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Create captivating travel brochures with Adobe Express.

Travel brochures are an excellent marketing tool for inspiring people to take a trip or guide them once they’ve arrived at a destination. Whatever your vision is for making a travel brochure, Adobe Express is here to help bring it to life. Adobe Express helps you create stunning graphics, which you can resize to share on any social platform or printed format. It’s as easy as choosing a template, customizing, and sharing.

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How to make a custom travel brochure.

travel brochure 500 words

Make the most of your adventure with a custom travel brochure.

While we make the most of traveling by living in the moment, it’s important to document along the way to be able to reflect on your amazing memories. Adobe Express is a design tool made to help you commemorate your client’s travels or market traveling experiences with graphics such as brochures, emailers, flyers, photo collages, posters, social images, and more. There are endless creative opportunities to convey the magic of traveling and relive the memories.

travel brochure 500 words

Let Adobe Express be your travel brochure design expert.

Hone your creativity with the power of Adobe Express. Explore professionally designed templates to get your wheels spinning or create your own travel brochure from scratch. Establish a theme for your designs using photos, icons, logos, personalized fonts, and other customizable elements to make them feel entirely authentic. Duplicate designs and resize them to create consistency across multiple types of materials. With Adobe Express, it’s free and easy to make, save, and share your designs within minutes so you can add collaborators, get approval, and market your travel brochure.

Frequently asked questions.

How to make a stunning travel brochure – Templates included

How to make a stunning travel brochure – Templates included

Travelling is one of life’s greatest pleasures. A journey to discover new places, cultures, and traditions and a reflective self-discovery trip we get to embark on every time we go somewhere else. Sometimes, stunning travel brochures are the only tools you have to inspire travelers to visit new destinations worth exploring.

During the height of the pandemic, traveling of any kind was halted or severely restricted. That resulted in an interest spike as soon as the borders opened. No surprise there. There’s a hunger for it that the industry strives to satisfy.

But how do you grab the attention of all potential wanderers in the post-pandemic era? Do you follow the same pattern as before, or use optimized tools for your benefit?

How to make a stunning travel brochure banner

Whether you’re running an online travel agency , an independent travel agent, or just promoting your tourist attraction, travel brochures are a great promotional tool. Still, traditional marketing tools made their way into the digital world, and with the right online marketing tool , you can make any type of brochure digital in no time.

We’ll get into the details of how to make a travel brochure and more in a minute. Let’s just make sure we cover our bases first.

A travel brochure is the most commonly used promotional tool for the tourism industry’s marketing strategy. Its role is to promote a destination, service, or product to potential customers in an informative and commercial manner.

If you know how to make a travel brochure, you’ll inspire tourists to pack their bags and book their flight, hotel room, and adventure in no time. Due to that, the information travel brochures provide needs to answer fundamental questions about a destination. How’s the weather? What can you do once you get there? Which are the transit options? What are the prices? Coupled with appealing visuals that give tourists a taste of what the destination promises, the written content provides the educational part of the material. 

Knowing how to make a travel brochure can be the difference between a successful brochure marketing strategy and losses in revenue. Promote your services with a travel brochure, but understand exactly what is a travel brochure and what it isn’t, as there is much confusion among marketing materials. We’ll go over the main ones to make it easier to differentiate between them. To exemplify what a great travel brochure might look like, I’m going to mention the brochures from Bookatrekking.com , a hiking company that meets the needs of people interested in visiting famous mountains around the world. It comes as a branded travel brochure with travel destination services.

Brochure vs. other marketing materials

Travel brochures are probably the most diverse marketing material as you can fold them in different ways and bind them, and they are not limited in sizes like leaflets , pamphlets , or flyers . You can choose the one that fits your needs best based on factors such as budget, target audience, style, and overall marketing strategy.

Brochure vs. leaflet vs. flyer visual created in Flipsnack

Despite being the most popular choice for tourism service providers, even those who know how to make a travel brochure template often confuse it with other promotional materials. To clarify, we’ll go over the main differences in a few bullet points:

  • Travel brochures have a minimum of two pages containing images and written content. They are primarily used for selling and marketing services, containing details about them and activities available in an area. 
  • Pamphlets are much smaller in size, with a panel of written content and images. They are used to inform and educate, covering only one topic, and are similar in aspect to flyers. 
  • Booklets have more pages and are more expensive, but they are usually used for manuals and are always bound. 
  • Leaflets are similar to pamphlets and flyers if only a bit smaller and more sophisticated.

Still, printed marketing materials are outshined by their digital counterparts in the age of technology and the internet. Everything is made available and more appealing at the click of a button or the swipe of a screen, so why should your brochure marketing strategy stay in the past? Let’s see why you should look into digital travel brochures and some ways to reduce printing costs .

Travel brochures – why choose digital?

Travel agencies or visitor’s centers will have different types of printed marketing materials available to browse. That part is unlikely to change. Still, people leave them behind, throw them away, and they become waste before the next season comes around.

Digital travel brochures don’t fall into this trap as they are, well … digital. They stay on your devices. You have them on your phone, always on hand, and, once downloaded, you can consult them anytime. Digital travel brochures are also editable. You won’t have to recover stacks of printed copies, discard them, and replace them before clients still take the content as accurate. You can just change the content as you wish.

Printed vs digital brochures visual

Still, how can you decide which is better for you and your business? Just consider the costs and your needs and organize your marketing strategy accordingly. Printed materials are necessary only to showcase in information centers or travel agencies and for clients that don’t venture online for their traveling plans. Furthermore, given online services proficiency, you don’t need design experience to make a professional-looking travel brochure.

Learning how to make a travel brochure has never been easier. You can simply upload a PDF file in record time and play around with the features available. A quick guide will help you through the basics, and you’ll be halfway there.

How to make a travel brochure?

So far, from this article, you have discovered what is a travel brochure and what the differences between print and digital are. We can move on to the more exciting part of this article and probably the reason you’re here in the first place.

Let’s see how to make a travel brochure! Creating your first can seem a bit daunting, especially if you don’t have much marketing experience. From design to content, people think it is overwhelming. But, hey! That’s what brought you here, so let’s start!

  • Think before you do
  • Develop a buyer persona
  • Organize your ideas
  • Choose the right format
  • Write a compelling copy
  • Make it visually appealing
  • Color outside the lines
  • Include branding elements
  • Reach your audience

But let’s take a closer look at them one by one and get into more details.

1. Think before you do

You know why travel brochures are important to a marketing strategy if you work in the tourism industry. Their main purpose is to market your services, but you don’t simply tell your customers about them. You make them as tangible as possible. Traveling isn’t a product that can be tested. You don’t get a trial version before you book your holiday, so you use travel brochures for that.

Of course, knowing what you’re promoting in your travel brochure is detrimental. Basing your written content on online information won’t guarantee success; what will is having experienced the things you write about. “Write about what you know,” as critics say, relates to the authenticity of the information. Imagination and creativity can take us only so far, but actual experience supersedes them. Explore the location and services for yourself as a simple Google search can tell a client about the best hotel in the area. You need to give them more. An effective travel brochure can make them feel like they are there, and first-hand experience is the best source for inspiring content.

An efficient travel brochure doesn’t only have the best images, design, copy, and color scheme. It must have all of that but focused on the customer’s needs. Otherwise, it’s a pamphlet. Interactive digital brochures do even more with added videos. Overwhelm your reader’s senses so that they imagine themselves experiencing those services. It will make the difference between browsing for services and buying them. Still, before writing your copy, get up close and personal with your targeted audience.

2. Develop a buyer persona

Knowing what you write is as important as knowing for whom you are writing. Developing a buyer persona will make you understand your audience better. You don’t want to promote skydiving to toddlers or a puppet show to adrenaline seekers. Know who will benefit the most from your services and address them. 

A buyer persona represents your ideal customer or target audience. This is a character you design based on what you sell and the characteristics of the person who buys your product. You need to know and understand your buyer persona like the back of your hand. Are they married? Do they have children? What’s their age group? Do you know their interests? What makes them tick? How do they book their holiday? What activities do they prefer? When in doubt, create several buyer personas (three is the recommended minimum) because you won’t only have one type of customer buying your products.

Developing a buyer persona exemplified with Flipsnack

Developing your buyer persona is like creating a character for a book you’re writing. The story is all about the character; if you don’t understand your character thoroughly, the story will lose its flow, meaning, and authenticity. Look at reviews, testimonials, characteristics of potential clients, and your services to develop your buyer persona. Once you know what they want, you’ll be able to better accommodate their needs. When in doubt, look for templates online for designing your buyer persona , and once they become as tangible as possible without being real, you can start making your travel brochure.

3. Organize your ideas

Before you continue your travel brochure, you need a general idea of what your travel brochure will look like. It’s important you tell a story through your content, immerse your audience into an experience, and take them with you on a teaser of their holiday. But how do you do that? Take all the information you intend to write about, and make a plan for your travel brochure. 

Your buyer persona is your target audience, and you need to excite them. Readers are drawn to a good storyline, and as the storyteller, you’ll take them on an adventure. Infuse an emotion through your front page, delve deeper into the main subject with an intro, give them the main attractions, and show them what they’ll experience there. You need to tickle a nerve. Give them the right reasons to be unable to scroll past your offer, and convince them to purchase your services through compelling arguments. 

But don’t forget while your aim is to sell an emotion, you must keep it brief, succinct, and to the point. It’s the simple words that carry the heaviest emotions. This compelling argument should be recurring throughout your travel brochure, reiterating more and more as they move past each page. Tell a story through text, imagery, page layout, and flow. They will have to book their holiday by the end of your travel brochure, and if done correctly, it won’t turn out to be a novel. Size does matter in travel brochures. 

4. Choose the right format

Once you know what your travel brochure will be about and who will read it, you can get into the more technical elements of making a travel brochure. Size, style, and format mostly apply to foldable printed travel brochures designs due to folding techniques. Still, if you design your brochure in a digital format, you should keep this in mind. Using the digital version of your brochure for any printed copies will be easier than designing two, and you’ll find many travel brochure templates for various folding styles . Consider using a really good laptop for graphic design so the result is high quality on paper, too.

Choosing the right brochure format visual

If you intend to print copies of your travel brochure, you should keep it simple, as custom shapes won’t save you money. That is if you don’t mind splurging on your marketing materials. The most common dimensions for brochures are A4, A5, and DL (dimension lengthwise), but for printed brochures, it’s the folding that takes the cake. You can pick and choose from the single fold, concertina fold, cross fold, open-gate fold, couple-gate fold, and roll fold, or make origami if you want to stand out. All that folding, however, can take away from the visuals you use.

Aside from the ability to print it, a digital brochure can come in various sizes. The basic option is an A4, horizontal or vertical, from which you can implement many folding techniques. Still, there is the letter format (916 x 1056 px) for a slightly wider variant, followed by the tabloid (1632 x 1056 px). The smaller sizes resemble the flyer (416 x 865 px) or booklet format (793 x 793 px). Still, you can make it multiple pages without considering paper quality, limited space, ink, and budget, especially if you want an informative copy. 

5. Write a compelling copy

As the most time-consuming part of how to make a travel brochure, you don’t want to rush through the copy. Words are an unlimited resource of magic in our world. They can hurt, heal, save, and push over the edge, making them a powerful tool to wield. Still, they make the intangible tangible, and thoughts can be made a reality through them. For the copy of a travel brochure template, get your grammar game on point. Check everything twice and be mindful of punctuation. Everything must work together, but without a good copy, even the most breathtaking images can’t save a travel brochure. When you think of the copy and the visuals, think of the heart and lungs of the travel brochure. One can not work without the other.

Be aware of who you’ll be addressing and how you’ll address them. Tailor your voice on your buyer’s personas. Address the copy as you would your friends. This makes the content more approachable for writers of any skill level and bridges the gap between you and your audience. Also, your travel brochure’s text (copy) must be descriptive. It has to paint a clear picture of the place where you’re inviting your readers. With interactive maps, your readers will get familiar with their surroundings and know what to expect.

Let readers visualize their experience. Transport them to your destination. Invite them over to try out new experiences. Enthusiasm is a contagious feeling, and you can transmit passion through words. Include a call to action once you drew them in by the written content like “Plan your adventure now!”, “Sign up for the latest offers!” or simply “Book!” Then the right visual will get them over the finish line in no time.

6. Make it visually appealing

While we’ve established that telling a story is detrimental to the informational part of what is a travel brochure, the imagery is the visual that shows the story and captures the attention. If the images are dull, you could write the next Romeo & Juliette, and no one will read it. As images are the first things people see when they look at examples of a travel brochure , include engaging visuals that showcase experiences and people having fun, giving your audience a taste of the sight-seeing part of traveling. 

We are visual creatures drawn to aesthetics. It’s in our genetic makeup, and by using appealing imagery of landscapes, you can relay a feeling, even if it’s only longing to be in that place. If you want to take your travel brochure to the next level, implement interactive features. Think of your buyer’s persona and target their fantasies. Whether it’s sunbathing while enjoying a cocktail, hiking peaks while the thrill of birds keeps you company, or something exhilarating like a skydiving video embed, provide for that fantasy through a virtual tour but keep it accurate. Don’t sell something you don’t have.

