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In-depth: From spotlight to the shadows: Ethiopia’s tourism odyssey hangs in the balance

By Biruk Alemu @Birukalemu21

Addis Abeba –  In the heart of East Africa, Ethiopia unfurls a mosaic of marvels recently thrust into the limelight by UNESCO’s accolades, signaling a tourism renaissance. From the towering majesty of the Bale Mountains to the serene retreats of Lepis Eco Tourism Village, the nation’s canvas is rich with the strokes of history and the vibrant hues of cultural festivities like Shawwal Eid.

Ethiopia is gradually placing its bets on the allure of its rich cultural tapestry and breathtaking landscapes, especially after Prime Minister Abiy Ahmed assumed power in 2018. The current administration is trying to champion the hospitality and tourism sector, steering it into the limelight as a key driver for growth and prosperity.

With a series of government-led initiatives designed to elevate the tourism experience, Ethiopia is not only trying to beckon travelers from around the globe but also paving the way for a surge in local economic opportunities.

The inauguration of the Halala Kela Resort last year represents a critical element of Prime Minister Abiy’s administration endeavor designed to optimize the utilization of the area’s natural resources, thereby facilitating the growth of greenery attraction sites nationwide.

The recent initiatives, prominently featuring mega projects such as the Chebera Churchura Elephant Paw Lodge, also occupy a central role in the enterprises spearheaded by the government.

Last week , Prime Minister Abiy inaugurated the awe-inspiring Chebera Churchura Elephant Paw Lodge, a cornerstone of his administration’s ambitious ‘Dine for Ethiopia’ mega project.

Nestled in the verdant heart of the Dawuro Zone in South West Ethiopia Regional State, this luxurious retreat emerges as a dazzling showcase of Ethiopia’s rich natural endowments, inviting the world to witness the country’s unfolding renaissance in eco-tourism.

Yet, beneath the allure, a specter of unrest casts a long shadow, threatening to dim the burgeoning promise of tourism. As whispers of uncertainty deter would-be explorers, the urgency for peace grows, lest the world remain deprived of Ethiopia’s full splendor.

Despite significant investment in tourism initiatives, Ethiopia confronts considerable challenges, according to industry players. As international tourism experiences a resurgence in the aftermath of the pandemic, ongoing regional conflicts pose a risk to Ethiopia’s emergence as a leading travel destination. An authority in the field revealed to Addis Standard, “The potential is undeniable, but instability acts as a handbrake on progress.”

Research indicates that the hospitality industry was formerly a pivotal element in Ethiopia’s economic advancement, contributing significantly to the nation’s economic growth. It was instrumental in creating jobs, generating income, accruing foreign exchange, and providing social advantages.

Subsequent to 2019, the sector has encountered a multitude of challenges, including the COVID-19 pandemic, domestic conflict, drought conditions, and fiscal vulnerabilities. The World Travel & Tourism Council ‘s most recent analysis highlights that Ethiopia’s travel and tourism sector has undergone marked volatility from 2019 to 2022, largely as a result of the worldwide COVID-19 health crisis and ongoing internal strife.

Conflicts, not merely local disturbances, ravage the tourism sector.” Nahom Admasu, managing director of Pleasure Ethiopia Tour and Travel Agency

In the year 2019, the travel and tourism sector was a substantial contributor to Ethiopia’s economy, representing 6.3% of the gross domestic product (GDP). By the year 2022, the sector’s direct contribution to GDP had reached ETB 329.7 billion (equivalent to USD 6.3 billion), which constituted 5.6% of the total economy. This figure indicated a recuperation from the decline witnessed in 2020, yet it remained a diminution from the levels seen in 2019.

The employment scenario within Ethiopia’s travel and tourism sector also experienced a decline in 2022 when contrasted with 2019 figures. As per the World Travel & Tourism Council’s report, the sector directly sustained 645,113 jobs in 2022. While this number is substantial, it falls short of the employment levels recorded during the pre-pandemic era.

From prominence to uncertainty

Industry experts and stakeholders interviewed by Addis Standard have also depicted the grim state of affairs for the tourism sector, attributing its downturn to persistent conflicts and instability across several regions. They have highlighted a marked decrease in the number of tourists, observing that current visitors are predominantly those attending conferences in Addis Abeba.

This decline is further exacerbated as numerous nations have enacted travel restrictions on Ethiopia, citing concerns over the lack of security in different parts of the country.

The resurgence of conflict involving the non-state militia, Fano, instigated by alterations in regional security arrangements, has drained optimism from the once-bustling locales of Gondar and the tranquil trails of Lalibela.

A local tour guide, speaking under the weight of the current tensions, stated, “Peace, not visitors,” reflecting the stagnation that has gripped the tourism sector.

While the tour guide acknowledged the region’s wealth of attractions, including Gondar’s historic sites, the Northern Mountains, the churches of Lalibela, and Lake Tana in Bahir Dar, he voiced deep-seated apprehensions regarding the tourism industry’s trajectory.

He warned that should the unrest and instability persist, the livelihoods of numerous individuals employed within the industry could be imperiled, potentially leaving them without the means to support their families.

“Peace is the lifeline of the tourism industry,” Nahom Admasu, managing director of Pleasure Ethiopia Tour and Travel Agency, stressed with a sense of immediacy.

As an active participant in the preeminent Ethiopian Tour Organizations Association, Nahom has directly observed the severe repercussions that even minimal unrest can have on the sector. According to him, the cascade of flight cancellations, unoccupied accommodations, and quiet dining establishments are indicative of foregone reservations, the impact of which resonates down the entire tourism value chain, affecting entities from thriving airlines to service providers.

“Peace is the missing polish for Ethiopia’s tourism crown,” lamented Nahom, who observed that tourists stay away, leaving not just empty streets but empty coffers.

“Foreign currency, the lifeblood of development, slips through our grasp, deepening our economic woes,” emphasized Nahom. “Conflicts, not merely local disturbances, ravage the tourism sector.”

Nahom indicates the travel restrictions imposed due to the Tigray War severely impeded tourist arrivals, and the widespread effects of instability led to the closure of tour operations and the exodus of essential professionals. With Ethiopia’s reputation compromised, he says the endeavor to attract tourists has become an exceedingly difficult challenge.

Fitsum Gezahegn, director of the Ethiopian Tour Organizations Association, an entity dedicated to promoting the nation and drawing tourists, has acknowledged the sharp decline in tourist arrivals as a consequence of Ethiopia’s persistent conflicts. “Ethiopia’s vibrant tapestry of ancient wonders and bustling markets lies tragically muted, its colors bleeding away under the weight of ongoing conflicts.”

Despite the presence of a few daring visitors who manage to overcome the hurdles of travel to Ethiopia, Fitaum maintains that their numbers are merely a fraction of what the country could potentially attract. “High travel costs, limited availability, and gnawing safety concerns keep the majority of adventurers at bay.”

Additionally, industry observers note that travel bans, arising from stringent restrictions, are further suffocating the vitality of the tourism sector. “Unprecedented challenges are currently facing the Ethiopian tourism industry despite its existence for the past 50 years,” the director stated to Addis Standard.

Fitsum underscored the profound impact of the absence of peace in regions renowned for Ethiopia’s cultural, historical, and natural treasures on the tourism sector as a whole. He detailed that the ripple effects of the industry’s decline are pervasive, affecting individuals at every level of society, with a notable surge in unemployment rates among those who were once gainfully employed in tourism.

By drawing a compelling analogy, the director likened the current turmoil within the tourism industry to the potential consequences that would ensue from impeding the exports of coffee and oilseeds, vital commodities in Ethiopia’s export portfolio.

He highlighted that the repercussions of ongoing conflicts extend beyond mere economic dimensions, impairing domestic tourism as well. With a strong call to action, Fitaum ardently championed the cause of enduring peace and implored all factions involved in the conflict to initiate constructive dialogue, with the aim of devising a solution that promotes stability and rejuvenates the tourism industry.

Experts in the domain caution that the persistent conflicts will gravely affect the hotel industry, which is closely intertwined with the fortunes of the tourism sector. Establishments in Addis Abeba and other tourist hotspots have noted a marked decrease in revenue, corresponding with the reduction in tourist visits.

Getahun Alemu, President of the Ethiopian Tourism and Hotels Market Association, has articulated the catastrophic effects of both armed conflict and the so-called “diplomatic war” on the tourism industry. He referenced instances during the Tigray War where embassies disseminated alarmist propaganda, alleging that Addis Abeba was encircled and that commercial aircraft might be at risk of being targeted.

“Such negativity has a devastating effect on tourism,” he stated.

Despite recognizing the destruction caused by the conflict, Getahun posits that the “diplomatic war” has exacted a more substantial toll.

The diplomatic war has exacted a more substantial toll.” Getahun Alemu, President of the Ethiopian Tourism and Hotels Market Association

In light of the unrest present in various regions, the association is deliberately channeling its resources to enhance the visibility of southern Ethiopia’s multitude of tourist attractions. The president highlighted the necessity of shifting the promotional focus, asserting, “We cannot solely rely on northern Ethiopia, which is currently facing conflict. Even if one area experiences unrest, we must actively promote peaceful regions to maintain tourist flow.”

Subsequent to the cessation of hostilities in the Tigray war, the association has undertaken initiatives to provide training and structural support to hospitality establishments in Bahir Dar, Lalibela, and Wollo. Furthermore, the association’s members have pledged to undertake the reorganization of hotels within the Amhara region following the resolution of the conflict.

Resilience in the face of unrest

Despite the devastation wrought by the protracted war in Tigray and its adverse effects on neighboring regions of Amhara and Afar, there is a faint yet discernible spark of recovery in the tourism sector.

A report from the United Nations World Tourism Organization (UNWTO) provides a modest degree of encouragement, indicating a 28% increase in national tourism following the Cessation of Hostilities Agreement (CoHA) between the federal government and forces in Tigray.

The most recent analysis from the World Travel & Tourism Council suggests that Ethiopia’s travel and tourism sector has demonstrated notable resilience amidst global adversities, with an encouraging pattern of recovery becoming apparent by the year 2022. Although the sector has not entirely rebounded to the zenith of its performance in 2019, the report indicates that the sector is well-positioned for sustained growth and an ongoing contribution to the nation’s economic fabric.

According to the report, a pivotal element of Ethiopia’s travel and tourism revenue, visitors’ spending, reached ETB193.1 billion (equivalent to $3.7 billion) in 2022. This represents a significant increase from the figures recorded in 2019, underscoring the enduring allure of Ethiopia as a tourism destination.

Projections for the year 2023 anticipate further augmentation, with the number of international tourists expected to swell, thereby generating increased expenditures.

Authorities have also observed indications of revitalization within the tourism industry. Officials also say there is a spark of recovery in the tourism sector. Recently, the Addis Abeba Bureau of Culture, Arts, and Tourism announced that, during the first three months of the current fiscal year, the tourism sector in the capital has generated a substantial economic inflow exceeding 17.25 billion birr.

Haftay Gebreegziabher, deputy head of the Bureau, reported to the state media that the capital welcomed approximately 268,000 international tourists during the first three months of the current budget year. AS

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Ethiopia records biggest growth in World Travel and Tourism

Ethiopia’s Travel and Tourism economy grew by 48.6% in 2018 – the largest of any country in the world – according to the World Travel and Tourism Council’s (WTTC) annual review of the economic impact and social importance of the sector.

