alternative tours amsterdam

25+ Amsterdam Hidden Gems & Alternative Tours for Your Visit!

By: Author Sophie Pearce

Posted on Last updated: January 12, 2024

Categories AMSTERDAM , HIDDEN GEMS , NETHERLANDS

This post may contain affiliate links. Please see my disclosure policy for details.

Amsterdam is one of the world’s most popular cities that sees well over 8 million tourists visit every year. So, it can be hard to avoid crowds!

Once you’ve seen Damrak, the canals, Rijksmuseum, Van Gough Museum, and Anne Frank’s House you’re probably wondering what else there is to do in this canal city. 

It’s no surprise that over-tourism is stretching infrastructures to their limits and so this list of Amsterdam hidden gems should give you some alternative and off-the-beaten-path things to consider.

It’s a great way to discover something completely new and avoid some of the bigger crowds in the process. 

Here is a list of Amsterdam hidden gems and alternative tours in the capital of the Netherlands!

Amsterdam Hidden Gems & Alternative Tours 

1. hortus botanicus .

Did you know that one of the oldest botanical gardens in the world is in Amsterdam? It’s called Hortus Botanicus and was established in 1638 as a physic garden for medical healing. 

These plants were especially useful during the plague which saw thousands of victims needing treatment. 

Many of the exotic plants, like the coffee plant, we see here today were shipped to the city during the 17th century by the Dutch East India Company. 

Today, the Hortus Boticus has over 6,000 different plant species in its garden. You’ll find desert cacti, Amazonian lily pads, palm tree collections, and all sorts of rare flora and fauna. 

It’s a great place to find some peace and fresh air in the big city. You can wander around their greenhouses filled with palm trees or their three climate greenhouse filled with sky walkways.

Or, if you’d prefer, you can take a stroll in the peaceful gardens outside. It’s a huge place so leave enough time to explore.

There’s even a café to have lunch or a coffee break. It’s one of the best Amsterdam hidden gems. 

Hortus Botanicus is open every day from 10 am to 5 pm. They open until 9 pm on Thursdays and Sundays. 

Tickets are 12 Euros for an adult and 6.50 Euros for students and children. You get in FREE with the I amsterdam City Card. 

2. Rijksmuseum Library (Cuypers Library)

Now I know what you’re thinking, the Rijksmuseum should not be on this list of Amsterdam hidden gems!

It receives well over 2.5 million visitors every single year and it’s home to some of the most famous paintings of the Netherlands and the world. 

But, there are still some hidden gems inside this museum that most people miss whilst visiting the bigger exhibits. 

Although you’re probably eager to see Rembrandt’s Night Watch and Vermeer’s Milkmaid, don’t leave without visiting the Rijksmuseum Library!

It was designed by Cuypers and it will make you feel like you’ve travelled back in time! In fact, it’s the largest and oldest art library in the Netherlands.

Petrus Josephus Hubertus “Pierre” Cuypers was a Dutch architect who also designed the Amsterdam Centraal station – that’s why both buildings look so similar. 

As it’s a research library, you do have to be quiet inside to respect those studying. Also, you can’t take pictures on the first floor so if you want to capture it head up to the second. You’ll find the door to the library after the ship model of the William Rex! 

It’s honestly one of the prettiest libraries I’ve seen in Europe and I wish I could climb that spiral staircase and explore all the books. But, alas it’s for private study only.

The Rijksmuseum is open every day from 9 am – 5 pm. Adult tickets are 20 Euros. Anyone under 18 gets inside for free. It’s also free on the I Amsterdam City Card but you do have to book a timeslot. 

Related post – How to Visit Cuypers Library in the Rijksmuseum

3. De Beurspassage

After you’ve snapped some photos of the Insta-famous gingerbread houses of Damrak, make sure to visit an Amsterdam hidden gem nearby called De Beurspassage.

It’s a small passage constructed in the 19th century that links the two major streets of Damrak and Nieuwendijk by a shopping centre. 

As it’s in a popular area, you may find that it’s busy most of the day. But, if you visit early in the morning it will be deserted.

Everything in this passage has pretty nautical tiles from the ship wheels and anchors on the floor to the fish tiling and patterns up above. 

It’s also lit by beautiful chandeliers. It’s a great place to grab some photos so make sure to have your phone out to capture them. 

Make sure to appreciate the small details like the glass bull skull and fish fountain where you can grab some water to take with you! 

4. Hot tubs at the Volkshotel

If you were looking for something unique to do in Amsterdam, then you could soak in a hot tub above the city at the Volkshotel.

They have one sauna hut and three hot tubs in their Badplaats area which is located on the 8th floor. It provides spectacular views of Wibautstraat and over the city! You can see most of the main attractions from the top!

The Volkshotel hot tubs are open every day for hotel guests (and I would highly recommend staying there) but they do also open for non-hotel guests on Sundays from 12 pm – 8 pm. 

They usually have music, shows, art installations and events going on at this hotel on the top floor so make sure to check their website for what’s happening on your visit.

As an aside, the Volkshotel is a great place to stay whilst in Amsterdam. It has rooms for every type of budget and prices start from 79 Euros a night.

Click here to check out the Volkshotel website

5. Wetlands Safari of Watergang

Although Amsterdam is a big city with tall buildings, you may be surprised to know that you can travel just 10 minutes by bus to an emerald paradise.

The small village of Watergang in Waterland is one of the secret Amsterdam hidden gems. You’ll escape the traffic and be immersed in waterways that have been used since the 17th century! 

These waterways used to be a way for milkboats to deliver milk from dairy farms to the big city and they built a small church at the settlement that is still here today. 

It hasn’t changed much since then and it inspired painters like Rembrandt and Ruysdael. Artists you’ll most likely see in the Rijksmuseum!

A great way to explore these ancient canals is by canoe on a Wetlands Safari! Majel has been running her tours since 1995 and is an expert in this area.

You’ll pass through the small village, moorland meadows, small windmills, flora, and fauna. Plus, you’ll see lots of wildlife. It’s a great way to see what the Netherlands would have been like centuries ago. 

Click here to book a Wetlands Safari

6. Amsterdam Tiny Houses

If you’re passing by Westerstraat don’t forget to check out the Amsterdam Tiny Houses between numbers 54 and 70.

You may think it strange that the numbers jump from 54 to 70 and you’re probably wondering where the missing houses are.

Well, they aren’t missing anymore! You’ll notice a row of seven tiny houses stacked on top of each other between the crack of the door. These use to be ceramic but now are stickers.

In reality, the reason why there is a gap is due to the fact that there used to be a small courtyard here that had seven houses in it.

This spot is really very cute and such a unique find! Make sure to take a snap if you pass by.

7. The Fault In Our Stars Bench

Did you know that The Fault in Our Stars was filmed In Amsterdam? Although it was a bit of an emotional rollercoaster, you can visit where some of your favourite scenes took place around the city.

The most famous location has to be The Fault In Our Stars Bench which can be found at the intersection of the Herengracht and Leidsegracht canals..

I won’t give away any spoilers but quite a big scene takes place here in the movie! Augustus shares his big news with Hazel. You can visit to recreate the scene or just sit and relax for a while.

Although it is popular with The Fault In Our Stars fans, others may have no idea what this book or movie is and won’t get the excitement.

As it’s in a busy area, you can also expect the bench to be occupied. It’s definitely one of the more niche Amsterdam hidden gems.

Click here for a Google Pin for The Fault In Our Stars Bench

8. Sail the canals with Rederij Lampedusa 

It could almost be illegal to travel to Amsterdam and not sail on the canals whilst you’re here. But, if you were looking for an alternative canal tour of Amsterdam I would recommend sailing with Rederij Lampedusa. 

It’s a refugee boat trip that gives you a history of refugees in Amsterdam. From the human slave trade to Jews during the Nazi occupation and refugees today.

Your vessel will be a boat that was used to carry over a hundred refugees from Africa to Europe and was seized by the Italian authorities before coming to Amsterdam for these tours.

Your guides will be refugees currently living in the Netherlands who fled terrible conditions in countries like Somalia and Egypt. They will tell your their stories plus others about the city too as you sail along the canals! 

It was a very thought-provoking tour that inspired empathy and compassion towards people of the world. I would highly recommend it. 

Click here to book your boat tour with Rederij Lampedusa 

9. Swing over the A’dam Tower 

The A’dam Tower could be called an Amsterdam hidden gem in plain view. As it’s such a new building it’s not really well known yet and not many know you can go to the top floor.

You’ll need to get the free passenger ferry over to Amsterdam Noord over the River Ij to visit. You can catch it from Amsterdam Central station. These run every few minutes for 24 hours a day!

You should definitely take the chance to visit their top-floor observation deck which has unrivalled, spectacular views over the whole city. 

You’ll travel up to the top floor in their elevator with a funky light show at the beginning and the end. 

There’s a sky deck, restaurant, Heineken bar, interactive exhibition, and free audio guide about Amsterdam’s history and culture. Plus, lots of photo opportunities. 

But, the one thing you must do is their Swing Over the Edge! You’ll be lifted up over the edge of the building and you’ll get to swing over the top. It’s a little scary but really, really fun. 

I did this at night time and absolutely loved it as the moon and stars were out. You should give it a try as the views are incredible. 

Your I amsterdam City Card gets you free entry to the tower but tickets cost 6 Euros extra to swing.  

Click here to find out more about the A’Dam Lookout

10. Explore Mediamatic 

Mediamatic is an art centre that was established in Amsterdam in 1983. They are dedicated to the development of the arts and they regularly hold lectures, workshops, and events.

As well as exploring art, they are passionate about how art, design, and science can merge together to help the city and the world! It looks at preventing waste and pollution.

For example, they have now installed urinals outside of their buildings to solve the problem of people peeing outside residential buildings. They collect the urine, water it down, and then use it to water plants so there is zero waste.

Also, they have pigeon towers of mycelium waste from oyster mushroom farms and fish fertiliser from their excrement to grow their own herbs here. It’s very creative and innovative.

They have a science lab to study scents to further discover how our senses can provoke emotions and memories. There are lots of things going on to get involved with.

As well as their art events, they have a restaurant that you can book. You can dine in one of their glass greenhouses on the water’s edge. 

Click here to check what’s on at Mediamatic!

11. Take a walking tour with Tours That Matter  

There are plenty of walking tours that you can take in Amsterdam that will show you the main sites. But, why not take a walking tour that is educational, sustainable, and makes a difference? 

Tours that Matter is a company that aims to give a voice to the less heard and uses its walking tours as a tool for change.

Each tour uses stories from the past, present, and future to educate and make a difference in local communities.

We took a Fair Trade walking tour that explored Amsterdam’s dark past with the slave trade, the exploitation of other countries with colonialism, and how we can use these stories to pave the way forward today.

On your walking tour, you’ll get to enter local studios and shops and end your tour at the Cacao museum. You’ll learn how this tour gives back to the farmers, workers, and shop owners with fair trade.

There are also other tours on counterculture, fast fashion, racial tolerance, urban agriculture, and diversity. 

Or, if you’d prefer, why not visit a bicycle tour of the countryside where you can harvest your own vegetables and take a swim in freshwater?  

Click here to book a tour with Tours That Matter!

