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The Best Time to Visit London

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London's Airports

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Driving in London

Public Transport in London

London's Top Attractions

Free Things to Do

Things to Do With Kids

London's Best Parks

Museums in London

Theater in London

Live Music in London

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The Best Fish & Chips in London

London's Top Restaurants

Eating With Kids in London

London's Best Bars

Craft Beer in London

Your Trip to London: The Complete Guide

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London is a popular travel destination thanks to its culture, lively food scene, and royal ties. The British city attracts millions of visitors every year (more than 40.9 million in 2019! ), including many Americans, who find London easy to navigate (especially since the main language is English). Whether you're planning an extensive trip to explore London or including it as a stop on an itinerary of other European cities, there are a few things to keep in mind when planning. Consider what you want to see and do, and plan accordingly. And don't forget the umbrella.

Planning Your Trip

Best Time to Visit: London welcomes travelers all year, but the best times to visit can be spring and late fall thanks to the mild weather . Summer can be especially crowded, so you may find fewer lines and throngs of tourists during more off-peak times. The winter holidays can also be a great time to visit London, which gets very festive and well-decorated in December.

Language: English is the primary language spoken in London and the U.K., however Londoners come from all over the world, so it's not surprising to hear multiple other languages spoken around the city.

Currency: The currency in the U.K. is the pound sterling   , also known as GBP or just "the pound."

Getting Around: Transport for London has a vast network of public transportation options, including the Tube, buses, trains, and boats. It's recommended to avoid driving into the city center and use public transportation, or opt for a taxi or Uber. Black cabs are the official taxis in London and easy to hail anywhere around town.

Travel Tip: London is a very walkable city and one of the best ways to see different areas is to go by foot. Plan your days by neighborhood or general area, and stroll from attraction to attraction to make the most of your experience. For example, see Kensington Palace, Hyde Park and Notting Hill in the same day, or hit up the Tower of London, St. Paul's Cathedral and the Tate Modern in one swing.

Things to Do

There's a lot to see and do in London, from historical sites like Buckingham Palace to cultural institutions like the National Portrait Gallery. A trip to London typically consists of a mixture of iconic attractions, including Big Ben and the London Eye, and neighborhood exploration in areas like Notting Hill. Consider purchasing a London Pass to make the most of popular attractions. Don't miss theater in the West End, shopping around Covent Garden and snacking in London's many outdoor markets, including Borough Market and Broadway Market.

• Kensington Palace and Kensington Gardens
• The Tate Modern
• Westminister Abbey

Explore more attractions with our full-length articles on what to see if you only have a few hours , what to do in the West End and things to do when it rains .

What to Eat and Drink

London's food scene is an eclectic mix of British and international eateries, with cuisine from all over the world available in the city's diverse neighborhoods. A classic experience is to dine (and grab a pint) in a local pub, which can be a great way to try British dishes like fish and chips and bangers and mash. London's ever-growing food scene isn't limited to just those well-known dishes, though: Look for hip spots like The Barbary, Barrafina and Caravan to experience a vibrant melange of internationally-inspired dishes.

London is also well-known for its impressive cocktail bars, many of which are nearly a century old. Don't miss a martini in The American Bar or Dukes, and consider exploring newer cocktail spots like Satan's Whiskers in Bethnal Green. Of course, you'll also want to book an afternoon tea somewhere classy. Look for high-end spots like Fortnum and Mason, The Savoy Hotel and The Ritz to make the most of your experience.

Explore our articles on the best restaurants with views , the best spots for afternoon tea and the best places for brunch .

Where to Stay

London is a large city, with many different areas, but most visitors find that it's convenient to stay centrally. Central neighborhoods like Covent Garden, Mayfair, Marylebone, Victoria and Kensington provide easy access to many popular attractions, as well as nearby restaurants and nightlife. Staying in adjacent areas like Fitzrovia, Pimlico, St. John's Wood and Southbank can be a good way to avoid crowds but keep the journey to the tourist spots quick and hassle-free. While many visitors elect to stay in a hotel, there are also many options for Airbnb and other vacation rental services. Those who want to splurge should look into iconic hotels like The Connaught, The Ritz and the Mandarin Oriental, which overlooks Hyde Park.

Explore our articles on the best budget hotels , the quirkiest places to stay and London's diverse neighborhoods .

