california tourism association

Media & Trade International

Please select one of our Media & Trade International websites from the list below.

Team & Representatives

Commited to serving california tourism, join in on our vision, california industry associations.

California Attractions & Parks Association

1201 K Street Suite 800 Sacramento, CA 95814

Phone: (916) 498-7772

VIEW WEBSITE

California Craft Brewers Association

PO Box 807 Sacramento, CA 95812

Phone: (916) 228-4260

VISIT WEBSITE

California Hotel & Lodging Association

414 29th Street Sacramento, CA 95816

Phone: (916) 444-5780

California Lodging Industry Association

1017 L Street #527 Sacramento, CA 95814

Phone: (916) 925-2915

California Outdoor Hospitality Association

PO Box 5648 Auburn, CA 95604

Phone: (530) 885-1624

California Restaurant Association

621 Capitol Mall, Suite 2000 Sacramento, CA 95814

Phone: (800) 765-4842

California Retailers Association

980 Ninth Street Sacramento, CA 95814

Phone: (916) 443-1975

California Ski Industry Association

1390 N. McDowell Blvd. Petaluma, CA 94954

Phone: (415) 389-1000

California Sustainable Winegrowing Alliance

425 Market Street, Suite 1000 San Francisco, CA 94105

Phone: (415) 512-0151

California Travel Association

P.O. Box 339 Menlo Park, CA 94026

Phone: (408) 888-7863

Destination Marketing Association of the West

950 Glenn Drive, Suite 150 Folsom, CA 95630

Phone: (916) 443-9012

Golden Gate Restaurant Association

220 Montgomery Street, Suite 900 San Francisco, CA 94104

Phone: (415) 781-5348

Wine Institute

915 L Street, Suite 1400 Sacramento, CA 95814

Phone: (916) 441-6974

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Team & Leadership

Committed to serving california tourism, audit committee team & leadership team & leadership, benjamin webster.

Office Managing Shareholder

Littler Mendelson PC

Michael Dunne

Area Vice President of Operations, West

Hilton Worldwide

Noreen Martin

Advisory Board Member

KSL Resorts

Vice President, Government Affairs & Counsel

Avis/Budget Group, Inc.

Caroline Beteta

President & Chief Executive Officer/Director of Tourism

Visit California

Matthew Sabbatini

Chief Operating Officer

Brand and Content Committee Team & Leadership Team & Leadership

Ilsa butler.

Chief Marketing Officer

Evans Hotels

Cathy Cartier

Visit SLO CAL

Dana Allen-Greil

Monterey Bay Aquarium

Area Director of Marketing | Southwest

Marriott International

Lynn Bruni-Perkins

Executive Vice President & Chief Marketing Officer

San Francisco Travel

Julie Buffo

President & Chief Executive Officer

Visit Oxnard

Andy Chapman

Travel North Tahoe

Brian Chuan

Senior Director of International and Domestic Markets

South Coast Plaza

Vice President, Marketing & Commercial Strategy

Disneyland Resort

Chuck Davison

Sheldon duncan.

Senior Vice President, Marketing & Brand Management

NBCUniversal Media, LLC

Linsey Gallagher

Visit Napa Valley

Omark Holmes

Visit Huntington Beach

Senior Vice President

Sunland RV Resorts

David Miller

San Diego Zoo Wildlife Alliance

Jeff Morris

Vice President, Global Marketing Communications

Visit West Hollywood

Todd O'Leary

Vice President, Marketing & Communications

Sonoma County Tourism

Senior Director of Marketing

Visit Anaheim

Colleen Pace

Chief Sales & Marketing Officer

Visit Greater Palm Springs

Julie Pastor

Director of Marketing & Communications

LEGOLAND California Resort

Los Angeles Tourism & Convention Board

Diane Stracuzzi

Vice President of Marketing

Pebble Beach Company

Executive Director

Mammoth Lakes Tourism

Lynn Carpenter

California welcome center committee team & leadership team & leadership, cynthia easey.

Tourism Specialist

Citadel Outlets

Anand Patel

Visit Fairfield

Todd Aaronson

Chief Executive Officer

Visit Modesto

Kathie Ammar

Desert Regional Tourism Agency

Joaquin Baena

Marketing Director

Global Marketing & Sales, Inc.