Appealing travel brochure example created in Flipsnack

Once you decide on the story, you want to tell, finding the right images will be easy. There are multiple websites for stock photos that you can use, many for free or for a fee. The quality of the images you use matters, and if you’re willing to go the extra mile, hire a professional photographer. Stock images can go a long way, but original imagery, commissioned to express a particular emotion, has a different impact. It will also help with how they perceive you in the field, increasing your position among competitors through original content. Combine the visuals with the color pallet for a harmonious travel brochure design.

7. Color outside the lines

After choosing your images carefully, make sure you select a color scheme for your brochure. When it comes to designing your own travel brochure template, the sky’s the limit. You can use branding, style, and imagery to create a color scheme. Firstly, the importance of a color scheme is relevant if color is a focus of your travel brochure. 

Knowing how to make a digital brochure doesn’t mean you must know or be proficient at travel brochure design. However, if you intend to use color to highlight some sections of your travel brochure or create a theme, you must remember the overall pallet you use. Again, if color is not an overwhelming part of your design, you can be relatively liberal with what colors you use. Still, if your travel brochure has plenty of turquoise images of ocean beaches with clear blue water, the designer can integrate blues perfectly throughout the travel brochure design.

A well-known fact, blue is one of the calmest colors. It communicates peace and tranquility. So, when advertising beach resorts or hotels, you may want to use lighter shades of blue to send the right message with your travel brochure design. That is the psychological effect colors have on us. Similarly, orange inspires action, and green can be soothing if it’s light or envy-inducing if dark. Red stands for passion but also anger, while purple is luxurious. You can use a color wheel to better understand which colors work best together to ensure an enticing combination. Use your brand colors, and your company will become synonymous with the best holiday of their lives in no time.

8. Include branding elements

You may know some businesses in the tourism industry by their logos, slogans, or images . Think of the font in Holiday Inn’s logo, “Sweet Home Alabama ”, “The city that never sleeps,” or “Finger Likin’ Good,” and tell me your mind doesn’t go places. Implementing branding in a brochure marketing campaign doesn’t only help with sales but will also increase the company’s and its services’ popularity. The message sticks with the consumer; if the overall experience is good, they come again. If not, they know to stay away from it.

That is why brand consistency throughout your marketing materials is essential. If your clients enjoy themselves, it will help them remember your brand and return when the next holiday comes around. Branding means everything from your company’s logo, slogan, brand colors, font pairings , or typography. Incorporate branding elements in your marketing materials to connect your brand to the message. Aside from standing out and being recognized from the millionth other brands, using them will breed loyalty.

Branding elements presented in a Flipsnack travel brochure

Keep your brand in mind throughout your travel brochure and other marketing materials. Maybe you can work with the colors, some cursive lettering titles, or simply a feeling that oozes from your brand. Whatever it is, work it throughout your travel brochure design with a branding kit . If your brand colors are pastels, keep to those hues and tints, but if it’s black and white, think carefully about adding color. What you have to say can also make a difference so keep the general idea of your written content in the back of your mind before you get around to hashing it out. Now all you need to do is send your travel brochure to people.

9. Reach your audience

Once you finish your travel brochure examples, you need to publish them. You save it in whatever editor you’re using and send it to the printer if you want to have physical copies. You can send traditional printed brochures to hotels, and trade events, in PR kits or through the post. 

A digital travel brochure lives online, and you can share it as a PDF link as far and wide as possible. Share a link that opens the page or a full-screen link to open the travel brochure in full-screen mode in your browser. You can easily share it through social media platforms, email, and embedded on websites and downloaded for further consultation in various formats. Like that, you won’t need an internet connection or to carry them in hand wherever you travel.

Some distribution paths incur additional costs, which is why digital travel brochures are gaining more terrain. We’re not saying that if you go digital, you won’t need a marketing budget, but when for 5000 printed brochures, you need around $2000 for design, printing, delivery, and distribution. A monthly fee of $35 is a bargain. Considering all the benefits, features, and design options you get from such a package, you’ll save money faster than ever . On top of that, once you share your published digital travel brochure, you can also update any pricing or information alterations in real-time. Talk about efficiency.

Design your travel brochure with Flipsnack

Congratulations! Now that you have everything you need to make a travel brochure marketing campaign like a professional, you can get to work. Everything from the section above will be applicable when you make a digital travel brochure. But now that you have the know-how let’s talk about the tool.  There are plenty of online tools for designing promotional materials , but with range, applicability, and usability, after 10 years of experience, none can overcome Flipsnack. Making your own digital travel brochure in our Design Studio will be easy. Our flipbook software offers you three paths you can take when creating a travel brochure. Let’s see more about these options, shall we?

One of the simplest ways to create a digital travel brochure in Flipsnack is to upload an already-made brochure. With the fastest PDF converter on the market , it’s no wonder many of our customers choose this option. Once your PDF file has been converted, you take it to the next level through the interactive features available .  Want to include a short video about your spa? Go ahead! Want a soothing sound for a more intense experience while people read sections about the wildlife in the area? You can have that. Include internal and external links for easier access to even more details. Add social media buttons so your customers can keep in touch with ease. Update the content easily when something changes and share it in HTML5 , video, or GIF versions to be accessible on any device.

When inspiration strikes, you can create a travel brochure from scratch . Organize your travel brochure from the first to the last page, and balance the copy and visuals in a seamless manner to tell the story you want to tell. Add styling elements and interactivity features that keep the flow of the brochure going. Creating your own travel brochure gives you free rein over the entire process so let your imagination run wild and design your vision into reality.

When the muse takes a break, you can browse through our travel brochure templates to find something that speaks to you. Once you choose the travel brochure template that fits best with your needs, you only need to fill the template with your original content. Make it your own through simple customizing options. You can personalize it through a simple drag & drop and then start adding interactivities. This will give your travel brochure a new dimension, capturing the attention and inspiring people to take you up on your offer.  Choose the path you want, but once you make your choice, it doesn’t mean you won’t have access to the others. You can add extra pages to uploaded PDFs, original designs, or templates. You can also use one page from a template to add in an original design and any other combination that you can think of. The borders of your imagination are the limits when it comes to our Design Studio . Just continue reading, and we’ll give you a taste of what Flipsnack can do for you through a few travel brochure examples.

Travel Brochures Examples

From here on out, we’re done with the technical aspects of digital travel brochures. Now we’ll show you that we don’t only talk the talk but also walk the walk. 

Blue Sea Tourism Brochure Template

They say a picture is worth a thousand words. Well, if the image looks anything like the one in the travel brochure example below, it’s easy to see where that saying comes from. This blue sea travel brochure template will ignite any beach lover’s imagination.

Blue sea travel brochure template created with Flipsnack

As you browse through its pages, one thing that stands out is the turquoise color of water and sky integrated throughout the brochure. The page number is of a similarly shaded background. Make this work for any breathtaking visual by changing the color of other connected elements throughout the template. Once you have done this, introduce your logo, replace the images and text, add interactions to capture your audience’s attention, and personalize it for your business.

Pattern Themed Travel Brochure Template

A dynamic travel brochure template can help you organically highlight the most appealing activities if you have a theme in mind. With the spotlight on them, simplicity is essential as you don’t want other elements to distract the readers.

Pattern Themed Travel Brochure Template

Here we have a pattern themed travel brochure . The travel brochure design makes it look like a diary photo album, intentionally connecting a personal item so that the reader connects to it with ease. Cursive writing titles on polaroid photographs make it feel like a travel journal you make before your trip begins. It’s an inspirational and concise way to bridge the gap between the experience available and the reader who has yet to experience them.

Adventure Trip Brochure Template

This digital travel brochure example can come in foldable templates that work in both the printed and digital worlds. Select the main attraction for the promoted destination and inspire your readers’ curiosity enough to generate leads. 

Adventure Trip Brochure Template

This front-and-back adventure travel brochure template gives an immersive experience through visuals that continue beyond the page. A design created for the tourism industry ensures that travelers get access to all the relevant information while at the same time seeing a sneak peek of the attractions they can visit. Make it foldable in printed version or keep it digital for easy distribution. The choice is yours once you customize it with the most popular attractions, best-reviewed hotels, and highest-scoring restaurants.

Informative Travel Brochure Template

Marketing strategies come in different forms, and teasers work to ignite the spark, tickle curiosity, and demand action. You can use a simple, short, and content-limited travel brochure example if you include your contact information.

Informative Travel Brochure Template

The saying, less is more is the best way to describe a teaser brochure marketing campaign. Through this informative travel brochure template , you only give your readers a taste, the smallest sample of the experiences they could enjoy. Still, if you add a few more between the front and back, you can give them as much information as you want. Activate a form for access inside of it and easily gather contact information from them.

Double Gate Fold Holiday Promotion Brochure Template

You can fold printed travel brochures differently, but you can see this from the template. On the outside, you say what it’s about. Open it to start your story, and open it again to find out more.

Double Gate Fold Holiday Promotion Brochure Template

This double-gate fold travel brochure template comes with layers. Each layer takes the audience deeper and deeper as you provide more information about the offers available. While the main image starts on the front page in its folded format, it continues on the inside without creating a bigger image. It simply continues. Once it’s fully open, you can show different locations worth visiting and give your clients a choice. Break apart the text with relevant images, so they understand their options.

Before & After

Those templates are just that – templates you can easily personalize to promote your services. We discussed some of these features throughout the article, but this before-and-after section is where you see them in action. Changing the pictures and text is one thing, but there’s so much more you can do with Flipsnack. The before the template is the version without any customization. In the after template, you’ll be able to see the distinguishable changes and some that are not as visible.

Before and after customizing a template in Flipsnack

Get ready to design

There are many ways to make a travel brochure through Flipsnack. As you can see, the options are boundless. Your imagination is the only limit. Besides creativity and a sense of wonder, you now have the tools necessary to create breathtaking travel brochures that can reach your audience wherever they may go, so don’t hold back. Take your time, try out the features available through Flipsnack, and figure out which makes more sense for your product and how you can use them both for your and your audience’s utmost benefit. 

How to make a stunning travel brochure banner

Bring those incredible holiday destinations to your buyer personas screens, where they don’t have to go out of their way to find out about them, and ensure an authentic connection from the start. Show them what they want to see, create it in Flipsnack, and give it to them. New experiences feed our growth, but some may need an extra push. Give it to them through your first travel brochure, and they’ll thank you for it later.

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20 Travel Brochure Examples to Inspire Your Next Design

20 Travel Brochure Examples to Inspire Your Next Design

The warm sun on your cheeks, the cool wind at your back, the hustle and bustle of local street eats. Whatever kind of travel experiences you facilitate, there’s no better way to get potential clients in vacation mode than a well-designed booklet with stunning photos and captivating copy.

Learn why these simple marketing pieces matter so much and then check out some inspiring travel brochure examples below.

Why Travel Brochures Are Good Business

Photo of travel brochure examples in Chiang Mai, Thailand

If print marketing seems outdated in this glued-to-our-smartphone age, you’ll be surprised to find out how important travel brochures really are. Small but mighty, these handheld pamphlets often make a real difference in vacationers’ plans.

According to a study by Bentley University :

  • Print brochures are the second-most popular source of trip-planning information (behind internet sources like personal research or travel ads ).
  • 85% of participants learned about a new attraction by seeing it on a brochure.
  • 73% of participants would consider changing their plans based on a brochure.

Plus, for many people, planning is half the fun of any trip! The right travel brochure builds early excitement and contributes to a positive customer experience long before the experience actually begins. 

And, one final bonus: Because DIY travel brochures have gotten so easy, you can make a digital brochure and a print brochure at the same time. Create your custom booklet, export one file for print and one for web, and you’ll be ready to share it online and stock it in your lobby.

Sound good? Then get inspired to design by browsing the twenty beautiful city guides and creative tourist pamphlets below.

City-Specific Travel Brochure Examples

City guides help visitors—especially those on foot—orient themselves in an exciting new place. These travel brochures often include maps, highlights of key attractions, fun facts, and historical details.

1. Santorini, Greece

This travel brochure plays off well-loved Greek motifs including the classic blue-and-white palette (one of the world’s most iconic color combinations !), mosaic-inspired tile patterns, and a faux Greek font that evokes stone-carved manuscripts.

Santorini travel brochure with blue letters in Greek font

2. Macau, China

This city guide is the perfect distillation of Macau’s indigenous, Chinese, and Portuguese influences. It contains more text than most other travel brochure examples but uses a grid to keep everything easy to read.

Macau travel brochure and walking guide with a detailed map of the city

3. Singapore

Bold colors make this Singapore city guide stand out, evoking some of the vibrant street art of this cultural melting pot. A suggested itinerary helps visitors explore this interesting city-state in just five days.

Singapore travel brochure with a detailed map of places to visit

4. Tel Aviv, Israel

This walking map of Tel Aviv uses a cool motif drawn from Bialik Square to give each page of the pamphlet a cohesive identity and professionally designed look.

Man holding a brochure of a walking guide to Tel Aviv

5. Istanbul, Turkey

Take a page from this Istanbul travel brochure by adding a QR code to your own design. QR codes make it easy for viewers to move from print marketing to the web , where they can continue finding even more helpful information.

Istanbul travel brochure with stunning photos of the city

6. Tokyo, Japan

Featuring a flat-design map with five attractions and six local recommendations, this Tokyo travel brochure has the highlights covered.

Tokyo travel brochure with map illustrations of popular sites to visit

7. Budapest, Hungary

With its monochrome poppy orange and a lightly textured screen-printed look, this Budapest city guide rocks a retro 1960s feel while still feeling super contemporary.