Getting There

Most travelers arrive in London by plane, flying in to nearby airports like Heathrow, Gatwick, Luton and City. Visitors coming from Europe can also arrive via the Eurostar, which comes into to St. Pancras Station, or via ferry. Trains link London with the rest of England, as well as Scotland and Wales, and cruise ships typically port in the nearby city of Southampton. Most travelers don't rent a car when visiting London, but a car can be handy if you plan to explore other areas of the U.K.

• Heathrow International Airport: Heathrow, located west of London, is the primary airport used by international travelers. It can be accessed by Tube, train, bus or taxi, and it's recommended to look into public transportation when arriving during rush hour. The Heathrow Express gets passengers from the airport in to Paddington Station in only 15 minutes (and is significantly cheaper when booked more than 30 days in advance online).
• Gatwick Airport: Gatwick, also known as London Gatwick, is located to the south of central London and can boast cheaper flights than Heathrow. It's also a hub for EasyJet, a budget airline. The airport is best accessed via the Gatwick Express from Victoria Station or a train from London Bridge Station.
• London Luton Airport: Luton can be found to the north of London and is frequently used for flights to the rest of Europe. Look for the Thames Link train or bus services to access the airport since a taxi can be quite expensive.
• London Stansted Airport: Stansted, also to the north of the city, is an international airport, but typically used for shorter flights rather than big international arrivals. Trains and buses are the best way to get to and from Stansted, which can be an inconvenient and disorganized airport experience.
• London City Airport: Located on the Royal Docks, London City is popular with short haul flights to Europe, but also services the U.S. via New York City. The airport is fairly central, so taxis or public transportation are both good options.

Explore our articles on how to get to Heathrow and how to get to Luton , as well as our guide to London's airports .

Culture and Customs

While London can feel similar to the U.S., there are a few differences, particularly when it comes to tipping. All restaurants and bars will include a service charge (usually 12.5 percent) on the bill, so there's not need to leave extra cash. If you do, 10 to 15 percent is customary   . Tip taxi drivers a few pounds if you appreciate their service, but unlike in the U.S. employees in the U.K. don't expect large tips.

One other important thing to be aware of is that British culture is fairly reserved. When using public transportation, especially the bus or the Tube, keep your voice low and be polite. Londoners also appreciate a good queue, so never skip the line or push your way to the front.

Money Saving Tips

• Take advantage of free museums. Many of London's museums are free to enter, including the British Museum, the Tate Modern and the Tate Britain. This can be a great way to see iconic spots without spending any of your travel budget.
• Get a free view. While high-up attractions like the London Eye and the Shard's viewing gallery can be pricy, the Tate Modern's 10th floor viewing deck is free, as is Sky Garden , which allows visitors to book a complimentary ticket in advance online.
• Picnic in one of the parks . On a sunny day, Londoners love a good park outing. Head to Marks & Spencer or Pret to stock up on sandwiches and drinks, and find a spot in one of London's many parks. Some of the parks, including London Fields, even allow portable BBQs.
• Purchase a London Pass. The London Pass includes entry to over 80 attractions, so can help save money if you plan to do a lot of sight-seeing. It also allows for fast-track entry at several of the attractions, which can be great when visiting during a busy time of year.

For more tips, explore our articles on the best free things to do in London , how to travel around London with your kids for free and the best free museums .

Visit Britain. "Inbound Tourism Performance: 2019 Snapshot."

Visit London Official Visitor Guide. "British Money."

Visit London Official Visitor Guide. "Tipping in London."

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Everything you need to know before you go to London in 2024

Mar 10, 2024 • 7 min read

Make the most of your trip to London with these expert tips © FilippoBacci / Getty Images

Even though I was born and raised in London, I’ve been caught out without a brolly (umbrella) in the rain countless times. I’ve felt the scorn of others when not noticing there’s a queue, and I’ve made the costly error of driving into the city. But as a local, I’ve made these mistakes so you don’t have to; I hope my experience and top tips help inspire a smooth and memorable trip to the UK capital.

1. Know your Tube etiquette

One easy way to annoy commuters is to not follow these very easy rules when traveling around on London’s Underground. Get your ticket, bank card or smart phone ready before you reach the ticket barriers so you don’t create a queue. Stand on the right when using escalators so passengers wanting to walk can pass. Let passengers off the train first (stand to either the right or left of the doors) before you board. Offer your seat to someone who may need it more, such as a pregnant person, an elderly person, someone who is disabled and so on. And definitely don't try to strike up conversations with the locals (if you want to blend in). 