In 2018, Travel and Tourism contributed $7.4 billion to the country’s economy, an increase of $2.2 billion on 2017. The sector now represents 9.4% of Ethiopia’s total economy.

The Council’s research compares the Travel and Tourism sectors across 185 countries and shows that in 2018 in Ethiopia the sectors:

• Significantly outpaced the global growth rate of 3.9%, the African growth rate of 5.6%
• Supported 2.2 million jobs, or 8.3% total employment
• Was primarily driven by leisure travellers: 79% of the spending was generated by leisure visitors and 21% from business travellers
• Is strongly weighted towards international travel: 77% of spending came from international travellers and 23% from domestic

Commenting on the numbers, Gloria Guevara, WTTC President and CEO said:

“Ethiopia’s Travel and Tourism boom was one of the great success stories of 2018. This has been driven by the very strong performance of aviation in the country and the development of Addis Ababa as a dynamic and growing regional hub.”

“Travel and Tourism in Ethiopia now accounts for one in every $11 in the entire economy and one in 12 of all jobs. I would like to acknowledge the country’s commitment to the power of Travel and Tourism to drive economic growth, job creation and social enhancement.”

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Travel & Tourism - Ethiopia

• In Ethiopia, the Travel & Tourism market is expected to generate a revenue of US$2,297.00m by 2024, with a projected annual growth rate of 5.89% from 2024 to 2028, leading to a market volume of US$2,888.00m by 2028.
• The Hotels market is anticipated to be the largest market, with a projected market volume of US$1,139.00m in 2024.
• The number of users in this market is expected to reach 14,410.00k users by 2028, with a user penetration of 15.7% in 2024, which is expected to increase to 17.1% by 2028.
• The average revenue per user (ARPU) is projected to be US$112.70.
• It is expected that 73% of the total revenue in the Travel & Tourism market will be generated through online sales by 2028.
• When compared globally, United States is projected to generate the highest revenue of US$199bn in 2024.
• Ethiopia's travel and tourism industry is on the rise, with a focus on ecotourism and cultural experiences.

Key regions: Malaysia , Europe , Singapore , Vietnam , United States

Definition:

The Travel & Tourism market encompasses a diverse range of accommodation services catering to the needs and preferences of travelers. This dynamic market includes package holidays, hotel accommodations, private vacation rentals, camping experiences, and cruises.

The market consists of five further markets.

• The Cruises market covers multi-day vacation trips on a cruise ship. The Cruises market encompasses exclusively passenger ticket revenues.
• The Vacation Rentals market comprises of private accommodation bookings which includes private holiday homes and houses as well as short-term rental of private rooms or flats.
• The Hotels market includes stays in hotels and professionally run guest houses.
• The Package Holidays market comprises of travel deals that normally contain travel and accommodation sold for one price, although optional further provisions can be included such as catering and tourist services.
• The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be associated with big chains or privately managed campsites.

Additional Information:

The main performance indicators of the Travel & Tourism market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. Users represent the aggregated number of guests. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

Prominent players in this sector include online travel agencies (OTAs) like Expedia and Opodo, as well as tour operators such as TUI. Specialized platforms like Hotels.com, Booking.com, and Airbnb facilitate the online booking of hotels and private accommodations, contributing significantly to the market's vibrancy.

For further information on the data displayed, refer to the info button right next to each box.

• Bookings directly via the website of the service provider, travel agencies, online travel agencies (OTAs) or telephone

out-of-scope

• Business trips
• Other forms of trips (e.g. excursions, etc.)

Travel & Tourism

• Vacation Rentals
• Package Holidays
• Analyst Opinion

Ethiopia's Travel & Tourism market is experiencing significant growth and development, driven by various factors shaping the industry within the country. Customer preferences: Travelers in Ethiopia are increasingly seeking authentic cultural experiences, eco-friendly tourism options, and off-the-beaten-path destinations. This shift in preferences is influenced by a global trend towards sustainable and responsible tourism practices. Trends in the market: One notable trend in Ethiopia's Travel & Tourism market is the rising popularity of adventure tourism, with activities such as hiking in the Simien Mountains and visiting the ancient rock-hewn churches of Lalibela attracting more visitors. Additionally, the country's diverse wildlife and national parks are becoming key attractions for nature enthusiasts and wildlife lovers. Local special circumstances: Ethiopia's rich cultural heritage, including its UNESCO World Heritage sites and vibrant traditional festivals, sets it apart as a unique travel destination. The country's unique cuisine, coffee culture, and traditional music also contribute to its appeal among tourists looking for authentic experiences. Underlying macroeconomic factors: The Ethiopian government's focus on infrastructure development, including improvements in transportation networks and accommodation facilities, has played a significant role in driving the growth of the Travel & Tourism sector. Additionally, initiatives to promote the country's tourism offerings internationally and simplify visa procedures have helped attract more visitors to Ethiopia.

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Data coverage:

Modeling approach:

Additional notes:

• Sales Channels
• Travel Behavior
• Global Comparison
• Key Market Indicators

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Tourism in Ethiopia

Development of the tourism sector in ethiopia from 1995 to 2021.

Revenues from tourism

All data for Ethiopia in detail

Lessons From Ethiopia’s Post-War Tourism Recovery

Dawit Habtemariam , Skift

January 27th, 2023 at 11:10 AM EST

The civil war is over, but Western government travel warnings are still there. If there's going to be a recovery, tourism authorities need to focus their energy on getting those lifted. That's going to require repeated messaging that the war is over.

Dawit Habtemariam

Ethiopia’s tourism sector has been hit hard in the last two years by Covid and a brutal civil war, with spending down by more than $2 billion. The tourist sites and infrastructure have been spared, but the sector doesn’t have the confidence of governments, travelers and tour group operators that the conflict is over and the country is a safe destination.

For two years, Ethiopia has had an ethnic civil war largely fought between the Tigray People’s Liberation Front (TPLF) and the governments of Ethiopia and Eritrea. It started in November 2020 when the Ethiopian government sent troops into the northern Tigray region after prime minister Abiy Ahmed accused the TPLF of attacking a military base. The war was mostly concentrated in Tigray but did spill into parts of other regions like Amhara. 

The conflict may have led to over 600,000 lives lost, according to the Financial Times . Millions of people have been displaced . The U.N. High Commissioner for Human Rights have accused Tigrayan forces of committing war crimes and “human rights abuses” and the Ethiopian government of committing “crimes against humanity.“

In November, the Tigrayan rebels and the Ethiopian government signed a peace deal to end hostilities.

Before the horrific war and the pandemic, the country drew over 800,000 tourists and spending amounted to $3.5 billion in 2019, according to the World Bank . A growing segment of tourists have been from the U.S., UK and Europe, according to Intrepid Travel East African General Manager Samuel Karani.

Popularity was rising so much that some of the country’s beautiful natural parks, churches, mountains and historic sites experienced overtourism. Visitation to the Gheralta mountains, for example, was becoming popular to the point that some of the historic churches experienced overcrowding, according to Mark Chapman, founder of Tesfa Tours , which has operated in Ethiopia since 2010.

In 2020, visitation dropped to 500,000 and spending fell by 35 percent to $2.28 billion, according to the World Bank. In the last two years, the country lost $2 billion thanks to the war and Covid, Ethiopia Tourism State Minister Sileshi Girma told Voice of America .

“A lot of tour operators stopped operating because nobody was earning any money,” said Chapman. “It was hard to survive these few years and keep paying overhead.”

The war prolonged any hopes of the return of tour groups since Covid. In March 2022, Intrepid Travel decided to hold off on offering tours even though traveler interest had resumed. Their tourist destinations and routes they used were “unready” and the war hadn’t settled down, said Karani.

Tourist sites and attractions are typically not spared in conflicts. The historic architecture of Aleppo suffered massive destruction during the Syrian Civil War. 

Fortunately for Ethiopia, popular tourist sites like Lalibela that were caught in the conflict have been spared. Lalibela, a holy site in Ethiopian Orthodox Christianity, is home to 900 year old rock-hewn churches. The churches attract over 80,000 visitors per year and are a UNESCO World Heritage site .

Lalibela was occupied by Tigrayan rebels from early August to mid-December 2021. The government lost control again for a few days in December then regained it . The physical damage to the town’s large tourist infrastructure left behind hasn’t been long lasting. “The churches haven’t been damaged, thank God, and 90 percent of hotels were pretty much okay, “ said Chapman. On January 7, the town hosted thousands of visitors for the festival of Genna, which is also known as Ethiopian Christmas. Ethiopia Tourism State Minister Sileshi Girma brought ambassadors from several countries to the festival.

@rrymmee Lalibela is next level and u should go there ! #lalibela #eastaftica #ethiopia #travelethiopia ♬ Lalibela – Gossaye Tesfaye

Individual travelers are returning, but there are still virtually no tour groups, said Chapman. “It’s tour groups that are the big business for most tour operators and hotels,” he said. He expects some to start returning before the end of the year.

Intrepid will have its first post-Covid trip to Ethiopia in September this year and the itinerary will include the Tigray region, according to Karani. It will offer the same activities it had in 2019, one of which will be visiting the historic city of Axum, located in Tigray.

At the moment, Western governments continue to discourage travel to the country. The U.S. State Travel Advisory warns American citizens to reconsider travel to Ethiopia and to not travel to the Tigray and Amhara regions. The UK warns its citizens to stay away from Tigray.

The warnings introduce traveler insurance coverage issues, which deters traveler and group trips, according to Karani and Chapman. Major tourist attractions become unavailable for visits. “The British government travel advice says don’t go within 30 kilometers of the border of Tigray and that rules out parts of the [Simien] national park,” said Chapman.

Intrepid Travel and their partners are hopeful the second half of the year will see normalcy, but they are watching how the peace deal plays out.  “Five months before September we will be reviewing the situation again,” Karani said.

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Tags: africa , coronavirus recovery , Covid , ethiopia , travel warning

Photo credit: Lalibela is one of Ethiopia's most popular destinations. The town was briefly occupied by Tigrayan rebels. Mulugeta Wolde / Unsplash

Ethio-China St, KT 12 Building, 6th Floor, Suite 601, P.O.Box 2255, Addis Ababa, Ethiopia

DISCOVERING ETHIOPIA | An in depth look at the tourism landscape

“ The only man I envy is the man who has not yet been to Africa – for he has so much to look forward to Richard Mullin“ The only man I envy is the man who has not yet been to Africa – for he has so much to look forward to Richard Mullin

“­The prospect of visiting Ethiopia attracted me more strongly than a trip to France, England, and America combined.” Nelson Mandela

Following the pandemic-induced slowdown, Ethiopia has experienced a significant rebound in tourist arrivals and receipts, highlighting a revival and growing interest in the country’s tourism sector.

Ethiopia, in general, and the city of Addis Ababa, in particular, have been operation centres for more than 13 international hotel chains such as Hilton Addis, Marriot Executive Apartments, Sheraton Addis, Ramada Addis, Radisson Blu and Hyatt Regency to name a few.

According to the latest study by W Hospitality Group, Ethiopia is ranked 4th in terms of new hotel development, with 29 chain hotels and 5,206 rooms in the pipeline. Radisson Blu Hotel, Marriott International, Accor and Hilton are among the major brands expected to increase their presence in the country. Ethiopia has been in the top five countries on the list for the past six years.

As a result of the various upcoming star-designated hotels and speciality restaurants, the country’s capital, Addis Ababa, maintained the top three ranking for cities with large numbers of hotels and rooms planned in Africa for three consecutive years, following renowned tourist cities like Cairo.