Budapest walking tour guide with orange markers indicating popular visiting sites

8. Krakow, Poland

If you have a ton of information to share, this Krakow guide is one of the best travel brochure examples to follow. It features a whole lot of text but utilizes background boxes, dividing lines, and color-coding to maintain a strong visual hierarchy. 

Goodtime Monty Krakow city guide with cartoon illustration of a man playing a trumpet

9. Paris, France

This city guide advertises custom walking tours in Paris, using an action-packed photo and a bold-type font . Be sure to include critical info like website, phone number, location, or whatever else will ensure your appointment books get full!

Brochure with a woman walking through the streets of Paris with illustrations of postcards on her back

10. Barcelona, Spain 

Quirky, uneven letterforms and oversized asterisks serve as a whimsical introduction to Barcelona. The sky blue background and white clouds work especially well with the two photos, both of which feature a prominent sky.

Barcelona travel brochure with uneven letterforms on a light blue background

Travel Brochure Examples for Cultural Sites and Tourist Attractions

The following travel brochures hone in on a specific attraction, region, or cultural site, incorporating beautiful visual representations as well as useful information for tourists. They’re perfect to keep stocked in hotel lobbies, visitor centers, and travel agencies.

11. Villages of Crete, Greece

This guide is given to guests of a family-owned hotel on the island of Crete. The black-and-white photos , desaturated peach paper, and vintage grotesque font lend themselves to a nostalgic, down-home look.

Chronakis Home travel guide book on peach-colored background

12. Waters of Palawan, Philippines

Unsurprisingly, gorgeous travel photos of beaches, water, and sunsets take center stage in this travel brochure example. The natural element of water is reflected in the dark blue color palette and the curving wave motif.

Palawan travel brochure with images of the beach, mountains, and sunsets

13. Wines of Bordeaux, France

This museum booklet captures the elegance of French wine through an understated beige and slate gray color palette and a modern serif font.

Bordeaux travel brochure booklet with elegant images of wine-related themes

14. Aruba, South America

Aruba’s stunning white beaches are a must-see experience. Use a Create template like this one to insert enticing and can’t-miss attractions for your destination.

Even try using minimal text to let those pro-photos speak for themselves. You can upload your own images or use some of Shutterstock’s unmatched royalty-free photos geared to your location.

To find this template in Create , simply type “Travel” into the search bar and it’ll pop right up!

Tri-fold brochure with images of a beach with mountains in the distance

15. Trails of Taiwan

Part outdoor trail map and part historical guide, this travel brochure highlights the natural beauty of the island, as well as the history of local indigenous peoples.

Hiking guide to Tamsui-Kavalan trails Taiwan with illustrations of indigenous people

16. Railways of India

Okay, so this travel brochure is for a railway that only exists in our collective cultural imagination (thanks, Wes Anderson!). But, there are well over 20,000 trains in India , and any one of them could benefit from a creative brochure like this one.

Darjeeling Limited travel brochure with a map of the area and colorful illustrations

17. Churches of Kaunas, Lithuania

Drawing upon classic Orthodox iconography and church decor, this guide to Kaunas, Lithuania, perfectly mirrors the religious sites it highlights.

Hand-drawn illustrations and sketched tiling add a folksy and authentic feel.

Pilgrim's guide to Kaunas with detailed insights to popular sites

18. Mountains of Bolivia

This travel brochure highlights Bolivia’s natural beauty and encourages visitors to travel in an ecofriendly way . The earthy greens and browns contribute to the rustic feel, with a helpful legend indicating various outdoor activities at each location.

Ecotourism travel brochure with photos of popular sites

19. Wildlife of South Africa

This campground and safari travel guide strikes a rustic and authentic tone with its font and desert-friendly color choices. You can always use personal photos or Shutterstock’s images to capture the essence of your destination. As you build your design, keeping colors, fonts, graphics, and images complementary will make for a cohesive theme.

For more tips on capturing African landscapes, check out this must-read tutorial for design inspo. And to find this template in Create , simply type “Animal” into the search bar and start crafting!

Brochure template with photo of an antelope in the desert under location information

20. Beaches of Thailand

Creative text effects make this Thailand travel brochure especially remarkable, including text and photo layering, text masks, and even a subtle color gradient at the bottom.

To mirror this look in Create , explore the Effects tab for a multitude of options. For color gradients, specifically, click the Change color circle on the lefthand toolbar, select Gradient, and Apply !

Thailand travel brochure with a picture of a person parasailing over the ocean

If you were able to browse these twenty travel brochure examples and not be flooded with an overwhelming desire to get away, you must be one in a million.

Why not take a page from the brochures above and tell your own travel story? Start with one of Create’s travel templates or begin your own vision with a blank canvas ! We can’t wait to see all of your fun adventure-time-fueled creations.

License this cover image via briddy .

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Travel Brochure Templates in Google Docs and Word

Our travel brochure templates for google docs and word, as well as google slides and powerpoint, will help you create communication publications. we offer a range of unique editable designs in red, blue, green, and other colors. select the format that suits you best, be it a bifold, trifold, or a one-page blank..

Clever Travel Brochure Template

Clever Travel Brochure

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Tri fold Travel Brochure

Red Stylish Travel Brochure

Abstract Green Travel Brochure

Trifold Tourist Brochure

Japanese Travel Brochure

Grey-Blue Travel Brochure

About UKRAINE Brochure

Green Travel Brochure

Travel Trifold Brochure

Do you work for a travel agency and want to create an attractive brochure? We suggest not spending time and money looking for a graphic designer, creating a design from scratch, or other long or expensive processes associated with making a high-quality design to promote your services. With the help of TheGoodocs services, as well as our travel brochure templates, you can get a ready-made, professional design from the best developers.

We suggest a large selection of trendy templates in Google Slides, Google Sheets, and Google Docs, with which the creation of any design for a traveling brochure will become much more straightforward and fast. All you need is to select an editable template that conforms to your needs, use the built-in customization tools and get the perfect option to promote your travel services! Even a person who has never used Google editors before will cope with this task because our experienced developers and designers take on the main work! Check out all the benefits of our service now and join the list of satisfied visitors to our platform!

Benefits of Travel Brochures from Our Team

Creating a truly attractive traveling brochure is not an effortless task. There is a lot of competition among travel agencies, so you need to clearly describe the benefits, and choose the right design, illustrations, and add other essential information. We simplify this process to a single point. All that remains for you is to add details about the proposed services, price, and other points. And we create a design, add interesting photos, and choose an attractive font. And you can select from dozens of ready-made options the most suitable one right now!

Free Templates for Personal & Business Needs

We offer to use any printable template for a travel brochure for free right now. There are no annoying constant pop-up ads on our platform, no subscriptions, and paid features. We do not even force you to register or log in with your Google account. You can pick a suitable template, go to its page and click on the red "Edit Template" button now. Immediately after that, you will receive a copy of the template and start editing, printing, and other customization of your template.

All examples are available to you without any hidden fees and other scams. But if you decide to thank our team and help our platform grow, then subscribe to our social media! You can find links at the bottom of the page.

Only Professional Options

Our company employs the best developers with vast experience in creating templates for any need. Therefore, we can guarantee consistently high-quality traveling brochure templates. You can prove this personally.

In addition, only on our website, you will find a unique "Requests" section. We created it so that each visitor can order new relevant templates for their needs and vote for the options already contained in the section.

Customization Without Limits

You can work with a travel brochure template in Google Docs, Google Slides, or Google Sheets (depending on the original template format) without restrictions. Use all the tools offered by the editors to achieve the maximum relevance of our template. You can work using any of your devices, including a PC, laptop, phone, tablet, and others. Use our services just once, and you will never spend your money on the services of graphic designers again!

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How To Make a Travel Brochure and Leaflet

side of boat on blue water

When targeting customers for your travel business, there are some things that come to mind. Brochures and leaflets are one of those things. They’re commonly assumed as the basis of travel marketing. Even with the onslaught of digital marketing, a printed travel brochure and travel leaflet are staples in the travel and tourism industry.

But what do you include in a travel brochure and leaflet?

We’ve written a handy step-by-step guide which details how to a travel brochure and guide.

If your business isn’t in the travel industry, worry not. This blog is still full of brochure and leaflet examples and is a guide for how to put together a brochure or leaflet for your business. Continue reading to learn how to create, write and put together the perfect, not yet dead, marketing asset for your business.

We’ll cover:

Brochure vs Leaflet: The Difference

Why brochures & leaflets are important in travel marketing.

What to Include in Your Travel Brochure & Leaflet

How to Distribute Your Travel Brochure & Leaflet

A brochure is essentially a small book/magazine with descriptions and information about your products and places.

The information is usually more detailed and more than a paragraph long. A brochure typically highlights prices, products, events. It contains testimonials, itinerary options and suggestions as well as many calls to actions (CTAs) for the reader.

A brochure is a longer form piece of content that typically encompasses all the information about that destination, and all of the things you as a travel company provide.

A leaflet is a much smaller version of a brochure. It’s composed of no more than two pages and is typically folded. On a leaflet, or pamphlet as it’s also called, the descriptive content is organised in one or two brief points, and the contained copy is much more succinct than a brochure.

Typically you would use a leaflet to alert people to a single special offer, which contains a very specific call to action. Leaflets can be used to support individual marketing campaigns.

Example: leaflet yellow mockup on the left, brochure pink mock up

A leaflet is useful for on-the-go travellers and is relatively cheap as they tend to be a single sheet of paper. A leaflet does not usually include pricing options however there are exceptions. Your business can include the price of your services on your brochure, as some travellers prefer to have all the information easily accessible. Throughout the blog, we give you some topics and ideas about what to include and exclude.

What you include tends to be entirely dependant on your audience, so keep that in mind when you are producing any marketing assets.

Since brochures are larger than leaflets they are more costly to print and have a higher environmental impact. This is especially important to consider as the younger generations are more socially and environmentally conscious. You could consider having the brochure available as a download, which is perfect for users that browse on their mobiles.

Even though there are differences between the contents, both brochures and leaflets are considered pivotal marketing assets for a travel business. Here’s why…

travel brochure 500 words

Despite being a traditional method of communication, brochures and leaflets are a very common travel industry marketing assets. That’s because they’re still effective! And if it ain’t broken, why fix it?  

In our ever digital world, there is something very novel about flicking through an actual, physical brochure. The tactile nature almost gives you more of an emotional response to the pages…and it doesn’t matter if the wifi goes down!

Here are some reasons why both brochure and leaflet marketing assets are beneficial for your travel business:

Lead to Successful Conversions

Brochures are still one of the most popular information sources for tourists. Tourism Intelligence states brochures might even play a greater role than the Internet when it comes to influencing decisions of travellers who are already travelling.

Yes, your printed brochure could potentially influence more people than a digital version!

Professor Patrick Tierney interviewed 1,569 tourists, and his study reveals once travellers leave home, brochures become the top planning tool followed by a friend or relative. The study also revealed that few people bothered consulting the internet for information while on vacation–only 11% to be exact.

Additionally, the same study found that among the tourists who had taken a brochure from a rack, 37% changed their travel plans considering the info provided by the brochure and 47% purchased something featured in the brochure. Professor Patrick Tierney

Based on this information, we can firmly and confidently reinforce that if you want clients or customers for your travel business you should definitely have a well thought out and put together brochure and leaflet. This means investing in having them professionally designed and printed.

With many tourists also concerned about their internet usage whilst out and about, it becomes imperative to have an offline counter part to rely on.

Added Benefit to Hotel Stays

An added benefit of leaflets is they can be of great help for hotel staff.

According to Skift, the Hospitality Visitor Information Survey stated guests frequently ask hotel staff for:

  • printed brochures (27%),
  • maps (26%) and
  • guides (22%).

The least asked for publications include in-room publications (13%) and an electronic visitor information kiosk (9%).

travel brochure 500 words

They’re particularly useful regarding aiding and initiating communication between staff and customers. For example, when a guest is asking a concierge for restaurant recommendations, it’s much easier for the concierge to take out a printed map from a brochure or a destination guide and mark it with directions. It’s a much more hospitable tactic to help a guest. Especially considering when there is a language barrier.

Build a Personal Connection

Travellers feel like they’re having a more authentic experience if they’re picking up brochures locally or asking the concierge and locals for recommendations.

Out of a list of 12 information sources, Hsieh and O’Leary found brochures to be the third most commonly used information source by travellers following two forms of interpersonal communication.

As you can see, brochure and leaflets are still fundamental to the travel industry and even more fundamental to visitors enjoying their stay and building an emotional connection with the destination.

Now you understand the point of having a leaflet and a brochure in your marketing arsenal, you may be asking how do you write a travel brochure? What information to include? How do you make a travel brochure? And what makes a good brochure design?

Brochures and leaflets, like all marketing collateral, should reflect your business personality; but they should also align with the experiences you’re providing. There needs to be a clear visual alignment between the services you offer, the look of your brochure and the customer you are trying to attract.

What To Include in a Travel Brochure & Leaflet

To help ensure you’ve got it right, we go through the six steps to designing a travel leaflet and brochure. There are many different types of brochures and leaflets that you can opt to create, and we help differentiate them all.

The brochure and leaflet should reflect your brand’s personality, the look and feel of your brand, and be consistent with your other branded materials . They should also convey an exciting and intriguing time for your customer. These assets are pulling people in!

