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Eighty years of adapting to the times with Ceaseless Creativity

History of the sato group.

SATO’s journey began in 1940 when founder Yo Sato designed a box assembly made from bamboo. Over the years, we have changed our business model in roughly twenty-year intervals to respond to shifting market needs and technological innovations. Amidst the changes, there has always been one constant SATO spirit: Ceaseless Creativity. We see things with our own eyes to gain an understanding of on-site operations and initiate small changes day by day to solve problems. It’s our culture that will remain the only constant in times to come.

See timeline

sato travel history

Early days 1940–

Labor-saving devices

Wooden packages were essential for transporting large goods, but wood resource gradually became scarce in Japan due to the war. Yo Sato came up with the idea of producing a shipping box by weaving bamboo strips, and with its success, went on to invent a series of machineries to manufacture this box, and patented them. He also invented a newspaper bundler that saved the time and labor of manually bundling newspapers for shipping. This machine made its way to major Japanese publishers, bento (boxed lunch) producers and even to the Bank of Japan, bringing about a logistics revolution at the time.

See timeline (1940–)

sato travel history

Tagging: The dawn 1960–

Labeling variable information

Japan entered a period of strong growth, and retail began to flourish. The variety and quantity of food and household items increased. As supermarkets sprang up across the country, centralized checkout lanes — now commonplace — were adopted, and retailers needed to apply price labels to each and every product, which was a time-consuming, repetitive job. To simplify this task, we launched the hand labeler in 1962, which was the start of our core business today for tagging variable information and identifiers to anything and everything. The hand labeler quickly spread throughout Japan’s retail sector and was later exported, making it a global phenomenon.

See timeline (1960–)

sato travel history

Tagging: Innovation 1980–

Barcodes and auto-ID technology *

As supermarkets began using computerized point of sale (POS) systems, the need to print barcode labels exploded. Weigh scale manufacturers and others launched direct thermal (DT) printers, but labels printed with DT had the drawback of fading after a few days of exposure to heat or light. Through trial and error, SATO developed the world’s first thermal transfer (TT) barcode printer, the M-2311 in 1981, giving retailers, wholesalers and manufacturers the ability to print quality, durable barcode labels. We also began producing labels in-house, catering to the unique requirements of apparel, logistics, manufacturing and health care. This was the start of our auto-ID business to help customers gain greater accuracy and efficiency in on-site operations.

* Technology to automatically identify and capture data and enter it into a computer system.

See timeline (1980–)

sato travel history

Tagging: Solutions 2000–

Advancements in auto-ID solutions

IT systems came to manage the flow of goods with more sophistication, and there was value in capturing on-site data to unlock the full potential of the technology. We began to offer integrated auto-ID solutions consisting of hardware, software, consumables and maintenance service. New technologies such as RFID and voice recognition were incorporated to streamline operations and optimize supply chains. In 2015, we unveiled the world’s first IoT-ready label printing solution to minimize downtime of business-critical processes through preventative maintenance, remote support and fleet management of network connected printers, centered around our flagship CL4/6NX line. It symbolized SATO’s growth from a printer manufacturer into a printing solutions provider.

See timeline (2000–)

sato travel history

Value-add in the IoE era 2020–

Creating the best solutions for customers.

Technological innovations and emerging societal / environmental challenges present challenges to management teams. For certainty in an age of uncertainty, insight based on accurate data is the key. With our Powered On Site expertise accumulated by solving operational pain points, we enhance our IoE solutions with auto-ID and auto-sensing of the status of goods and people to benefit not only our customers but also their end users. We co-create optimized solutions with strategic partners and ultimately solve societal / environmental challenges for a better and more sustainable world.

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See timeline (2020–)

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CWTSatoVacations, CWTSatoTravel’s full service leisure travel division, has become a trusted name in vacation planning for military and government personnel. With more than 70 years of experience serving active duty, retirees and military families, CWT Travel Advisors help you book the escape that’s perfect for you. Why take any trip, when you can take a vacation that’s tailored specifically to you?

CWT Travel Advisors work tirelessly to provide you with the best travel experiences. We’ve cultivated relationships with leading travel suppliers across the globe, which means you have access to our exclusive partnerships and perks – so you can get the most out of every moment of your trip. With CWTSatoVacations, your world starts here.