Besides Addis Ababa, cities such as Dire Dawa, Bishoftu, Hawassa, Bahir Dar, Arba Minch, Gondar, and Adama have also seen remarkable hotel investment projects. These investments encompass luxurious hotels and resorts extending their services and footprint throughout the country. Notable mentions include Haile Resorts and Kuriftu Hotel and Spa.

Investors should consider targeting the Ethiopian tourism market due to the growth in various segments

• Tour Operations

Tourist guides, travel agents, and tour operators offer promising opportunities. For instance, the booking market is expected to grow significantly. Targeting stopover tourists and business (MICE) tourists can lead to business growth. Providing integrated travel packages and creating a well-rounded experience can enhance revenue per passenger and attract more visitors.

• Vacation Rentals

Accommodation-sharing platforms such as Airbnb and Vrbo have disrupted the traditional hotel industry. The global vacation rental market is projected to reach USD 107.70 billion by 2027.

In Ethiopia, the vacation rental segment is expected to generate USD 334.70 million revenue in 2023, growing at an annual rate of 5.47%. There is a demand for localized and coordinated experiences, creating opportunities for specialized shared accommodation platforms.

Ethiopia’s campsites segment, especially in the southern region, offers investment opportunities in camping, lodges, and resorts. The camping sector is expected to generate USD 5.24 million revenue in 2023, growing at an annual rate of 46.85%.

The Simien Mountains National Park, Bale Mountains National Park, and Mount Yossef are already positioned as world-class destinations for high-altitude trekking, but there is a need to enhance tourism facilities and services, including expanded and upgraded camping sites.

• Tourism Tech Startups

Investing in Tourism tech startups can bring positive outcomes, as technology plays a vital role in ensuring a secure and smooth travel experience. Initiatives like 1888EC are actively developing digital solutions and fostering job creation within Ethiopia’s tourism industry.

Promising markets for Tourism tech startups encompass alternative housing, hotel and hospitality management, artificial intelligence, tours and activities, as well as diverse mobility sectors.

The MICE market (Meetings, Incentives, Conferences/Congresses, Events/Exhibitions) has become an increasingly important segment of the Tourism industry. Third, only to Brussels and Washington DC, Addis Ababa is home to 118 diplomatic missions accredited by the government of Ethiopia, the AU and the UNECA. As a result, the country hosts multiple international meetings and conferences every year.

The 2022 Annual Research Key Highlights from the World Travel and Tourism Council (WTTC) indicate that there has been an increase in business spending in Ethiopia during 2021 compared to 2019. This rise suggests a growing demand for services from business travellers and highlights the sector’s expanding contribution to the country and the country’s potential not only as a leisure but also as a business destination.

Forecasts for the Ethiopian Tourism sector are optimistic about its future development. All tourism segments are displaying encouraging growth rates, with camping leading the way at a remarkable 46.85% increase, reflecting the anticipated interest of tourists in Ecotourism and adventure experiences through camping.

With its abundance of national parks, wildlife reserves, and mountainous terrain, Ethiopia possesses immense potential in the Tourism industry that remains untapped.

• Strategic geographic location in East Africa

A gateway to the region with easy access to neighbouring countries and a key transportation and logistics hub connecting Africa, Asia, and Europe

• Multiple UNESCO registered heritage sites

The country is home to 9 UNESCO World Heritage Sites, ranked 2nd in Africa.

• Addis Ababa, a significant diplomatic and political hub

Home to AU, ECA, and 115 foreign missions, making it the third-highest globally in terms of diplomatic presence.

• Ethiopian Airlines: Africa’s top carrier

Serving 131 international passenger and cargo destinations, including 63 African cities, flying to more destinations in the continent more than any other airline.

• Market ready product offers including meeting venues and hotels

More than 600 hotels with more than 13 chain hotels and more in the pipeline. World-class large conference venues at the AU, UNECA, and AAICEC

• Secure country with World Trade and Tourism Council (WTTC) Safety and Security stamp (2021)

In 2021 the country has received WTTC’s Safety and Security stamp, indicating that the country follows global standards to ensure the well-being of tourists and visitors.

• Tourism is one of the priority sectors that the Ethiopian government granted tax exemption & incentives

Specific details of the tax exemptions and incentives can be seen in the next section

• One stop shop service delivery for investors by the Ethiopian Investmen Commission

EIC facilitates investment procedures, offers guidance, and assists investors in navigating the business landscape in Ethiopia.

• Simple E-visa application and nearly 40 visa on arrival eligible countries
• Continuing efforts to digitalize the travel & hospitality industries to increase convenience & competitiveness

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Ethiopia’s hotel industry needs help to encourage tourism

Lecturer, University of KwaZulu-Natal

Disclosure statement

Orthodox Tefera does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

University of Kwa-Zulu Natal provides funding as a partner of The Conversation AFRICA.

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The global tourism industry has huge economic importance. It contributes 10% of the world’s gross domestic product and 6% of exports. One billion people a year travel somewhere in the world.

Africa’s natural and cultural points of interest give the continent tremendous tourism potential. This shows in the numbers . In 2015, the sector generated USD$ 36 billion in Africa (7% of all exports in the region), up from USD$ 10 billion in 2000. Travel and tourism also directly supports 466,000 jobs. It’s expected that by 2030 the number of tourists will reach 134 million annually.

But African countries’ tourism industries are often constrained by a lack of infrastructure development, air connectivity and financing.

Ethiopia, in East Africa, is an example. The country has immense natural, cultural and historical attractions, but is a largely untapped tourism market. It suffers from a lack of infrastructure and the negative publicity the country received after the famine in the 1980s and various conflicts. It needs to make a big effort to market its potential and develop the measures to support the industry.

Ethiopia’s tourism sector showed a steady increase in the last decade. International tourist arrivals rose from 64,000 in 1990 to 680,000 in 2013 and are expected to reach 815,000 by 2024. This 2024 figure would mean a contribution of USD$2 billion to the country’s GDP. Over the next five years the sector is expected to create over a million jobs, or 3.6% of total employment.

Comfortable hotels play a vital role in attracting tourists. After the fall of the communist government 27 years ago, Ethiopia started privatising most of the state owned hotels and tourism establishments. To support this, the government adopted a policy that allows duty-free imports of hotel furniture, fixtures and equipment. It also provides for favourable loans to investors for the construction of new rated hotels.

But, while the hotel industry is growing, the number of available hotel rooms is still the lowest. In terms of room availability, Ethiopia is globally ranked 134 out of 140, compared to Kenya, Uganda and Tanzania at positions 122, 121 and 118 respectively. Furthermore, there are few hotels of an international standard, and many are old and unattractive. Infrastructure to support the hotels is lacking. There are no zoning policies to establish the areas where hotels should be constructed, or tourist activities to complement them when they are built.

Hotel performance

Until recently , Ethiopia did not have enough hotels recognised under international rankings or ratings – they generously awarded themselves their own stars. This made it hard for visitors to judge the quality of a hotel. This changed in 2015 when the Ethiopian government, with the help of World Tourism Organisation, started rating hotels in the country. Though participation in the grading process is mandatory, the graded hotels still haven’t undergone annual audits to ensure they’re keeping up with the standard they were awarded.

Ethiopia also only has six internationally branded and managed hotels. This is a very low figure bearing in mind that the average number of tourists per year is nearly 700,000 and these six hotels have a combined total of less than 1,500 rooms. By comparison, Nairobi in neighbouring Kenya already hosts most of the international hotel brands – and expects 13 more to open their doors over the next five years.

There are also only three five star hotels in Ethiopia and the majority of the “rated” hotels which guarantee a certain standard of service are situated in the capital, Addis Ababa. Other hotels, rated only by online travel agents based on the guests’ comments and with fewer than 100 rooms, are scattered throughout major towns. This is a problem because most of the tourist attractions are located in the countryside. There is also a scarcity of budget facilities, like youth hostels, to cater for budget travellers and backpackers.

Another major issue is the hotel structures. After the fall of the communist regime, from 1995, Ethiopia started privatising. Over 287 enterprises were transferred from the public to the private sector – out of which 34, or 11.8%, were hotels. The aim was to improve economic efficiency, stimulate the private sector and mobilise more foreign and domestic investment. However, the process has been weighed down with problems which include ; corruption, loss of jobs and a lack of ownership and transparency. The state retains control of many of the most valuable assets in the sector. These are not well maintained, as they are about to be privatised. For example, Addis Ababa’s Hilton hotel, completed in 1987, now needs urgent refurbishment.

Finally, the hotel industry needs to be supported by tourism infrastructure. It needs physical facilities like car parks, sewerage and water works, transport projects and roads. These have to be based on zoning policies, to establish where the hotels should be built. With the exception of Addis Ababa, there are also hardly any offerings of recreational or entertainment activities like parks, concerts or cinemas. And there are logistical gaps like the lack of adequate ATM machines and foreign exchange bureaus outside Addis Ababa. This means visitors need to carry large amounts of cash in local currency, which is inconvenient and unsafe.

To spur tourism growth and development, Ethiopia must improve the hotel industry and the infrastructure that supports it. It will take the cooperation of all stakeholders – government, hotel professionals, hotel owners and hotel trade associations – to achieve a competitive and sustainable sector.

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Ethiopia tourism report.

We maintain a positive outlook for the Ethiopian tourism market in 2024, with arrivals and international tourism receipts now completely recovered from the negative effects of the Covid-19 pandemic. The government is keen to transform Ethiopia into a top tourist destination, with the launch of several initiatives designed to encourage tourism. One year after the truce between the government and the Tigrayan rebel forces, the authorities are planning to reopen some key tourist attractions in the Tigray region since their closure during the conflict. However, civil unrest remains a risk to the forecast, as shown by the recent extension of the state of emergency in the Amhara region in February 2024.

Providing expert analysis, independent forecasts and competitive intelligence on the tourism industry.

Report includes: Industry View, Industry SWOT Analysis, Industry Forecasts, Economic Forecasts, Company Profiles and Global, Regional and Country Industry Overviews.

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The Ethiopia Tourism Report has been researched at source and features BMI’s independent assessment and forecasts for tourist expenditure; government expenditure on tourism; passenger arrivals and departures by mode of transport, reason for travel, origin and destination; and the accommodation market.

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Welcome to Ethiopia, Land of Origins

Ethiopia invites you to discover why it is the origin of so much!  As you explore Ethiopia, you will be put in touch with your own origins…for this is a Land of Origins

Things to do in Ethiopia

Cultural Experiences – Culturally ebullient but not well discovered, every unforgettable undertaking you do in Ethiopia could be labeled as a cultural experience.

Nature Experiences – with its diverse ecological systems laden with a plethora of wildlife Ethiopia is a haven for nature travelers

Outdoor and adventure  – Outdoor and adventure are the eliciting factors that whet the appetite of all travelers to Ethiopia.

Educational Tour –  Immerse yourself in the rich paleontological sites, vibrant way of life, and opulent geological resources of Ethiopia.

Trekking on the peaks of Ethiopia

The majestic highlands of Ethiopia offer some exceptional trekking experiences. The Simien Mountains and Bale Mountains are common favorites, and the Community Trekking trails set up in the Northern part of Ethiopia offer world-class treks while supporting local communities.