Step 1: Define Sizing & Dimensions

The first step to making a brochure or leaflet is to define the size, dimensions and style.

The size and dimensions are important because they directly influence the way the design is set up.  There are many different types, styles, and shapes of leaflets and brochures which could fit your desired outcome.

Remember, the more custom your shape and print specifications the higher the costs are to produce and ship. Keep this in mind, and decide before you get crazy with a heart-shaped, etched brochure that sings to your customer and is made from silk….you get the point.

You can be as creative as you want when deciding a style and shape. The more original, the more your clients will feel drawn to it. If you need to look for inspiration, check out our Travel in Style Pinterest board . Consider also the amount of content and imagery you will have, this affect the size and length of the overall document. There’s no use writing War & Peace volume ii if you have opted for a small leaflet.

Here’s a rough guide of the options that are traditionally available within design agencies and printing companies:

Leaflet & Brochure Dimensions

These are the most common brochure formats and dimensions. We recommend the A5 size for leaflets as the A4 can look really large. A brochure tends to be around A4, but do feel free to challenge the norm…we usually do!

  • A4  (297mm x 210mm) Mainly used for brochures in portrait orientation.
  • A5 (210mm x 148mm) Mainly used for leaflets. We recommend designing on both sides if you’re going for the A5 format to make the most of the space.
  • DL (99mm x 210mm) For promotional materials, it’s very common for the measuring standard to be DL. DL measures 99mm x 210mm–one-third of A4 and it stands for ‘dimension lengthwise’.

If you’re struggling to decide which size to use, visit a stationary shop, your local printing company or even a design agency to help you find the right leaflet size in order to fit all of your information.

You can also download this handy ‘A Series Paper Size’ printable , which shows you the standard paper sizes.

Leaflet Types & Styles

  • Single Fold: A Single Fold looks like a little booklet. It has a fold down the middle hence the name Single Fold. This method is ideal for customers whose information is more than would fit on the standard single sheet. Traditionally, these are printed in landscape and designed on an A5 page.

travel brochure 500 words

  • Concertina Fold: This leaflet is folded in three panels; therefore the customer has 6 sides to advertise. Also referred to as Zig-Zag Fold.

travel brochure 500 words

  • Cross Fold: A Cross Fold is basically like the pocket tube maps or some foldable shopping bags. This style of a leaflet is small but mighty as it can fit quite a lot of information.

travel brochure 500 words

  • Open Gate Fold:  An Open Gate Fold looks like a paper window when it’s all set up. This style is particularly nice if incorporated with a good copy.

travel brochure 500 words

  • Closed Gate Fold:  This style of a leaflet is just as the open gatefold above except that once you open it, the leaflet is folded once more along the centre. Great if you have various sections of different information to include.

travel brochure 500 words

  • Roll Fold:  The roll fold, just as the name suggest folds in an inner roll inside the leaflet. These leaflets feature 6 panels, or 3 per side, although 8 panels are also common.

travel brochure 500 words

Once you’ve settled on the size and dimension, it’s important to decide if you’re aiming to print these assets or just leave them online as e-resources. This will change the way you design your leaflet and booklet as they both have different requirements.

For instance, for print, you’ll need to leave a bleed margin for the images that you require without a border, whilst online you don’t have to pay attention to bleed margins. If you’re outsourcing a design agency or a printing company, they should walk you through this and other requirements.

We recommend contacting the printing company prior to putting together the visual aspects of the brochure or leaflet, that way you and your designer know what you need.

Step 2: Research & Theme

This second step is the fun part. In order to put a brochure and leaflet together you need to plan a concept and a theme.

A theme pertains to the concept of your marketing assets. It means defining the colours and aesthetic preferences. Like we discussed earlier, your theme should align with your company branding . Your leaflet and brochure help with brand awareness, and they should connect people with your company.

This doesn’t mean they shouldn’t be original! The look of your leaflet or brochure should align with the rest of your visual identity and feel “you” but should also stand out.

Look online for inspiration and ideas. Here’s our Travel in Style Pinterest board if you’re struggling to find good sources.

Making sure your product stands out doesn’t necessarily mean printing has to be expensive. A postcard as a brochure is a brilliant marketing tactic that is engaging and cost-effective. A good example of an original brochure design is the company Top Deck with its playful and foldable brochures.

Try and think outside the box when it comes to choosing your brochure.

foldable brochure example

Gather all of your ideas and inspiration into one place. This could be a mood board, a list of ideas, a set of imagery you like…anything that better helps you express the mood and theme you’re going for your business.

Don’t feel disheartened if you’re struggling with coming up with a theme, Really consider your brand style and what you are trying to communicate. It helps a lot if you have created visual guidelines for your business too!

Now that you know the dimensions and the theme you’re going for, it’s now time to define what you want to communicate via the text. It’s time to work on the copy.

Step 3: The Copy. How Do You Write a Travel Brochure?

Before determining exactly what you want to say, you need to think about what actions and feeling do you want to encourage. Do you need them to get in touch? If so how? Is it clear how they can? Always have an end outcome.

Define the topics and necessary information you need to include in your leaflet or brochure.

Some things to keep in mind include the pricing and packages. Leaflets don’t always have the prices available or visible, but brochures typically do. As mentioned above, some customers tend to appreciate having the prices available rather than having to partake in consultation and/or a phone call. Do keep that in mind, and see what works for your customer base.  You don’t want to accidentally be alienating any clients.

Now, what to write about in your brochure?

Remember, like the theme of the brochure or leaflet should align with your branding, the copy should be in your tone of voice. It should sound like you.

Here are some suggestions for topics you can explore in your marketing assets:

  • Testimonials
  • Location and maps
  • Fun facts about the area
  • Suggestions for something new to try
  • Historic sites
  • Recommendation for best restaurants and coffee shops

Information about:

  • The climate and expected weather conditions
  • Means of transportation
  • The language
  • Local activities
  • Accommodations (if applicable)
  • Estimated cost per person (if applicable)

Be aware, of course, to not include something that directly competes/conflicts with your business. For example: mentioning the local government forbids fishing boats on a particular spot, the same spot your boat tour takes place is probably not the best idea.  

Pick topics you think your customers might find useful and interesting.

Once you define the categories of what to write and to include, make a list of the extra assets you need. For instance, do you need to add an image of a map to mark the best restaurant spots? Or how about a new icon to mark the history spots?

Tone of Voice

Now on to the writing.

This is often the hardest part of putting together a brochure. It’s difficult to capture the essence and spirit of a location with words. However, here are some tips on how to write for travel marketing.

  • Keep it friendly and positive. No one wants to go on vacation with a Debbie Downer or a Negative Nancy, and definitely, no one wants to go to a place that feels like that! Your destination spots need to be alluring and enticing; make sure your spirits are up when writing about travel locations or services. Happiness is contagious, make sure you’re spreading it with your leaflets and brochures. Use positive and aspirational words, help them to build a picture of the destination…for example; “Admire the sunset as the warm breeze from the west coast gently brushes your arm” is better than saying “watch the sunset”.
  • Keep it engaging. By now, you surely have a preferred target audience. Think of them when you’re writing. What sort of things does your audience persona appreciate? Make sure you inadvertently reach out them. What language do they use to describe things?
  • Keep it descriptive . A technique you can use when writing for a travel brochure is to write literally what your services are.

One way to think about it is to write about the travel process as a customer would go through it. For example, if you sell boat tour services, write about what you need to prepare for, the process of it and what your customers can get out of it. Suppose you can see dolphins from your boat tour services, you can write something like: “Enjoy the sight of delightful dolphins as we cruise on the emerald Le Mermaid boat. An enthusiastic experience to not miss.”

  • Keep it informative . When customers are travelling, they tend to enjoy learning more about cultures or things that aren’t known by them. Keep an informative tone and share short tidbits of knowledge throughout your writing, this works as a convincing, authoritative argument to your audience. Meaning you’re proving you know what you specialise in and that makes your leads feel secure, allowing them to purchase confidently.

Overall ensure you’re writing punchy copy that is able to transport your customers to that travel moment.

As a general tip: avoid industry jargon, unusual phrases, and difficult words. Before finalising it check for spelling mistakes and re-read it in a couple of days post writing to ensure you’re really happy with the finished product.

Step 4: Travel Brochure & Leaflet Layout & Plan

Sizing and dimensions? Check. Theme? Check. Copy? Check. It’s time to gather it all together into a nice template.

Meet the flat plan: gather all of your contents into a general drafted plan. This is what it looks like:

travel brochure 500 words

We know this looks crazy at first glance! By stay with us. It’s a layout of all the information you’re putting into your leaflet or brochure.

Note down what contents are going into it and arrange them as to you would like them to look, don’t worry if you arent the next Monet, scribbles with page titles in each box will do!

If you’re working with a graphic design agency, they should be able to read the flat plan and interpret what you’re asking. This should kick start the first draft of the brochure or leaflet. You can also ask your design agency to create a flat plan layout for you so you can see how the content is going to be displayed. It may be easier for them to adjust it as you change things around. Always sign off the flat plan before design starts as this will increase production costs.

This is great to do even if you don’t have all of the content, from here you know exactly what you’re missing and the other assets you need to create.

Don’t forget if the aim is to get printed you need to remember to group the pages in multiples of 4 – this applies to brochures and is simply because when you fold any sheet of paper in half there are 4 sides.

If the flat plan and bespoke design isn’t a good option for you, you can always grab a template and add your own imagery and copy to the existing file.

ome sources where you can download some travel brochure templates and leaflet templates are:

  • Shutterstock
  • Themeforest
  • Graphicburger
  • Creative Market

Step 5: The Appearance

The fun part is here! Putting it all together in a pretty design. Keep these things in mind when you’re stylising your leaflet or brochure. This is an extension of Step 2 Research & Theme where you chose the style of your brochure!

Typography & Fonts: Does your business have a typography palette or brand guidelines? If so, ensure you’re utilising those fonts correctly. If you don’t have a typography palette, we encourage you to create one! Brand guidelines help with brand consistency , ensuring all your marketing collateral align. When you’re picking fonts, look for readable, simple fonts and ones that suit the theme you picked.

Imagery:  Imagery is very personal to your brand. There are, however, a couple of do’s and don’ts for imagery in order to have an appealing marketing asset:

  • Use royalty-free imagery.  Before even thinking of the type of imagery, make sure you have permission to commercially use the image. Don’t use any image you don’t have permission to use.

Here’s a blog with a list of websites you can get free imagery from. Have a look, maybe you’ll like the imagery for your business. With that being said, using your customer’s images might also be a good tactic as it can work as a testimonial and social proof. But again, be sure you have permission to use them. BusAbout uses customer’s imagery throughout their brochure.

travel brochure 500 words

In the Asia 2018/2019 brochure, the footer of the imagery page reads: “Our cover shot was snapped at Koh Phi Phi by Nicola Davidson, who travelled with us in 2017.”

  • If you need help coordinating imagery, read through these graphic design rules you should never break.
  • Try and look for eye-catching imagery, that feels exciting.
  • Use high-quality imagery that will print well.
  • Avoid pixelated imagery.

Finally, don’t forget to insert your logo and have your brand present throughout your assets through your brand colours and icons.

Fun fact: 1970’s brochures were very text heavy and similar to textbooks. They had information on subjects like history, administration, agriculture, etc. The pictures weren’t the predominant focus, as they had more of a decorative function.Oh how times have changed! Now, the pictures are just as important as the copy, if not more so to draw people in.

70s brochure promoting french guiana

Step 6: Printing Your Travel Brochure & Leaflet. The Paper & The Printer Guidelines

The final step is all about the feel of your finished product: the paper.

Like when choosing your business cards or other print collateral, the feel of the finished product makes a huge difference.

If you’re thinking of keeping your marketing assets exclusively online, keep in mind that travellers and tourists avoid utilising the internet when abroad as mentioned in the above paragraph Why Brochures & Leaflets are Important.

Having an attractive brochure doesn’t do you any good if you don’t find a way for it to reach your potential customer.

Choosing a Type of Paper

Many businesses try and save on the cost of production by shipping not-so-smooth to the touch brochures. When selling experience or an intangible item, it is crucial to appeal to all of the senses. By choosing a feel-good paper for a brochure, you’re communicating how the provided services are going to feel.

travel brochure 500 words

If you work with a design agency, they should be able to guide you through the different types of paper and printing options available and advise you on the best kind for your budget and business.

If you’re doing this solo, know you can request samples and ask for help from your preferred printing company.

Some do’s and don’ts include:

  • Don’t print on regular printing paper or from your own InkJet printer.
  • Take into consideration some paper doesn’t absorb ink as well as others. Your printer will be able to tell you about this.
  • Do ask for samples.
  • Do ask for templates and cutter lines/guides before delivering the artwork (the layout that states the recommended dimensions before printing that every printing company has).

Printing Companies

Costs for printing differ per printing company so do ask for a budget from each company to ensure you’re getting the best deal for you.

Print on Demand

Print on demand means that a brochure will only get printed as and when it is requested. There will be no stockpile kept. This is good if you are a larger company, but might be more difficult and costly if you are an individual.

There are two types of Print on Demand contracts to consider;

Contract with fulfilment. “ With fulfilment” means the printing company is also responsible to ship the printed brochure to the respective clients. This takes a little bit more time and money to set up, and it works better for larger companies with a lot of customers. This is particularly good for brochures rather than leaflets.