12. De Pijp ‘Wake me up when I’m famous’ bench

There are plenty of photo opportunities around the city but De Pijp is one of the best. Amongst the pancake bars, small boutiques, and cute cobbled streets you’ll find some amazing street art!

One of the most popular photo opportunities found here is the Wake Me Up When I’m Famous bench. 

It was made by the artists Rinus & Jurriaan van Hall. You can act like you’re sleeping to make a cool photo.

You’ll find this bench on Frans Halsstraat 64 near the Albert Cuypmarkt.  Click here for a Google Pin !

13. Eat at Restaurant Freud 

If you were looking to eat in a restaurant that makes a difference, I would recommend heading over to Restaurant Freud on Spaarndammerstraat.

The restaurant aims to assist both men and women with psychological vulnerabilities and aims to help over 70 people a week find their way back into work. 

Everyone has the right to protect their emotional, psychological, and social well-being and Restaurant Freud provides a safe working environment for its employees.

You can visit for lunch or dinner and treat yourself to their tasty menu of Mediterranean dishes. Every plate was filled with flavour and the service was excellent.

Click here to book your table at Restaurant Freud

14. Take in the views from NEMO Science Museum

The NEMO Science Museum is a popular place for locals and tourists alike. But, have you heard of their FREE rooftop terrace?

You can climb to the very top of the NEMO building via their sky walkway and be greeted with some spectacular views. 

It’s the highest city square in the Netherlands and you can find an open-air exhibition, terrace, and restaurant here. 

It’s only open from 10 am – 5.30 pm when the museum is open (but it still opens on Mondays when the museum is closed). It also closes in bad weather and on bank holidays like King’s Day. 

15. Buy artisan sweets at Polaberry

Polaberry is a beautiful Instagrammable bakery in Amsterdam that sells artisan chocolate treats, cake pops, and espresso coffee.

Founded by Polabur on Instagram, this bakery serves up the prettiest treats in the city. You can indulge in chocolate-covered strawberries, unicorn cake pops, and glittery doughnuts. 

They also make pretty boxes of sweets and bouquets. There’s so much to choose and it’s almost too pretty to eat.

If you make your way inside the bakery you’ll see their pretty flower wall display that’s perfect for taking a snap of you or your cakes.

I remember when this first opened and I’m so happy I finally got a chance to visit. The cakes were incredibly tasty and well worth the money. 

Polaberry is open every day from 11 am – 6 pm and can be found on Prinsengracht 232!

16. Visit Begijnhof 

One of the true Amsterdam hidden gems has to be Begijnhof which can be found behind a door on Spuiplein.

It was a courtyard established somewhere in the 14th century and is named after the beguines. These were a group of Catholic women who lived in a community together. 

Although they dedicated their lives to God and lived frugally, they had a little more freedom than they would in a traditional nunnery. 

When the Catholic faith was banned in the 16th century, this complex was the only Catholic institution allowed to exist as the houses were privately owned by the beguine! 

They did have to give up their Catholic chapel in favour of a Protestant place of worship. But, that didn’t stop the women from building their own hidden church behind several facades (a place you can still visit today). 

The most famous beguine was Cornelia Arens and you may see her gravestone in a gutter rather than the church. That was her wish to be buried there as she was being forced to convert to Protestantism!

The last beguine passed away in 1971 and there are no more living here today. But, you can still visit this hidden courtyard in Amsterdam to learn their history. 

17. Oudemanhuispoort Bookmarkt

I am an avid reader and so I love to find hidden or quirky bookshops wherever I go to purchase some reading for my shelves.

One of the best ones I saw was an Amsterdam hidden gem called Oudemanhuispoort Bookmarkt or the “Old Man’s House Gate”.

Hidden in a passageway that was popular with Van Gough, you’ll find a second-hand book market containing books, prints, music, and maps. 

The building used to be a place for the elderly but is now owned by the University of Amsterdam. You’ll pass through a beautiful green courtyard to access the stalls.

Oudemanhuispoort sells a wide range of both Dutch and English books. So, make some time to have look on your visit. 

18. Plantage Neighbourhood

Many people make a beeline to Anne Frank’s House to learn about the Nazi occupation and persecution of the Jewish people in Amsterdam and the Netherlands.

But, if you wanted to extend that learning, you could opt to explore the Plantage Neighbourhood in Amsterdam. 

Before the occupation, this was a large Jewish community and it still has lots of Jewish synagogues, buildings, and culture today. 

You can visit the Amsterdam Holocaust Memorial where there are over 100,000 bricks for each Jewish person sent to concentration camps. Also, you can visit the Jewish Memorial to Auschwitz Victims in Wertheimpark.

You’ll also see historic buildings like Entrepotdok, Artis publishers, the Trade Union Museum, Amsterdam Zoo, Hortus Botnicus, and more.

We explored the Plantage neighbourhood with Ruud Van Soest on a Stadswandelkantoor . Prices start at 17 Euros a person. 

19. Café de Sluyswacht

If you’re planning on heading to Rembrandt’s House Museum in Amsterdam, consider making a stop at the pretty Café de Sluyswacht after your visit.

It was a building originally constructed in 1692 for the sluyswacht aka the man who controlled the neighbouring lock. 

Now, it’s been converted into a charming bar with lots of character on the waterfront. You can opt to sit inside or outside.

Don’t forget to order some of their bitterballen or Dutch meatballs with your beer on your visit! You have to try some when in the Netherlands. 

20. Pick your own fruit at Fruittuin Van West 

I don’t know about you but I love visiting strawberry farms, pumpkin patches, and orchards where I get to pick and harvest my own fruit. 

Luckily, there is a convenient place just outside of Amsterdam where you can do this called Fruittuin Van West!

It’s a huge plot with acres of farmland where you can pick your own apples, mushrooms, berries, and vegetables. Plus, they have organic shops to buy locally sourced produce.

There is also a Tuin café on the premises where you can enjoy a fresh glass of pressed apple juice with an organic lunch. Or you can enjoy a slow coffee with a homemade cake!

The Fruit Garden of West can be accessed by bike in Tom Schreursweg 48. Or, you can take the 21 bus from Amsterdam Centraal station.

Click here to find out more on Fruittuin Van West

21. Tony’s Chocolonely Stores

If you wanted to try some Tony’s Chocolonely Chocolate whilst in Amsterdam then you should definitely make your way to their superstore.

The store is educational and informs you about the abuses happening in the cocoa industry and how your purchase can help make an impact.

You can make your own custom bar, try their new flavours, or take a picture at their mega-monster-super-choco-vending-machine!

They have a Super Store, Home Store, and their very own Tony’s Chocolonely Chocolate Bar located in Damrak near Dam Square. Here, you can order popping candy shakes, chocolate cake, and savoury snacks.

22. Restaurant Stork 

If you were looking for a tasty seafood restaurant in Amsterdam then I would head over to Restaurant Stork on the banks of the River Ij.

As they are located by the water they only use local fishermen to source their fish and the menu always has the freshest fish of the season.

You can treat yourself to one of their fruits de mer platters, juicy steaks, the catch of the day, and vegetarian dishes too.

The best part about this restaurant is the spectacular views over the city. Best paired with sunset, you can sip wine, eat good food and chat with friends on the water’s edge. 

Click here to book a table at Restaurant Stork ! 

23. Ons Lieve Heer op Solder (Our Lord in the Attic)

You can still find some Amsterdam hidden gems in the heart of the city centre and one of those is the Our Lord in the Attic Museum or Ons Lieve Heer op Solder.

Located in a 17th-century canal house, you can walk through the narrow corridors through a historic merchant’s house up to the top floor which reveals an attic church! 

You see, in the 1600s Catholicism was banned and so people had to find alternative places to practice their faith. These are called “schuilkerk” which translates to clandestine church. 

Ons Lieve Heer op Solder was commissioned by a wealthy merchant called Jan Hartman. It was here that Catholics in the city would secretly attend mass. 

It opened as a museum in 1888 and it’s a great place to learn about religious tolerance. There are also some spectacular views to be had from their top tower. 

You can visit with the I Amsterdam City Card. Tickets for an adult are 15.50 Euros a person. Children from 5 – 17 years pay 7 Euros. 

24. De Waag

The Waag or ‘weigh house’ almost looks like a medieval castle in the centre of the city in Nieumarkt Square. It’s the oldest non-religious building in Amsterdam!

It was originally constructed in the 15th-century and formed part of the Amsterdam City Walls as Sint Antoniespoort (Saint Anthony’s Gate). In 1617, it was repurposed as a weighhouse for weighing trade goods. 

It has had a colourful history since then and has played many roles over the years. It was a guildhall for trade, a museum, a fire station, and an anatomical theatre.

Today, the top floors are owned by the Waag Society whilst the bottom is home to the Waag Restaurant. 

Even if you don’t choose to visit the inside, you must visit the building as you can still see all the historical details left behind from centuries ago!

25. Kattenkabinet (Amsterdam Cat Museum)

I am a definite cat lover and I was so happy to see that Amsterdam has its very own Cat Museum called the Kattenkabinet.

It’s an art museum that is entirely dedicated to cats! It was created in memory of an old ginger tomcat called John Pierpont Morgan and was founded by his owner Bob Meijer.

You’ll find cat paintings, kitty drawings, feline sculptures, and works of cat art by famous painters like Pablo Picasso and Rembrandt. There’s also cat-inspired furniture and objects.

You can find this wonderful museum on Herengracht 497. It’s open from 10 am – 5 pm on weekdays and 12 pm to 5 pm on Weekends. 

You can use your I Amsterdam City Card to enter or tickets are 10 Euros for an adult. It’s 5 Euros for students and Children under 12 go free. 

26. 7 Houses Zevenlandenhuizen

If you love architecture then you must check out the 7 Houses Zevenlandenhuizen. These set of 7 houses are built in different styles that represent seven European countries.

It’s a commonly known fact that the narrower the house in Amsterdam, the less tax you paid. Hence why you see so many narrow houses along the canals.

But, architects started to get creative with the facades like Tjeerd Kuipers. He was commissioned by Sam van Eighen in 1894 to create these Seven Country Houses;

• Number 20 is a German-inspired Romantic style house
• Number 22 is France based off Loire Castle
• Number 24 is a Spanish house and is based on the Mudejar style
• Number 26 is Italy inspired by the Palazzo style
• Number 28 is Russia inspired by Orthodox cathedrals
• Number 30 is the Netherlands in the Renaissance Style
• Number 32 is England in a traditional cottage design

They make great photo opportunities as you’re exploring the city but be respectful of residents! You can find them in Amsterdam south near the Vondelpark on Roemer Visscherstraat 34II. 

Related post – How to visit Zevenlandenhuizen (Seven Country Houses)

Consider the I amsterdam City Card!

If you’re planning on visiting the main attractions and some Amsterdam hidden gems while you’re here, consider buying an I Amsterdam City Card .

It gets you free access to over 70 museums, city-wide public transport, a canal cruise, and bike rental. 

There is even an app that you can download to your phone. You can plan your journey and book timeslots to attractions that make it even easier to explore! 

You can buy 24, 48, 72, 96, and 120-hour cards depending on your holiday time and preferences. Then, you’re free to explore the city as you wish. 