Laurie Baker

Shasta Cascade Wonderland Association

Emily Bryant

Marketing Manager

Susan Childers

Visitor Service Manager

Visit Gilroy

Paul Crouch

Welcome Center Manager

Outlets at San Clemente

Kari Crutcher

Ridgecrest Area Convention & Visitors Bureau

Kristin Galloway

Business Development Manager

Leslee Gaul

Visit Oceanside

Scott Gentner

Andrey gorbachenko.

Destination Services / California Welcome Center Manager

Greater Ontario Convention & Visitors Bureau/Ontario Convention Center

Robert Haswell

Placer County Visitors Bureau

Debbie Hays

Sales & Community Relations

Discover Torrance Visitors Bureau

Susan Jennrich

General Manager

Outlets At San Clemente

Frank Johnson

Paige jones.

CWC Manager

South County Chamber of Commerce

Craig Kaufman

Salinas Valley Tourism & Visitors Bureau

Katrina Kessen

Greater Ukiah Business and Tourism Alliance

Debbie Manning

El Dorado Hills Chamber of Commerce

Director of Tourism Development

Tiffany McKenzie

Director of Marketing

Janelle Myers

Vice President of Marketing & Communications

Santa Rosa Metro Chamber of Commerce

Manny Pereida

Manager of Administration & Customer Service

Lydia Petroff

Visitor Services Manager

Nicole Ritthaler

Agent Sales Manager

Big Bus Tours

Jennifer Rodriguez

The Outlets At Barstow

Barbara Scott-Blakely

Rongiet urquidez.

Property Manager & Marketing Director

Cabazon Outlets

Sarah Winters

Tori cruz-fuchs.

Office of Tourism

CEO Destination Council Team & Leadership Team & Leadership

President & CEO

Julie Coker

San Diego Tourism Authority

Peter Gamez

Visit Oakland

Katherine Janega-Dykes

Visit Santa Barbara

Misti Kerns

Santa Monica Travel & Tourism

John LaFortune

Visit San Jose

Kelly Miller

Gary sherwin.

Visit Newport Beach

Visit Sacramento

Claudia Vecchio

Julie wagner.

Beverly Hills Conference & Visitors Bureau

Scott White

Scott wilson.

Visit Temecula Valley

Crisis Communications Task Force Team & Leadership Team & Leadership

Vice President, Communications

Vice President, Publicity and Public Relations

Universal Studios Hollywood & UPR North America Theme Parks

Paul Garcia

Director of Communications

Scott Gediman

Chief, Media & External Relations Public Affairs Officer

Yosemite Public Information Office

Chris Heywood

Senior Vice President, Global Communications

Karna Hughes

Lara kaylor.

Director of Communications & Public Relations

Joyce Kiehl

Ryan becker.

Vice President of Communications

Executive Committee Team & Leadership Team & Leadership

Gordon Biersch

Carla Murray

President, U.S. Western Region, Full Service MxM

Fat Family Restaurant Group

Shuaib Bulhan

Vice President, North Pacific Operations

The Hertz Corporation

Peter Clarke

Vice President – CMH Operations West

InterContinental Hotels Group

Robert Gleason

Dee dee myers.

Senior Advisor and Director

Governor’s Office of Business and Economic Development

Ken Potrock

Disneyland Resorts

International Committee Team & Leadership Team & Leadership

Hubertus funke.

Executive Vice President & Chief Tourism Officer

Annie Allen

Vice President of Global Tourism Sales

CityPass, Inc.

Vice President, Tourism & Partnership

Benjamin Eastman

Senior Director of Tourism Development

Laguna Strategic Advisors

Michelle Israel

Vice President of Sales and Membership

Ashley Johnson

Senior Vice President & Chief Marketing Officer

Newport Beach & Company

Sean Keliiholokai

Chief Sales Officer

Millie Matz

Director of Sales & Marketing

Santa Barbara Hotel Collection

Gary Orfield

Michael parr.