Not all printing companies offer print and demand contracts with fulfilment, though.

Do make sure you compare pricing and that it fits into your budget before deciding to enrol in one of these contacts.

Contract without fulfilment.  Without fulfilment means the printing company still prints when a submission form is submitted online, however they aren’t responsible for shipping or delivery. In this instance, you can either hire a delivery company for an additional fee or pick the finished brochure up from your printer and ship it yourself.

The most common printing service and the one you’ll most likely need is the short run. This means the printing company will print a quantity to your liking (i.e. 100, 150, 200, 210) and print them. It’s your responsibility then to collect the printed goods and ship them.

Be aware, though, certain printing companies have a minimum printing limit request, usually refered to as a Minimum Order Quantity (MOQ). This information should be supplied to you once you enquire for more information.

The printing guidelines (also known as gutter lines or gutter guidelines) should also be supplied to you upfront. Each printing company has its own, unique measurements. Sending off a printing job without asking for the template or dimensions first is a very high-risk situation. To ensure you’re avoiding situations like this always double check with your printing company twice before sending the order through.

Again, if you’re partnering with an agency for this, they should be able to guide you through the process and even send it off to print for you. However, even agencies sometimes make mistakes so always, always, always ask for dimensions.

Before Sending to Print

Your checklist before you send off the final design:

  • Get a few different quotes, at least three different printers.
  • Once decided which company to go for, ask for a template (cutter guide).
  • Check spelling, grammar, sources, etc. Once it’s printed, there’s no going back.
  • Print proof: The printing company should be able to send you a first print proof (by email) for you to double check for any mistakes. Do take your time when looking through this original print proof as any mistakes missed here will not be the printers fault.

Tip: Brochures can be quite expensive to design, print and ship. If you need to cut down on costs, you can always sell advertising space for activities and other travel companies in your brochure.

travel brochure 500 words

How To Distribute Your Travel Brochure & Leaflet

Now you have the finalised brochure and leaflet in hand; let’s get them out for the world to see.

One of the benefits of leaflet and brochures is how easy they are to distribute. You can place leaflets and brochures in a wide variety of locations. Some of their distributions locations and methods are:

  • Contact local hotels and Airbnbs or PR representatives of a hotel and ask them to display your leaflet.
  • Research local trade events and distribute your leaflet to attendees.
  • Pair a leaflet with a brochure.
  • Insert your brochure as part of a promotional giveaway.
  • Insert your brochure in a media or PR kit with information about your business.
  • Send via post to leads and lapsed leads.
  • Send a digital version to your email subscriber list .
  • Allow customers to request a brochure or a leaflet online or via the phone.

When requesting a travel brochure, the lead is already at the consideration phase; meaning the user is already aware of the services your business offers, they’re interested in the services your business offers and are requesting more information.

Even though you’ve printed the brochure and leaflet, don’t forget to incorporate them into your digital efforts as well. Place the brochure visibly on your website for download. Whether that’s through a CTA button of “request a brochure” or through an emailable option,  you want to have multiple ways for your potential customers to have access to your marketing collateral.

You’re now a proud owner of a travel leaflet and a travel brochure. You’re ready to entice travellers with images of far off places and enthral them with the potential adventures that await them.

woman paddle boarding blue water

Tips and Tricks for the Best Travel Brochure & Leaflet

And you’re done. You completed all the steps. Here are some final tips and tricks to remind yourself:

  • Keep it simple. Don’t reinvent the wheel while designing a brochure.
  • Let the imagery speak for itself.
  • Organise imagery by colour or theme so the assets look coherent.
  • Follow your brand guidelines.
  • Research a quote for your printing service.
  • Request a template from your printing company even if you think your project is pretty straightforward to understand.
  • Show the final design to a friend or colleague to see how they feel about it.

Travel leaflets and brochures are a cornerstone of your marketing assets, and we can’t wait to hear how you utilise them for your business.

If you want to know other ways to get ahead in the travel industry, check out How To: Travel Marketing for Agencies & Travel Businesses. This blog breaks down the four key moments that lead to conversion in travel marketing, how to successfully target in travel marketing, the importance of personalisation, and different marketing tactics to be competitive in the travel industry and produce meaningful content. It’ll be your secret weapon.

Tags: graphic design , Marketing , Travel Marketing

Categorised in: Graphic Design

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Free Travel Brochure Maker

Whisk your clients away to their dream destination. With one of our travel brochure templates, you can make a stunning brochure that will look perfect in print and online — no design experience required.

travel brochure 500 words

Not a designer? No problem. With our library of simple and easy-to-edit templates, anyone can start creating a travel brochure in seconds. Over 40,000 businesses use and trust Venngage to make a travel brochure.

Design from one of our travel brochure templates

Choose from hundreds of travel brochure templates. see all travel brochure templates, customize each travel brochure template by:.

travel brochure 500 words

Showing gorgeous photos: Photos will excite your clients and make far-away places seem just that bit closer to them. Upload your own photos, or browse our free stock photo library — we're integrated with Pexels and Pixabay!

Customize each travel brochure template by:

Applying your brand colors: A travel brochure should be vibrant and inviting. Have your brand colors automatically extracted from your website using Autobrand, and apply them to our travel brochure design in one click.

Customize each travel brochure template by:

Picking snazzy fonts: Fonts can pack a lot of personality into a brochure, so make sure you select the right font that conveys the mood and feel of the vacation you're advertising.

Customize each travel brochure template by:

Adding icons and illustrations: Simple visuals can make your brochures easier to scan. Venngage offers over 40,000 unique icons to choose from. You can also use graphs and charts to explain your persona or their traits in greater detail.

How to create an eye-catching travel brochure in just 5 steps:

How to create an eye-catching travel brochure in just 5 steps:

Design stunning and functional travel brochures with Venngage

travel brochure 500 words

Travel Brochure Templates

All of our templates are completely customizable. Just pick a travel brochure sample that fits your vision and helps people plan a vacation.

User-Friendly Editor

User-Friendly Editor

Easily customize your travel brochure design using our easy drag-and-drop canvas. You can swap out text, images, icons, and add data to your travel brochure!

Download In Multiple Formats

Download In Multiple Formats

Download your travel brochure in print-quality PNG or PDF formats, or share your brochure directly from Venngage using a public link in just a few clicks.

Free Stock Photos & Icons

Free Stock Photos & Icons

Make your travel brochure truly unique with our collection of 3+ stock photos and 40,000+ icons and illustrations, a lot of which are diverse icons.

24-Hour Priority Support

24-Hour Priority Support

Have some questions for us? We're here to assist! Our support team is available at any time for help.

Team Collaboration

Team Collaboration

Create the ideal travel brochure with your team by collaborating with them on the same design dashboard, all in real time.

Start with a professional travel brochure template

Start with a professional travel brochure template

Bring your travel brochure ideas to life.

Bring your travel brochure ideas to life

Anyone can design brochures easily

Create unique brochures to set your business apart.

Create unique brochures to set your business apart

How do I sign up for Venngage?

To start using Venngage, all you have to do is sign up with your email, Facebook or Gmail account. Once you're done, you can go ahead and choose from our collection of captivating travel brochure designs that you can fully customize in just minutes.

Can I edit my brochure design after it's saved?

Yes! You can go back and edit your travel brochure at any time.

What makes Venngage better than other design tools out there?

We asked our users just that, and here's what they told us: Venngage offers the best variety of professional brochure templates, the most flexible design features, and amazing customer service. Just start by creating a free account and experience all that for yourself!

Create a Venngage account to get more brochure templates — we add new templates every week!

travel brochure 500 words

Pick a Travel Brochure Template to Get Started:

travel brochure 500 words

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How to Make a Travel Brochure

Last Updated: March 9, 2024 References

wikiHow is a “wiki,” similar to Wikipedia, which means that many of our articles are co-written by multiple authors. To create this article, 54 people, some anonymous, worked to edit and improve it over time. There are 8 references cited in this article, which can be found at the bottom of the page. This article has been viewed 595,011 times. Learn more...

A creative, expertly written and well-designed travel brochure invites readers to cast themselves into a story that takes place in an exotic locale. In this article, learn how to make an enticing travel brochure that will have your audience fantasizing about-and booking-your travel packages.

Determining the Details of Your Travel Brochure

Step 1 Choose the destination of your potential clients.

  • A professional should already know what destination they are representing, or attempting to advertise for. Use this step to get to know the key features of your location: mountains, lakes, cabins, museums, parks, etc. Write each of these key features down on a piece of paper for use later on.
  • If you are a student, find an exciting place to advertise for. Some great examples are Mexico, Hawaii, Myrtle Beach South Carolina, the beaches of Florida, or Australia, to name just a few. Research the location you choose (using reputable sources such as online search engines, encyclopedias, library books, etc.) and find out key features about the location. Write each of these down on a piece of paper for use later on.
  • The lists for both students and professionals should be extra long at the beginning. It is better to create a long list to start, and then cross off items later on.

Step 2 Explore and locate the amenities of the location.

  • Travel around the website by yourself and write down what and where the particular amenity is.
  • If you are far away from where you are advertising for, look for maps online that might help you locate particular amenities. Sites like Google Maps often point out exactly what and where each of these is.
  • After you have created a detailed list of the amenities, put a star next to the items you think are most important (bathrooms generally are a top priority). Make sure to note whether these amenities provide additional accommodations, such as being handicap accessible. [1] X Research source

Step 3 Find out what the residents are saying, if your destination has residential accommodations.

  • Visit peoples' homes and ask them politely to give their opinion. Remember to bring a pencil and paper to write down exactly what they say. You can also bring a voice recorder if you do not write very fast.
  • If the destination is strictly for vacation (non-residential) try calling people whom have vacationed there in the past. As with the previous step, write down exactly what they have to say about their experience.
  • Students who do not have direct contact with persons whom live, or have vacationed there, should look online. Find internet sites that link you with local hotels, restaurants, etc. in the area of your destination. Look for reviews that have to do with the destination (Mexico, Hawaii, etc.) rather than a particular place of accommodation. Write down what they have to say. [2] X Research source

Step 4 Pick your target audience.

  • Vacation spots with lots of bathrooms, and restaurants available are great for an older demographic audience.
  • Destinations which are primarily vacation spots (non-residential) usually target a younger audience, or newlywed couples going on their honeymoon.
  • Vacation spots which have hotels furnished with WiFi and cable TV are great destinations for families.
  • Destinations which have large rooms are great for business workers, who are looking to conduct work from far away.
  • This is not an all encompassing list, but it will give you an idea about what to look for, and how to pick the right demographic audience. Something you might think is minor (a boardwalk for example) might make all the difference in the world for a particular clientele.

Step 5 Determine the price of your travel package.

  • Take into account the previous four steps, and in particular the target demographic group. Set a standard price to each of the amenities, and add them all up. Set a standard price for all of the key features of the destination and add them all up. Finally, add the price of the amenities and destination hot-spots together.
  • Adjust the vacation cost according to who the audience is. Younger clientele and families will most likely be looking for a cheaper vacation. Older clientele and business types will have more money to spend. Generally speaking, vacations for a family of four should run between $1000 and $2000. Go higher or lower as you see fit. How to Calculate Cost of Travel

Writing the Text of Your Travel Brochure

Step 1 Create a preliminary outline.

  • First, you’ll want to create a story. Just like a good novel pulls in a reader, the client wants to feel as if they are going on an adventure. In paragraph form (full sentences), write a convincing argument for why your vacation spot is the best place to visit.
  • After you have written down your argument, go back and proofread. More importantly, cross out extraneous information, keep what is critical, and add in to places that need a more exciting, or convincing argument.
  • This argument can then be split apart into different sections of your brochure. You might have to tailor the sentences to exist as a stand-alone argument in the different sections, but this will give you a good head start. It is important that the writer knows exactly why each of the individual pieces are critical, and how they come together to convince the clientele.

Step 2 Use specialized fonts and lettering.

  • Your heading/title should appear in bold lettering, underlined, and be large enough to read from far away. If someone is sitting in a doctors office, or at a coffee shop, they should be able to see the title clearly, at the top of the brochure.
  • Each of the subheadings/section headings should also be in bold, and underlined. They should be a slightly smaller font size than the title. They should all also all be the same font. If one subtitle is in Times New Roman, keep them all Times New Roman. This creates a nice flow to your brochure, and does not bog down the viewer in trying to comprehend the brochure.

Step 3 Write a captivating title.

  • Write down some adjectives you know that are not typically used, such as adventurous, pulsating, mind-boggling, fanciful, breathtaking, etc. Put these words first in your title, so that the readers eyes, reading left to right, will catch that key word.
  • Then, make sure to include the location in the title. If you advertising for a Hawaiian vacation, do not leave out the word Hawaii. Put the location right after the adjective.
  • Following the name of the place, you can finish the title with simply "vacation" or a synonym. End the title in an exclamation point, so that it appears that the person selling the vacation is just as excited as the potential clientele.
  • Bold the lettering, and underline the title. A good example is: Adventurous Mount Everest Vacation!

Step 4 Hook your audience with the opening sentence.

  • You want to make the argument for this vacation clear right up front. The reader is not going to look around the rest of the brochure if they are not convinced at the very beginning.
  • This would be a great time to simply list off a few of the accommodations/hot spots. For example: “An all-encompassing Hawaiian vacation that includes beautiful scenery, top-of-the-line hotels, and all the food you can eat!”.