CWTSatoTravel, the U.S. military and government division of CWT, is the nation's leading provider of travel management and fulfillment services to the U.S. government.

You can reach a CWT Travel Advisor Monday through Friday, 8:00am - 5:00pm CT at 877-698-2554 or email at [email protected] .

Why Choose CWTSatoVacations

CWT Travel Advisors ensure you take advantage of military benefits, savings, upgrades and special amenities on a wide selection of vacation packages, cruises and tours which are continually updated to reflect the best travel values available anywhere.

For your peace of mind, you will know that your vacation is being provided by one of the leading travel suppliers in the industry. CWT Travel Advisors are there for you before, during and after your vacation.

Book your vacation with CWTSatoVacations now.

Enjoy VIP recognition at fine hotels with room upgrades and meal inclusions, perks on cruises and tours, as well as privileged access to prestigious events around the world. Exclusively available to you when you book with CWTSatoVacations.

Take advantage of these benefits by calling your CWT Travel Advisor today:

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A Guide To Installations And Services

CWT SatoTravel

CWTSatoTravel is committed to providing military members in Europe with the most up-to-date options and service initiatives available to the military market.

At CWTSatoTravel, serving your needs - and those of each and every one of our travelers - is the single mandate. You'll notice the difference the first time you call or visit. It's the kind of service that's possible only with years of experience and a deliberate focus on exceeding customer expectations.

CWTSatoTravel offers USAFE and USAREUR official travel reservations as well as offering USAREUR vacation travel services including airline tickets, low-fare quality assurance, hotel and rental car reservations, cruises and tours.

It is truly the CWTSatoTravel agents making the difference. The organization is committed to ongoing agent education and training - their skills are simply top-notch. What's more, these agents provide you with personalized, complete assistance no matter when, where or how often you travel.

An award-winning global travel management firm, among the top 10 in the U.S., CWTSatoTravel is highly regarded in the travel industry for its trademark customer service, technology and product offerings and strategic alliances with leading travel vendors worldwide.

CWTSatoTravel is a travel agency not just to the military, but also to American companies, bringing the best practices of the military and corporate worlds together. Extraordinary circumstances are "business as usual" for CWTSatoTravel. Its flexibility and expertise allow the organization to respond to whatever situations might arise, at times of conflict and peace, on American soil as well as abroad and for official and unofficial purposes.

Employing more than 1,300 associates throughout 187 locations in 14 countries and U.S. territories, CWTSatoTravel strives to maximize compliance with managed travel programs and provide travelers with excellent customer service.

CWTSatoTravel offers USAREUR travelers leisure travel services. Your local USAREUR CWTSatoTravel office offers you a wide range of travel services, including air reservations and ticketing, hotel, cruise and rental car reservations worldwide.

In addition, the offices provide on-the-spot rail reservations and ticketing, travel insurance and unique travel packages and specials. Please visit our website: http://europe.satovacations.com .

For more information, contact your local USAREUR CWTSatoTravel office or call our leisure fulfillment Center at +49-(0) 6302 92 3717 Mon - Fri from 0800 - 1600hrs.

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Motorsports | Takuma Sato goes into Long Beach Motorsports…

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Motorsports | takuma sato goes into long beach motorsports walk of fame with a familiar face, the 2013 grand prix of long beach winner has crossed career paths many times with fellow inductee katherine legge.

sato travel history

Takuma Sato and Katherine Legge have crossed paths throughout their auto racing careers.

The drivers met again Thursday when they were inducted into the Long Beach Motorsports Walk of Fame together.

For Sato, it brought back memories of the times they raced against each other and when both were starting their careers.

It began in the Formula E Series in 2014 as teammates, if only for a brief time. They raced against each other in the NTT IndyCar Series. Their next meeting will be at Indianapolis Motor Speedway in May. Legge will be driving the same car for Dale Coyne Racing that Sato drove in last year’s Indy 500.

“We had a lot of crossover,” Sato said. “Basically the same year, same team.”

Legge said it is probably one of the biggest honors of her career to be inducted into the Walk of Fame with her friend.

“We have been teammates before and we are doing kind of ride swap now. I seem to be following him around or perhaps the other way,” Legge said.