Vice President, International Sales

Wente Vineyards Vineyard Tasting Room

Bart Peterson

Director of Sales

North Lake Tahoe

Kathryn Smits

Senior Vice President, Global Tourism Development

Lindsey Stevens

Vice President of Marketing Communications

See Monterey

Percy Stevens

Director of Travel Trade

Asia Pacific Sales Director

Jeff van Langeveld

Vice President, Marketing and Sales International

Walt Disney World, Disneyland Resort, Disney Cruise Line and Aulani

Michael Vanderhurst

Director of Sales and International Marketing

Associate Vice President of Global Marketing

Marketing Advisory Committee Team & Leadership Team & Leadership

Vice President, Global Tourism Sales

General Manager/Vice President

Enterprise Holdings

Burba Hotel Network

Vice President - CMH Operations West

President & Chief Operating Officer

Mammoth & June Mountain Ski Areas

Vice President Marketing & Commercial Strategy

NBC Universal Media, LLC

Director, International Sales & Marketing

Sandra Fletcher

Simco Restaurants Group

Jody Franklin

Executive Director of Tourism

Visit El Dorado

Daniel Halpern

President/Chief Executive Officer and Co-Founder

Jackmont Hospitality

Michelle Heston

Executive Director Public Relations, US West and US East

Fairmont Hotels & Resorts

Katie Hunter

Director of Marketing & Sales

Sierra-at-Tahoe

Reed Kandalaft

Regional Vice President and General Manager

Four Seasons Hotels & Resorts/Beverly Hills

Kerri Kapich

Nate kelley.

Director of Research

John Kelliher

Grapeline Wine Tours

Rodney Strong Wine Estates

William Loughran

President, Evolution Hospitality

Lifestyle Division of Aimbridge Hospitality

Joani Lynch

Vice President of Marketing & Sales

Mammoth Resorts

Terry MacRae

Executive Chairman

Hornblower Group

Visit Tuolumne

Ripton Melhado

Senior Vice President Field Operations

Hyatt Corporation

Governor's Office of Business and Economic Development

Rob O'Keefe

Ridgemont Hospitality

Vanessa Puopolo

Vice President

Visit Fresno County

Stephen Revetria

Giants Enterprises

Ted Selogie

Regional Vice President & General Manager

AccorHotels

John Sheperdson

Vice President, Northwest Region

Avis Budget Group, Inc.

Bobbie Singh-Allen

Executive Vice President & Chief Operating Officer

California Lodging Industry Association

Kurt Stocks

President/General Manager

Scott Strobl

Executive Vice President & General Manager

Universal Studios Hollywood

Nominating Committee Team & Leadership Team & Leadership

President, U.S. Western Region Full Service MxM

Martin Resorts, Inc.

Public Relations Committee Team & Leadership Team & Leadership

Executive Regional Director of Public Relations

Stephen Andrews

Passport Resorts

Public Affairs Officer

Yosemite National Park

Christina Glynn

Communications Director/Film Commissioner

Visit Santa Cruz County

Media Relations Manager

Brittney Hendricks

Lori lincoln.

Vice President, Global PR & Media Relations

Norma Marlowe

Director of Public Relations

Senior Director of Communications

Tracy Spahr

SeaWorld San Diego

Lindsay Swanson

Communications Director

Birgitt Vaughan

Frances wong.

Director of Marketing, Communications & Global Media Relations

Natalie Wymer

Wine Institute of California

Angie Pappas

Associate Vice President of External Affairs and Media Relations

Research Committee Team & Leadership Team & Leadership

Brett allor.

Senior Director, Market Strategy & Research

Jennifer Avery

Vice President, Research & Insights

Universal Parks & Resorts

Conrad Braganza

Senior Manager, Research

Shannel Dooley

Business Intelligence Administrator

Jerusha Greenwood, Ph.D.

Professor & Vice Chair, Academic Senate College of Agriculture, Food & Environmental Sciences, Experience Industry Management

Cal Poly, San Luis Obispo

Rebecca Kirkpatrick

Analytics Manager

Gina Triglia

Director, Tourism Insights

Rural Committee Team & Leadership Team & Leadership

Julie benbow.

Humboldt County Visitors Bureau

Discover Inland Empire

Tourism Manager

City of San Luis Obispo

Lorraine Chapman

Director of Tourism, Advocacy & Industry Relations

Colleen Dalton

Visit Truckee-Tahoe

Jonathan Farrington

Yosemite Mariposa County Tourism Bureau

Visit Carmel

Nathan Hultgren

Media & Communications Manager

Riverside County Office of Economic Development

Visit Stockton

Rhonda Salisbury

Yosemite Sierra Visitors Bureau

Travis Scott

Visit Mendocino County

Yolo County Tourism

Jennifer Talt Lundin

Ventura Port District

Kathy Vreeland

Discover Buellton

Visit Temecula

Snow Committee Team & Leadership Team & Leadership

Hanna craig.