The most popular attractions to visit in your lifetime

Aksum – Land of Queen Sheba

The rock hewen churches of Lalibela

Gondar – Camelot of Africa

Harar – The old walled city

Renowned the world over for its decorated tribes, the Omo Valley is a stop on many a tourist route in Ethiopia.

Gheralta Mountains –  The luminous light bathes scattered sharp peaks that rise into the sky out of a sandy, rolling semi-desert.

Salt caravans of the Danakil depression

Embarque em uma jornada emocionante e descubra prêmios incríveis no Cassino Jogo Fortune Tiger. A sorte está ao seu alcance em jogofortunetiger.com.br !

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About Ethiopia

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Destinations

• Addis Ababa and surroundings
• The North Historic and Simien Mountains
• The Cultural South
• The Marvel of East
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Ethiopia’s fragile tourism industry at crucial juncture

Can Ethiopia boost economic growth and eradicate poverty without ruining the very treasure it wants to promote?

Addis Ababa, Ethiopia –  A small plaque on this tiny deserted hillock deep in the forests of Kaffa, a province in western Ethiopia, bears an inscription in Amharic and English indicating that this is the birthplace of Ethiopia’s gift to the world: Arabica coffee, as locals will also confirm.

The plaque, hidden in the grass of the overgrown vegetation and invasive forest border, symbolises what has long hampered Ethiopia’s tourism industry. Despite a cultural, historical and linguistic identity quite distinct from the rest of Africa, Ethiopia never became a major tourist destination on the continent.

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Where other countries would proclaim the news, beckoning tourists to come, Ethiopia never seemed that bothered by this fact. But this modest attitude is beginning to change.

In August this year the Ethiopian Ministry of Culture and Tourism made a bold announcement that it intended to triple foreign visitors to more than 2.5 million by 2020, with an ultimate goal of making Ethiopia a feature in Africa’s Top 5 tourist destinations by 2020.

“Key tourism factors such as easy and fast growing air access, personal safety and local hospitality, rapid economic growth and, above all, fascinating discoveries to be made bode very well for rapid tourism growth,” said Mike Fabricius of South Africa-based The Journey, a tourism consultancy company.

Not everyone, however, is so sure about the wisdom of chasing those numbers.

Setting goals for Ethiopia tourism

In 2013, the government established the Ethiopian Tourism Organisation (ETO) – mandated to boost tourism destination development and marketing, and enhance the benefits of tourism in a sustainable and competitive manner. This signalled a decision to take tourism seriously as a means of generating revenue and helping eradicate poverty.

“There are many reasons tourism took a back seat but the number one thing was getting the basic infrastructure in place,” said Solomon Tadesse, the chief executive of ETO. “Now, the government can fully get behind it based on the economic growth of the last 10 years, with the added benefit of how this has also created a good impression with the outside world.”

Tourism in Ethiopia currently generates $2.9bn for the economy each year, close to a million jobs and about 4.5 percent of the gross domestic product, according to the World Bank.

That percentage, however, trails the likes of Rwanda’s 9 percent of GDP, and tourism accounting for about 11 percent of global GDP. In 2013, a travel and tourism competitive index compiled by the World Economic Forum ranked Ethiopia’s tourism industry as 120th globally and 17th in Africa.

“We know we are behind our neighbours and need to run and catch up,” Tadesse said.

Others within Ethiopia’s tourism industry, however, urge caution, arguing that Ethiopia doesn’t need to think in terms of catching up. It should rather embrace its own unique tourism development model. The numbers game misses the main point, they say.

Greta Iori, a conservation and tourism professional who has worked in Mexico, South Africa and Ethiopia, where she grew up, said Ethiopia in this manner, “could become the No 1 destination on the continent though not only by tourist numbers but for quality of the experience and the uniqueness of the landscape.” 

Ethiopian tourism infrastructure for foreign standards

Most of Ethiopia’s tourism treats – including nine UNESCO World Heritage sites, the most for an African country – are fragile and risk being destroyed by hordes of tourists, Iori noted.

An additional concern is that a too rapid an increase in tourists could also lead to cultural clashes between locals and foreigners, resentment towards tourism for benefiting only the elite few, segregation of local societies, spiralling prices, money grabbing locals and increased crime.

“Generally it’s up-market tourism that works seamlessly, with the cheaper end that gives problems, and at the moment Ethiopia does not know which way to go,” said someone involved in Ethiopian tourism for more than 10 year who asked not to be named, adding that mass tourism for Ethiopia could put its “golden goose in the pot”.

Those holding such concerns hope that Ethiopia takes a more sustainable, lower volume option – compensating lower numbers by selling a higher quality product at a higher price – while tackling the weak operational state of its tourism industry to ensure adequate facilities exist for tourists who respond to new, more proactive marketing.

For now, finding what are in other tourist-bound countries basic facilities – a well-maintained public toilet, a decent camping site, a rest spot with basic catering facilities – typically proves a frustrated endeavour in the likes of Ethiopia’s national parks and on much of its tourist trail.

“Building infrastructure that meets the expectations of foreigners is key, as there is a limit to how much people are willing to rough it,” said Greg Dorey, UK ambassador to Ethiopia.

“But the jury is out on whether it can build up the supporting infrastructure sufficiently well, given the huge obstacles it places in the way of foreign entrepreneurs investing in this sector,” said Dorey.

Vulnerabilities of a tourism industry

For all the exciting projections and talk of transformative powers, tourism remains a fickle business – especially in Africa.

Kenya, for instance, has seen tourist numbers decline since last year’s terrorist attacks and travel warnings issued by Western governments, resulting in deserted beaches and thousands of hotel rooms unoccupied.

“We’re starting from ground zero, though that’s not a weakness rather an advantage as we have learned from others’ mistakes,” Tadesse says. “Make Ethiopia your travel destination and you’ll never be the quite the same again,” he adds.

Therein probably lies Ethiopian tourism’s greatest strength – there are still so many diverse cultures, landscapes and wildlife to be developed for tourist itineraries: the Simien and Bale Mountains; the forests of the South; the Sof Omar Caves; the Danakil Desert location of Lucy, the oldest and most complete hominid skeleton ever found, lending weight to Ethiopia’s claim as the cradle of humanity.

But while there is hope tourism will benefit the country, with many Ethiopians sorely needing employment, it remains to be seen how Ethiopia will be affected by more and more foreigners flashing wallets. The capital, Addis Ababa, flushed with money and people on the make, is already beginning to make many observers feel wary. 

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By Ethiopian Tour Operators Association

11 Jan, 2024

Yared belete.

... tour company

18 Jan, 2024

Molla miheretu.

Anbessa Travel አንበሳ አስጎብኝ

23 Jan, 2024

Abiy sitotie.

We at Abiy Ethiopia Tour’s are always committed and passionate about our service, keen to look after our clients in all ways, especially their primary needs, wants and requests. In our itineraries we put emphasis on creating the best socially interactive and environmentally friendly tour experience, supporting the local inhabitants to the fullest extent that we can. Our entire pleasure lies in providing for guests from all backgrounds successful, stress-free and responsible tours of Ethiopia – a country so well-endowed and yet relatively untouched. In our enthusiasm to share our country with you, our well qualified staff are ready and waiting to welcome you and give you every assistance.

24 Jan, 2024

Anini tours ethiopia.

Tour Operation and Car Rental

25 Jan, 2024

Teshome tadesse.

Kush Land Tours is a name of repute that offers highly enjoyable trip to different breathtaking locations in Ethiopia. The company was incepted in the year 2009, and its dynamic and young management combined with qualified tourism professionals have been treading the path of success continuously. Kush Land Tours is fast maturing into national respectability of the salient features: well, equipped to provide professional and quality services to customers; comprehensive tour and travel packages; readiness to render timely and prompt service. Its services ranges from travel Management Company, leisure and retail travel management, corporate incentive tours, online travel. Website:www.kushlandtours.com E-mail:[email protected] Telephone: +251 912 439 843/+251 941 415 556

Liyu is an Amharic word which means “unique” in English. Liyu Ethiopia Tours is established to promote and market Ethiopia as a major tourist destination in the world. Liyu Ethiopia in the tourism sector carries the objective of maximizing the satisfaction of its customers through its professional and experienced staff, who are always ready to render courtesy and personalized service in all areas of its operations.

26 Jan, 2024

Samrawit moges beyene.

Travel Ethiopia is a private, well-established, respected eco-conscious tour and safari company founded in 1994 in Ethiopia, known for its expertise in crafting unforgettable experiences for travelers. We have three decades of experience in the Ethiopian tourism industry and operate throughout the country, showcasing its diverse landscapes, rich culture, and historical treasures. With three decades of operation, Travel Ethiopia has meticulously crafted a diverse range of tours, catering to every traveler's desire. we have made it our mission to provide our clients with nothing but the highest quality service.

27 Jan, 2024

Hailu mekonnen.

Alpha Tour and Travel Agency Specialized in:  Tour Operations  Car Rental Service Established in 2006 Alpha Tour and Travel Agency is among the fastest growing companies serving different interests of the Ethiopian people. We truly understand the requirements of all our consumers and customers. Our services are tailored on individuals’ specific needs. Each and every one of our customers deserves that special attention and care, and that is what our company is out to provide. We also offer basic information and training as required by the customers. Vehicle Rental Service Alpha Tour and Travel Agency is a service rendering firm specializing in hiring and renting out different makes of vehicles to Individuals, Companies, Institutions, Governmental and Non-Governmental organizations. Tour Operations Our company organizes individual or group tour packages across the country. We are quite knowledgeable about all areas of attractions sites such as Nature Based Attractions (Fauna and Flora, Wild life, Bird Sanctuaries, Landscape, Aquatic Life’s etc.), Cultural Attractions, Historical Attractions, etc. Our company has professional team engaged in tour operating and guiding having depth knowledge of the country and skilled with solving problems that may arise while on the tours. Guides working in Alpha Tour and Travel Agency can speak multi- languages with the clients and the local communities who they can speak. Our experienced drivers who can speak different languages also double up as tour guides, providing you a unique opportunity of not missing out on any small details.

Muluye Tsegaw

Zagol Ethiopia Tours is the best tour company in Lalibela, Ethiopia: from here and from any location in Ethiopia we provide wide ranges of individual and group tour packages based on clients’ choice. Our services include pre-arranged tours, custom packages according to clients’ specifications, travel consultation, and making reservations for flight and lodging amongst other related services

Yayehyirad Emeru

Absolute Ethiopia Tours is a private-owned Ethiopian tour operating company which provides a complete range of tour packages and vacation services across Ethiopia for different groups, families, and individual tourists. We are a certified Tour Operator by The Federal Democratic Republic of Ethiopia Ministry of Culture and Tourism Office.

29 Jan, 2024

Fitsum hagos.

Kereyou tour and travel is an Ethiopian based independent tour company. The company was established in 2003E.C by a very passionate and experienced tour guide who handled guests from all over the world for several years. We are accredited before the ministry of culture and tourism in Ethiopia. We are also a proud member of the Ethiopian tour operators association (ETOA). With an experience of more than 10 years in Ethiopian tourism, we are dedicated to giving our customers the best possible service and a lifelong memory in this unique country. Website: www.kereyouethiopiatour.com Telephone: 0911208126/0911224701

31 Jan, 2024

Mark chapman.