Sato won the first IndyCar Series race of his career at the Grand Prix of Long Beach in 2013. He was driving for A.J. Foyt Enterprises in the race and started on the second row, in the fourth position.

He took over the lead in the race from Will Power during pit stops on Lap 30 and held on to win. Graham Rahal was second and Justin Wilson was third.

Sato became the first driver from Japan to win the Long Beach race and is the first driver from Japan to be inducted into the Motorsports Walk of Fame.

He remembers how his team was a bit of an underdog in Long Beach in 2013. A.J. Foyt Enterprises was a single-car team going up against powerhouse teams from Team Penske and Chip Ganassi Racing. But Sato knew how important it was to perform well for the team owned by Foyt, an auto racing and IndyCar Series legend.

“It’s always a pleasure to be in the No. 14 for A.J. Foyt,” Sato said.

Sato also won the Indianapolis 500 twice. The first time was in 2017 driving for Andretti Autosport. He was the first Japanese-born driver to win the Indy 500. He won the Indianapolis 500 again in 2020 driving for Rahal Letterman Lanigan Racing and became the 20th driver to win the Indy 500 more than once.

He also raced in Formula One from 2002 to 2008, posting one podium finish at the 2004 United States Grand Prix.

He appeared as Sensational Sato in the “Mickey Spring Grand Prix” episode of “Mickey and the Roadster Racers” in 2019.

He is entered in this year’s Indianapolis 500 with Rahal Letterman Lanigan Racing. The last time he competed in an IndyCar Series race in Long Beach was in 2022. He finished in 16th place driving for Dale Coyne Racing with Rick Ware Racing.

The Motorsports Walk of Fame was created in 2006 as a way to honor historic contributors to motorsports in Long Beach. Dan Gurney and Phil Hill were the first two inductees into the Walk of Fame, which is located in front of the Long Beach Convention & Entertainment building across from The Pike At Rainbow Harbor entertainment complex on South Pine Avenue.

There have been 35 people recognized on the Walk of Fame, and new members are inducted every year prior to the start of the Acura Grand Prix of Long Beach.

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Herta, who finished second, wasn't penalized, but offered an apology to Newgarden after the race.

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  1. CWTSatoTravel

    SEE ALL SERVICES. CWTSatoTravel provides travel services for U.S military and civilian government agencies. Whether you're traveling for work, reporting for duty, heading home from along trip or tour, or you and your family are taking a well-earned vacation, we're here to make your journey as smooth as possible.

  2. Best for Vets in Travel: How CWTSatoTravel became 'a top military company'

    CWTSatoTravel is recognized in this year's 2023 Military Times Best for Vets: Employee rankings and as a top Military Friendly company as part of the 2024 Military Friendly Awards. The Military Friendly® Silver Designation is awarded to companies that score within 20% of the 10th ranking Employer in their category.

  3. CWT (company)

    CWT. CWT (formerly Carlson Wagonlit Travel) is a travel management company that manages business travel, meetings, incentives, conferencing, exhibitions, and handles event management . Headquartered in Minneapolis, Minnesota, the company reported US$23 billion in total transaction volume in 2018. [1] It is ranked 5th on the list of top earning ...

  4. Timeline

    1940-. 1940. Founded by Yo Sato as a manufacturer of bamboo processing machinery. 1951. Established joint stock company SATO Bamboo Machinery Works in Omiya, Saitama Prefecture. 1958. Launched production and sales of rattan packaging machines developed by SATO. 1959. Relocated headquarters to Kanda-Nishikicho, Tokyo.

  5. History

    History of the SATO Group. SATO's journey began in 1940 when founder Yo Sato designed a box assembly made from bamboo. Over the years, we have changed our business model in roughly twenty-year intervals to respond to shifting market needs and technological innovations. Amidst the changes, there has always been one constant SATO spirit ...

  6. History of CWT

    CWT unveils initial focus of $100m technology, innovation, and product investment plans. January. CWT commences celebrations of 150 years in travel. A heritage that traces back to 1872 when Belgian engineer and industrialist, George Nagelmackers, sold the American concept of sleeping cars to European rail operators.