Some attractions do need you to prebook your visit, so make sure to do that before you arrive. But, many allow you to go straight in.

Click here to read my complete review of the I Amsterdam City Card

How to visit Amsterdam

We all (hopefully) want to do our part to help the environment these days and that means cutting down our carbon emissions by using public transport and cutting down air mileage. 

Did you know that you can travel by train to Amsterdam from London in just under four hours?! 

Eurostar runs a regular service from Kings Cross St Pancras International station that stops at Brussels, Rotterdam, and Amsterdam!

With all the travel queues and airport stress this year, it’s a great way to travel to Europe and you’ll know that your suitcase is secure with you. 

Eurostar prices from London to Amsterdam start from just £50 one way. Click here to book your journey! 

Where to stay in Amsterdam

When in Amsterdam, where you stay can make a difference. Although staying on the canals may seem idyllic, the crowds and noise in those busy areas most definitely are not!

I stayed in the Volkshotel during my visit to the quiet area of Wibautstraat. It acts as a hotel, co-working space, spa, and club. Although it’s so quiet in the rooms you’d never know there was a club in the hotel.

The Volkshotel has some great room choices, ours was a mezzanine studio apartment. It had two floors and a fully functioning kitchen so you could make your own meals.

The huge continental buffet breakfast was served each day on their 7th floor which had incredible views over the city. There were plenty of places to relax and I miss it already.

Click here to book your stay at the Volkshotel 

Read more of my Netherlands travel guides

25+ things to do in Haarlem that make it worth visiting

A complete guide for Muiderslot Castle – Amsterdam’s Fairytale Fortress

How to visit the magical Amsterdam City Archive

Save these Amsterdam hidden gems for later! 

Third Eye Traveller was invited by Iamsterdam as part of their Sustainable Amsterdam Campaign. Although I was invited all opinions are my own. 

Start location: Dam Square

Everyday 13:30, also as a private tour.

Skip the tourist traps of the city and dive into the real Amsterdam!

Join us on the Free Alternative Tour in Amsterdam and uncover a unique aspect of this vibrant city. Leave the crowds behind as we wander through the Jordaan, revealing Amsterdam’s status as the hippie capital of Europe. Experience a narrative of free love, free bikes, and free houses! Walk with us as we delve into Dutch history and counter-culture, offering an insightful and lighthearted exploration of the Free Alternative Tour Amsterdam.

On this 2 hour tour we cover:

Discover how hippie anti-car protests led to significant changes and how cycling became ingrained in dutch culture. learn about the time when bikes were freely available to everyone and how to ensure your bike doesn’t end up stolen by a junkie—or worse, in a canal., on the free alternative tour, you’ll discover how hippies championed soft drug tolerance. we’ll delve into the in-depth story of amsterdam’s magic mushrooms and coffee shops that sell more than just coffee., since the 17th century, the jordaan has been amsterdam’s authentic residential neighborhood. experience the essence of being a true amsterdammer as we stroll alongside its picturesque canals, charming houseboats, and quaint streets. be warned: you might find it hard to leave this enchanting place, join this free alternative tour if you want to discover the crazy 90’s origins of amsterdam street art and get an insider’s advice of where to find the most amazing pieces, step beyond the city’s shiny surface and find the real amsterdam.

With nearly 8 million tourists visiting Amsterdam every year, this city is morphing into a rock ‘n roll version of Disneyland. However, amidst the influx of visitors, the Free Alternative Tour offers a distinctive opportunity to escape the crowds and immerse yourself in the essence of Amsterdam. Accompany us as we uncover the iconic houseboats, wander through the charming streets of the Jordaan area, and unveil hidden treasures around the Red Light District that only locals are privy to!

But our tour is more than just a sightseeing adventure. We offer a sweeping narrative of Amsterdam’s journey into a city where individual expression knows no bounds. Discover how Amsterdam evolved into a symbol of freedom and tolerance, where one can authentically be themselves without fear of judgment. Delve into the struggles and victories of the Dutch people as they advocated for rights and freedoms that are now often taken for granted. From the pioneering days of gay rights and the establishment of coffee shops to the forefront of social consciousness, sexual liberation, gender equality, and the vibrant bike culture—our tour unravels the intricate fabric of Amsterdam’s history and its enduring legacy of innovation and inclusivity.

Join us on the next tour to discover the alternative side of Amsterdam, Book now

“The Stereotypical Dutchman”

People say I am the Dutchman all stereotypes are based on. This is great to hear, because “If it ain’t Dutch, it ain’t much.”  Based right in the center under the Red Lights next to all the squad houses, I can’t wait to share all the crazy stories this city has to offer you!

As an experienced guide with a psychology degree, I can tell you quite a few insights about the Amsterdam mind! Let me warn you, my hometown can be dangerous. Not just because of unlucky encounters with kamikaze bicycles but also because it is filled with tourist traps.

That’s why we at Free Walking Tours recommend: the Free Alternative Tour.  Let me show you how to survive and thrive in my city like a local.  Join the Ottoman Empire and have a Dam good time!

“The Beast of Amsterdam”

Looking to uncover the legacy of 400 years of Dutch history and its intriguing effects? Look no further—choose me as your guide! From being the odd one out in school to now leading Alternative Tours, I’ve turned my unique perspective into an asset. With a background in history, I see Amsterdam as a tapestry of stories waiting to be told. Join me on the Free Alternative Tour, where I’ll unveil the hidden gems and intricate details that make this city truly enchanting. Trust me, you won’t want to leave (though feel free to try!)!

Curious about why they call me “The Beast”? I might just let you in on the secret while showing you how to party like a true Amsterdammer. If you’re eager to experience Amsterdam like a local, my tour is the way to go. Just a heads up though—my dry Dutch humor isn’t for everyone. So, what are you waiting for? Join my Free Alternative Tour today and discover Amsterdam like never before!

“The Amsterdam Smile”

When I was born, I instantly had a big smile on my face. Probably because I was born in the best city in the world: Amsterdam! I have been told this Amsterdam smile is contagious, as you will hopefully find out on my Alternative Amsterdam Tour. I love Amsterdam’s history, squatters, hippies, street art, food, bikes, and don’t get me started on those DAM conspiracy theories.

At my work as a teacher, my students call me the rock ‘n roll statistics professor (yes I used those words in the same sentence), because I know how to make boring numbers fun. So making the history and culture of Amsterdam fun is a piece of ‘space cake’ for me. Are you ready for a piece of this cake called Jannes? Then join me and I will teach you how to get the hell out of the city center, as I will share all the off-the-beaten-track places where real Amsterdammers go!

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Book a private alternative tour.

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Street art and alternative amsterdam tour at ndsm.

The best street art tour in Amsterdam. Organized by the originators of the Amsterdam street art tour. Discuss past and present, as well as several other Amsterdam subcultures, with one of our local guides from inside the scene.

Price from €20.00 per person.

Street art murals tour

Amazing street art mural tour in Amsterdam SouthEast. In collaboration with street art platform R.U.A. Discover several incredible giant street art murals while visiting an up and coming neighborhood tourists rarely see.

Street art bike tour

No better way to see street art in Amsterdam than with our bike tour. Discover the real local side of Amsterdam on our favorite means of transportation. Visit several large murals and halls of fame with one of our local guides from inside the scene.

Price from €35.00 per person.

Alltournative tours at street art museum STRAAT

More options.

Explore all the other good stuff Alltournative Amsterdam has to offer, such as our Bar Tour, our Coffeeshop Tour and our Boat Tours. You can also find all the information for Big Group reservations here.

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Free Alternative Amsterdam Tour

• Did you know that there are 1.3 bikes for every citizen in The Netherlands? Discover why!
• Make your contacts jealous with your photos of Haarlemmerstraat , a very cute alternative shopping street with cool boutiques and coffee places.
• Understand the real meaning of “Dutch Courage” , and why gin originated in The Netherlands.

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Alternative Amsterdam Sightseeing

Amsterdam is one of the world’s most picturesque and historic cities and seeing the magnificent sights of the Dutch capital is a must do on a visit to the ‘Venice of the North’. Millions of visitors come to enjoy Amsterdam each year and it can feel like you’re on one big sightseeing tour as tourists from all over the world descend on the city during the summer… This blog suggests some alternative Amsterdam sightseeing options and different ways to see the city that we know and love!

Tuk Tuk Tour Amsterdam

A Tuk Tuk tour in Amsterdam is an original and fun way to see the city. A little different to the usual generic Amsterdam sightseeing tour buses that you can hop on or off in cities around the world, this tour involves jumping aboard an electric Tuk Tuk with a local guide and checking out the best that the city has to offer! This Amsterdam sightseeing tour with a twist is the perfect way to see the city’s streets and best-loved sights with up to 6 of your friends!

 Boat Cruise

 A canal cruise is a classic way to see the city, but instead of boarding one of the big tourist boats with audio  guides offering a one-size-fits-all tourist experience, why not jump aboard a boat with a local host and  skipper? This tour takes you to some of the hidden gems and allows you to enjoy some Amsterdam  sightseeing through the eyes of the Amsterdammers! These boat cruises offer a great alternative to the more commercial canal cruises. Additionally, if you’re in town during any of the city’s brilliant festivals and events (such as King’s Day or the Amsterdam Light Festival ) check our our special cruises! Looking to combine a sailing with some nice cold drinks? Check out the Amsterdam Booze Cruise

Scooter Rental

Renting a scooter is a perfect way to see more of the city. In addition to allowing you to check out all the sights in style, it allows you to get off the beaten track and see more of the city’s hidden gems. This is a great option for the more independently-minded traveller who wants to see as much of the city as possible!

 Self-Guided Tour

Rather than joining one of the many tours that take you around Amsterdam’s most infamous neighbourhood, the Red-Light District, a self-guided tour is a great alternative. Although these tours currently operate on an iPad which can be picked up near the centre (or dropped off at your hotel for a small additional fee), this tour is soon to be launched through your phone. This allows you to check out the Red-Light District at your own pace, and includes plenty of hints and tips for great places to grab something to eat or drink. If you’re planning on visiting the city this summer, watch this space…

Bike rental See the sights like a local and jump on a bike ! One of the best ways to enjoy a spot of Amsterdam sightseeing is the way that most locals inadvertently do each day – by jumping aboard our favourite means of transportation and pushing those pedals! As well as being significantly quicker than public transport, and being great fun, there’s something great about getting stuck in to this important aspect of Amsterdam culture whilst checking out the city’s sights!

• amsterdam alternative , amsterdam booze cruise , amsterdam scooter rental , amsterdam self guides tour , amsterdam sightseing

Starboard boats is an Amsterdam based company that offers luxurious canal cruises.  The combination of Amsterdam’s beautiful canals and our drive for perfection is sure to provide an unforgettable experience.

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Free Amsterdam Walking Tours

Whenever I'm in Amsterdam, I love to take one of the many free walking tours in the city to get my bearings and find out where all the best landmarks are located.

In this post, I will provide a selection of the best walking tours currently available in Amsterdam.

I'll make sure to cover as many options as possible, including tour schedules and what you will see on each outing in order to help you pick the best outing for your interests.