Tesfa Tours are the experts in Trekking and community tourism in Ethiopia. We believe community tourism means holidays that support local communities, but we also believe that holidays must give our guests a wonderful time. Tesfa Tours was set up in 2010 to take on the mantle of promoting the community tourism that has been developed in Ethiopia under Mark Chapman’s guidance since 1999. Our holidays all include a key element of this community tourism. We work closely with the communities, the guides and other stakeholders to ensure the success of this special ‘project’ which now involves over 20 communities serving food and hosting guests in both the Wollo (Lalibela) and Tigray areas. In addition to these treks, we organise complete holidays combining Tesfa community treks with visits to the historic churches in Tigray, to Gondar, Axum and Lalibela, to see remote churches on Lake Tana and Lake Ziway, to see the jagged peaks in the Simien mountains, and the Afro Alpine moorland in the Bale mountains or Gwassa Menz, the old Muslim city of Harar, the Danakil depression with lava lakes, mineral deposits and camel caravans, and all the other amazing sights of Ethiopia. In addition it is our objective that our tours are as socially responsible and environmentally sustainable as possible ... So let us create your Ethiopian Adventures!

SimienEcoTours PLC

We’re an Ethiopian tour operator with foreign partners, specialized in biking, hiking, adventure and sustainable tours all around Ethiopia. Founded in 2014, we’ve been growing to a team of 12 employed experts all passionate about travel. We like to discover new destinations and propose innovative products off the beaten path. Our European management and staff with deep country knowledge include authors of 2 guidebooks and understand the clients’ needs and expectations. We give high importance to customer satisfaction and focus on quality and on keeping our promises. We offer better places on our trips, fair working conditions for our staff, work with liable partners and local communities, engage in charity projects and obtained the sustainability certification by Travelife.

Mehari Messele

Rift valley expedition is a company formed by a team of experts in organizing and advising trips to the African continent. Rift valley expeditions headquartered is in Barcelona. It also has offices in Ethiopia, Kenya, Uganda, Tanzania, Benin and Gabon. Since its inception in 2012, the Rift Valley Expedition team has constantly sought innovation in the design of its trips to Africa, Rift valley expeditions, is committed to respecting cultural diversity and the natural environments with which we interact. And also, we organized different trips, Group trips, Private trips, Author’s trips, Trekking, Photography trips and Cooperation trips.

12 Feb, 2024

Dawit tesfay.

Covenant Ethiopia Tours, Provides Tours to the four corners of Ethiopia Historic, Cultural, Archaeological and Adventure trips.

13 Feb, 2024

Emiru woldeyes.

Sterling Travel and Tour is a family owned, full service travel and tour company that has established and maintained a consistent track record of superb customer service since 1993. We are a fully accredited member of IATA member as well as the Universal Federation of Travel Agents (UFTA), Ethiopian Tour Operators Association (ETOA), Travel Agents Association of Ethiopia and Addis Ababa Chamber of Commerce.

09 Apr, 2024

Yared mulugeta.

Tour Operator Services

Membership Plans

Exciting News: Ethiopian Tour Operators association is now accepting membership applications.

Corporate Members

• Provideperiodical capacity building trainings.
• Take part in International Trade Fairs to the good image of Ethiopia and its touristic attractions
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• Provideadvises on policy legislation to the government bodies concerningthe tourism and hospitality Industry.
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Challenges and Prospectus of Ethiopian Tourism Industry TekabeSintayehuSheferahu

This study focuses on identifying the challenges and prospects of Ethiopian tourism industry.The primary data was collected from 501 foreign tourists in the study area. To do this, the researcher was used two types of probability sampling techniques such as stratified sampling and simple random sampling methods. The result of the study show that lack of promotion,lack of physical infrastructure (road, transportation system,network facility, availability of hotel accommodations especially tourist site), misperceptions the images of Ethiopia,shortage of human trained powerarechallenges of Ethiopian tourism industry. On the other side the Ethiopia is a capital city of Africa because the African union located in Ethiopia,Ethiopian airline the almost the leading airline from Africa and to be a member of a star alliance, Ethiopia now building the leading African man made dam, lastly Ethiopia is one the leading African country that registered heritage by UNISCO. All this are opportunities of the growth of Ethiopian tourism industry.

Related Papers

International Journal of Hospitality & Tourism Management

Selemon Thomas Fakana

Selemon Thomas Fakana , Alemken Berihun

Abstract: Tourism has been emerged as one of the effective tools in eradicating poverty. Ethiopia has huge tourism potentials like natural, non-natural, historical and cultural resources. Gambella Region is one of the attractive tourism destinations located at South West of Ethiopia. But, its tourism industry development is in infant stage. Nonetheless, limited study has carried out on identifying opportunities. Hence, the main objective of this study was identifying opportunities to enhance tourism industry development in the Region. To do so, key informants from three zones, five regional offices and thirteen woredas has purposively selected based on the defined criteria. Altogether, 103 key informants were interviewed besides to field observation. The collected firsthand data were edited, categorized, arranged and organized and encoded into SPSS software version 20. Qualitative data was being analyzed in meaningful content description whereas quantitative data was being analyzed in numerical values. Findings of this study revealed that recruiting trained human power, organizing local tour guide associations, making linkage with tour operators, developing tourist guidebook, installing tourist information centers, enhancing promotion and marketing of tourism destinations, information update, improving infrastructures development, and installing accommodation deliverers are the major opportunities to enhance tourism industry development in the Region. Keywords: Tourism, Tourism Industry, Opportunities, Gambella Region

IOSR Journals

Tourism is an important source of foreign exchange, job opportunity, environmental protection and preservation of heritage. It is postulated as one of the important industries for poverty alleviation. This study was conducted in Nekemte town, Western Ethiopia to identify challenges and future potentials of tourism development in the town. Qualitative methods were applied to collecting and analyzing data. Totally, 37 respondents were selected purposively. Hence, The finding of the study indicated that safety and security, lack of promotion, infrastructures, accessibilities, low awareness of local communities, lack of trained and skilled manpower by tourism profession, low attention of local government and weak mutual support and coordination among stakeholders are major challenges that hinder the development of tourism sector in the town. The study also investigated that there are different potentials of tourism resources. However, these resources are not fully utilized and available for tourism activities. Therefore, this study forwarded that local authorities and tourism governing bodies should provide professional training, consultancy service for who interested to participate in the tourism industry, made a proper tourism development plan and strategies and link surrounding tourism resource and tourist destinations which goes with the national tourism policy. Tourism stakeholders play a pivotal collaborative role to improve the awareness of local and businesses mans to harnesses the tourism potential of the areas and promote the sector in a manner that is both financially and environmentally sustainable and increases the share of the sector in the socioeconomic development society of the area.

Alemken Berihun

Tourism is a circulation of people who travel to or stay in places outside their home country. It has being believed as a major ingredient in the economic development strategy. However, various external and internal factors have been affecting the sustainable development of the tourism industry worldwide. Although Ethiopia possesses numerous natural, religious, historical, non-natural and cultural tourism attractions, economic contribution and its potential are incomparable. Shortage of tourist facilities, lack of skillful human resources, weak promotion, lack of integration and political will are the major negatively contributing forces. Although Ethiopia possesses massive tourism development potentials with its unique biodiversity and spectacular topographic features, its economic contribution to the country is unmatched. Similarly Gambella Region has endowed with tourism potentials. But, its tourism industry development is in an infant stage. Nevertheless a limited study has done...

Asrat Desta

Tesfaye Fentaw

Tourism needs a successful holistic business approach for its development and governance. The development of tourism greatly determined by making and unmaking of destination attractiveness, providing unique touristic atmosphere, increasing the spending power of visitors through value adding and creation of different innovative tools. African countries' including Ethiopia is not competitive enough as a best touristic destination due to inability to penetrate in the market with their competitive advantages in micro and macro market environments. To respond to these changes customer needs an innovative and transformative or value adding issues needed to transform the tourism industry. Therefore, the concern of this short essay is identifying the innovative and value adding issues to transform Ethiopian tourism. Qualitative research method was used. The majority of the data was a secondary data. Personal observation/self-report and interview were used. The researcher singled out 7 innovative ideas or value adding issues identified and describe to transform Ethiopian tourism in the right direction. These tools were state branding and image building through unmagnified histories of the country, positioning image builders in different countries of the world (especially in the countries were international organizations found and potential tourism customers originate), certification/ awarding of tourists by developing an appreciation certificate to visit us through the incorporation of unique feature of Ethiopian terms/ slogans. Developing activity tourism, understanding the use of heritage interpretation to the visitors (as a changing tool of visitors attitude, considers visitors preference and needs rigorous planning), working on Halal tourism and E-marketing development were also identified and described how they are used as an innovative instruments for the transformation of Ethiopian tourism.

Resarch Article

ayana fiseha

This research examines the factors that affect international tourists' destination choice to Ethiopia. Descriptive research design was employed with quantitative and qualitative approach. Survey questionnaire, interview and secondary data collection instruments were used to achieve the intended objectives. 154 international tourists' were selected accidentally for questionnaire survey response while 6 national tour operation mangers were purposefully selected and employed for interview participation. The quantitative data was organized and presented by using SPSS version 21 while, qualitative data was analyzed through narration and content analysis and used to triangulate and substantiate the study. The finding indicates that Ethiopia has immense natural, cultural and historical tourism resources potential that can create great opportunity for tourism development. However, the destination choice is affected by different push and pulls factors and source of information to access tourists to destination. There is fragmentation of the sector and under development of tourism products and service quality of the country that create negative image of destination. The level of general infrastructures and tourist infrastructure are also found at low stage. In order to become competent destination at international tourism market, tourism product development, destination marketing and service quality improvement is highly required.

Tesfamichael Teshale

The main objective of this study was to explore tourism potentials and challenges of the Somali National Regional State, eastern Ethiopia. A qualitative research approach was employed and both primary and secondary data were collected using focus group discussions, in-depth interviews, observation, and document analysis. Rely on the thematic analyses made; this research found out that the study area has ample cultural, historical, natural, archaeological, and religious tourism products or resources. Besides, the study divulged the deficiency of awareness on the regions�?? potential for tourism development, weak promotion and deficiency of coordination among stakeholders, limitations of tourism infrastructures, and bad image of the region are the main drawbacks for tourism development in the study area. The study has policy implications and contributes to the tourism development of the Somali region. Finally, the Somali region has plentiful tourism products, however; various challeng...

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Ethiopia: Reinvigorating Tourism in Addis Ababa

Addis Ababa, Ethiopia's vibrant capital city, is a destination ripe with cultural richness and historical significance yet faces challenges in attracting a steady flow of tourists. From leveraging its diverse cultural heritage and historical attractions to implementing innovative marketing strategies and enhancing infrastructure, the city is poised to become a must-visit destination.

Currently, the Ethiopian government is undertaking new strategies and initiatives with the target to make Addis Ababa a compelling and an engaging destination for travelers from around the globe.

The tourism industry in Addis Ababa is a growing sector that holds immense potential for economic development and cultural exchange. With a diverse range of attractions, from ancient landmarks to bustling markets and delicious cuisine, Addis Ababa has something to offer every type of traveler.

Recently, the Addis Ababa Culture, Arts and Tourism Bureau announced that the ongoing corridor project and other redevelopment activities will have a great contribution to stimulate and accelerate the tourism influx to the metropolis.

The Bureau Head Hirut Kassaw (PhD) told the Ethiopian Press Agency (EPA) that the Ethiopian Press Agency (EPA) that the redevelopment work will help Addis Ababa to fulfill international tourism criteria and make it a preferred destination for global visitors. "Upon completion, the renovation activities that have been carried out across the city will have a great contribution in further advancing the tourism industry."