Dodge Ridge Mountain Resort + Bear Valley

Tom Fortune

Vice President & Chief Operating Officer

Heavenly/Tahoe (Vail Resorts)

Kristin Guinn

North Tahoe Community Alliance

Bridget Legnavsky

Sugar Bowl Resort/Royal Gorge Cross Country

Stuart Maas

Senior Director Marketing & Biz Development

Visit Lake Tahoe

John McColly

Mountain High Resort

Tucker Norred

Boreal Mountain, Woodward Tahoe & Soda Springs

Matt Peterson

Senior Marketing Director

Palisades Tahoe

Michael Reitzell

California Ski Industry

Welcome To California's Central Valley

Food and wine is abundant in this region filled with orchards, vineyards and farms. Home to many of California's finest museums and galleries, the valley offers a wide variety of live entertainment, events and attractions welcoming visitors year-round.

CENTRAL VALLEY IN THE NEWS

Almond orchards will be blossoming across the state over the next few weeks, including in Modesto.

California's alt bloom is just as pretty as Washington, D.C.'s cherry blossoms.

The Almond Blossom Cruise is making waves, check out the article in the New York Times Travel by Elaine Glusac, The Frugal Traveler

Lodi, the unassuming wine region south of Sacramento, with its 100,000 acres of wine grapes , boasts over 85 wineries, and the country’s highest concentration of old vines.

Experience one of California's coolest sights by visiting Modesto for the annual almond blossom bloom.

California ’s agricultural heartlands are often eclipsed by their snazzier coastal counterparts , but pause to consider a trip to the Central Valley, home to some of America’s finest farmland—and in particular, almond groves.

Stockton Restaurant Week is a 10-day dining extravaganza that gives local eateries the chance to show-off some of their most popular, curated, and newly introduced dishes at a unique fixed price. In 2024, we are expecting over 30 menus to showcase and they will all be available here!

See what's new in Mariposa County for 2024

Modesto, California, a hidden gem in the state's breadbasket, boasts a remarkable culinary scene.

THIS was not the California I was expecting. I thought of beaches, palm trees and celebrities. I think that’s what everyone pictures when they think of California but I learned there is much more t…

Unsure where to go and what to do this Veterans Day? Read our blog and find out which top fishing destinations we've chosen for you.

Modesto, Fresno, Bakersfield and Stockton all made this list! A ranking of the Best American Cities with metro populations of 500,000 people or more.

Lodi, California, during the fall season, is a picturesque and inviting destination that charmingly captures the essence of autumn.

These beautiful Sierra Nevada mountain towns in California are perfect for those looking to embark on an epic adventure in the Golden State's wilds.

Today, we're highlighting and ranking the best national parks in California

Berryessa Gap Vineyards ’ (BGV) received top awards in the 2023 San Francisco Chronicle Wine Competition, the largest wine competition in North America. 

Join the CVTA

See how Cvent can solve your biggest event challenges. Watch a 30-minute demo.

California Travel Association

Empowering the travel and tourism industry through engaging virtual and in-person experiences

increase in attendance for virtual event

engagement points tracked for in-person event

inbound exhibitor leads generated via virtual booths

The California Travel Association (CalTravel) serves as the voice of the travel and tourism industry in California, helping to protect and advance the interests of California’s travel industry through education and collaboration. CalTravel manages several different events annually for their roughly 1,000 members, including state board meetings and their marquee CalTravel Summit.

The CalTravel Summit typically focuses on advocacy at the state level, education, and inspiration for the travel, tourism, and hospitality industry. Here, members can connect and share insights, discuss pressing advocacy issues, and deepen their engagement with the industry. Now in its 39th year, the event usually sees several hundred attendees onsite at a premier California destination. However, the summit had to change course when the global health crisis hit in 2020.

Creating an Engaging Virtual CalTravel Summit with the Cvent Attendee Hub

CalTravel was initially forced to postpone their annual summit due to the pandemic. However, as the travel and tourism industry was heavily impacted, they decided to move forward with a free virtual conference later that year. This was meant to provide an opportunity to connect professionals at a state level during a time of uncertainty while providing important insights on changing industry trends.

CalTravel needed a reliable virtual platform to support the digital event, one that could offer a fully branded experience with engagement tools to foster interactivity with attendees. With this in mind, the CalTravel team chose to use the integrated Cvent Attendee Hub and Event Management solutions to power their virtual summit. “We really wanted a branded experience that could give us more than a Zoom meeting could,” explains Tricia Alvernaz, Operations Director. They were able to customize their brand colors, graphics, and much more within the hub to ensure a fully branded experience for their attendees. “The Attendee Hub really elevated the experience to look more professional for our attendees,” Tricia adds.