OVERVIEW AND SCHEDULE

Free walking tours are technically free - there’s no set upfront fee. ( NOTE:  The City of Amsterdam now requires a mandatory tour tax of €1.50 per participant)

They end up being pay-what-you-wish tours, as it is recommended that you pay what you felt the tour was worth at the end of the walk with your guide.

According to online reviews, most guests pay anywhere from €5 - €15 per person. 

• City Center Tours
• Red Light District Tours
• Alternative Tours
• Things to Do in Amsterdam

The type of free walking tours Amsterdam has to offer are varied, including subjects ranging from the  city centre , street art ,  typical Dutch food , as well as the  Red Light District .

Keep in mind that these free walking tours are popular due to their reputation and affordability. Therefore, some are geared more toward the younger, backpacking crowd.

Discover one of the most beautiful cities in Europe while hearing some of its best stories from a passionate local guide who will know all the best places to visit.

If you want to avoid a younger-skewing tour, you might want to consider a  small-group walking tour . There are also bus tours , or you could take a boat tour through the Amsterdam canals or down the Amstel river.

Alternatively, you might want to take a tour of the Amsterdam coffee shops , complete with everything you need to know about marijuana laws in this city.

CITY CENTER TOURS

These pay-what-you-wish walking tours concentrate on Amsterdam’s city center and begin from either Dam Square or Central Station.

These tours are designed to give visitors an overview of the core of the Dutch capital, and give you a taste of Dutch culture.

Hear how Amsterdam started out as a small fishing village and why it became one of the most liberal cities in the world.

You can expect most tours to cover the Royal Palace, the Old Harbor, De Oude Kerk, New Church, and stroll along historic streets and canals, exploring the centuries-old churches and markets. 

Some will also cover the Red Light district and the "coffeeshop" culture in Amsterdam, as well as visiting the old Jewish Quarter and the Anne Frank House.

We list 3 companies below plus our own GPS-led audio tour.

All 3 are well-reviewed companies. The first company is our favorite but the 2nd company  offers the most times  throughout the day.

As we mentioned in the previous section, if you are considering either the  Amsterdam Digital Pass or the Dutch Countryside Card , you already have a completely free tour of Amsterdam included in both passes.

GPS-Led Audio Tour

We've recorded one of our tour guides as he gives his Intro to Amsterdam tour and have put it on a GPS-led audio tour app.

Listen to a sample.

• Purchase an audio tour  – $2.99
• Get a confirmation email with .mp3, .pdf, and embeddable Google Map
• Enjoy the tour(s).

FreeDam Tours

Another highly rated tour company offers a 2.5 - 3-hour walk with an enthusiastic, local guide.

They offer two tours every day, one at 11:00 am and another at 14:00 (2 pm).

You can book the tours here .

Classic Amsterdam Tour

This walking tour always has local Dutch guides leading 2-hour walks of the city center. Tours operate at 10:30 am, 13:30 (1:30 pm), and 16:00 (4 pm).

Think of this as an intro to Amsterdam Tour. The classic tour covers the Royale Palace, drug policies, the history of trade, and an overview of the Red Light District.

The City of Amsterdam limits tours to 15 participants, so space is limited.

All operate on the pay-what-you-wish model.

Free Tour of Amsterdam by Sandemans New Europe

This free 2-hour walking tour of Amsterdam will take you to all the city's best sights.

You will be guided by local tour guides to important locations, including the iconic canals, the Dutch East India Company, the Anne Frank House, and many others.

The past of Amsterdam is brought to life, and knowledgeable guides give you an authentic introduction to one of Europe's favorite cities while taking you places that buses simply cannot go.

To know more about the tour or to book it, click here .

NOTE: If you are a tour guide or sightseeing company in Amsterdam and you would like to have your tours listed here, let us know .

RED LIGHT DISTRICT TOURS

The Red Light District of Amsterdam is world-famous and the subject of much fascination. 

Amsterdam actually has 3 red-light districts, but it's the one located in the district DeWallen that is most famous.

However, the city of Amsterdam has banned large groups from touring through the prostitution alleys of DeWallen, and as a result, few companies offer walking tours of that area.

However, you can visit on your own and we recommend using our audio tour below.

We offer an audio tour of the Red Light District, researched, written, and recorded by one of our own tour guides.

Here’s a sample.

Side Walks Tours

Learn the when, how, and why of the city’s famous Red-Light District on a professionally guided walk through this neighborhood.

This tour will be offering tours in Spanish at 6 pm from Wednesday - Sunday, at 5 pm on Thursdays, and at 4:30 pm on Fridays and Saturdays.

Reserve your spot here .

Paid Small Group Tours

If you're looking for a more personalized tour, you can pay for a small-group tour of the Red Light District with a number of companies.

Self-Guided Exploration Game

Although it's not technically a tour, this game will have you exploring the Red Light District and looking for clues to solve a mystery as you discover the area.

This service isn't free, but the price is reasonable and close to what you might tip a guide for a pay-what-you-wish walking tour.

Download or learn more about the game .

World War II tours offer insight into the 350 years of Jewish history before the commencement of WWII.

It showcases the life of Jews at that time, how they were deported to death camps and how they went into hiding to save their lives just like Anne Frank and her family did.

Free Tour of the Jewish Quarter, WWII & the Anne Frank Story

The tour uses Anne Frank's account to explain what it was like for Jews and non-Jews to live in a country under the the Nazi occupation.

It also discusses the amazing conduct of the heroes and betrayers who took part in the conflict, both Jewish and Christian.

The trip will take place in Amsterdam's Jewish Quarter, the center of the city's Jewish community.

The tour will also include any basic information that participants might want to know about Amsterdam.

To know more about the tour or to book tickets, click here .

ALTERNATIVE AMSTERDAM

Looking for something a bit more unique and different?

These alternative Amsterdam tours usually have a different theme than the usual history-and-culture tours. 

Free Amsterdam Tours

If you’re interested in learning about more than just the most popular tourist destinations, this Free Alternative Tour of Amsterdam is a good option.

You’ll learn about Dutch traditions, restaurants, street art, and the UNESCO canal belt.

Departs daily at 13:30 (1:30 pm).

NOTE: Not currently available.

This isn't really a tour, but if you're looking for an interesting way to discover some of the most notable locations in the city, you may want to consider one of these games.

There is currently just one other mystery game in addition to the Red Light District game which offers an alternative look at Amsterdam:

• The Mystery of the Golden Tulip

These games aren't free, but at €10-€15, they're definitely in the range of what one might tip a guide for a pay-what-you-wish walking tour.

FREE FOOD TOURS

Even a free food tour of Amsterdam can be pay-what-you-wish to attend! Free samples are handed out throughout the tour.

Keep in mind, however, that you should have cash on hand if you want to purchase more of your favorite treats.

Discover why Amsterdammers eat 17 kilos of cheese a year, what are bitterballen or kroketten, and when do we eat it, what is a typical Dutch dinner, and where can you get the best chocolate from Amsterdam.

The tour is pay-what-you-wish (and the samples are included). It runs on Saturdays at 10:30 am.

And much, much more

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The 14 Best Amsterdam Tours

Dive into this famously liberal city and its beautiful countryside with the help of a guided tour.

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Exploring Amsterdam via its famous canals is a great way to see the city.

Note: Some tour providers on this list may be running more limited operations due to COVID-19 or may impose testing or vaccine requirements. Check with your tour operator about availability before you book.

There are so many can't-miss sights in Amsterdam , from the Anne Frank House and the Rijksmuseum to the city's famous canals, houseboats and windmills. With the help of a friendly local, you're sure to see it all and gain some insider tips. After analyzing both traveler opinion and expert research, U.S. News determined the best Amsterdam tours. Whether you're hoping to walk or cycle your way through the city or even cruise its canals, you'll find each tour highlights the unique qualities only found in Amsterdam.

Stromma – Open Boat Tours Amsterdam

This cruise takes participants through the city's famous canals to view its top sights, including the Van Gogh Museum , the Amstel and more. Plus, because this boat is smaller than a normal tour vessel, you'll get to explore some of the lesser-seen waterways. Reviewers say this is a relaxing tour with captains who provide plenty of information. Boats run multiple times daily from three departure points; tours last about 75 minutes. Tickets start at 22.50 euros (about $24) for adults; children travel for half that. The company also offers dining cruises.

[ View & Book Tickets .]

Mike's Bike Tours Amsterdam – Countryside Bike Tour and Cheese Tasting

Get your fill of windmills and the beautiful Dutch countryside on this bike tour that runs up to 3 1/2 hours and covers about 10 miles. It also includes stops at a clog factory, a public park and a cheese farm, where cheese samples are offered to visitors. Reviewers praise the scenic countryside and the stop for the cheese tasting. They also appreciate the well-maintained bikes and the friendly guides. Tickets start at 42 euros (about $42) for adults and 39 euros (about $37) for youths ages 12 to 17; the trip is not suitable for children younger than 12. This tour runs daily at 10 a.m. and 2 p.m. The company offers many bike tours, including tours of the city and private cycle trips.

[View & Book Tickets: Option 1 | Option 2 .]

With Locals – The 10 Tastings of Amsterdam

Get a "taste" of Amsterdam on this guided food tour that features 10 tastings, including beverage samples. In-the-know locals lead the three-hour walk that takes you through the De Pijp area of the city, as well as an outdoor market. Food samples could include a stroopwafel (a wafer cookie), herring and local cheeses. Reviewers highly recommend this tour, describing it as "fun" and "flavorful." They also extol the guides for their friendly, cheerful demeanor. Ticket prices vary depending on how many people tour; a couple can expect to pay around 95 euros (about $99) per person. The tour runs Monday to Saturday at multiple times each day. The company also offers tours of the city by bike or boat.

Free Walking Tours Amsterdam – Classic Tour

Learn about Amsterdam, its liberalism and the Dutch culture on this two-hour walking tour. Stops may include the red-light district, the canal belt area, the Waag building and more. Keep in mind each guide takes a slightly different route. Reviewers highly recommend the tour for travelers interested in a brief introduction to Amsterdam history. Tourgoers also applaud the guides for their engaging, funny storytelling. Tours depart daily at 10:30 and 11 a.m. and 1:30 and 4 p.m. The tour operates on a pay-what-you-wish basis, but you'll need to pay a city-mandated entertainment tax of 1.55 euros (about $2). The company also offers a food tour and an alternative tour of the city that explores Amsterdam's counterculture.

360 Amsterdam Tours – Anne Frank Walking Tour

See World War II through the eyes of Anne Frank on this two-hour tour through the Jewish Quarter. Highlights include the Portuguese Synagogue, the Hollandsche Schouwburg Museum and the Anne Frank House. Reviewers praise the guides' storytelling abilities and their knack for weaving in a substantial amount of information about Amsterdam and its role in World War II. Tickets start at 28.50 euros (about $30) per person and discounts are available for children. Tickets do not include entrance to the attractions on the tour. Tours operate daily at 10:30 a.m. and 2 p.m. The company also offers an Anne Frank bike tour, among other options.

Courtesy of Hungry Birds

Along this tour with Hungry Birds, you'll eat like the locals do and learn about their favorite spots.