Hirut (PhD) also stated that the installation of modern street lights and pedestrians' roads would enable tourists to enjoy the city's beauty and make their stay in the capital comfortable and memorable.

Noting that 8.2 million domestic tourists visited different attraction sites in the capital in the last nine months of the current fiscal year, she indicated that some 49.5 billion Birr has been channeled to the economy from the tourism revenue.

"Currently, the tourism activity in Addis Ababa is at a good level and the new projects that have been built across the metropolis have greatly contributed to increase the number of tourists. The 8.2 million domestic tourists that visited the city's different attraction sites in the reported period is exceeding our initial projection."

According to her, Addis Ababa is a city with high domestic tourist activity and the inauguration of Adwa Victory Memorial Museum has played a noble role in increasing the number of visitors.

Apart from being the seat of the African Union (AU), United Nations Economic Commission for Africa (UN-ECA ) and other diplomatic institutions, foreign tourists from Sudan, Somalia, Djibouti, Eritrea and various foreign countries come to the capital for medical and business purposes.

In the first six months of the current fiscal year, some 29.9 billion Birr has been secured from 465, 366 foreign tourists visited Addis Ababa and the revenue channeled to public investment.

Addis Ababa is growing in popularity with huge projects and all the new attractions in the city are convenient and interesting for foreign and domestic tourists, the Bureau Head remarked.

In recent years, Addis Ababa has seen a steady increase in local and international tourist arrivals, with visitors drawn to its rich cultural heritage and warm hospitality. The city has become a popular destination for both leisure and business travelers, with an upward trend in the number of international arrivals and hotel bookings.

Accordingly, one of the key challenges is the need for improved infrastructure, including transportation, accommodation, and tourist facilities. Improving these aspects will make it easier for visitors to explore the city and enjoy a comfortable stay. By promoting traditional music, dance, art, and cuisine, Addis Ababa can offer visitors a unique cultural experience that highlights the country's diverse and vibrant identity. The city's historical landmarks, such as the Ethiopian National Museum, Merkato (the largest open market in Africa), the Holy Trinity Cathedral among others provide insights into Ethiopia's past and are key attractions that can be marketed to history enthusiasts and travelers interested in heritage tourism.

Tourism experts also recommended that to increase visibility and attract more tourists, Addis Ababa can benefit from implementing innovative marketing strategies. Utilizing social media platforms, targeted online advertising, and engaging website content can help showcase the city's unique offerings and reach a wider audience of potential visitors. Additionally, partnering with influencers and travel bloggers who have a strong online presence can help generate buzz about Addis Ababa, create authentic content, and inspire their followers to consider the city as their next travel destination.

Moreover, upgrading accommodation facilities is of critical importance to win the expectation and the diverse needs of tourists. From luxury hotels to budget-friendly options, ensuring a range of comfortable and safe places to stay will attract a wider range of visitors. Additionally, promoting unique and culturally immersive accommodation experiences, such as homestays or boutique hotels, can add a special touch to their stay in Addis Ababa.

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In addition, incorporating eco-friendly initiatives not only helps preserve Addis Ababa's natural beauty but also attracts environmentally conscious travelers. Implementing waste management programs, promoting renewable energy sources, and supporting sustainable practices in tourism activities can contribute to a greener and more attractive city for tourists.

In sum, with a strategic focus on promoting sustainability, embracing authenticity, and improving accessibility, Addis Ababa is on a trajectory to emerge as a prominent tourist destination in Africa. By harnessing its unique offerings and engaging with local communities, the city is laying a strong foundation for continued growth in the tourism sector. As Addis Ababa evolves and adapts to the changing landscape of travel, the potential to attract more tourists and showcase its beauty and charm to the world remains promising.

Read the original article on Ethiopian Herald .

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unwto tourism highlights 2022

Un tourism | bringing the world closer.

Unwto 2021: a year in review, 2021: tourism united, resilient and determined.

2021 has been a year of learning and adapting for tourism. It has proven that only by working together can the sector overcome challenges and embrace opportunities.

Gathering the global tourism community and developing concrete actions, UNWTO has led tourism’s response with the vision of not only restarting, but doing so in a more inclusive, innovative and sustainable way.

January - March

As global tourism faced up to a second year of unprecedented crisis , UNWTO began 2021 by counting the cost so far . At the same time, however, the emergence of vaccines brought hope . The Global Tourism Crisis Committee met to explore what this meant for safe travel and the restart of tourism, while the announcement of the winners of the UNWTO Global Start-up Competition recognized the role culture and creativity will play in tourism’s restart and recovery .  

April - June

Collaboration and innovation were the focusat the start of the second quarter. UNWTO partnered with IATA on a new Destination Tracker to give both tourists and destinations clear, impartial and trusted advice. And a new Start-up Competition was launched to find the best ideas for accelerating rural development through tourism. In May, the launch of the Best Tourism Villages by UNWTO generated significant interest from Members in every global region. 

July - September

As destinations in Europe welcomed tourists back for the peak summer season, UNWTO highlighted the role of  digital solutions for the safe restart of the sector. But UNWTO also looked ahead, to a more sustainable future , working with key partners to  reduce plastic waste and consumption across every part of the sector. Together, we celebrated World Tourism Day around the theme of Tourism for Inclusive Growth, a message of solidarity and determination that was echoed on a global scale.

October - December

The final quarter of 2021 began with cautious optimism as UNWTO’s Barometer showed signs of improvement in tourist arrival numbers during the summer season in the northern hemisphere. A new partnership with Netflix will bring the message of tourism as a driver of opportunity to a massive global audience, while in November, UNWTO was tourism’s voice at COP26 and signatories to the landmark Glasgow Declaration keep growing. Finally, against the backdrop of the UNWTO General Assembly , the programme of work for the coming biennium was approved and 77% of Members voted to secure a second mandate for the Secretary-General from 2022-2025.

Growing and Moving Forward

UNWTO brings together political leaders from across the globe to deliver a strong, coordinated response. Governments, destinations, fellow UN agencies and international organizations met at key international events joining efforts to rethink tourism. Institutional coordination has proven crucial to find the solutions that build a smarter, greener and safer tourism.

Leaving Nobody Behind

The pledge to ‘ leave nobody behind ’ means nobody should miss out : Not now as we support the sector in the face of crisis, and not in the future as tourism starts again. Tourism is a proven driver of equality and opportunity. And that’s why we turn words into actions, delivering guidelines and action plans , to ensure everyone can enjoy the opportunities tourism brings.

A Shared Vision

Advancing the transformation of the tourism sector , partnerships are the only way forward. In 2021, UNWTO signed agreements with international organizations and the private sector to step our vision for the future of tourism: innovation , education , sustainability , green investment , rural development.

From business as usual to Covid-19

Looking to the future

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• SUSTAINABLE TOURISM OBSERVATORIES (INSTO)

World Tourism Barometer: September 2022

UNWTO updates World Tourism Barometer and reports international tourism back to 60% of pre-pandemic levels from January to July 2022

Below are excerpts from the September 2022 release of the UNWTO Tourism Barometer :

• The steady recovery reflects strong pent-up demand for international travel, especially in the months of June and July which are part of the Northern Hemisphere summer season. The easing or lifting of travel restrictions in an increasing number of countries also contributed to boost results.
• International tourist arrivals almost tripled (+172%) in January-July 2022 compared to the same period of 2021. Numbers climbed from -64% in January 2022 (versus 2019) to -28% in July, the strongest month since the start of the pandemic.
• Asia and the Pacific (+165%) saw arrivals more than double in the first seven months of 2022, though they remained 86% below 2019 levels.
• The ongoing recovery can also be seen in outbound tourism spending from major source markets. Expenditure from France was at -12% in January-July 2022 compared to 2019 while spending from Germany stood at -14%. International tourism spending remained at -10% in Belgium, -23% in Italy and -26% in the United States.
• The uncertain economic environment seems to have reversed prospects for a return to pre-pandemic levels in the near term. 61% of UNWTO Panel of Experts now see a potential return of international arrivals to 2019 levels in 2024 or later while those indicating a return to pre-pandemic levels in 2023 has diminished (27%) compared to the May survey (48%).

Know more about the global tourism sector performance from January to July 2022 by checking the UNWTO World Tourism Barometer Volume 20, Issue 5 .

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TOURISM TRENDS 2022

11 Aug TOURISM TRENDS 2022

The situation for tourism remains rather unusual as a result of the ongoing COVID-19 pandemic.

The crisis has marked a significant change for everyone, and above all for tourism, one of sectors hit hardest by the virus. 2020 was the year in which international tourism came to a near-complete standstill, and the only alternatives were domestic and local tourism.

2021 has seen some improvements, but only in a very subtle way as restrictions are still in place and many countries keep their borders fully or partially closed.

It is difficult to make an estimate for 2022 as it is not known how the pandemic will evolve. However, it is possible to talk about the new tourism trends that are likely to emerge over the coming year: – International travel with restrictions still maintained by both destinations and airlines in order to offer 100% security to the consumer.

– Reinforcement of COVID-19 testing; two years after the pandemic, COVID testing will still be in place as a preventive measure. – Conscious travel will be advocated. Travel to more distant destinations, but with prolonged durations of stay, as consumers look to enjoy as much of each place they visit as possible. – Green travel. Climate change is a problem that is present and growing. Consumers now are much more responsible and aware of the reality they live in on daily basis.

– A new trend is the “ed-ventures”. It is about combining education and holidays for the youngest members of the family. While adults may need to telework or attend meetings, their children can be doing workshops and learning in a playful way.

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Metallurgicheskii Zavod Electrostal AO (Russia)

In 1993 "Elektrostal" was transformed into an open joint stock company. The factory occupies a leading position among the manufacturers of high quality steel. The plant is a producer of high-temperature nickel alloys in a wide variety. It has a unique set of metallurgical equipment: open induction and arc furnaces, furnace steel processing unit, vacuum induction, vacuum- arc furnaces and others. The factory has implemented and certified quality management system ISO 9000, received international certificates for all products. Elektrostal today is a major supplier in Russia starting blanks for the production of blades, discs and rolls for gas turbine engines. Among them are companies in the aerospace industry, defense plants, and energy complex, automotive, mechanical engineering and instrument-making plants.

Headquarters Ulitsa Zheleznodorozhnaya, 1 Elektrostal; Moscow Oblast; Postal Code: 144002

Contact Details: Purchase the Metallurgicheskii Zavod Electrostal AO report to view the information.

Website: http://elsteel.ru

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Turn Your Curiosity Into Discovery

Latest facts.

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40 facts about elektrostal.

Written by Lanette Mayes

Modified & Updated: 02 Mar 2024

Reviewed by Jessica Corbett

Elektrostal is a vibrant city located in the Moscow Oblast region of Russia. With a rich history, stunning architecture, and a thriving community, Elektrostal is a city that has much to offer. Whether you are a history buff, nature enthusiast, or simply curious about different cultures, Elektrostal is sure to captivate you.

This article will provide you with 40 fascinating facts about Elektrostal, giving you a better understanding of why this city is worth exploring. From its origins as an industrial hub to its modern-day charm, we will delve into the various aspects that make Elektrostal a unique and must-visit destination.

So, join us as we uncover the hidden treasures of Elektrostal and discover what makes this city a true gem in the heart of Russia.