The easily navigable platform also meant attendees could manage their session schedule with ease, building their agenda through customized filters and joining sessions with a single click rather than multiple meeting links via email. The entirely live event featured several sessions produced in conjunction with the Cvent Virtual Event 360 team. The team helped manage content capture, video layout, graphic overlays, and more to ensure a highly polished production. “It was a little scary but worked out extremely well, as there were no major glitches or issues in terms of production,” notes Barb Newton, President & CEO. Engagement features like session Q&A and chat also drove attendees to engage more deeply with the content and speakers for an enhanced user experience.

“We really wanted a branded experience that could give us more than a Zoom meeting could. The Attendee Hub really elevated the experience to look more professional for our attendees.” Tricia Alvernaz, Operations Director

Onsite, the summit typically included a Marketplace experience for sponsors and exhibitors. Translating this to a virtual environment would be a challenge. The Attendee Hub showcased a virtual Marketplace with featured sponsors, virtual booths, and inbound lead generation tactics. Attendees could easily join collaborative meetings with exhibitors to chat via video call or submit their information through a “Contact Us” form directly within the virtual booth. CalTravel also featured sponsored virtual sessions within the hub to ensure additional visibility for their high value sponsors. Ultimately, on-demand exhibitor reports helped prove ROI.

While they were initially hesitant to move the experience to virtual, the impact of the event for their organization was immediately evident. They surpassed their initial registration goal by an impressive 60%, with over 800 attendees joining the virtual program. Making the event free for their members helped expand the members they were able to reach. Generally, the in-person event saw high attendance from executive or C-Suite level contacts, whereas the virtual experience was also joined by a large number of non-executive attendees. This created additional opportunities for nurturing those contacts through the funnel as well.

Leading the State with the Safe Return to In-Person Events

In September 2021, the CalTravel team decided to return the summit to an in-person experience. They wanted to support their industry partners and lead the state in showcasing how a safe and successful in-person event could be executed. In fact, they were the first in-person event to take place in California since the start of the pandemic. To do so, they leveraged Cvent’s Mobile Event App through the Attendee Hub as well as OnArrival and the Event Management solution. These integrated solutions helped create a secure experience onsite while ensuring a single source of truth for all event data.

First, they needed to create a contactless check-in experience to protect the health and safety of their attendees. Creating a digital badge through OnArrival, easily accessible through each attendee’s mobile device, guaranteed a completely contactless process. It also eliminated long queues as an added benefit. “Moving things along in terms of a quick check-in process was crucial during the pandemic, so we really appreciated using the digital badge through OnArrival,” says Tricia.

The team ultimately managed 45 sessions onsite across three days for the in-person summit. For premium paid sessions, they used session scanning through OnArrival for a touchless tracking experience. These paid sessions consisted of experiences like their PAC Fundraising Dinner, where capacity limits and session tracking were key for accurate reporting. Session scanning also saved the CalTravel team valuable time and prevented human error. “It was simply too chaotic in years past to manually cross people off a list at the door,” says Tricia. “This way, attendees could quickly add it to their registration and it eliminated a lot of manual work.”

“Moving things along in terms of a quick check-in process was crucial during the pandemic, so we really appreciated using the digital badge through OnArrival.” Tricia Alvernaz, Operations Director

Supporting Sustainable and Safe Onsite Experiences with the Mobile Event App

The Mobile Event App was also a crucial tool in helping to support the safe onsite experience for CalTravel members. The app allowed attendees to easily build their schedules from the agenda, access important information like the venue map, and confirm health and safety requirements through custom pages. As networking is a primary goal of the summit, attendees could easily connect with one another via one-on-one messaging directly within the app. Push notifications gave CalTravel’s team the ability to convey important information to their attendees as well as drive session attendance.

Attendees could also easily access downloadable session documents and collateral to enhance their learnings onsite or after the close of the event. Session duration tracking gave the CalTravel team the ability to see who was attending which sessions and for how long, helping to evaluate the effectiveness of their content and overall program design. They also customized the gamification feature within the app to drive engagement through actions like session attendance, survey completion, and more. Using automated engagement scoring, they tracked an impressive 27,000 engagement points across 364 participants.

Leveraging the Exhibitor Management solution meant exhibitors could easily self-manage tasks like uploading logo files or contact information. Additionally, sponsored sessions within the app gave sponsors important visibility in front of the attendees. They featured sponsor logos prominently on the home page of the app as well as in dedicated Sponsors and Exhibitors sections. In fact, exhibitors generated over 90 inbound leads as a result.