Hungry Birds – Original Experience

This delicious trip focuses largely on Amsterdam's street food and shares information about the city's culture, daily life and the people who make the dishes. During the 4 1/2-hour outing, you'll sample plenty of eats favorited by locals and you'll also try traditional foods like herring and Dutch cheese. Reviewers say the tour includes plenty of food and is a great introduction to local culture. Participants recommend coming hungry. Tours are generally available Monday to Saturday at 11 a.m. and start at 89 euros (about $93) per person; children younger than 6 can join for free. Food and drink samples are included in the ticket price. If you want to explore on your own, try Hungry Birds' self-guided bike tour.

We Bike Amsterdam – City Tour

Sightsee your way through the city using the preferred method of transportation among Amsterdammers: a bike. On this three-hour cycling tour, you'll see some of the most popular neighborhoods, as well as hidden spots frequented by locals. Top stops on the tour, which is limited to 11 people, include Vondelpark , the Jordaan neighborhood , the Western Church and the Rijksmuseum. Reviewers say this is a great way to see the city and that guides maintain a comfortable pace. Tickets cost around 30 euros (about $31) for adults with discounted fares for children. Tours depart daily at 10 a.m. and 2 p.m. The company also offers a private bike tour and a countryside tour.

Lovers Canal Cruises – One Hour Amsterdam Evening Canal Cruise

See how Amsterdam comes to life after dark on this hourlong cruise that tours the incredible canals, traveling under illuminated bridges and past the historic city center. Boats are equipped with panoramic roofs, sliding windows and audio commentary. Reviewers say they enjoy seeing Amsterdam by night and that the audio guide is informative. Others wish the boat was less crowded. Tickets start at 19 euros for adults (about $20); children receive discounted tickets. Tours leave daily every half-hour from about 5 to 9 p.m. Lovers Canal Cruises also offers a variety of daytime cruises.

Those Dam Boat Guys

Over and over again, travelers praise Those Dam Boat Guys for a fun and informative tour of Amsterdam. During the canal cruise, guides share information about their city and offer helpful hints to make the most of your stay. Tours run on either covered or open boats (depending on weather and boat availability), so you won't have issues seeing the amazing sights. Up to eight passengers will be on the boat – another aspect of the tour travelers praise. Trips last about 90 minutes and run multiple times daily. Fees start at 29.50 euros (around $31) for adults. Private tours for up to 10 are also available.

SANDEMANs New Europe – Free Tour of Amsterdam

Learn about Amsterdam's rich history, including the Nazi occupation, its trade heritage and the city's enthusiasm for biking, on this three-hour walking tour. The excursion will also take you by the city's incredible canals, over its bridges and to see some of its best architecture. Reviewers describe the tour as "amazing" and say the guides are passionate and energetic about their city. Tours are free, but you will need to pay an entertainment tax of 1.50 euros (about $1.50) per person. Additionally, you are welcome to pay your guide what you wish at the conclusion of the tour. Tours are available daily at 10:30 a.m. and 1:30 p.m.; keep in mind you must reserve your slot online in advance. If you want to learn more about Amsterdam's famous red-light district, take the fee-based Red Lights and Dark Amsterdam tour.

Wooden clogs are one of the best-known symbols of the Netherlands.

Tours & Tickets – Countryside and Windmills Tour from Amsterdam – All-In Tour

Reviewers praise the number of activities packed into this nearly six-hour excursion and say the tour provides a great overview of the Netherlands. During the daytrip, you'll visit the village of Zaanse Schans to see more than 10 of the Netherlands' iconic windmills. Then, it's off to Volendam and Marken for a tour of a cheese factory and a wooden clog-making demonstration. Plus, along the way, you'll have access to an audio guide to enhance the commentary provided by your live guide. Tickets start at 45 euros (about $47) for adults and 22.50 euros (about $24) for children ages 4 to 13. Tours depart at 8:45 a.m. and 2:45 p.m. from Amsterdam Central Station from spring through early fall. Tours & Tickets operates multiple excursions in and around Amsterdam and Belgium.

Eating Europe – Jordaan Food Tour

Once a working-class enclave with roots dating back to the 17th century, the hip Jordaan neighborhood is the focus of this 3 1/2-hour walking tour. Learn about Jordaan's history, discover hidden areas and sample about 12 local delicacies from Dutch beer to apple pie to herring. Reviewers, who rave about the food, say this is a great way to sightsee through Amsterdam. Tours are available daily at 11 a.m. Tickets cost approximately 90 euros (about $94) for adults, 70 euros (about $73) for teens ages 13 to 17 and 55 euros (about $57) for children ages 4 to 12. Eating Europe also offers a food tour that includes a private canal boat ride.

FreeDam Tours – Free Walking Tour

For a crash course in the city's history, the future of the red-light district, Amsterdam's famous bike culture and lenient drug policies, consider this free walking tour. Along the 2 1/2-hour, 1.5-mile tour, you'll pass by a variety of popular areas, including Chinatown, the University District and the Royal Palace, among others. Reviewers recommend this tour if you're hoping to see a variety of top landmarks with a knowledgeable guide by your side. Tours operate daily at 11 a.m. and 2 p.m. and start at the Stock Exchange. There is no cost for the tour, but you'll have to pay the city-implemented tourist tax of 1.50 euros (about $2). The company also asks you to tip what you feel the tour is worth at the conclusion of the trip. FreeDam Tours also offers a private walking tour of the city.

Babylon Tours – Rijksmuseum + Van Gogh Museum Skip-the-Line Guided Combo Tour

If you're hoping to explore the artsy side of Amsterdam, this semiprivate tour is for you. Guides take you and up to seven other participants through both the Rijksmuseum and the Van Gogh Museum to talk about famous and lesser-known Dutch painters, including Rembrandt, Vermeer and Van Gogh, of course. The roughly six-hour experience includes tickets to both museums, which get you to the front of any queues that form. Tourgoers admit it's a long day, but the art smart guides and incredible works make it all worth it. Fees start at 199 euros (about $208) for adults, 179 euros (around $187) for kids 10 to 17 and 139 euros (approximately $145) for children 9 and younger. The outing includes a stop for lunch, which is at your own expense. Tours depart at 10 a.m. daily. If you're short on time, Babylon Tours also offers shorter, two-hour strolls that visit just one museum.

You may also be interested in:

• Best Things to Do in Amsterdam
• Best Hotels in Amsterdam
• Best Places to Visit in Europe
• Best Paris Tours
• Best London Tours

Tags: Tours , Netherlands , Travel , Vacations

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• Historical Tour
• Alternative Tour
• Educational Tour

Anne Frank Tour

• Dark Side Tour
• Rotterdam Tour
• The Hague Tour
• Utrecht Tour
• Haarlem Tour
• Maastricht Tour

Private Walking Tours Amsterdam

Let us show your group around Amsterdam. Our Dutch local guides will keep your group entertained and engaged for 2 hours in the open air museum called Amsterdam.

We have different tours so there is something for everyone.

Choose Your Tour:

Historical Tour of Amsterdam

Walk through 800 years of history on our original walking tour

Alternative Tour of Amsterdam

Discover the city's counterculture, street art, squatting scene and strange smoking policy.

Educational Tour of Amsterdam

Perfect for school trips & excursions and suitable for young adults

Capture the city’s greatest sights and surprising imagery on this special photography tour.

Food Tour of Amsterdam

Eat your way through Amsterdam, sampling the surprising flavors of the Netherlands

Explore Amsterdam during WWII through the eyes of a Jewish girl

Dark Side Tour Of Amsterdam

Step into the shadows of historic Amsterdam and its dark past of torture, public execution and witch hunts

Or Book Your Historical Tour Of Amsterdam Directly:

• Date and time

For support with booking, visit our Frequently Asked Questions’ page.

Start of all tours: Dam Square

Languages: english, spanish, german, arabic, dutch, duration: 2 hours, price €190 per guide (max 15 people per guide), historical tour amsterdam.

Amsterdam’s beautiful inner city is basically one big open-air museum and therefore perfect to discover by foot. On this 2-hour tour, we cover the total history of Amsterdam with all its highlights, like the UNESCO Canal Belt, the Red Light District, and the history of the Jewish Quarter!

You feel the history as you walk in the same streets as people did for 800th. We start at the dam square where it all started. From there we take you to a time travel along with the 80-year war, 17 century (golden age) to World War Two, and finally the radical hippies in the 70th and till today.

The Historical Tour Covers:

• The Founding Of The City
• Amsterdam’s Golden Age
• The Story Of WWII
• History Of The Red Light District
• Soft Drugs Policy
• Amsterdam Today & Future

Price: €190 per guide (max 15 people per guide)

Alternative Tour Amsterdam

You may know that Amsterdam is nowadays very tolerant of prostitution and marijuana, but the interesting thing is that it has not always been this way. With this Alternative Tour, we tell you how Amsterdam transformed in the 1960s from a Christian, conservative city into the “Magic Center” of counterculture, a transformation into the openminded city that we know today.

From here, we will explore how the toleration of marijuana and the squatting movement were born. The big question is: are the fifty years-old solutions to these issues still applicable today?

Further, the tour covers the beautiful UNESCO canal belt, street art and lots of funny “did-you-know’s” about Amsterdam. Come and experience for yourself why people live in the houseboats, what the difference is between a coffeeshop and a smartshop, get to know how Amsterdam became a bicycle city and discover the other Red Light District known as “bondage alley”!

The Alternative Tour Covers:

• UNESCO Canal Belt
• Squatting Subculture
• Legislation Of Marijuana & Magic Mushrooms
• Bike Culture

Educational Tour Amsterdam

Visiting on a school excursion or with a group of youngsters? The Educational Tour is the way to walk! In this tour, we focus on Amsterdam’s cultural and historical background, without the guides making their stories too long & boring. Learn about Amsterdam’s spectacular growth in the 17 th century, some hidden places that we will visit and how many bikes are fished out of the water every year!

Amsterdam today is a city full of students and there are some great places to hang out or get an affordable meal. Join our tour and find out why our city is the best place to learn about Dutch history, how to enjoy eat your fries in the Netherlands and how to stay in the biker’s fast lane without serious injury.

The Educational Tour Covers:

• Student Life In The City
• History Of Amsterdam
• A secret, hidden, catholic church that offers the tale of the religious wars in the 16 th  and 17 th  century
• Dutch Culture, Food & Bicycles
• The Museums Of Amsterdam

Food Tour Amsterdam

Yes, it should be admitted that Dutch people are not the most creative people when it comes to dinner food. Smashed potatoes with Brussels’ sprouts and meatballs is perhaps the only meal that can be classified as typically Dutch. However, we have a bunch of sweet candies and salty delicacies that make a perfect food tour! Taste the famous and delicious Gouda cheese and try our traditional Dutch cookie ‘’stroopwafel’’ on this 2-hour walking tour. Don’t be scared when you hear that we eat our herring RAW (!!!). The bones and the organs of this tiny fish are removed and it tastes really, really good.

Yes, we do a lot of tasting on this tour, but it also includes stories about the historical and cultural background of the dishes. Learn about the annual auction of the “first barrel of herring”, what kind of sauce we eat with our fries, and discover how many cookies Dutch people offer you at home (if they offer you some at all). If you want to take a light and fun tour and learn something about the local culture, our Food Tour might be perfect for you!