2. Skip the car

London ’s roads are small, its traffic is chaotic, and there’s hardly anywhere to park. Plus, you’ll be charged for driving your car in to the center of London – the congestion charge is £15 a day, while the separate ULEZ charge starts from £12.50 and only certain energy efficient or electric cars are exempt. The best way to get around is on public transport (although check on the TFL website or app for information on industrial action and weekend engineering works). Use the Tube, hop on a bus, or rent a bike or e-bike if in the center of the city; cycle maps, highlighting designated paths for bikes, can be downloaded online.

3. Bring layers (and a raincoat)

London’s weather is changeable – temperatures have been known to rise and fall by 20°C in a matter of days. Showers can happen any time of year so pack a brolly (umbrella) or raincoat in your day bag and wear layers that you can easily take off. In summer, always carry a bottle of water on the Tube (the deep tunnels were built before air-conditioning). And while the climate may be mercurial, don’t let bad weather put you off going about your day – simply switch to more indoor-based activities, there are hundreds of them to choose from.

4. Opt for comfort over fashion when it comes to shoes

Most people cover a lot of ground when exploring London, plus different terrains: grass in the many green spaces, long Tube escalators, slippery pavements and even cobblestones. Museums require leg work, as do bridges, boats and parks. Heels are pretty pointless in London, unless you are getting a door-to-door cab to a venue. 

5. Make reservations for top restaurants

While there are plenty of terrific places to eat that welcome walk-ins (although be prepared to queue for the best joints), many of the best restaurants are booked up weeks in advance, especially new ones or those run by celebrity chefs. More restaurants have adopted booking policies and deposits since the pandemic, so if you’re looking for a unique dining experience, you will need to book ahead.

6. Do as the Londoners do and go to a supper club

Embed yourself in London life with a dinner party with locals; a supper club is a superb way to try home-cooked local food from London’s diverse community. These are locally run endeavors, taking place in people’s homes or taking over whole restaurants – try The Bridge Club  serving British eats made with French cooking techniques in South London, Dinner Ladies putting on immersive food experiences, or Indian street food run out of local chef Dhruv Mittal’s flat.

7. Know how to order at a pub

There are unspoken rules when visiting a pub. One person – not a whole group – should go to the bar. Stand anywhere and wait your turn. If someone was waiting before you, it’s polite to signal for the bar staff to serve them first if they come over to you. When you go back to your table with the drinks, you just bought "a round". Now everyone at the table owes you a drink throughout the evening, each person has a turn at buying a round. Last orders are when the bell rings, and from this moment you have 20 minutes to finish your drink.

8. Go to a football game

Football rivalries run high in the city, with 17 football clubs, including seven Premier League teams and four Women’s Super League Teams. Giant temples to "The Beautiful Game" sit around London and are great places to feel the collective energy of the city, as locals congregate (come rain or shine) to watch their heroes on the field. You'll need to book tickets far in advance for Premier League Games, but women’s and lower league men’s games are usually easier to come by – and arguably far more fun to watch. Visit local team websites to book.

9. Be polite and embrace the art of queueing

Londoners (and British people alike) are big on manners, and not having any will get you into trouble. Say "please" and "thank you", and apologize if you bump into someone. Don’t stare at people on the Tube, and hold a door open for people behind you when you walk through one. Let people pass, and be sure to help people in need (people with buggies at the top of stairs, older people crossing the road etc). If there is a queue to the attraction you want to visit or a stall you want to buy from, join it – you’ll might not get into a confrontation if you skip the line, but you will be judged. 

10. Make a plan, but don't go overboard

London is massive, so getting from one side to the other takes a couple of hours in a car (and that's if there is light traffic). Riding the Tube is quicker, but journey times can still be long if attractions are on either side of the city. Minimize travel times by exploring by neighborhood – do a day in Central London, another day in West London and so on. Plan on spending at least a few hours in the big museums and galleries, as there is so much to see. Take many breaks, grab lunch at a cafe or pub and pause to take in the views. It’s easy to get carried away with the energetic pace of London, but sights are more enjoyable if you adopt a more leisurely approach.