With the success of the event app for their 2021 summit, the CalTravel team began using the app at their quarterly board meetings starting in December 2021. These meetings feature anywhere from 75 to over 140 attendees each, so eliminating printed materials for each meeting is important. “Our attendees really have everything they need in the palm of their hands, and they’ve responded really well,” says Tricia. By eliminating cumbersome and costly paper agendas at both the board meetings and summit, CalTravel saves untold manual labor hours and reduces costs, all while supporting their sustainability goals. “I love that with the Mobile Event App, we’re no longer dealing with boxes and boxes of printed materials, and we’re seeing higher adoption rates each time,” says Barb. “We’re never going back to printed materials."

“I love that with the Mobile Event App, we’re no longer dealing with boxes and boxes of printed materials, and we’re seeing higher adoption rates each time. We’re never going back to printed materials.” Barb Newton, President & CEO

Empowering the Industry with Continued In-Person Experiences

As CalTravel looks towards the near future, they are thrilled to be planning a fully in-person summit for October 2022. “Given that the industry is heavily focused on travel and tourism, we want to support our hotel and venue partners,” says Tricia. She notes that virtual has been a wonderful addition to their toolkit and many organizations are enjoying the success of expanded reach through hybrid experiences. Barb agrees that virtual will always be a good resource to have when the circumstances call for it, but that they remain invested in in-person events for their service providers, hotel partners, and other industry partners.

Looking at the evolution of CalTravel’s experience with event technology throughout the pandemic, Tricia notes she appreciates the bedrock of support built by her Cvent account team as the landscape continues to change. “Our Cvent team has been great to work with, and they’re always quick to follow up on any questions with materials to help guide us,” she says. “They’re also always willing to work with us as new features and enhancements come out to tweak and customize our account, which is extremely helpful.” Reflecting on her onboarding journey, she advises other new Cvent users to take advantage of the dedicated training, 24/7 support, and readily available resources in the Cvent Community.

“Cvent has really elevated the professionalism and efficiency of our organization and we’re looking forward to the continued partnership.” Barb Newton, President & CEO

As they look forward to their upcoming summit, Barb and Tricia, along with the entire CalTravel team, are thrilled to be bringing 400+ projected attendees together in Palm Springs. They plan to support the event with Cvent technology to ensure attendees have a safe and highly engaging experience. Barb adds, “Cvent has really elevated the professionalism and efficiency of our organization and we’re looking forward to the continued partnership.”

Become the Next Meetings & Events Success Story

Explore our integrated solutions  today to transform your virtual and in-person events.

California Travel Association (CalTravel) is the influential, unified advocacy voice for California’s travel and tourism industry. Their mission is to protect and advance the industry’s interests and investments through advocacy, collaboration, and education.

Creating organizational efficiency with automated Cvent event technology

Supporting the Virtual Event Platform Ecosystem with Cvent solutions

Proving the Value of a Strategic Meetings Management Program

California Lodging Industry Association - CLIA

The new season of Traliant’s award-winning Preventing Discrimination & Harassment for Hotels training is now available! Updated with new content, actors, videos, and images, the new season ensures employees remain engaged and don’t have to repeat the same course year after year.

Highlights of what’s new this season:

• Fresh images and videos throughout, including new host and video scenarios.
• Streamlined course structure for employees and managers that prioritizes behavior change and actionable content.
• After learners complete automatically assigned state-specific training, they can easily view other state requirements via an interactive map.
• Simplified state reporting and guidelines module that is incredibly helpful for managers with employees in multiple states. Managers can quickly find information on local definitions of harassment, procedures for filing sexual harassment complaints, remedies for victims of harassment, personal liability, and other information.

GET STARTED

The new season of Preventing Discrimination & Harassment training is compliant with federal, state and city regulations, including CA, CT, DE, IL, Chicago, ME, NY, NYC and WA state.

Preview and purchase the new season today!

-->Recovery Strategy Playbook

Darren Cole of Booking.com spoke at the June 19th “Ask the Experts” Conference Call about strategies and campaigns to boost hotel revenues during the reopening phase. Due to the depth and comprehensive nature of his talk, Darren has offered to provide this information to our CLIAlert audience with a concise downloadable presentation. “ We want to thank Darren Cole and Booking.com for sharing this invaluable roadmap for rebuilding hotel occupancy and ADR during this catastrophic downturn experienced by hotels” says Pravin Pranav, CLIA President. “In times like this, it is heartwarming to see the generosity of all segments of the lodging industry.” Get the playbook

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Introducing the OpenKey BLE UPGRADE Module Upgrade ANY lock to mobile key capable for $49 Maintains current keycard function including magstripe Lifetime Warranty

CLIA Members Get A 20% Discount On Monthly Fees!