On The Food Tour, We Sample:

• Poffertjes (Mini-Pancakes)
• Dutch Liquorice
• Bitterballen
• Of Course, Cheese!

Price: €190 per guide (max 15 people per guide) + €10 Food Coverage per attendee

Join this Free Walking Tour on an interactive photo tour, with Amsterdam as a backdrop. Explore the city through the lens of your camera, while we stop at well-known city monuments, as well as more surprising spots that offer a great setting for stunning pictures. After making plenty memorable shots, we show you how to edit your picture into the perfect upload. Learn about framing, filters and how to use your smartphone’s built-in features. Cut, crop and color your images to perfection, making memorable posts to remember your visit to Amsterdam.

The InstAdam Tour Covers:

• Capture Professional Shots With Your Own iPhone Or Android
• Learn The 5 Golden Rules Of Photography
• Photogenic City Landmarks
• Hidden Spots Of Photographic Interest
• Create Your Own Social Media Content

Anne Frank Tour Amsterdam

At popular request, we launched this tour in January 2023 to tell the story behind the pages of the world’s most read diary. Discover how Amsterdam became the Jewish capital of Western Europe and why the Frank family and many other Jews migrated to the city. Walk past the crumbled remains of the darkest period of modern history and behold the monuments that honor its heroes.

This tour focuses on Amsterdam during WWII and how it was affected by German control. We tell you the stories of the rise and fall of the Jewish community and those of the heroes that literature has left unsung. Take a glimpse into the life of Anne, where she would play and went to school and why her memoires have become so historically relevant.

This tour can be a perfect addition or a great alternative to visiting the Anne Frank house, since it is not included in this tour.

On The Anne Frank Tour, We Cover:

• The story of the heroes of WWII
• The rise and fall of the Jewish community in Amsterdam
• Important monuments
• Life of Jews during the war and today

Price: €190 per guide (max 15 people per guide) 

Dark Side Tour Amsterdam

Welcome to Amsterdam’s dark side, where history meets horror and buried urban myths rise from the grave. Not just a ghastly ghost tour, we show you that the actual events of Amsterdam’s ominous past are much more horrific than a cold spot in a dark alley. Visit the places where ghost sightings were reported, to find out the real stories behind the urban myths of Amsterdam. Find out why the gallows were located at the docks, for arriving sailors to see the public execution of criminals and discover how witches were persecuted in medieval Amsterdam. Hear stories about nuns digging up old graves and orphaned children being taken over by an inexplicably demonic force. Book your spot at a Free Dark Side Tour Amsterdam, or the untold truth will haunt you forever!

The Dark Side Tour Covers:

• Urban Myths
• Torturing & Executions During The Middle Ages
• Historic Anatomy Lesson
• Witch Hunts
• The Tale Of The Anabaptists
• The Possessed Orphans

Free Walking Tours in Amsterdam

Original Amsterdam New Year’s Eve Pub Crawl

Tour of the Historic Center of Amsterdam in Spanish and Italian

Free Amsterdam Original Walking Tour

Free Amsterdam Hidden City Tour

Free Amsterdam Original Pub Crawl

Original Amsterdam Pub Crawl

Free Jewish Cultural Quarter Tour

Free Arnhem Original Walking Tour

Free Amsterdam Bike History Tour

Free Original Pub Crawl

Hamburg Free Original Walking Tour

Free Amsterdam Alternative Street Art Tour

Free Amsterdam Walking Tour

Free tours in amsterdam.

Original Free Amsterdam Tours seeks to bring a real Amsterdam experience to those that visit the city. Our goal is to bring this experience to a wider audience, in hopes of promoting this great city and allowing anyone to see what makes it so great. We encourage everyone to try one of our free walking tours . From young to old, rich and poor, everyone deserves a chance to see how amazing Amsterdam is , and we love to provide this opportunity!

Free Walking Tours

We are a small collective of enthusiasts, history buffs and art lovers working together to share our passion for our city. Our goal is to give every traveller a chance to get to know Amsterdam through our Original free walking tours, it’s fascinating history and experience it in its true glory. We’re not going to simply point out monuments and show you where to eat & shop (although we have great tips if you ask).

Free Alternative Tours

Come explore the hidden side of the city on one of our Alternative Free Amsterdam tours. Guests will have a chance to look at some amazing street art from local and international artists. The free tours also focus on counter culture, music, food, clothing, and recreation. Our tours will head into many local areas and explore some parts of the city that many tourists do not know about. Come see what locals love about this place on the Free Amsterdam Alternative Tours.

There’s nothing like an evening stroll around a new city. Especially when it’s a stroll through Amsterdam’s infamous Red-Light District. Also known as De Wallen. As the city’s least understood area, taking a guided free walking tour is definitely worth it. A trip to Amsterdam isn’t a true trip without a stop to this neighbourhood. Learn interesting facts about the Red-Light District.

Your Experience:

• Get the best tips on where to find live music, what club to go to, and where to eat.
• Our tours may take one of the several routes through the city depending on the guide, the needs of the group, and the weather on the day.
• We will take the time to make sure you see a bunch of cool stuff while having time to chill out and enjoy all that the city has to offer.

About our Guides:

Our guides are the best in the business. They will also talk about where to find good restaurants, fun bars, live music, or the best clubs. Our guides are active in the city and can provide some great insider knowledge. So come with a group or come alone, this is a social tour and there will be plenty of time to make new friends!

Connect and chat directly with your guide?

Download our app.

The Be Original Tours app brings together a global community of locals and travelers. It’s slick layout and user-friendly design makes it fun and easy to use. Download it for FREE in the app store today.

Check out our other cities

Berlin tours.

• Original Berlin Tours
• Berlin Pub Crawl
• Pub Crawl Berlin
• Free Berlin Tours
• More Berlin Tours
• Cold War Tour Berlin
• World War Tour Berlin
• Sachsenhausen Tour

Barcelona Tours

• Free Barcelona Tours
• Barcelona Pub Crawl
• Pub Crawl Barcelona

Budapest Tours

• Free Budapest Tours
• Budapest Bar Crawl
• Pub Crawl Budapest

Madrid Tours

• Madrid Pub Crawl
• Pub Crawl Madrid
• Nice Pub Crawl
• Nice Bar Crawl
• Pub Crawl Nice

Amsterdam Tours

• Amsterdam Pub Crawl
• Bar Crawl Amsterdam

Paris Tours

• Pub Crawl Paris

Dublin Tours

• Pub Crawl Dublin

Warsaw Tours

• Pub Crawl Warsaw

Stockholm Tours

• Pub Crawl Stockholm

Other Links

• Original Pub Crawls
• Be Original Tours
• Original Free Tours
• E-Ticket Trail

• Plan your trip

Alternative guide to Amsterdam

Your first (and probably second and third) visit to The Netherlands will take you straight to Amsterdam. Simply because it’s easy (and cheap!) to get to Amsterdam and because the city is simply thrilling. If you’d like to explore Amsterdam beyond the famous sights and avoid the hordes and hordes of tourists that have been flowing into the city the last couple of years, this alternative guide to Amsterdam is for you.

Flights to Amsterdam

Getting around amsterdam, cycling in amsterdam, hotels & apartments in amsterdam, top things to do in amsterdam, amsterdam off the beaten track, restaurants in amsterdam, top day trips from amsterdam.

You can find cheap flights to Amsterdam from pretty much anywhere in the world. If you’re in Europe, you can find cheap flights to Amsterdam with (for example) EasyJet, Transavia or KLM. 

Or take the train

If you are in Germany, Belgium, France or the UK catching the train to Amsterdam is a great alternative to flying. There are many direct connections between Amsterdam and many German and Belgian cities, as well as a direct high-speed connection between Paris and London. If you book your tickets three months in advance you’ll find the lowest fares. 

From the airport to the city centre

Either take the train , which takes about 15 to 20 minutes, arrange for a transfer to your hotel or take a taxi. When choosing the latter, make sure you hop into an official taxi (waiting at the official taxi stands), to ensure not being ripped off by an illegal driver.

Amsterdam by foot

It’s easy to get around by food in Amsterdam as the city is relatively compact and a lot of sights are within walking distance. Before you cross the streets, beware of trams and bikes.

Public transport in Amsterdam

Trams, metros and buses take you wherever you need to go in Amsterdam. You need an OV Chip Card , which you can charge as you go. This can be used for all public transport in The Netherlands. Alternatively, you can buy an I Amsterdam City Card which grants you access to public transportation, a canal cruise, Amsterdam’s top museums and attractions and day trips.

Amsterdam Hop on hop off bus

Are you a little pressed for time? Only visiting Amsterdam for a few days? Then the Hop on hop off bus is for you. With your ticket you can hop on a bus to take you along some famous sights, but also two hop on hop off canal boats, taking different routes, for a special perspective on the city.

Amsterdam by ferry

If you’d like to visit NDSM island or Amsterdam Noord you can take the (free!) ferries departing from the back of Amsterdam Central Station.

Amsterdam by canal boat

Some canals in the city are so narrow that you can only view them from the water by stepping onboard a canal boat. You can either choose to go on a standard canal cruise sightseeing or buy a canal boat hop on hop off ticket , so you can see all the sights in Amsterdam while using a canal boat as public transport.

For less than €10 a day you can rent a bike in Amsterdam . The rental bikes are very sturdy and come with locks (please, lock your bike!).

Amsterdam bike tours

• Amsterdam highlight tour If you are pressed for time, but you’d like to see the best Amsterdam has to offer, this Amsterdam highlight tour by bike will be the perfect Dutch experience. In just 3 hours you will visit all the important sights of Amsterdam, as well as learning interesting background stories on the history of the city.
• Amsterdam countryside tour If you have a day to spare (or if the weather is very nice), book this bike tour to catch a beautiful glimpse of the Dutch countryside surrounding Amsterdam. After just 10 minutes of cycling out of the city centre, it will feel like Amsterdam is light-years away. You will take the ferry and see beautiful areas like IJsselmeer ad Durgerdam

Hotel not hotel

A unique experience for a great price. Stay in an old tram or funky looking rooms in one of Amsterdam hippest neighbourhoods. 

Monet Garden Hotel

A brand new boutique hotel alongside a beautiful Amsterdam canal. Your stay won’t get more Dutch than this. The rooms are light, bright and comfortable.

Concious Hotel Amsterdam

A gorgeous hotel set in a beautiful historical building, with funky and spacious room… and it’s affordable too!

Wittenberg apartments

If you’re after a bit more space, these apartments are for you: spacious, traditional elements, set in a beautiful neighbourhood. 

Houseboat in Amsterdam

Is there anything more authentic and exciting than staying on a houseboat in Amsterdam? Check out this beauty !

Lloyd Hotel

A real Amsterdam favourite, located in a stunning historical building. All rooms are decorated differently.

Read all about the best boutique hotels in Amsterdam

Self Guided Walking Tour

If you’ve never been to Amsterdam and you’d like to see the highlights of the city as well as get a really good idea of the city’s layout, I highly recommend this self guided walking tour . While listening to the audio tour you’ll see the palace on Dam Squarem the beautiful canals, Oude Kerk and Rembrandthuis, as well as lesser known sights like Begijnhof and the mysterious Trippenhuis. 