Key Takeaways:

• Elektrostal, known as the “Motor City of Russia,” is a vibrant and growing city with a rich industrial history, offering diverse cultural experiences and a strong commitment to environmental sustainability.
• With its convenient location near Moscow, Elektrostal provides a picturesque landscape, vibrant nightlife, and a range of recreational activities, making it an ideal destination for residents and visitors alike.

Known as the “Motor City of Russia.”

Elektrostal, a city located in the Moscow Oblast region of Russia, earned the nickname “Motor City” due to its significant involvement in the automotive industry.

Home to the Elektrostal Metallurgical Plant.

Elektrostal is renowned for its metallurgical plant, which has been producing high-quality steel and alloys since its establishment in 1916.

Boasts a rich industrial heritage.

Elektrostal has a long history of industrial development, contributing to the growth and progress of the region.

Founded in 1916.

The city of Elektrostal was founded in 1916 as a result of the construction of the Elektrostal Metallurgical Plant.

Located approximately 50 kilometers east of Moscow.

Elektrostal is situated in close proximity to the Russian capital, making it easily accessible for both residents and visitors.

Known for its vibrant cultural scene.

Elektrostal is home to several cultural institutions, including museums, theaters, and art galleries that showcase the city’s rich artistic heritage.

A popular destination for nature lovers.

Surrounded by picturesque landscapes and forests, Elektrostal offers ample opportunities for outdoor activities such as hiking, camping, and birdwatching.

Hosts the annual Elektrostal City Day celebrations.

Every year, Elektrostal organizes festive events and activities to celebrate its founding, bringing together residents and visitors in a spirit of unity and joy.

Has a population of approximately 160,000 people.

Elektrostal is home to a diverse and vibrant community of around 160,000 residents, contributing to its dynamic atmosphere.

Boasts excellent education facilities.

The city is known for its well-established educational institutions, providing quality education to students of all ages.

A center for scientific research and innovation.

Elektrostal serves as an important hub for scientific research, particularly in the fields of metallurgy, materials science, and engineering.

Surrounded by picturesque lakes.

The city is blessed with numerous beautiful lakes, offering scenic views and recreational opportunities for locals and visitors alike.

Well-connected transportation system.

Elektrostal benefits from an efficient transportation network, including highways, railways, and public transportation options, ensuring convenient travel within and beyond the city.

Famous for its traditional Russian cuisine.

Food enthusiasts can indulge in authentic Russian dishes at numerous restaurants and cafes scattered throughout Elektrostal.

Home to notable architectural landmarks.

Elektrostal boasts impressive architecture, including the Church of the Transfiguration of the Lord and the Elektrostal Palace of Culture.

Offers a wide range of recreational facilities.

Residents and visitors can enjoy various recreational activities, such as sports complexes, swimming pools, and fitness centers, enhancing the overall quality of life.

Provides a high standard of healthcare.

Elektrostal is equipped with modern medical facilities, ensuring residents have access to quality healthcare services.

Home to the Elektrostal History Museum.

The Elektrostal History Museum showcases the city’s fascinating past through exhibitions and displays.

A hub for sports enthusiasts.

Elektrostal is passionate about sports, with numerous stadiums, arenas, and sports clubs offering opportunities for athletes and spectators.

Celebrates diverse cultural festivals.

Throughout the year, Elektrostal hosts a variety of cultural festivals, celebrating different ethnicities, traditions, and art forms.

Electric power played a significant role in its early development.

Elektrostal owes its name and initial growth to the establishment of electric power stations and the utilization of electricity in the industrial sector.

Boasts a thriving economy.

The city’s strong industrial base, coupled with its strategic location near Moscow, has contributed to Elektrostal’s prosperous economic status.

Houses the Elektrostal Drama Theater.

The Elektrostal Drama Theater is a cultural centerpiece, attracting theater enthusiasts from far and wide.

Popular destination for winter sports.

Elektrostal’s proximity to ski resorts and winter sport facilities makes it a favorite destination for skiing, snowboarding, and other winter activities.

Promotes environmental sustainability.

Elektrostal prioritizes environmental protection and sustainability, implementing initiatives to reduce pollution and preserve natural resources.

Home to renowned educational institutions.

Elektrostal is known for its prestigious schools and universities, offering a wide range of academic programs to students.

Committed to cultural preservation.

The city values its cultural heritage and takes active steps to preserve and promote traditional customs, crafts, and arts.

Hosts an annual International Film Festival.

The Elektrostal International Film Festival attracts filmmakers and cinema enthusiasts from around the world, showcasing a diverse range of films.

Encourages entrepreneurship and innovation.

Elektrostal supports aspiring entrepreneurs and fosters a culture of innovation, providing opportunities for startups and business development.

Offers a range of housing options.

Elektrostal provides diverse housing options, including apartments, houses, and residential complexes, catering to different lifestyles and budgets.

Home to notable sports teams.

Elektrostal is proud of its sports legacy, with several successful sports teams competing at regional and national levels.

Boasts a vibrant nightlife scene.

Residents and visitors can enjoy a lively nightlife in Elektrostal, with numerous bars, clubs, and entertainment venues.

Promotes cultural exchange and international relations.

Elektrostal actively engages in international partnerships, cultural exchanges, and diplomatic collaborations to foster global connections.

Surrounded by beautiful nature reserves.

Nearby nature reserves, such as the Barybino Forest and Luchinskoye Lake, offer opportunities for nature enthusiasts to explore and appreciate the region’s biodiversity.

Commemorates historical events.

The city pays tribute to significant historical events through memorials, monuments, and exhibitions, ensuring the preservation of collective memory.

Promotes sports and youth development.

Elektrostal invests in sports infrastructure and programs to encourage youth participation, health, and physical fitness.

Hosts annual cultural and artistic festivals.

Throughout the year, Elektrostal celebrates its cultural diversity through festivals dedicated to music, dance, art, and theater.

Provides a picturesque landscape for photography enthusiasts.

The city’s scenic beauty, architectural landmarks, and natural surroundings make it a paradise for photographers.

Connects to Moscow via a direct train line.

The convenient train connection between Elektrostal and Moscow makes commuting between the two cities effortless.

A city with a bright future.

Elektrostal continues to grow and develop, aiming to become a model city in terms of infrastructure, sustainability, and quality of life for its residents.

In conclusion, Elektrostal is a fascinating city with a rich history and a vibrant present. From its origins as a center of steel production to its modern-day status as a hub for education and industry, Elektrostal has plenty to offer both residents and visitors. With its beautiful parks, cultural attractions, and proximity to Moscow, there is no shortage of things to see and do in this dynamic city. Whether you’re interested in exploring its historical landmarks, enjoying outdoor activities, or immersing yourself in the local culture, Elektrostal has something for everyone. So, next time you find yourself in the Moscow region, don’t miss the opportunity to discover the hidden gems of Elektrostal.

Q: What is the population of Elektrostal?

A: As of the latest data, the population of Elektrostal is approximately XXXX.

Q: How far is Elektrostal from Moscow?

A: Elektrostal is located approximately XX kilometers away from Moscow.

Q: Are there any famous landmarks in Elektrostal?

A: Yes, Elektrostal is home to several notable landmarks, including XXXX and XXXX.

Q: What industries are prominent in Elektrostal?

A: Elektrostal is known for its steel production industry and is also a center for engineering and manufacturing.

Q: Are there any universities or educational institutions in Elektrostal?

A: Yes, Elektrostal is home to XXXX University and several other educational institutions.

Q: What are some popular outdoor activities in Elektrostal?

A: Elektrostal offers several outdoor activities, such as hiking, cycling, and picnicking in its beautiful parks.

Q: Is Elektrostal well-connected in terms of transportation?

A: Yes, Elektrostal has good transportation links, including trains and buses, making it easily accessible from nearby cities.

Q: Are there any annual events or festivals in Elektrostal?

A: Yes, Elektrostal hosts various events and festivals throughout the year, including XXXX and XXXX.

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Our commitment to delivering trustworthy and engaging content is at the heart of what we do. Each fact on our site is contributed by real users like you, bringing a wealth of diverse insights and information. To ensure the highest standards of accuracy and reliability, our dedicated editors meticulously review each submission. This process guarantees that the facts we share are not only fascinating but also credible. Trust in our commitment to quality and authenticity as you explore and learn with us.

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• Victor Mukhin

Victor M. Mukhin was born in 1946 in the town of Orsk, Russia. In 1970 he graduated the Technological Institute in Leningrad. Victor M. Mukhin was directed to work to the scientific-industrial organization "Neorganika" (Elektrostal, Moscow region) where he is working during 47 years, at present as the head of the laboratory of carbon sorbents.     Victor M. Mukhin defended a Ph. D. thesis and a doctoral thesis at the Mendeleev University of Chemical Technology of Russia (in 1979 and 1997 accordingly). Professor of Mendeleev University of Chemical Technology of Russia. Scientific interests: production, investigation and application of active carbons, technological and ecological carbon-adsorptive processes, environmental protection, production of ecologically clean food.   

Title : Active carbons as nanoporous materials for solving of environmental problems

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2022 has been the year to rethink tourism. Countries around the world turned UNWTO's vision for a greener, smarter and more inclusive sector into real action. 2020 showed the relevance of tourism for sustainable development. 2021 laid the foundations for the transformation of the sector. In 2022, we made it happen. 2022 began on a positive note.

According to the latest UNWTO World Tourism Barometer, international tourism saw a strong rebound in the first five months of 2022, with almost 250 million international arrivals recorded. This compares to 77 million arrivals from January to May 2021 and means that the sector has recovered almost half (46%) of pre-pandemic 2019 levels. UN ...

International Tourism Highlights, 2023 Edition - The Impact of COVID-19 on Tourism (2020-2022) ISBN (printed version): 978-92-844-2497-9 ISBN (electronic version): 978-92-844-2498-6 DOI: 10.18111/9789284424986 Published by the World Tourism Organization (UNWTO), Madrid, Spain First published: September 2023 Revised and updated: October 2023

Find out the latest updates from the UNWTO on tourism trends, challenges and opportunities in 2022 and beyond. Learn about the UNWTO's activities, projects and partnerships in various regions and topics, such as sustainable tourism, gastronomy, investment and education.

International Tourism and COVID-19. Export revenues from international tourism dropped 62% in 2020 and 59% in 2021, versus 2019 (real terms) and then rebounded in 2022, remaining 34% below pre-pandemic levels. The total loss in export revenues from tourism amounts to USD 2.6 trillion for that three-year period. Go to Dashboard.

According to the latest UNWTO World Tourism Barometer, international tourist arrivals almost tripled in January to July 2022 (+172%) compared to the same period of 2021. This means t he sector recovered almost 60% of pre-pandemic levels. The steady recovery reflects strong pent-up demand for international travel as well as the easing or lifting ...

The time is now to seize this opportunity to rethink how we do tourism. The official World Tourism Day celebration will be held in Bali, Indonesia, on 27 September, highlighting the shift towards tourism being recognized as a crucial pillar of development. Wonderful Indonesia - Witness the 42nd World Tourism Day 2022 in Bali, Indonesia!

In terms of tourist numbers, the year 2022 is expected to close with over 900 million international arrivals, despite growing challenges pointing to a softening of the recovery pace. International tourist arrivals: 2020, 2021 and Scenarios for 2022 (monthly change over 2019,%) Source UNWTO World Tourism Barometer: November 2022 Press Release.

