. The Hyderabad chapter will present ‘Pride in Sustainable Fashion’ where designer Amit Aggarwal will exhibit a blend of modern sustainable techniques in fashion, together with Nuru Karim, one of 100 most influential architects in India, committed to positively impacting the planet. The Mumbai chapter will highlight ‘Pride in Breaking Norms of Conventional Fashion’ where designers Falguni Shane Peacock will present a bold street-luxe collection inspired by the rising wave of Indian street-art culture, in collaboration with Dizy, the first and only female graffiti artist in India doing classic graffiti. The Gurugram chapter will showcase ‘Pride in Celebrating Diversity by Defying Labels’ where designer Kunal Rawal will unveil a collection that celebrates diversity & inclusivity in modern Indian fashion, complemented by the reverberating vibe of the music of Harrdy Sandhu, one of the most trending music artists of this generation. The Curtain Raiser unveiled these designers and artists through a stunning new concept called ‘The Wireframe’. It’s a skeletal that invokes a sense of imagination and drama, and symbolizes the overarching philosophy of this much-awaited fashion extravaganza. From highlighting evolving trends of inclusivity & diversity, to touchpoints of sustainability in fashion, to infusing influences of pop culture through artists & performers, the Curtain Raiser captured it all. The Curtain Raiser also presented Blenders Pride Glassware ‘The Showcase’, one of India's leading platforms to discover & nurture aspiring fashion designers, shutterbugs, models and content creators. The winning teams of The Showcase 2021 edition together presented an energetic fashion show on the theme of ‘My Planet, My Pride’, that became the voice of conscious fashion during The Showcase 2021. What followed was an inspiring conversation led by KubbraSait, celebrity host for the evening, along with Bollywood celebrity & fashion icon Sobhita Dhulipala; designer Ashish Soni; Sunil Sethi, the Chairman of FDCI; and Kartik Mohindra, Chief Marketing Officer of Pernod Ricard India; on the evolving face of the Fashion Tour. These powerful voices in the world of fashion & lifestyle spoke on how the Fashion Tour will capture emerging trends in lifestyle, from the confluence of fashion with sports, architecture, art & music through exciting collaborations, to the intersection of fashion & tech as Fashion Tour launches a first-of-its-kind Metaverse experience. Another incredible experience that the Fashion Tour will introduce is the ‘Style Gallery’ called ‘This is not a T-shirt’, curated by Ashish Soni and FDCI. It will showcase T-shirt outfits designed by over 60 designers & homegrown fashion labels, who have embellished or even deconstructed the basic T-shirt into a design celebrating their authentic interpretation of the four themes of the Fashion Tour. While the gallery will be constructed with undertones of sustainability, using recycled materials during the physical tour; the virtual avatar will be launched with a unique fashion show in the Metaverse. The Fashion Tour will also launch an industry-first Metaverse platform called ‘Blenders Pride Glassware Fashion Tour Park’. It will create an immersive world for young audiences to experience the Fashion Tour like never-before. In what would be India’s first fashion tour in Decentraland, the Fashion Tour Park will feature interactive arenas to freely explore, like a virtual fashion show in the Metaverse, a treasure hunt to win invites to the Fashion Tour, and a designers’ zone that showcases NFTs of T-shirts designed by the 4 participating designers of the Fashion Tour, among many more. Speaking on the occasion, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, said, “After 15 iconic editions, this year we’ve reimagined Blenders Pride Glassware Fashion Tour. It enters a new era of fashion & lifestyle, embracing the changing dynamics of the industry and bringing an impressive new format that’s more inclusive, diverse and youthful. Our continued partnership with FDCI, yet again brings together the two powerhouses of fashion to make this year’s Fashion Tour, a spectacle that the country has not seen before. We’re even foraying into the Metaverse and creating a futuristic platform for younger audiences to experience the Fashion Tour in an immersive way. With this, we continue to forge ahead in our journey of celebrating ‘Pride’ of today’s youth with exciting innovations throughout the 16th edition of the Fashion Tour.” Talking about the association, Sunil Sethi, Chairman, FDCI, said, “Fashion Design Council of India is proud to continue its partnership with Blenders Pride Glassware Fashion Tour, both of which are leading names in the fashion & lifestyle industry. This partnership is a fitting way to showcase our drive to reshape and reimagine the evolving face of fashion in India.” As curator-in-chief of Blenders Pride Glassware Fashion Tour 2022, ace designer Ashish Soni said, “For its 16th edition, Blenders Pride Glassware Fashion Tour is truly expanding its horizons and going beyond the ordinary. We’ve added exciting new elements including designers and artists collaborations, a one-of-its-kind Style Gallery and the Fashion Tour Park metaverse, all of which would bring to live a fashion experience like never before.” Blenders Pride Glassware Fashion Tour 2022 Schedule: Date City Designer November 19, 2022 Kolkata Shantnu& Nikhil November 25, 2022 Hyderabad Amit Aggarwal December 3, 2022 Mumbai Falguni Shane Peacock December 17, 2022 Gurugram Kunal Rawal For more details on Blenders Pride Glassware Fashion Tour, visit www.blenderspridefashiontour.com. To be a part of the fashion show in the metaverse, register now on www.blenderspridefashiontour.com/metaverse. Registrations open! To View the Image, Click on the Link Below: Blenders Pride Glassware Fashion Tour 2022: All designers and artists (Disclaimer: The above press release comes to you under an arrangement with Business Wire India and PTI takes no editorial responsibility for the same.). PTI PWR PWR