Rijksmuseum

Not only will you see the best art Holland has to offer, from the Middle Ages until the present day, including all those amazing Rembrandts, Van Goghs, Vermeers and Ruysdael’s, but a trip to the Rijksmuseum is like a walk through Dutch history, with amazing models of ships that used to sail the seven seas, fashion and a grand china collection. The Rijksmuseum is an absolute must-see and thousands of visitors, from Holland and abroad, come to visit this amazing museum every week. 

Anne Frank house

It’s one of the saddest stories that came from The Netherlands, and unfortunately, maybe also the most famous one. Anne Frank moved to Amsterdam when she was just a little girl and she and her family were arrested by the Nazis in this house at Prinsengracht, where they had been in hiding for over 2 years. To visit the Anne Frank house isn’t only a tribute to a girl that never made it back from the concentration camps, but more like a tribute to murdered innocence anywhere in the world.

Van Gogh Museum

Rembrandt was a celebrity (albeit a poor and strange one) when he was alive and making art in the Golden Age. This can’t be said about Vincent van Gogh, who lived some two centuries later. He lived in the south of The Netherlands ( Nuenen ) and France for most of his difficult and unhappy life and his brilliance was only seen by his brother Theo, who bought Vincent’s paintings out of pitty. It’s hard to imagine while you walk through the Van Gogh Museum and see all those brilliant works. From the dark and gloomy farmers, he painted in Nuenen to the starry nights in France. Read more about Van Gogh Museum Amsterdam .

Stedelijk Museum

The excellent Stedelijk Museum houses the collection of postwar curator Willem Sandberg and you will be sure to see contemporary works by Picasso, Mondriaan, Gerrit Rietveld, Van Gogh, Matisse and Warhol. The Stedelijk Museum is an absolute delight.

Rembrandthuis

No Dutch painter speaks to the imagination as Rembrandt does. The magician with light and shadow puts a spell on you, whenever you see one of his works. When you’re in Amsterdam, visit the Rembrandthuis where the artist worked when he was commissioned his most famous works. You can see the studio where he painted the famous Night Watch. Also, read my article Follow the footsteps of Rembrandt in Amsterdam .

Fabrique des Lumières

The greatest works of art my the world most famous artists come to life at Fabrique des Lumières . The largest digital arts centre in The Netherlands surrounds you my the world’s most wellknown artworks and let you experience them in a whole new way. I highly recommend this. 

H’ART Museum

h’ART is one of the newest museums in Amsterdam: a global art collective which shares the best pieces of top museums in the world, like the British Museum, Centre Pompidou and SAAM. Entrance is included in the I Amsterdam City Card .

NEMO Science Museum

When you visit Amsterdam with kids, NEMO Science Museum should be on your list for sure. The iconic building holds three floors of interactive exhibits which enables kids to learn all about the world around them. Though it makes science very accessible to adults as well. 

Verzetsmuseum

The museum of Dutch resistance ( Verzetsmuseum ) brings the horrors of the German occupation during WWII back to life and tells the stories about the local resistance and collaboration with the Germans. There is also a section on the Japanese occupation of Dutch East India (now Indonesia). This museum is also interesting for kids, as there is a special section of the resistance seen through the eyes of four Dutch kids.

Albert Cuyp Market

With almost 300 stalls Albert Cuypmarkt is the city’s largest and busiest open-air market. The vendors sell everything from clothes and shoes to vegetables and cheese. Albert Cuyp is the perfect market to taste some Dutch delights like poffertjes , frites and stroopwafels . The cafés surrounding the market are perfect to relax and have a drink.

Don’t walk past this pretty canal house, as inside resides an excellent photo gallery FOAM . The spaces are large and light, which makes for a nice wander through the different temporary exhibits of world-famous photographers.

This gorgeous contemporary building resides on the banks of the IJ river and houses a film institute and a large cinema showing mostly art-house movies. However, if you have the chance, just go to EYE  for a drink or lunch on the terrace or in the pretty restaurant for an amazing view over the Amsterdam skyline.

NDSM island

Take the free ferry to the peninsula that used to be the NDSM Wharf. This was once a shipyard, but it’s now an edgy and arty community, with cafés and restaurants in old sea containers and lots of street art. Hip festivals are often hosted on NDSM island.

Street art Museum STRAAT

Street art lovers head over to STRAAT , Amsterdam’s street art museum on NDSM Island. It hosts over 150 artworks by 130 well-known street artists, though you’ll discover some new talents as well. Most of the artwork has been made on site. This museum is a real treat if you’d like to discover a lesserknown side of Amsterdam. 

Street art Amsterdam

If you’d like to see some interesting street art, it’s worth taking the Free Alternative Tour Amsterdam leading you through lesser-known parts of the city, showing you great murals and graffiti. Read more about street art in Amsterdam .

Amsterdam Lookout

The observation platform on top of the A’DAM building is one of the newest hotspots in town. You can easily reach the Lookout by taking the free ferry at the back of Central Station. From the lookout, you can try out the swings (eek!) or simply enjoy the amazing view over the city. Entrance to Amsterdam Lookout is free with the I Amsterdam City Card .

Begijnhof is a quiet haven in the middle of the bustling city centre. This enclosed former convent dates back to the 14th century and is a gorgeous green courtyard surrounded by historical gabled buildings. You can find the Begijnhof just off Gedempte Begijnensloot.

Hortus Botanicus

Hortus Botanicus is another quiet haven in the busy city. This botanical garden has been here since 1683. Dutch merchant ships smuggled seeds and samples from their exotic destinations and nowadays over 4000 species can be found in this wonderful structure. The butterfly garden is amazing (and a big hit with kids).

Buiksloterdijk

At the back of Central Station, hop on the free ferry to Buiksloterdijk. Take your rental bike along, as you definitely want to visit the old Buikersloot neighbourhood, one of the most authentic and undiscovered sides of Amsterdam.

Once upon a time (seriously, back in the 1300’sor something) farmers would roam these shallow lands until the land was completely reclaimed and became part of Amsterdam. Since it was always a little separated from the city, by the river, it always kept a bit of a village feel and this is still very noticeable along the Buiksloterdijk. The cute half-timbered houses with Dutch gables are simply adorable.

Tolhuistuin

Just after disembarking the ferry, you’ll stumble onto  Tolhuistuin , the former canteen of Shell is now a fantastic cultural centre, often hosting great gigs and the restaurant and outdoor seating are excellent.

Café De Ceuvel

I love where my work leads me sometimes! I ended up at café De Ceuvel for a book launch, on a beautiful summer day. The café is the centre of a small alternative community, at the water’s edge. It’s colourful and romantic and the view over the water is very (very!) relaxing.

This has to be my favourite restaurant in Amsterdam. Take the (free!) ferry from Central Station to NDSM Werf and you’ll soon see Pllek : a restaurant housed in a structure of old sea containers. In summer the little beach in front of the restaurant is the perfect place to view the Amsterdam skyline whilst sipping a local beer. When it’s colder, the fire inside will keep you warm. The menu changes every few weeks.

Brouwerij ‘t IJ

Breweries have been popping up all over Amsterdam, but Brouwerij ‘t IJ is probably the most well-known and since the brewery is set underneath a pretty windmill, it’s the perfect place to visit and sample some real Amsterdam beers. Take a tour around the brewery or sit outside admiring the fabulous view over the canal.

Bar Botanique

Bar Botanique is a bit of a tropical surprise in the heart of Amsterdam, with tropical plants and brightly coloured decor everywhere. All dishes are priced friendly and very tasty. Do try some of the Dutch beers and gins on the drinks menu.

A trendy and hip restaurant that hopes to finish food waste once and for all. Basically, at InStock you never know what you’re going to get, as the menu changes daily and is developed based on whatever harvest comes it. But trust me, the food is always surprising and tasty.

IJ-kantine is a modern en contemporary styled restaurant on NDSM Wharf and you’ll see it as soon as you disembark the free ferry. It doesn’t matter if you’re in the mood for breakfast, lunch or dinner: IJ-kantine serves amazing dishes all day. In summer the Fruits-de-Mer are to die for.

At just one hour from Amsterdam, Rotterdam is culturally diverse, with amazing art, architecture and gastronomy. Read more

The third city of The Netherlands has works of Vermeer, palaces and the beach! Worth a day trip for sure. Read more

Wander the world of Johannes Vermeer and visit this cute town full of cobbled streets and canals. Read more

Zaanse Schans

The easiest way to say a huge bunch of traditional Dutch windmills from Amsterdam is to head to Zaanse Schans. Only 20 minutes by train! Read more

Utrecht is lovely and very Dutch, with winding canals, windmills in the city centre and cutting edge museum. Just within 30 minutes of Amsterdam. Read more

Visit Amsterdam Castle (Muiderslot), Pampus Fortress and the historical town of Muiden. Take the Amsterdam Tourist ferry there. Read more

Want to visit a stunning traditional Dutch village and taste some real Dutch cheese? Edam is just a short bus ride from Amsterdam. Read more

Visit the unique UNESCO world heritage site of Kinderdijk, a beautiful landscape dotted with 19 traditional windmills. Read more

Hop on the train. Within 20 minutes you will arrive at Zandvoort (Amsterdam Beach) to enjoy a day at sea!  Read more

Read more about Amsterdam

• Boutique hotels Amsterdam
• Winter in Amsterdam: 11 must do’s
• Amsterdam street art
• Highlight in Amsterdam: Van Gogh Museum
• Follow the footsteps of Rembrandt in Amsterdam
• Villages near Amsterdam you must visit

• Destinations

Free tours in Amsterdam

• Netherlands
• Tours in Amsterdam

Amsterdam - Culture & fun in the Dutch capital

The Amsterdam lifestyle is special. Laid-back & liberal, this colourful city of canals & coffeshops is a cosmopolitan place with a charming small-town feel. Hip, trendy, modern & stylish mix with ancient character, winding streets & 17th Century narrow houses to create a cultural playground of wonderful museums, incredible works of art, beautiful parks, numerous cycle-paths & enlightened cannabis culture. Amsterdam is also a non-stop party capital served by vibrant restaurants & cafés, many atmospheric pubs & clubs in areas like Rembrandtplein or grittier bars in Jordan & music venues around Leidseplein.

A Free walking Tour in Amsterdam is a must to get under the skin of this fantastic capital. Your Freetour.com recommended tour with a lovely local guide will reveal interesting insights to Dutch lifestyle as well as over 800 years of remarkable history, key sights & locations such as Rembrandt's House, the neoclassical Royal palace and famous Red light district along with some unusual sights, stories & insider tips. And after a free tour there are many things to do in Amsterdam. Explore rich artistic heritage at the Van Gogh Museum or Rijksmuseum, shop on Leidsestraat or Kalverstraat, visit the Anne Frank House, indulge in local delicacies, smoke a spliff or just sip a Heinekan in Dam Square. Whatever you do you'll surely feel Amsterdam is a place to embrace & enjoy life.