Step 5 Write each of your sections.

  • You will want to include, at the bare minimum, the following sections: restaurants, hotels, scenery(appearance of the vacation spot), and shops. These are four of the most basic things people need to know about before they go on the vacation. In total, you should have around six to eight sections.
  • Make sure that what you are saying is necessary, succinct, and convincing. Consider what image you are using and make sure that the words match up. Feel free to highlight, italicize, or bold certain words or phrases.
  • This would also be a great time to add in those accommodations, such as handicap accessible, free continental breakfast, bike/walking trails, etc.

Step 6 Copy and edit testimonials.

  • To include block quotes in your brochure, start by indenting. Then add a quotation mark, and write in your quote. Finish by adding another quotation mark.
  • You will want to include only the most sensitive, valuable information. Do not include bad experiences, as this might turn off the clientele.
  • If you want to take out a sentence in the middle of a paragraph, simply highlight and delete. Then, in between the remaining sentences, add ... (three periods in a row). This will allow you to shorten the quote, keep what is necessary, and highlight what is most important. [5] X Research source

Step 7 Include a price section.

  • Include some simple terms in your 3-4 sentence price section such as: “Prices as low as $1000 for a family of four!” or, “Prices start at $1500, and include great discounts if you purchase by phone!”
  • Mention the different offers/deals vacationers can get through your particular company. Usually, there are family discounts, senior discounts, children discounts, etc.
  • This section should appear on the inside of the pamphlet, to the far right (at the end). You do not want to start the brochure by introducing price, nor do you want to put the price on the back of the brochure, as the clientele will probably look there first and never look inside.

Step 8 Link the viewer to other sources.

  • This should be done as a series of bulleted points or dashes. Do not write this information in paragraph form, as it will all run together.
  • Check a second and third time that the information is up to date and correct. Look at the bottom of webpages to see when the last time the page was updated. Call the numbers you are listing on the brochure and see who picks up the phone. The information you are presenting needs to be accurate. [7] X Research source

Creating the Visuals for Your Travel Brochure

Step 1 Choose eye-catching photos.

  • Some good examples include: A smiling visitor hugging a dolphin at a sea life attraction, or a woman relaxing with a massage in an open-air spa that overlooks the tropical sunset.
  • Make sure the photos are in color, and have a high-quality resolution. Do not use stock photos which generally look fake, and off-putting. Use real life images, or photos you have taken yourself at the location.
  • People enjoy seeing others having fun, so try to include photos of people enjoying themselves at your destination rather than showing an empty hotel room or deserted beach. This will invite readers to project themselves into the photo. [8] X Research source

Step 2 Consider the color scheme carefully.

  • To convey a relaxed feeling appropriate for a spa, use muted pastel tones. Children's destinations are best marketed with bright, bold colors. Historical site brochures can be given an "antique" feeling with sepia and earth tones.
  • For each panel of the brochure, use the same color. If there are different colors for each panel, it can become distracting and gaudy.

Step 3 Add in borders, asterisks, and designs.

  • Use a thin border to contain each of the panels in your brochure. A thick border can become distracting. The border should be a color that is a slightly darker/lighter shade of the tone that you use for the rest of the brochure.
  • If you want to highlight key points of your story, use bullet points or asterisks. Generally, 3-4 is the range you want to stay in. Try to highlight things that are not written about in the sentences.
  • Designs can also help, such as stars, rainbows, arrows, etc. Add these where and when you see fit. Once more, do not overuse these, and bog down the viewer in the visuals. The clientele should want to read more, not necessarily look more.

Step 4 Organize the brochure so the copy and visuals work together.

  • Tell the printing company that you want the brochures printed on high-quality paper. Cheap, flimsy paper can easily be torn, ripped, or water-damaged. Thick, coated paper provides resistance to accidents, and can be carried around mush easier.
  • If you wind up needing to use your home or business printer, just make sure to use thick, heavy paper. The settings of your printer should be set to the highest pixel quality so that your pictures come out clean and crisp.

Step 6 Provide a final copy proof.

Travel Brochure Template

travel brochure 500 words

Community Q&A

Community Answer

  • Instead of using computers, students should try out their own skills at creating a hand made brochure. Colored pencils, magic markers, and rulers can get the job done well. Thanks Helpful 5 Not Helpful 1
  • If you are a student, make sure to follow what your teacher requires. Thanks Helpful 5 Not Helpful 1
  • Do not use pictures unless they are of the actual destination. People do not want to be lied to about what vacation they are going on. This can result in problems/litigation with the travel organization, or potentially a lowered grade if you’re a student. Thanks Helpful 3 Not Helpful 1

travel brochure 500 words

Things You'll Need

  • Heavy paper
  • Printer (preferably large (business) rather than desktop)
  • Colored pencils, magic markers, rulers, ball point pens, etc. (for handmade brochures)

You Might Also Like

Make Brochures on Microsoft Word

  • ↑ https://www.biggerpockets.com/renewsblog/2014/10/06/6-amenities-to-ensure-repeat-business-in-your-vacation-rental/
  • ↑ https://www.entrepreneur.com/article/83752
  • ↑ https://www.huffingtonpost.com/2014/07/28/font-ranking_n_5625650.html
  • ↑ https://papyrus.greenville.edu/2013/05/on-the-importance-of-a-good-title/
  • ↑ https://www.englishdiscourse.org/block.quotes.htm
  • ↑ https://www.ustravel.org/news/press-kit/travel-facts-and-statistics
  • ↑ https://www.computerhope.com/tips/tip30.htm
  • ↑ https://www.business2community.com/content-marketing-tips/pictures-articles-attract-eye-balls-01109658

About This Article

To make a travel brochure, start by identifying the main attractions in the area you're advertising, such as restaurants or movie theaters. Next, decide who your target audience is by evaluating the attractions at the destination, like by aiming for a young demographic if it's a vacation spot. To start writing, choose a catchy title and engage your audience with the first sentence on the opening flap by mentioning the destination's key strong points, such as good accommodation. Then, make sure you have great visuals to break up the text, since pictures are key if you want to grab people's attention. For more tips on how to write your sections or how to choose good visuals, read on! Did this summary help you? Yes No

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Examples

Travel Brochure Designs

travel brochure 500 words

Since then, traveling is always a joy for most people. Places are now accessible, whether you go to the beach, mountain top, and different wonder of the world. Because of the demand, travel agencies have taken advantage of pushing in the increase of competition in the industry. One way to compete from the rest of the agencies globally is through a brochure. A tourist  brochure  is the best way to promote your travel offer. It has everything in it, from the destinations, the hotel, to the restaurant. So, check out some travel brochure examples below for your guide.

25+ Travel Brochure Designs & Examples

1. travel bifold brochure template example.

Travel Bifold Brochure Template

  • Illustrator

Size: A4, US

2. Travel Trifold Brochure Template Example

Travel Trifold Brochure Template

Size: A3, US

3. Vacation Rental Management Bi-Fold Brochure Example

Vacation Rental Management Bi Fold Brochure Template

4. Vacation Rental Management Tri-Fold Brochure Example

Vacation Rental Management Tri Fold Brochure Template

5. Vacation Rental Bi-Fold Brochure Example

Vacation Rental Bi Fold Brochure Template

6. Vacation Rental Tri-Fold Brochure Example

Vacation Rental Tri Fold Brochure Template

7. Summer Vacation Rental Bi-Fold Brochure Example

Summer Vacation Rental Bi Fold Brochure Template

8. Summer Vacation Rental Tri-Fold Brochure Example

Summer Vacation Rental Tri Fold Brochure Template

9. Vacation Rental Sale Bi-Fold Brochure Example

Vacation Rental sale Bi Fold Brochure Template

10. Vacation Rental Sale Tri-Fold Brochure Example

Vacation Rental sale Tri Fold Brochure Template

11. Travel & Tour Tri-Fold Brochure Example

Travel Tour Tri Fold Brochure Template

Size: US, A4

12. Travel & Tour Bi-Fold Brochure Example

Travel Tour Bi Fold Brochure Template

13. Free Sample Travel Brochure Example

Free Sample Travel Brochure Template

Free Download

14. Free Travel and Tour Brochure Example

Free Travel and Tour Brochure Template

15. Holiday Travel Brochure

Holiday Travel Brochure

16. Trifold Travel Brochure

Trifold Travel Brochure

17. Tourism Travel Brochure

Bifold Travel Brochure

18. Vintage Travel Brochure

Vintage Travel Brochure

19. Professional Travel Business Brochure

-Professional Travel Business Brochure

20. Travel Agency Business Brochure

-Travel Agency Business Brochure

21. Retro Travel Brochure

Retro Travel Brochure

22. Travel Package Brochure

Travel Package Brochure

23. Travel Vacation Brochure

Travel Vacation Brochure

24. Free Travel Brochure

Free Travel Brochure

25. Travel Guide Brochure

Travel Guide Brochure

What Is a Travel Brochure?

A travel brochure is a creative document that serves as a  marketing strategy  for travel agencies. It also includes a  list  of travel destinations, travel activities, tourist guides, and shops.  

The Rise of Travel Agency Industry

Many people want to travel to unwind, relax, and just escape from the clamor of the city. Because there are planes, buses, and private vehicles, it is now easy to move around different towns. Whether in the islands of Korea or Thailand, it is far easier to travel with an agency that will secure your trip to be a success. According to a  report   analysis  by Statista,  travel agencies project to grow up to $17.3 million in revenue  in the coming years. This  assessment  goes to show that there is a continuing rise in the population of agencies. Which also increases the competition. Therefore, developing advertisements is substantial. 

How To Make a Travel Brochure

Making a DIY tour brochure is fun and exciting. But remember that it can be complicated when you do not have enough details to add to it. Since it follows a format, you are probably doubtful about your creative  plans . But do not worry. We list the steps below for you to follow when making a  business brochure . 

1. Know Your Target Audience

In making a  marketing brochure , you always have to start by knowing your target marketing. Since an advertisement is useful when it fits well with the people’s interests, you have to focus on that aspect. Research about them and identify if you want teenagers, adults, or family destinations. With this, you or a graphic design will know what content and design elements are suitable for your brochure. 

2. Add Your Travel Packages

In this section, know that this is your chance to get your clients’ interest. This is also a way where you can gain your profit. You have to list all your travel packages, including round trip promos, a three-night stay in a Villa, and free breakfast on the first two nights of stay. Adjust the cost to fit well with the  budget  standards of your target audience. Traveling should never be a burden on people. Their amenities and activities should be worth the money they will pay for. When you prioritize this, you will gain your clients’ trust. 

3. Use Appropriate Images

Photos are an essential part of a travel brochure. It acts as a preview of the place that the potential customer would see. Travel brochure also serves as a travel  agenda  that will guide the tourist throughout the travel. So, be catchy and relevant enough to add high-quality photos of modern cities, museums, and picturesque travel places. You’ll drive more interest when you consider this. 

4. Include Maps and Directions

Apart from images, maps and directions also play an essential role in any travel brochure. The maps and directions are necessary for the tourist. It will help them create a mental picture of where travel destinations and activities take place. Using a  trifold brochure  will secure the placement of maps and directions.

5. Unleash Your Creativity

Aside from the content, creativity helps you in gaining more attention. With your brochure, be creative enough to put colors and design elements in it. Place attractive design at the front cover to ensure that your target will flip through the pages. So, when they are  travel planning , your agency could be an easy option.

What is the purpose of tour brochures?

Travel brochures serve as an advertisement for particular travel destinations that is useful for tourists.

What makes a significant brochure?

A good brochure must be informative. It should be useful for travelers with comprehensive content and quality images.

What is the appropriate end of a brochure?

It must end with a call to action. Try to put photos that will drive attention.

Traveling is more fun when people do not have to worry about their itinerary and travel budget . Good thing, there are travel agencies that will help you with that. If you are among those that cater to provide convenience to travelers, make sure to advertise what you can offer. Follow the guide above to create a travel brochure that will be useful for people’s future travels.

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12+ free download travel brochure templates in microsoft word.

During vacation period everyone loves to travel across the county or world to see varieties of places at various destinations. Having a travel brochure on hand is very essential to ensure a smooth and hassle free journey. The travel brochure helps one to know the important features of the place that one plans to visit. The travel brochure includes various methods of travelling to reach the destined place. There travel brochure samples and templates are easily available in the web and downloadable. They are available in word format and can be used effectively. For better designing one can create travel brochure in word document as well.

travel brochure 500 words

Travel Agency Brochure in Word Format

travel agency brochure in word format

Travel Flyer Template

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Travel Tri Fold Brochure Template

simple travel tri fold brochure template

Printable Travel and Tour Brochure Template

printable travel and tour brochure template

Hawaii Travel Vacation Brochure in MS Word Document Download

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48 Hours Travel Brochure Word 2010 Document Download

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Train Travel Brochure Word Document Download

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Travel Brochure Template Word Document Download

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Travel Brochure by Plane Word Document Template

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Travel Brochure Word Format Free Download

travel brochure word format free download

Travel Brochure Word Format

travel brochure word format

Travel Brochure MS Word Document Download

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Significance of using Travel Brochures

  • Travel brochure is an effective tool for travel companies to market their travel packages.
  • Since a4 travel brochure contains brief information about the places with photographs and aerial views, they give better understanding for the traveler about the place.
  • Travel brochure contains various combinations to visit places and its travelling period which helps the traveler to decide upon the particular package to suit his or her budget.
  • The travel brochure helps the travelers to know about the destinations in-depth and to identify the perfect season to visit those places.