(This story has not been edited by THE WEEK and is auto-generated from PTI)

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Mumbai (Maharashtra) [India], December 12 (ANI/BusinessWire India): The 16th edition of Blenders Pride Glassware Fashion Tour, powered by Fashion Design Council of India, brought a vibrant and energetic experience to Mumbai recently at Royal Western India Turf Club, Mahalaxmi. Celebrity designers Falguni Shane Peacock, presented ‘Pride in Breaking Norms of Conventional Fashion’, showcasing a melange of young, edgy, street-meets-couture collection, set against the backdrop of a live graffiti art performance by Dizy, India’s first and only female graffiti artist. Closing the show as a showstopper was none other than Shahid Kapoor, who enhanced the experience with his energy and charming persona.

Designers Falguni Shane Peacock are known to push the boundaries of fashion design through their youthful, aesthetic and innovative flair. For Blenders Pride Glassware Fashion Tour’s Mumbai chapter, they took inspiration from the rising wave of Indian street-art culture and presented a beautiful juxtaposition of street and couture. The street quotient of the evening was enriched even more as Dizy infused the vibe of the streets, by designing graffiti artworks, live on the sets of the fashion show.

The vibrant and evolving expressions of ‘Pride & Authenticity’ of the youth of India shone through every element of the evening. Falguni Shane Peacock’s craftmanship along with Dizy’s artistic flair reimagined street-meets-couture, in a collection that celebrated the bold new expression of young India. The collection featured clunky oversized silhouettes, hip-length jackets with sawn-off sleeves, knee-length skirts and trousers reduced to slit-sided miniskirts, among others, showcasing an energetic melange of street art and luxe design, creating a riveting fashion & lifestyle experience.

Talking about the show, designers Falguni Shane Peacock shared, “We are excited to present an unconventional take on couture for the 16th edition of Blenders Pride Glassware Fashion Tour, as it emerges to take a young and bold new avatar. Taking inspiration from street art, we have deconstructed couture in a conceptualized street-chic way along with the talented graffiti artist Dizy. Our show was all about a sense of freedom, exuberating an attitude of positivity and reflecting how street meets couture in the modern world.”

India’s first female graffiti artist, Dizy, added, “I’m proud to come together with celebrated designers Falguni Shane Peacock for the iconic Blenders Pride Glassware Fashion Tour. Street-art reflects the bold new expressions of the youth of India, and it is exciting to see the Fashion Tour giving a platform to celebrate the brewing culture of street-art this year.”

Besides the spectacular fashion show, the evening featured an exciting new element in this year’s Fashion Tour that is the ‘Style Gallery’ called ‘This is not a T-shirt’, curated by Ashish Soni and FDCI — an exhibit of T-shirt outfits designed by over 60 designers & homegrown fashion labels, who have embellished or even deconstructed the basic T-shirt into a design celebrating their authentic interpretation of Pride. The Style Gallery exhibit was constructed with undertones of sustainability, using recycled materials which puts into action the Fashion Tour’s pursuit towards becoming more sustainable & eco-friendly. Featuring within the Style Gallery was also the ‘Step into the Metaverse’ booth where guests were able to interact with exciting features of ‘Blenders Pride Glassware Fashion Tour Park’ – the Fashion Tour’s metaverse avatar.