Improve: Guest social reviews Repeat visitation Occupancy and ADR

Contact: Jacob Liggett at 469-623-7928 or [email protected]

-->Celebrating CLIA

A dynamic, growing organization committed to serving California’s lodging owners and their management teams. Based in Sacramento, the State Capitol, CLIA is the recognized lodging advocacy leader. Focused exclusively on California, CLIA works in concert with other leading hospitality and business groups to support and protect California’s $95 billion tourism industry, through responsible advocacy. In addition, CLIA continually provides education and training to improve profitability and performance. CLIA is an organization you can count on to get answers, and a productive place to network.

CLIA – Serving Lodging Owners and Their Management Teams

“The mission of the California Lodging Industry Association is to promote, protect and advance the interests of lodging owners and their management teams statewide, and to provide a network of resources to support member efficiency, profitability and professionalism.”

-->A Message from the CLIA President

Welcome to CLIA! The California Lodging Industry Association is the foremost state association of individually owned lodging properties in the country. Read More

2024 Board of Directors

-->Member Services HelpLine

The HelpLine is a valuable members only resource offering information and guidance with concerns or questions regarding innkeeping law, wage and hour issues, regulatory issues, labor laws, marketing tips, tax liabilities and other related questions.

Join CLIA Today

Welcome To UpState CA

In UpState California lies one of the best kept secrets - the Shasta Cascade region!  From glistening lakes and world-class rivers to scenic drives and back-country roads, the Shasta Cascade provides something for everyone to discover and enjoy. Covering 20% of California, this area offers great recreation, adventure or pure relaxation - the perfect escape from the fast pace of city life. Come and savor the uncrowded, unspoiled wide open spaces where you'll have the chance to explore, reflect, refresh and bond. 

Start planning your vacation now by exploring the website, calling (530) 365-7500 or download our  Visitor Guid e .  

From breathtaking attractions to world-class lodging and dining, these are some of the best places to go in UpState CA.

Whether your looking for a day trip or a weekend getaway, we've got some amazing itineraries that will make planning your UpState CA vacation a snap!

Explore UpState California’s uncrowded national and state parks including Shasta State Historic Park, Lassen Volcanic National Park, Castle Crags State Park, Lava Beds National Monument and Lake Shasta Caverns National Natural Landmark.

If you want to go for a nice walk (or run, or ride), UpState CA has a trail for you…hundreds of miles of them in fact! Enjoy river views, rolling foothills, and gorgeous mountain vistas along the well-maintained trails, with amenities scattered along the way.

Some of the best fishing in California is located in the Shasta Cascade Region and whether it’s fly fishing for trout, seeking out the best cove for bass, or spin fishing on a mountain river, virtually anyone can enjoy casting a line.

Prepare for your next trip and read the UpState California visitors guide online for free - or request to have a hardcopy mailed to you.

The 500-mile Volcanic Legacy Scenic Byway is one of 31 All American Roads in the USA. To purchase a 160-page interpretive guide, call the California Welcome Center in Anderson at 530-365-7500.

Trinidad California Tourism & Lodging Association

The Trinidad California Tourism & Lodging Association invites you to "stay in Trinidad !"

Exploring our little seaside city won't take long - it only covers about a square mile. The City of Trinidad, California is perched on Trinidad Bay Bluff, cradled by a forest of trees to the north and east with the Pacific Ocean crashing along its western beaches. South, redwoods grow in little groves that reach down to Trinidad Bay.

Bay views are fascinating. The unique offshore rocks are part of the California Coastal National Monument and provide homes for seals, seabirds, starfish, and many other fascinating marine life. The Trinidad Bay Memorial Park with Its replica Memorial Lighthouse is a great place to take in this special Bay view. Hike around Trinidad Head for more scenic panoramas and to visit our other lighthouse. Open the first Saturday of the month, and during the Annual Fish Festival in June, the Trinidad Head Light Station is on the National Register of Historic Places.