  7. CWTSatoVacations: About Us

    With CWTSatoVacations, your world starts here. CWTSatoTravel, the U.S. military and government division of CWT, is the nation's leading provider of travel management and fulfillment services to the U.S. government. You can reach a CWT Travel Advisor Monday through Friday, 8:00am - 5:00pm CT at 877-698-2554 or email at cwtsatovacationsus@cwtsato ...

  8. CWTSatoTravel awarded five-year US Army CONUS contract

    CWTSatoTravel has, for over 70 years, served as America's leading provider of travel management fulfillment services to federal government and military travelers. In a normal year, we issue more than 6.5 million transactions annually to US military and government travelers. CWT is a Business-to-Business-for-Employees (B2B4E) travel management platform.

  9. Getting Around

    CWTSatoTravel, the travel division of Carlson Wagonlit Travel responsible for soliciting and managing travel for U.S. military and government clients, is extremely proud of its distinguished history with the armed forces. With more than 50 years of experience, CWTSatoTravel is the nation's leading provider of travel management and fulfillment ...

  10. CWTSatoVacations Europe: Your World Starts Here

    Build Your Own. CWTSatoVacations, CWTSatoTravel's full service leisure travel division, has become a trusted name in vacation planning for military and government personnel. With more than 70 years of experience serving active duty, retirees and military families, CWTSatoVacations Travel Advisors help you book the escape that's perfect for you.

  11. CWT Sato Travel

    Log in to your account. Use your CWT credentials to log in. If this is your first time accessing this new travel website, you will need to activate your account.

  12. Avoiding excessive wait times with SATO while on official travel

    There have been a lot of posts lately across social media with absurdly long wait times with SATO. I wanted to share some possibly useful information on a way to avoid issues during travel. If you are in transit, experience a flight disruption, and an excessive TMC hold time, you may interact with the airlines directly to rebook your flight.

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  14. Sato Travel again gets contract to run travel officers in Europe

    GRAFENWÖHR, Germany — Carlson Wagonlit/Sato Travel has won back a contract to run 35 commercial travel offices at U.S. military bases in Europe two months after it lost it to another firm.

  15. CWTSatoVacations Europe: Find Flights

    Book a flight with us today and be on your way to some much needed rest and relaxation, an exhilarating expedition, or exploring all the cultures of the world. From last-minute flights to your long awaited trip of a lifetime, we'll get you where you need to go. With CWTSatoVacations, your world starts here. Let's talk about flights.

  16. US Army Garrison Stuttgart Travel Office (SATO)

    Military History; Discounts. Discounts Home ... US Army Garrison Stuttgart Travel Office (SATO) ... Patch Barracks Building #2307 Stuttgart, AE, Germany 70567. Hours. LEISURE TRAVEL: MON/WED/THU ...

  17. CWTSato Travel

    DOD Travel Regulations Overview; U.S. Department of State - Passport services; U.S. Department of State - Travel warnings; Lodging and meals. FedRooms; Per diem - domestic maximum rates; Per diem - outside the continental United States; Meals and incidentals breakdown; Transportation. Government contract airfares - program office website

  18. Takuma Sato goes into Long Beach Motorsports Walk of Fame with a

    Sato became the first driver from Japan to win the Long Beach race and is the first driver from Japan to be inducted into the Motorsports Walk of Fame. He remembers how his team was a bit of an ...

  19. US Army Garrison Rheinland-Pfalz Kaiserslautern Travel Office (SATO

    Military History; Discounts. Discounts Home; Featured Discounts; Veterans Day Restaurant Discounts ... US Army Garrison Rheinland-Pfalz Kaiserslautern Travel Office (SATO) Telephone. Tel: 011-49 ...

  20. The genomic history and global migration of a windborne pest

    Molecular evidence has been extensively used to trace the evolutionary and colonization history of animals and plants (5, 25, 26).Previous molecular-level studies on BPH migration based on either scattered markers or incomplete sampling could not yield enough resolution to completely differentiate BPH populations (27-30).In this study, we sampled worldwide BPH populations for whole-genome ...

  21. Contact Itinerary Invoice

    Please choose your government branch or enter your agency, organization, unit number or duty session name in the form field below. We will direct your inquiry to the correct travel office page for further action. Civilian Govt Agencies Military/Dept of Defense. Office Search.