Benefits of using readily Available Travel Brochure Templates

Tips to design travel brochure template in microsoft word.

  • Analyze and decide on how the travel brochure should look like and its pattern as well. Travel brochure can be designed as a 2 fold or a 3 fold.
  • Having too many fonts in a travel brochure can spoil the readability and hence try to stick to just two fonts.
  • Decide where the company logo and travel information should appear in the travel brochure. It should be catchy to the viewer. An elegant and informative brochure is the key to promote the business.
  • Simplicity is the best way of presenting the brochure; try to use colors, shades and themes that are pleasant to the eyes.
  • Creative images are available for free from various websites and use them appropriately to improve the look and feel of the brochure.

How to Create a Travel Brochure using MS Word

Designing a professional travel brochure, more in word templates, travel & tour bi-fold brochure template, travel brochure template, modern vacation rental tri-fold brochure template, travel sale tri-fold brochure template, travel agency bi-fold brochure template, travel & tour tri-fold brochure template, beach vacation rental bi-fold brochure template, condo apartment vacation rental tri-fold brochure template, vacation rental advertising tri-fold brochure template.

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travel brochure 500 words

10 แนวคิดและเคล็ดลับโบรชัวร์การท่องเที่ยวดิจิทัลสำหรับการตลาดตัวแทนการท่องเที่ยว

  • 8 พฤษภาคม 2567
  • การดูโพสต์: 118

ในการตลาดตัวแทนการท่องเที่ยวสมัยใหม่ ภูมิทัศน์ดิจิทัลเป็นผืนผ้าใบที่ขยายตัวอยู่ตลอดเวลาสำหรับความคิดสร้างสรรค์และนวัตกรรม การสร้างโบรชัวร์การท่องเที่ยวดิจิทัลที่น่าดึงดูดใจซึ่งเหนือกว่าสื่อสิ่งพิมพ์แบบดั้งเดิมถือเป็นความจำเป็นเชิงกลยุทธ์สำหรับเอเจนซี่ที่ต้องการดึงดูดและมีส่วนร่วมกับนักเดินทางในอนาคต คู่มือฉบับสมบูรณ์นี้เปิดเผยข้อมูลที่ได้รับการดูแลจัดการ 10 รายการ ไอเดียโบรชัวร์การเดินทาง และเคล็ดลับจากผู้เชี่ยวชาญที่ออกแบบมาเพื่อยกระดับแคมเปญ รับรองว่าจะสร้างโบรชัวร์การเดินทางดิจิทัลที่น่าสนใจได้อย่างราบรื่น ซึ่งจะจุดประกายความอยากท่องเที่ยวและกระตุ้นให้เกิดการเปลี่ยนแปลง

ผู้สร้างโบรชัวร์การเดินทางระดับพรีเมียม – Flip PDF Plus Pro

เครื่องมือที่เป็นนวัตกรรมใหม่นี้ช่วยให้ผู้ใช้ออกแบบและสร้างโบรชัวร์การเดินทางดิจิทัลที่น่าสนใจได้อย่างง่ายดายด้วยการคลิกเพียงไม่กี่ครั้ง ไม่ว่าคุณจะนำเสนอสถานที่แปลกใหม่หรือโปรโมตอัญมณีในท้องถิ่น Flip PDF Plus Pro ช่วยให้คุณทำให้ไอเดียโบรชัวร์การเดินทางของคุณเป็นจริงได้ในรูปแบบที่มีชีวิตชีวาและน่าดึงดูด บอกลาโบรชัวร์กระดาษแบบเดิมๆ และพบกับวิธีการโต้ตอบและน่าจดจำมากขึ้นในการแบ่งปันการผจญภัยของคุณ สำรวจความเป็นไปได้ไม่รู้จบและสร้างโบรชัวร์ท่องเที่ยวที่ดึงดูดผู้ชมของคุณได้อย่างง่ายดายด้วยการตั้งค่าล่วงหน้า แม่แบบโบรชัวร์การเดินทาง .

  • ผลการพลิกหน้า: ซอฟต์แวร์นี้ช่วยให้ผู้ใช้สามารถเพิ่มเอฟเฟ็กต์การพลิกหน้าได้อย่างสมจริงให้กับโบรชัวร์ท่องเที่ยวดิจิทัล มอบประสบการณ์การอ่านที่น่าดึงดูดและดื่มด่ำ
  • มัลติมีเดียเชิงโต้ตอบ: ซอฟต์แวร์นี้ช่วยให้ผู้ใช้สามารถรวมองค์ประกอบมัลติมีเดียเชิงโต้ตอบ เช่น วิดีโอ รูปภาพ และลิงก์ เพื่อปรับปรุงประสบการณ์โดยรวมของโบรชัวร์การเดินทางดิจิทัล
  • เผยแพร่ง่าย: ด้วยการคลิกเพียงไม่กี่ครั้ง ผู้ใช้สามารถเผยแพร่โบรชัวร์การเดินทางดิจิทัลได้หลากหลายรูปแบบ รวมถึง HTML, ZIP และ EXE ทำให้ง่ายต่อการแบ่งปันผลงานสร้างสรรค์กับผู้อื่น
  • ความเข้ากันได้มือถือ: Flip PDF Plus Pro ทำให้แน่ใจว่าโบรชัวร์ดิจิทัลที่สร้างขึ้นนั้นตอบสนองกับมือถือ ทำให้นักเดินทางสามารถเข้าถึงโบรชัวร์เหล่านี้บนอุปกรณ์ต่างๆ ได้อย่างราบรื่น

10 ไอเดียและเคล็ดลับโบรชัวร์การท่องเที่ยวดิจิทัล

1. หน้าปกที่น่าดึงดูด.

หากต้องการปรับปรุงแนวคิดโบรชัวร์ท่องเที่ยวดิจิทัลของคุณ ให้พิจารณาเน้นที่หน้าปกที่น่าดึงดูด หน้าปกที่สะดุดตาถือเป็นสิ่งสำคัญในการดึงดูดผู้ชมและดึงดูดให้พวกเขาสำรวจเพิ่มเติม ผสมผสานภาพอันเป็นเอกลักษณ์ สีสันที่สดใส และกราฟิกที่น่าดึงดูดซึ่งสรุปแก่นแท้ของจุดหมายปลายทาง ด้วยการสร้างหน้าปกที่น่าดึงดูด คุณสามารถกำหนดโทนสำหรับโบรชัวร์ทั้งหมด จุดประกายความอยากรู้อยากเห็นและเชิญชวนผู้อ่านให้เริ่มต้นการเดินทางเสมือนจริง ความประทับใจแรกนี้เป็นสิ่งสำคัญในการดึงดูดความสนใจและสร้างความสนใจในโบรชัวร์การเดินทางดิจิทัลของคุณ ทำให้เป็นตัวเลือกที่น่าสนใจสำหรับนักเดินทางที่กำลังมองหาการผจญภัยครั้งต่อไป

ไอเดียโบรชัวร์การเดินทาง

2. พาดหัวข่าวที่ชัดเจนและมีส่วนร่วม

เมื่อสร้างโบรชัวร์ท่องเที่ยวดิจิทัล การรวมหัวข้อข่าวที่ชัดเจนและน่าดึงดูดถือเป็นสิ่งสำคัญในการดึงดูดผู้ชมของคุณ พาดหัวข่าวเหล่านี้ทำหน้าที่เป็นประตูสู่เนื้อหาภายใน ดึงดูดผู้อ่านให้เจาะลึกเข้าไปในประสบการณ์การเดินทางที่คุณกำลังนำเสนอ ด้วยการสร้างหัวข้อข่าวที่น่าสนใจและให้ข้อมูล คุณไม่เพียงแต่ดึงดูดความสนใจของผู้มีโอกาสเป็นนักท่องเที่ยวเท่านั้น แต่ยังกำหนดความคาดหวังและแนะนำพวกเขาผ่านโบรชัวร์ได้อย่างราบรื่น พาดหัวที่จัดสร้างมาอย่างดีสามารถกระตุ้นความอยากรู้อยากเห็น เน้นสถานที่ท่องเที่ยวสำคัญ และจุดประกายความสนใจในการสำรวจเพิ่มเติม ทำให้เป็นองค์ประกอบสำคัญในการดึงดูดผู้ใช้ให้สร้างโบรชัวร์ท่องเที่ยว

ไอเดียโบรชัวร์การเดินทาง

3. ภาพคุณภาพสูง

เมื่อตั้งเป้าที่จะสร้างโบรชัวร์การท่องเที่ยวดิจิทัลที่น่าดึงดูด การเน้นที่ภาพคุณภาพสูงเป็นสิ่งสำคัญที่สุด การผสมผสานรูปภาพ วิดีโอ และกราฟิกที่สวยงามช่วยยกระดับความน่าดึงดูดโดยรวมของโบรชัวร์ ทำให้ผู้ชมดื่มด่ำกับความงดงามและแก่นแท้ของจุดหมายปลายทางการเดินทาง ภาพที่มีความละเอียดสูงไม่เพียงแต่เพิ่มความสวยงาม แต่ยังกระตุ้นอารมณ์ สร้างแรงบันดาลใจในการท่องเที่ยว และถ่ายทอดประสบการณ์ที่ไม่เหมือนใครที่รอคอยนักเดินทาง ด้วยการนำเสนอเนื้อหาที่ดึงดูดสายตา คุณสามารถถ่ายทอดแก่นแท้ของจุดหมายปลายทางได้อย่างมีประสิทธิภาพ และสร้างเรื่องราวที่น่าดึงดูดซึ่งดึงดูดผู้ใช้ให้สำรวจเพิ่มเติม ซึ่งทำให้เป็นส่วนสำคัญของโบรชัวร์การเดินทางที่ประสบความสำเร็จ

4. การออกแบบที่เหมาะกับมือถือ

ในขอบเขตของโบรชัวร์การท่องเที่ยวดิจิทัล การจัดลำดับความสำคัญของการออกแบบที่เหมาะกับอุปกรณ์เคลื่อนที่ถือเป็นสิ่งสำคัญในการเข้าถึงและดึงดูดผู้ชมในวงกว้าง การสร้างโบรชัวร์ที่ตอบสนองและปรับให้เหมาะกับอุปกรณ์ต่างๆ ช่วยให้เข้าถึงสมาร์ทโฟนและแท็บเล็ตได้อย่างราบรื่น เพื่อรองรับนักเดินทางยุคใหม่ที่ต้องพึ่งพาอุปกรณ์มือถือมากขึ้นในการวางแผนการเดินทาง การออกแบบที่เหมาะกับมือถือช่วยเพิ่มประสบการณ์ผู้ใช้ ช่วยให้เรียกดูได้สะดวก การนำทางที่ง่ายดาย และเข้าถึงข้อมูลการเดินทางได้อย่างง่ายดายขณะเดินทาง ด้วยการรวมการตอบสนองทางมือถือไว้ในแนวคิดโบรชัวร์การเดินทางดิจิทัลของคุณ คุณสามารถเชื่อมต่อกับนักเดินทาง สร้างแรงบันดาลใจในการสำรวจ และสร้างประสบการณ์การเดินทางที่น่าจดจำผ่านแพลตฟอร์มที่ใช้งานง่ายและเข้าถึงได้อย่างมีประสิทธิภาพ

5. คำกระตุ้นการตัดสินใจ (CTA)

ในขอบเขตของการสร้างสรรค์แนวคิดโบรชัวร์การเดินทางดิจิทัลที่น่าสนใจ การบูรณาการการแจ้งเตือนเชิงกลยุทธ์เชิงกระตุ้นการตัดสินใจ (CTA) ถือเป็นสิ่งสำคัญ CTA ที่วางไว้อย่างรอบคอบจะนำทางผู้ใช้ไปสู่การดำเนินการที่เฉพาะเจาะจง เช่น การจองประสบการณ์การเดินทาง การสมัครรับข้อมูลอัปเดต หรือการสำรวจรายละเอียดเพิ่มเติมภายในโบรชัวร์ การรวม CTA ที่ชัดเจนและมีประสิทธิภาพไว้ในโบรชัวร์การเดินทางดิจิทัลจะกระตุ้นให้เกิดการมีส่วนร่วม กระตุ้นให้เกิดการเปลี่ยนแปลง และกระตุ้นให้นักเดินทางดำเนินการขั้นต่อไปในการวางแผนการเดินทางของตน CTA ที่ได้รับการปรับปรุงอย่างดีสามารถปรับปรุงการโต้ตอบของผู้ใช้ เพิ่มอัตราการเปลี่ยนใจเลื่อมใส และเพิ่มประสิทธิภาพสูงสุดของโบรชัวร์การเดินทางดิจิทัลของคุณในการดึงดูดและสร้างแรงบันดาลใจให้กับนักเดินทางที่มีศักยภาพในการสำรวจจุดหมายปลายทางและประสบการณ์ใหม่ๆ