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Amsterdam doesn’t want any more tourists – so here are 10 alternatives

A 200-yard-long TikTok-generated queue for fries; shoulder-to-shoulder pedestrians in shopping streets; parks so packed they look like a festival is on the go; restaurants and cafes where you struggle to get a table – overtourism is strangling Amsterdam . Cheap air tickets and the direct London to Amsterdam Eurostar connection keep the people flowing in. 

After the pandemic-induced lull, numbers of visitors to Amsterdam have shot back up to around 20 million a year. That’s for a city that is home to just over 900,000 somewhat overwhelmed Amsterdammers. Party tourism – British stag and hen parties, especially – generates the most media outrage, but the overcrowding floods into all corners of the city, and is not just caused by pub-crawlers and pot-smokers. Getting a ticket to a good exhibition can be just as much a trial as pushing your way through revellers in the red-light district.

Now even the tourists are starting to complain. An academic study reported in local newspaper Het Parool found that tourists’ brain waves (measured using an EEG helmet) showed a panicked flight response at the sight of busy city tourist spots.

Amsterdam authorities have announced various measures in recent years as part of attempts to tackle the problem, such as severe restrictions on short-term rentals and a ban on disruptive activities such as beer bicycles and large walking-tour groups. An online campaign that directs people Googling for information on stag venues to a site imploring them not to come has had little notable effect. Currently Europe’s most expensive city break destination , Amsterdam again raised its tourist tax this year to 12.5 per cent (the highest on the continent). But global tourists are getting richer, and the visitors continue to come.

It is time to start looking for somewhere else and, luckily, the Netherlands has plenty of alternatives. Here are 10 of the best.

Best for a vibrant city atmosphere

Rotterdam’s raw urban edge, bravura architecture and big-town buzz set it apart from other Dutch cities. From the Blaakse Bos (cube-shaped apartments up-ended on one corner and perched on stalks), to the exuberantly colourful Markt Hal, the city brings a sense of adventure. Different city quarters flip the mood as you go: hip eateries and quirky shops in the Laurenskwartier; young-talent art galleries around Witte de Withstraat; the old-world gabled charm of Delfshaven. The Boijmans Van Beuningen Museum (boijmans.nl; famed for its surrealist collection) is closed till 2029, but check out what’s on at the Kunsthal (kunsthal.nl).

How to do it: Fly to Rotterdam The Hague Airport with British Airways (from London City and Edinburgh) or Transavia (from Edinburgh). Trains from Amsterdam to Rotterdam take 40–75 minutes. The direct Eurostar London-Amsterdam train also stops in Rotterdam.

CitizenM Rotterdam is a buzzy hotel with compact but comfortable rooms, near the old harbour area and one of the hippest parts of town.

Best for a chic experience and fine art

Funky Amsterdam’s slightly disapproving, posher sister is the seat of government and home to the Dutch Royals, as well as host to embassies, the world Peace Palace and powerful international courts. It boasts a sedate and grand air, especially as you wander where the big wheels turn: Binnenhof, Lange Voorhout and Paleis Noordeinde. All this is leavened by a large city forest, the Scheveningse Bosjes, and a long stretch of seafront at Scheveningen. Added in the mix come the Mauritshuis museum (with Vermeer, Rembrandt and more fine Golden Age painting) and the Kunstmuseum , which shows excellent modern and contemporary art.

How to do it: Fly to Rotterdam The Hague Airport with British Airways (from London City and Edinburgh) or Transavia (from Edinburgh), or take the Eurostar to Amsterdam. Trains from Amsterdam to The Hague take around 50 minutes.

The Collector is a friendly hotel with contemporary verve, right in the heart of town.

Best for porcelain aficionados

One of the prettiest towns in the Netherlands, Delft offers teaspoon-sized helpings of Dutch charm: tree-lined canals, gabled houses, a lively market, quiet cafe terraces, a Renaissance-style city hall, august churches – together with many a street scene that could have been painted by its most famous son, Johannes Vermeer. Visit Royal Delft , where the famous blue-and-white porcelain has been made since 1653, to see how it is done and admire the collection. 

How to do it: Fly to Rotterdam The Hague Airport with British Airways (from London City and Edinburgh) or Transavia (from Edinburgh), or take the Eurostar to Amsterdam. Trains from Amsterdam to Delft take an hour, transfers from Rotterdam Airport around 40 mins.

Hotel Arsenaal is an exquisitely restored 17th century arsenal, on a canal in the heart of town.

Best for student bonhomie

The Netherlands’ northern capital is a lively university town with a fierce sense of independence. Offbeat and bohemian, Groningen is more laid-back than hip. It’s been a prosperous place since medieval times (witness the towering Gothic steeple of the Martinikerk and occasional patrician mansion), but prefers bonhomie to boasting. Wander among the quirky stores and cafes on Oosterstraat and Nieuwe Ebbingestraat for a taste of easy-going Groninger life, test the nightlife along Poelestraat, or take in the zany design of the Groninger Museum where differently coloured walls, odd angles and motley mosaic stairwells set the mood for displays of contemporary art.

How to do it: Fly to Schiphol Airport (served by British Airways , KLM , easyJet , and Ryanair, from various UK locations) or take Eurostar to Amsterdam. Trains from Amsterdam to Groningen take around 2.5 hours.

The Prinsenhof is an elegant city-centre hotel dating back over six centuries, with a walled garden.

Best for ceramics lovers

Leeuwarden was the birthplace of seductress and spy Mata Hari and the artist MC Escher, whose former home (originally an 18th-century royal palace) now forms part of the Princessehof Ceramics Museum . The museum’s superb collection is especially strong on Chinese Imperial porcelain, Art Nouveau and Art Deco, and of course, Dutch ceramics and contemporary work. For more on Mata Hari, head to the Frisian Museum, which also has displays of Escher, local Frisian art and culture, and, curiously, the pre-Raphaelite artist Lawrence Alma-Tadema.

Look out for men walking rabbits, too. No, really. That’s what Gavin Haines saw on a visit for Telegraph Travel .

How to do it: Fly to Schiphol Airport (served by British Airways , KLM , easyJet , and Ryanair, from various UK locations) or take the Eurostar to Amsterdam. Trains from Amsterdam to Leeuwarden take 2–2.5 hours

Boutique Hotel Catshuis offers contemporary calm in a canalside location.

Best for design buffs and techies

The Dutch narrative rarely touches on the country’s fifth biggest city – but Eindhoven is more than a name from the football fixture list. It is home to an internationally renowned Design Academy and a leading technical university. And it delivers striking architecture in the Evoluon , a UFO-esque landmark which, though built in 1966, still speaks of the future. Visit the hip Strijp-S and Strijp-R, former industrial areas with restaurants, bars, art and design spaces, and a lively skatepark; or the restaurants, cafes and weekly market around Kruisstraat.

How to do it: Fly to Eindhoven Airport with Ryanair (from London Stansted), or take the Eurostar to Amsterdam. Trains from Amsterdam to Eindhoven take around 1 hour 20 minutes.

Hotel Piet Hein Eek incorporates work by some of the Netherlands’ best new designers into an art-cum-living space near the hip Strijp-S quarter

Best for foodies and the good life

The oldest city in the Netherlands, Maastricht (on a narrow tongue of land that pierces south between Belgium and Germany) is also one of the most beautiful, with huge cafe-filled squares, fine buildings, cobbled alleys to explore, and a wide, slow river meandering through the middle. To the Dutch, Maastricht is the symbol of the southern love of the good life, and, indeed, the food here, from market and cafe to high-end restaurant and chocolatier is superb. Along the way, take in the gentle Romanesque arches of Onze Lieve Vrouwebasiliek (the Basilica of Our Dear Lady), medieval carvings and modern art at the Bonnefantenmuseum , and 10th-century glitz in the treasury of the vast St Servaas Basiliek.

How to do it: Fly to Schiphol Airport (served by British Airways , KLM , easyJet and Ryanair, from various UK locations) or take the Eurostar to Amsterdam. Trains from Amsterdam to Maastricht take 2 hours 20 minutes.

Hotel Au Quartier offers cosy charm in an 18th-century city centre townhouse.

Best for that ‘little Amsterdam’ feel

A 25-minute rail trip from the Dutch capital, Utrecht shares many characteristics with its bigger sibling – quaint canals, world-class cultural attractions, a thriving nightlife – but without the crowds. The Centraal Museum boasts the world’s largest collection of work by Gerrit Rietveld, a principal member of De Stijl art movement (including his famous Red Blue Chair), as well as 400 other works, from medieval paintings to dresses by the designers Viktor & Rolf. The ancient Catharijneconvent has beautiful medieval paintings and stages impressive, well thought-out exhibitions.

How to do it: Fly to Schiphol Airport (served by British Airways , KLM , easyJet , and Ryanair, from various UK locations) or take the Eurostar to Amsterdam. Trains from Amsterdam to Utrecht take around half an hour.

Mother Goose is a friendly boutique hotel in the heart of where it’s all happening.

Best for bulb lovers

Leiden has it all: canals, gabled houses and world-class museums – with a few windmills thrown in for good measure. It hosts the country’s most prestigious university, dating back to 1581, was Rembrandt’s birthplace and home to the Pilgrim Fathers before they set off for America, and is the site of the first tulips ever grown in Holland. Those were planted by Carolus Clusius in 1593 in the Hortus Botanicus, a tranquil botanical garden you can still visit. There’s a rich repository of Old Masters at De Lakenhal Museum , and one of the best collections of Japanese art and artefacts in the world at the Sieboldhuis . Leiden is also a good base for trips to the bulb fields in spring.

How to do it: Fly to Schiphol Airport (served by British Airways , KLM , easyJet , and Ryanair, from various UK locations) or take the Eurostar to Amsterdam. Trains from Amsterdam to Leiden take 30 to 40 minutes.

Hotel d’Oude Morsch offers a time-warp stay in an old guardhouse, right in the city centre, beside a park and canal.

Best for cheese lovers

Famed for its cheese (more varied and exciting than what the British call “gouda”) and top-class candles, Gouda has a thriving arts-and-crafts scene. Top attractions are the fairytale-like Gothic Stadhuis and the 16th-century Sint Janskerk – the longest church in the Netherlands, incorporating some fine medieval stained glass rescued from a predecessor. A re-enacted medieval cheese market (Thursday mornings in summer), beloved by tour groups, is easily avoided if it’s not quite your thing.

How to do it: Fly to Rotterdam The Hague Airport with British Airways (from London City and Edinburgh) or Transavia (from Edinburgh), take the Eurostar to Rotterdam, or fly to Amsterdam Schiphol. Trains from Amsterdam to Gouda take around 50 minutes, transfers from Rotterdam Airport around an hour.

The Weeshuis is housed in a 16th-century former orphanage and city landmark, and is renowned locally for its friendly staff and cuisine

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2 Free, Self-Guided Walking Tours in Amsterdam

food • 7 hours

Explore Amsterdam by taste - Dutch heritage and more

City Center, Amsterdam

Try some of the most Dutch dishes in the country, while walking along beautiful canals and with views of the city… View tour →

food • 3 hours 30 minutes

Amsterdam’s most famous street market - De Pijp

De Pijp, Amsterdam

Visit one of Amsterdam’s most vibrant neighbourhoods and its famous street market: De Albert Cuyp. Enjoy street food and a delicious Moroccan meal… View tour →