Speaking on the occasion, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, said, “The 16th edition of Blenders Pride Glassware Fashion Tour is all about embracing the changing dynamics of the fashion & lifestyle industry, bringing an impressive new format that’s more inclusive, diverse and youthful. The Mumbai show, in partnership with FDCI, was all about breaking norms of conventional fashion, with Falguni Shane Peacock’s bold street-luxe collection complemented by Dizy’s rustic graffiti art. The experience was not only brought to life in the physical world, but also in the virtual world with our initiative of taking the Fashion Tour experience to the metaverse this year. With this, we continue to forge ahead in our journey of celebrating ‘Pride’ of today’s youth with exciting innovations throughout this edition of the Fashion Tour.”

Talking about the new avatar of the Fashion Tour, Sunil Sethi, Chairman, FDCI, said, “Fashion Design Council of India is proud to continue its partnership with Blenders Pride Glassware Fashion Tour, both of which are leading names in the fashion & lifestyle industry. Our endeavour for the Mumbai edition was to present an exciting new format that showcased pride in breaking norms of conventional fashion with designer Falguni Shane Peacock and artist Dizy. The Style Gallery is our attempt to make the Fashion Tour more inclusive and highlight different interpretations of the pride & authenticity of various designers. This partnership is a fitting way to showcase our drive to reshape and reimagine the evolving face of fashion in India.”

As curator-in-chief of Blenders Pride Glassware Fashion Tour 2022, ace designer Ashish Soni said, “For its 16th edition, Blenders Pride Glassware Fashion Tour is truly expanding its horizons and going beyond the ordinary. We’ve added exciting new elements, including designer and artist collaborations, a one-of-its-kind Style Gallery and the Fashion Tour Park metaverse, all of which bring to life a fashion experience like never before.”

Blenders Pride Glassware Fashion Tour 2022 Continues In:

For more details on Blenders Pride Glassware Fashion Tour, visit www.blenderspridefashiontour.com

This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

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Blenders Pride Fashion Tour is back with 'More than you think'

India's one of the most reputed fashion events, blenders pride fashion tour, is back with its 13th edition.

The fashion tour is known to make a mark with redefining style with music. This year, with the 13th edition, BPFT 2017, is set to present designs 'more than you think.'

Talking about the event, Rajeshwar Banerjee, Assistant VP (Marketing), Pernod Ricard India, said, "For today's consumer, having a unique style and expressing the same is non-negotiable. Style hence is fundamentally democratic. It is every individual's potential to create their unique identity and to strive for authenticity which breaks stereotypes."

Blenders Pride Fashion Tour, 2017, the most definitive expression of style and good taste, brings alive uninsured with an amalgamation of the biggest name in fashion, music and Bollywood. As always, the effort will be to provide a never seen before and exciting experience to the consumers."

This edition of the fashion tour will be held once again in 5 cities between October 28, 2017, to December 20, 2017, starting with Hyderabad (Oct 28) followed by Gurgaon,(Nov 4), Kolkata (Nov 18), Mumbai (Dec 9) and Bengaluru (Dec 20).

Eminent designer Tarun Tahiliani will be presenting his collection on December 9 in Mumbai .

Other designers - Falgubi & Shane Peacock, Shantanu & Nikhil, Manish Arora, Nikhil Thampi, Abraham & Thakore and Gauri & Nainika - will be showcasing their exclusive work at other cities.

The music for this year's event is also curated by Gaurav Raina. Popular artists Mame Khan, Malini Awasthy, the band Mumbai strings will be lending their tune and voice with Midival Pundits at the event in Mumbai.

The list of other musicians who will be a part of BPFT 2017 includes Monica Dogra, Curtain Blue, Kavya Trehan, Kamakshi Khanna, Apeksha Dandekar, Komorebi and Soundarya.

The preview of the fashion tour was unveiled at the Taj Mahal Palace hotel in Mumbai, where designers also had a conversation on their journey and breaking stereotypes in style, with Bollywood director Zoya Akhtar.

Here are more pictures from the preview:

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