Trinidad Head forms a special natural backdrop to Trinidad Harbor with bobbing crab and fishing boats, kayakers, boat launch, a public pier and the Seascape Restaurant. From Trinidad Head, north towards Elk Head, you'll find one of the most beautiful beaches in the world - Trinidad State Beach. Pewetole Island with its surprising blowholes sits between State Beach and College Cove. Fun hiking trails link these spectacularly scenic landscapes.

Tourism Information for the City of Trinidad

Lodging in the city of trinidad, thanks for stopping by, discovertrinidad | sharetrinidad | sitemap | privacypolicy | usepolicy | contactus, copyright (c) 2010-20 mike morgan for the trinidad california tourism & lodging association, 562 edwards street #1115, trinidad, ca usa 95570.

California Surf Museum names 2024 ‘Silver Surfer’ award recipients

O CEANSIDE, Calif. ( FOX 5/KUSI ) — Three Californians that brought international acclaim to surfing in the 1960s are being honored with this year’s “Silver Surfer Lifetime Achievement Award.”

The California Surf Museum in Oceanside has announced three California natives have been named the 2024 recipients of the museum’s “ Silver Surfer Award .”

The lifetime achievement award is presented annually to surfers who made significant contributions to the culture and lifestyle of surfing.

This year’s recipients — Mary Lou Drummy, Mickey Muñoz, and L.J. Richards.

Mary Lou Drummy

Mary Lou Drummy grew up in the 1950s in the Los Angeles suburb of Chatsworth, according to the California Surf Museum. Staying near Hermosa Beach during the summer months, Drummy quickly became a leading contest surfer, the first woman (or surfer) to grace the cover of “West,” a prominent pop culture magazine of the time, and a mentor to many women competitors who followed in her groundbreaking wake.

In 1975, Drummy helped found the Women’s International Surfing Association (later to become the Western Surfing Association).

In 2015, she received the Surfing America Midget Smith Judging Award, named after her longtime companion who passed away in 2008.

In 2016, she was named Woman of the Year by the Huntington Beach Surfing Walk of Fame. In 2017, she was inducted into the Hermosa Beach Surfer’s Walk of Fame.

During her career, she served as a competitor and later a surfing event organizer, paving the way for what competitive surfing is today.

Mickey Muñoz

Mickey Muñoz’s surfing career began at age six when his family moved from New York City to Santa Monica. Living just two blocks from the ocean, Muñoz became a well-established fixture by 1950 among the Malibu crew of “Gidget” fame, according to the California Surf Museum.

He is known for his standout skills and trademark tactics, like the “Quasimodo.”

He also became a big wave riding pioneer and is one of the original crew to take on Hawaii’s Waimea Bay in 1957.

In the 1960s, he became a top competitive surfer.

He finished runner up in the 1962 and 1963 West Coast Surfing Championships, and in 1964 took third in the United States Championships. In 1965, he finished second in the U.S. Championships and took fourth in the World Championships.

Today, he is designing surfboards and continues to live what has been a storied surfing life.

L.J. Richards

Retired Encinitas fireman John Richards, known as L.J., “Little John,” was born in 1939 and raised in Oceanside where he grew up a few blocks from the ocean.

Becoming friends with Phil Edward, dubbed “The Guayule Kid” by the surfing generation that preceded him, Richards went on to win the 1963 men’s title at the U.S. Championships in Huntington Beach on a Phil Edwards shaped board that he still has today, according to the California Surf Museum.

In a surfing career spanning six decades, he has traveled and competed in surfing events around the world.

In 1989, he was the recipient of the Oceanside Longboard Surfing Club’s inaugural LeRoy Grannis Waterman’s Award for his sportsmanship in the true spirit of surfing. In 1991, he was inducted into the International Surfing Hall of Fame. In 2006, he was acknowledged with a plaque on the Surfing Walk of Fame in Huntington Beach.

This year’s recipients will be presented with their award at the California Surf Museum’s 16th Annual Gala Fundraiser at the Cape Ray Carlsbad Hilton beach on Nov. 2, 2024 from 2 to 8 p.m. Ticket details have yet to be announced.

The recipients of the “Silver Surfer Award” will receive a plaque inscribed with their name and year of honor; a “Silver Surfer Award” with names of all past recipients can be found at the California Surf Museum. A list of past recipients can be found online here .

The California Surf Museum was founded in 1986.

For the latest news, weather, sports, and streaming video, head to FOX 5 San Diego & KUSI News.

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2024 Cinco De Mayo San Diego Resto Bar & Club Crawl

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