January - March. As global tourism faced up to a second year of unprecedented crisis, UNWTO began 2021 by counting the cost so far.At the same time, however, the emergence of vaccines brought hope.The Global Tourism Crisis Committee met to explore what this meant for safe travel and the restart of tourism, while the announcement of the winners of the UNWTO Global Start-up Competition ...

Below are excerpts from the latest World Tourism Barometer May 2022 issue: According to the latest UNWTO World Tourism Barometer, international tourism saw a 182% year-on-year increase in January-March 2022, with destinations worldwide welcoming an estimated 117 million international arrivals compared to 41 million in Q1 2021.

The UNWTO Elibrary is an online service from the World Tourism Organization (UNWTO) with a broad coverage of tourism and related subject areas. ... International Tourism Highlights, 2023 Edition - The Impact of COVID-19 on Tourism (2020-2022) Revised and updated, October 2023. Released: December 2023.

The 7th UNWTO World Forum on Gastronomy Tourism will be held from Monday, December 12 to Thursday, December 15, 2022 (4 days).

The economic contribution of tourism (tourism direct gross domestic product) is estimated at US$1.9 trillion in 2021, above the US$1.6 trillion in 2020, but still well below the pre-pandemic value of US$ 3.5 trillion. The latest UNWTO Panel of Experts survey indicates that 61% of tourism professionals expect better performance in 2022 than in 2021.

Below are relevant points to the July 2022 World Tourism Barometer: Nearly 250 million international trips were recorded worldwide in the first five months of the year, more than three times the number of arrivals recorded in the same period of 2021 (77 million). Robust performance is also reflected in hotel occupancy rates.

2022-10-28. Below are excerpts from the September 2022 release of the UNWTO Tourism Barometer: The steady recovery reflects strong pent-up demand for international travel, especially in the months of June and July which are part of the Northern Hemisphere summer season. The easing or lifting of travel restrictions in an increasing number of ...

International tourism continues to outpace the global economy. 2. Driven by a relatively strong global economy, a growing middle class in emerging economies, technological advances, new business models, affordable travel costs and visa facilitation, international tourist arrivals grew 5% in 2018 to reach the 1.4 billion mark.

UNWTO Tourism Academy | TOURISM TRENDS 2022. The situation for tourism remains rather unusual as a result of the ongoing COVID-19 pandemic. The crisis has marked a significant change for everyone, and above all for tourism, one of sectors hit hardest by the virus. 2020 was the year in which international tourism came to a near-complete ...

International Tourism Highlights, 2023 Edition - The Impact of COVID-19 on Tourism (2020-2022) Revised and updated, October 2023 Published: December 2023 Pages: 32

International Tourism Highlights, 2020 Edition. Published: January 2021 Pages: 23. eISBN: 978-92-844-2245-6 | ISBN: 978-92-844-2244-9. Abstract: 2019 was another year of strong growth, though international arrivals grew below the exceptional rates seen in 2017 (+7%) and 2018 (+6%). Demand was somewhat weaker for travel to advanced economy ...

Main Activities: Iron and Steel Mills and Ferroalloy Manufacturing | Nonferrous Metal (except Copper and Aluminum) Rolling, Drawing, and Extruding. Full name: Metallurgicheskii Zavod Electrostal AO Profile Updated: February 22, 2024. Buy our report for this company USD 29.95 Most recent financial data: 2022 Available in: English & Russian ...

40 Facts About Elektrostal. Elektrostal is a vibrant city located in the Moscow Oblast region of Russia. With a rich history, stunning architecture, and a thriving community, Elektrostal is a city that has much to offer. Whether you are a history buff, nature enthusiast, or simply curious about different cultures, Elektrostal is sure to ...

Catalysis Conference is a networking event covering all topics in catalysis, chemistry, chemical engineering and technology during October 19-21, 2017 in Las Vegas, USA. Well noted as well attended meeting among all other annual catalysis conferences 2018, chemical engineering conferences 2018 and chemistry webinars.

In the city of Elektrostal in Russia, a drone attack occurred. It's reported that no one was injured as a result of the incident. Additional details, including the particulars of the attack, potential motives or responsible parties, have not been provided. However, the fact that a drone was used as a means of attack underscores

Tuesday, April 30, 2024

Tourism Review

Respected Voice of Tourism

• Weekly Travel News

MOSCOW LAUNCHING A NEW PROMOTION CAMPAIGN

Tourism business has boomed in Moscow, in fact the number of tourists who visit the Russian capital has increased. It only shows that Moscow has proved to be a more tourist-friendly city.

One of the reasons is due to the major events which are held in here for example the Superbike race, the Athletic Worlds and many more. In order to expand the number of vacationers, the Moscow authorities initiated a huge campaign to promote the city which put more emphasis on international visitors.

The major thing is the double decker bus which is popular in major cities around Europe such as Amsterdam, Milan, Berlin and others. As of the moment, it can transport tourists to several urban areas in Russia such as St. Petersburg, Moscow and Kazan as well. It is very convenient since it has a sound control which has four dialects that include German, Spanish, English and Russian. The tourists can get to visit all the must see places in just an hour.

According to Sergei Shpilko, chairman of the Moscow Tourism Committee, during the last few years, Moscow has actually changed tremendously. Now, it is already a multilingual and multicultural city without any hindrances of the past. The campaign for Moscow tourism will be done by Bold Creative, a Dublin based company. According to Mark Quinn, CEO of Bold Creative, the campaign will ultimately target all sorts of people on the social media. The visual portion will focus more on Moscow being an amicable as well as a cutting edge city.

The bus is just a part of the campaign in attracting more visitors to the city. Later on, they will be redesigning the major sights of the city. At the same time, they will also be implementing information points in English language all over the city. In the future, there will be maps as well as iphone applications which can direct you to the best tracks of the city.

The best way to explore Moscow is to travel using the Moscow metro system. Travelers are usually amazed by the subway which is filled with mosaics, bronze and marble as well as signs and maps. Here are some of the best spots in Moscow which you can explore on foot:

· Park Kultury Metro - is the best place to start since it is the passageway to the city.

· Moscow's Central Gorky Park - this is the place for various sports exercises with open air seats and many more.

· State Tretyakov Gallery – in this gallery you can discover the famous works of Vassily Kandinsky and other well known artists.

· Muzeon Park – is where the sculptures and monuments of the Soviet-period can be seen.

· The Island of Strelka - has the best collection of design, media and architecture. You can also enjoy their rooftop bars and nightclubs with an amazing view.

· Lumiere Brothers- if your hobby is photography then you should not miss this photo gallery.

· Red Square – there’s plenty of options for you out here.

· GUM department store – Feeling hungry already? Then why not taste some of the best Russian cuisine here.

· Arbat - is the best place for Russian souvenirs.

· Foreign Ministry Building – you will be amazed by its style of architecture inspired by the Stalin Empire.

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Pictures of the Day | April 29, 2024

Our top photos of the day.

Site of an Israeli strike on a house, amid the ongoing conflict between Israel and the Palestinian Islamist group Hamas, in Rafah, in the southern Gaza Strip

Location RAFAH, PALESTINIAN TERRITORIES

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Migrants continue to cross U.S.-Mexico border in California

Location JACUMBA HOT SPRINGS, CA, UNITED STATES

Babies take part in 'Nakizumo' or baby crying sumo contest at Sensoji temple in Tokyo

Location TOKYO, Japan

People attend a protest against Israeli Prime Minister Netanyahu's government and to call for the release of hostages, in Tel Aviv

Location TEL AVIV, ISRAEL

Plastic waste and other pieces of litter are blown against a fence in Cape Town

Location CAPE TOWN, South Africa

• World category Russia shoots down six U.S.-made ATACMS missiles

Daily life following the installation of the Haiti transitional goverment in Port-au-Prince, in Cap-Haitien

Location CAP HAITIEN, HAITI

Corgi dogs take part in a Star Wars themed parade in Moscow

Location MOSCOW, RUSSIA

Palm Sunday Mass at Samaan el-Kharaz Monastery in the Mokattam Mountain area of Cairo

Location CAIRO, EGYPT

Ethiopian Orthodox faithful celebrate the Palm Sunday in Addis Ababa

Location ADDIS ABABA, Ethiopia

Pope Francis visits Venice

Location VENICE, ITALY

Members of company tactical group "Steppe Wolves" prepare a handmade small MLRS for firing toward Russian troops in Zaporizhzhia region

Location ZAPORIZHZHIA REGION, Ukraine

A gondolier rows his gondola through the Venice Canal ahead of Pope Francis's visit, in Venice

Location VENICE, Italy

Godzilla projection mapping display makes appearance on the surface of the Tokyo Metropolitan Government building in Tokyo

Dutch King Willem-Alexander celebrates his birthday in Emmen

Location EMMEN, NETHERLANDS

The Olympic flame departs Greece on the sailing ship Belem for the 2024 Paris Games, in the port of Piraeus

Location PIRAEUS, GREECE

People take shelter inside a metro station during a Russian missile strike in Kyiv

Location KYIV, UKRAINE

Owls stand on a sign reading "Family of Owls" in front of the National Congress in Brasilia

Location BRASILIA, BRAZIL

Student protest encampment in support of Palestinians at Columbia University, in New York City

Location NEW YORK CITY, NY, UNITED STATES

Olympic Flame Handover Ceremony

Location ATHENS, Greece

Sabreen al-Rouh, a Palestinian baby girl, dies a few days after she was saved from the womb of her dying mother, in Rafah in the southern Gaza Strip

Second phase of India's general election

Location BARMER, India

The evacuation of apparent remains of a ballistic missile from the location it was found lying in the desert, following a massive missile and drone attack by Iran on Israel

Location ARAD, ISRAEL

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Pictures of the Day | April 30, 2024

• South Africa
• Understanding

Ethiopian Airlines’ Moscow flights to begin on December

Ethiopian Airlines could operate Russia and UK flights concurrently beginning December

Ethiopian Airlines is also expected to launch its eagerly awaited Manchester, United Kingdom flights around the same date. The fully owned-government enterprise seeks to bridge the business gap between Russia and Ethiopia while connecting the world’s largest nation to the continent of Africa.

Commenting on the move on the company’s website, the Ethiopian Group CEO Mr. Tewolde GebreMariam said, “It gives me a great pleasure to announce that we have finalized preparations to launch services to Moscow, Russia, the world’s largest country in total area, spanning Eastern Europe and northern Asia. As one of the world’s leading producers of oil and natural gas, Russia offers ample trade and investment potentials for investors.

The country’s advanced manufacturing base and light industry also hold further import-export trade potentials with Africa which is endowed with diverse natural resources and raw materials. The air connectivity Ethiopian provides to link Africa and Russia will go a long way towards facilitating and bolstering multifaceted relations between the two regions.

“Our direct flights will also promote Ethiopian and other African Tourist attractions to the Russian tourists. Russia will be the final BRICS country in our ever-growing global network.”

Ethiopian Airlines will service the route with the ultra-modern 787 Dreamliner operating three times a week. Moscow, the capital and most populous city of Russia offer a business investment opportunity for the leading and most profitable airline in Africa. The air carrier continues to expand its dominance with more cross-continental flights.

Ethiopian Airlines cover 125 passenger destinations with 44 cargo destinations across and beyond the African continent. The company has a fleet size of 108 which enables it to operate in diverse regions. Kenya Airways, Ethiopian rival, made an achievement with its direct flight to New York, extending its wing of reach beyond Africa.

Source: The Exchange

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