6. องค์ประกอบเชิงโต้ตอบ

การรวมองค์ประกอบเชิงโต้ตอบเข้ากับโบรชัวร์การเดินทางดิจิทัลของคุณสามารถเพิ่มการมีส่วนร่วมของผู้ใช้ได้อย่างมาก และมอบประสบการณ์แบบไดนามิกและดื่มด่ำแก่ผู้ชม ด้วยการรวมคุณสมบัติเชิงโต้ตอบ เช่น แผนที่ที่คลิกได้ ทัวร์เสมือนจริง วิดีโอ และฮอตสปอต คุณสามารถดึงดูดผู้ชมและนำเสนอการสำรวจจุดหมายปลายทางแบบโต้ตอบที่เป็นส่วนตัวมากขึ้น องค์ประกอบเหล่านี้ช่วยให้ผู้ใช้มีส่วนร่วมในโบรชัวร์การเดินทาง ทำให้ประสบการณ์น่าจดจำและมีส่วนร่วมมากขึ้น ด้วยองค์ประกอบแบบอินเทอร์แอคทีฟ คุณสามารถสร้างแนวทางการเล่าเรื่องที่เน้นผู้ใช้เป็นศูนย์กลาง กระตุ้นให้นักท่องเที่ยวเจาะลึกเนื้อหา กระตุ้นความสนใจ และสร้างแรงบันดาลใจให้พวกเขานำแนวคิดโบรชัวร์การท่องเที่ยวมาสู่ความเป็นจริง

7. การอัปเดตตามเวลาจริง

การสร้างโบรชัวร์การเดินทางดิจิทัลถือเป็นวิธีใหม่ในการแสดงจุดหมายปลายทางด้วยการอัพเดตแบบเรียลไทม์ ผู้ที่ชื่นชอบการเดินทางสามารถเข้าถึงข้อมูลล่าสุดเกี่ยวกับที่พัก สถานที่ท่องเที่ยว และกิจกรรมในท้องถิ่นได้เพียงปลายนิ้วสัมผัส เสน่ห์ของโบรชัวร์การเดินทางดิจิทัลนี้อยู่ที่ความสามารถในการปรับตัวเข้ากับการเปลี่ยนแปลงได้อย่างมีประสิทธิภาพ โดยนำเสนอการสำรวจจุดหมายปลายทางแต่ละแห่งที่เป็นส่วนตัวและทันสมัย ด้วยการนำเทคโนโลยีมาใช้ นักเดินทางจึงสามารถเข้าถึงแพลตฟอร์มที่ดื่มด่ำได้ทุกที่ทุกเวลา หากต้องการประสบการณ์การเดินทางที่ทันสมัยและน่าดึงดูด ลองพิจารณาวิวัฒนาการจากโบรชัวร์แบบดั้งเดิมไปเป็นโบรชัวร์การเดินทางดิจิทัล

8. ตู้โชว์อาหารท้องถิ่น

สร้างสรรค์แนวคิดโบรชัวร์การเดินทางของคุณโดยเน้นที่การแสดงอาหารท้องถิ่น ซึ่งเป็นวิธีอันน่ารื่นรมย์ในการสร้างโบรชัวร์การเดินทางดิจิทัลที่น่าสนใจ เน้นย้ำถึงประเพณีการทำอาหารของภูมิภาคต่างๆ แนวคิดนี้นำเสนอภาพรวมที่ชวนน้ำลายสอในใจกลางของจุดหมายปลายทาง ดื่มด่ำกับนักเดินทางในอนาคตในการเดินทางแห่งการทำอาหาร ซึ่งประกอบด้วยอาหารต้นตำรับ อาหารข้างทาง และอาหารรสเลิศที่ซ่อนอยู่ โบรชัวร์การเดินทางดิจิทัลสามารถกระตุ้นความอยากรู้อยากเห็นและดึงดูดผู้ชื่นชอบอาหารให้สำรวจรสชาติและรสชาติใหม่ๆ ด้วยการจัดแสดงอาหารท้องถิ่น สร้างโบรชัวร์ท่องเที่ยวที่ไม่เพียงแต่แสดงสถานที่ท่องเที่ยวและกิจกรรมต่างๆ แต่ยังเฉลิมฉลองสิ่งทอด้านอาหารอันหลากหลายที่ทำให้จุดหมายปลายทางแต่ละแห่งมีเอกลักษณ์เฉพาะตัว

สร้างโบรชัวร์การเดินทาง

9. เคล็ดลับและคำแนะนำการเดินทาง

การสร้างโบรชัวร์การเดินทางดิจิทัลที่อุดมไปด้วยเคล็ดลับการเดินทางและคำแนะนำช่วยยกระดับประสบการณ์การเดินทาง การผสมผสานคำแนะนำเชิงลึกและความรู้ภายในเข้ากับแนวคิดโบรชัวร์การเดินทางที่เป็นนวัตกรรมใหม่นี้จะช่วยยกระดับการเดินทางของนักสำรวจ โบรชัวร์การเดินทางดิจิทัลกลายเป็นคู่มือเฉพาะบุคคลโดยผสมผสานภาพที่สดใสเข้ากับคำแนะนำที่เป็นประโยชน์ โดยผสมผสานระหว่างแรงบันดาลใจและการใช้งานได้จริง นักท่องเที่ยวสามารถนำทางไปยังจุดหมายปลายทางต่างๆ ได้อย่างมีประสิทธิภาพด้วยคำแนะนำจากผู้เชี่ยวชาญ ทำให้การเดินทางแต่ละครั้งน่าจดจำและราบรื่น

ไอเดียโบรชัวร์การเดินทาง

10. บูรณาการโซเชียลมีเดีย

การรวมโซเชียลมีเดียเข้ากับโบรชัวร์การเดินทางดิจิทัลถือเป็นตัวเปลี่ยนเกม ซึ่งเป็นการปฏิวัติแนวคิดโบรชัวร์การท่องเที่ยวแบบเดิมๆ ด้วยการผสมผสานภาพที่น่าดึงดูดเข้ากับองค์ประกอบโซเชียลมีเดียได้อย่างลงตัว แนวคิดที่เป็นนวัตกรรมนี้จึงช่วยเพิ่มการมีส่วนร่วมและการเชื่อมต่อของผู้ใช้ นักเดินทางสามารถแบ่งปันประสบการณ์ ขอคำแนะนำ และโต้ตอบกับเพื่อนนักผจญภัยภายในพื้นที่ดิจิทัลแบบไดนามิกนี้ การผสมผสานระหว่างแรงบันดาลใจในการเดินทางเข้ากับการอัปเดตทางโซเชียลแบบเรียลไทม์ช่วยเสริมการเดินทางสำรวจสำหรับผู้ชื่นชอบ ด้วยการบูรณาการโซเชียลมีเดีย โบรชัวร์การท่องเที่ยวดิจิทัลจึงกลายเป็นศูนย์กลางชุมชนที่มีชีวิตชีวา ส่งเสริมความรู้สึกถึงความสนิทสนมกันทั่วโลกในหมู่นักเดินทาง

การใช้แนวคิดโบรชัวร์การท่องเที่ยวดิจิทัลที่เป็นนวัตกรรมถือเป็นสิ่งสำคัญสำหรับการตลาดตัวแทนการท่องเที่ยวที่มีประสิทธิภาพในภูมิทัศน์ที่เปลี่ยนแปลงตลอดเวลาในปัจจุบัน ด้วยการใช้ประโยชน์จากแนวทางที่สร้างสรรค์และเคล็ดลับเชิงลึก บริษัทตัวแทนท่องเที่ยวสามารถสร้างเรื่องราวที่น่าสนใจซึ่งโดนใจผู้ชมและสร้างแรงบันดาลใจให้กับการเดินทาง ตั้งแต่ทัวร์เสมือนจริงแบบอินเทอร์แอคทีฟไปจนถึงเนื้อหาวิดีโอที่น่าสนใจ ความเป็นไปได้ในการสร้างโบรชัวร์การเดินทางที่น่าดึงดูดไม่มีที่สิ้นสุด การใช้กลยุทธ์เหล่านี้ช่วยเพิ่มการมีส่วนร่วมของลูกค้า และทำให้ตัวแทนการท่องเที่ยวโดดเด่นในตลาดที่มีการแข่งขันสูงขึ้น ด้วยการผสมผสานความหลงใหลและความน่าเชื่อถือลงในโบรชัวร์แต่ละแผ่น เอเจนซี่สามารถเปลี่ยนความฝันในการเดินทางให้เป็นประสบการณ์ที่ยากจะลืมเลือน และสร้างชื่อเสียงให้แข็งแกร่งในฐานะผู้นำอุตสาหกรรมในขอบเขตของการสร้างสรรค์แนวคิดโบรชัวร์การท่องเที่ยว

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  • สร้างโบรชัวร์การเดินทาง , โบรชัวร์การเดินทางดิจิทัล , โบรชัวร์การเดินทางออนไลน์ , ไอเดียโบรชัวร์การเดินทาง

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40 Basic Vocabulary Words and Common Phrases for Travel in English

Travel in English

Embarking on a journey to a foreign country can be both exciting and a bit daunting, especially when language barriers come into play. But fear not, we’ve got you covered! This page is dedicated to all the globetrotters out there who are keen on enhancing their English language skills specifically for travel.

We’ve curated a list of 40 essential English words and phrases that will prove to be your best companions on your travels.

Whether you’re a seasoned traveler or planning your first overseas trip, mastering these words and phrases will not only boost your confidence but also enrich your travel experiences. So, let’s dive in and start preparing for your next adventure with our comprehensive travel vocabulary guide. Happy learning and safe travels!

40 essential English words and phrases for travel

  • Passport – “Don’t forget to bring your passport to the airport.”
  • Luggage – “Please make sure your luggage is not left unattended.”
  • Reservation – “I have a reservation under the name Smith.”
  • Itinerary – “Our itinerary includes stops in Rome, Paris, and London.”
  • Destination – “Our final destination is Sydney.”
  • Accommodation – “I’ve booked accommodation for three nights in the city center.”
  • Sightseeing – “We’re going sightseeing in the old town tomorrow.”
  • Currency – “What’s the local currency in Japan?”
  • Boarding Pass – “Please have your boarding pass and identification ready.”
  • Departure – “Our departure time is 6:00 PM.”
  • Arrival – “Our estimated arrival time is 8:00 PM.”
  • Customs – “You’ll need to declare any items at customs.”
  • Visa – “Do I need a visa to travel to the United States?”
  • Tourist – “As a tourist, I love exploring new places.”
  • Landmark – “The Eiffel Tower is a famous landmark in Paris.”
  • Guidebook – “I bought a guidebook to learn more about the city’s history.”
  • Souvenir – “I bought a souvenir from each city we visited.”
  • Jet Lag – “I’m feeling a bit of jet lag after the long flight.”
  • Travel Agency – “The travel agency arranged all of our accommodations.”
  • Backpack – “I prefer to travel with a backpack instead of a suitcase.”
  • Could you help me, please? – When you need assistance.
  • How much does this cost? – When you want to know the price of something.
  • Where is the nearest…? – When you’re looking for something specific, like a bathroom or a subway station.
  • I would like to book… – When you want to make a reservation.
  • Do you speak English? – When you need to find someone who speaks English.
  • I’m lost. Can you help me? – When you need directions.
  • Can I have the menu, please? – When you’re at a restaurant and want to see the menu.
  • I’m allergic to… – When you need to inform someone of your allergies.
  • Can I have the bill, please? – When you’re ready to pay at a restaurant.
  • What time does it open/close? – When you want to know the operating hours of a place.
  • Can I have a ticket to…, please? – When you’re buying a ticket.
  • Where can I catch the bus/train? – When you need to find the bus or train station.
  • Is it far from here? – When you want to know the distance to a place.
  • Can you recommend a good…? – When you’re looking for recommendations.
  • Do you accept credit cards? – When you want to know if you can pay with a credit card.
  • What’s the Wi-Fi password? – When you need to connect to the internet.
  • I’d like to go to… – When you’re telling a taxi driver your destination.
  • Is there a pharmacy nearby? – When you need to find a pharmacy.
  • Can I try this on? – When you’re shopping for clothes and want to try something on.
  • Could you take a picture of us, please? – When you want someone to take a photo of you and your group.

Wrapping Up Our English Travel Vocabulary Journey

And there you have it! We’ve journeyed through 40 essential English words and phrases that will help make your travels smoother and more enjoyable. Remember, language is a powerful tool that can open doors to understanding new cultures, making new friends, and creating unforgettable experiences.

Don’t worry if you can’t memorize all the words and phrases at once. The beauty of language learning is that it’s a continuous process. Keep practicing, and soon these words will become second nature to you.

But why stop at 40? If you’re eager to expand your travel vocabulary even further, we have an exciting offer for you. Follow us on Instagram and send us a direct message to get your hands on our comprehensive eBook (write “Travel eBook”), which features 200 essential English words and phrases for travel, plus 2 special bonuses!

We hope this guide will be a valuable resource for your travel adventures. Whether you’re exploring bustling cities, tranquil countryside, or exotic beaches, these phrases will help you navigate your way with confidence.

Thank you for joining us on this linguistic journey. We wish you all the best in your English learning and your future travels. Remember, every journey begins with a single step, or in this case, a single word. Happy travels and happy learning!

>> Learn more English vocabulary

travel brochure 500 words

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travel writing brochure examples

travel writing brochure examples

Subject: English

Age range: 11-14

Resource type: Worksheet/Activity

Sjb1987's Shop

Last updated

29 November 2011

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