11. Don’t leave your stuff lying around

Don’t leave your bags unattended at public venues like stations, buses, theaters or museums, as this is likely to cause alarm and your bag may be removed – or stolen. Only take with you what you are able to carry for several hours. Luggage storage is generally rare in London, but hotels will likely store bags once you check out. Avoid carrying mobile phones in back pockets or where they can be easily swiped from your hand in the street. Never leave your phone or purse on a cafe table, opportunistic thieves will distract you and it will be gone before you realise what's happening. 

12. It's an election year in London

The incumbent mayor of London, Sadiq Khan, will face an election race in May 2024 (he's been in the top job since 2016). This might not be particularly noteworthy for travelers, but it does mean there's greater incentive to make sure London is working well. Policing, housing and public transport are high on the agenda for all the candidates. Services have been expanded to support the rising number of "rough sleepers" in the city, with the visible issue of homelessness a concern for locals and visitors alike. Tube strikes, which brought the city to a standstill in 2023, have been averted but industrial action on national rail services in and out of the city continue. The city goes to the polls on Thursday 2 May, 2024. 

This article was first published September 2023 and updated March 2024

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Your ultimate travel guide to London

• London is one of the most exciting, diverse, and eclectic cities in the world.
• Our London travel guide covers the best places to stay and eat, fun activities, and helpful details.
• Visit Insider's hub for travel guides, tips, and recommendations .

London is one of the most exciting, diverse, and eclectic cities in the world, with plenty to see whether you have two days or several weeks. Explore verdant spaces, walk along the River Thames, or take a stroll next to one of Hampstead Heath's ponds.  

While London is a modern city with world-class museums, galleries, shops, and cuisine, a rich history abounds in the architecture and attractions. London's neighborhoods showcase the different personalities of the city and its inhabitants, who come from all over the globe. While Zone 1 has all the must-see sights, we suggest venturing to Tooting , Brixton , and Hackney for delicious meals, cool nightlife, and under-the-radar gems.

Keep reading to learn more with Insider's ultimate travel guide to visiting London.

→ How to travel to and around London  

→ where to stay in london, → what to eat in london, → what to do in london  , → important advisories for london.

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40+ London Travel Tips for First Timers & Must Knows Before You Go

Last Updated: March 20, 2024

*FYI - this post may contain affiliate links, which means we earn a commission at no extra cost to you if you purchase from them. Also, as an Amazon Associate I earn from qualifying purchases. Check out our Privacy Policy and Disclosure. for more info.

Whenever people say they dislike London, I get weirdly defensive.

I mean… Not like London? How dare you?!

In a city with attractions, shows and restaurants catered to every whim, I find the prospect outrageous. Which is why I’ve come to the following conclusion: most of those who ‘dislike London’ simply fail to prepare for it properly… an easy failure, given the many, many mistakes tourists can make here.

… But that won’t be you. You’re going to love London, because I’m arming you with every London tip and must-know you could ever possibly need, accumulated over a dozen visits ranging from two days to two months.

So, read on for a truly maniacal range of London travel tips for first timers, from London planning tips and culture shocks to niche, practical must-knows upon arrival.

Soon, you too shall be a violently defensive London fangirl. See you on the other side.

Save this List of London Travel Tips for Later!

You’ll be very glad you did.

1. Avoid visiting London in peak season

First, in terms of when to visit London… my number one rule is to avoid London in peak peak season, meaning July and August.

Sure, the city draws tourists year-round, but summer time is next level in terms of crowds, and there’s a bonus villain that comes in to guest star: muggy London heat , an absolute menace if you use public transport.

Overall, there’s a compelling reason for every season (you know it’s true because it rhymes), just avoid summer if you can, and also try to avoid school and bank holidays because London is a super popular family destination.

Here’s a quick breakdown of what every (other) season can offer:

• Spring: Flowers in bloom, May for wisteria hysteria, plenty of fun events like the Chelsea Flower Show/Chelsea in Bloom
• Fall: Gorgeous foliage and comfortable temperatures, fun events like the London Film Festival
• Winter: The sheer magic of London at Christmas (though this can be crowded too – plan for weekdays/earlier in the season for a slightly quieter experience). Winter can otherwise be a bit gloomy, but the relatively thinner crowds and lower prices help compensate

2. Plan to be in London for minimum four days

One of the best ways to hate London is to rush through it.

This is a city best enjoyed somewhat slowly – otherwise burnout is guaranteed.

I personally think first time visitors need at least four days to get a good feel for the city. You definitely won’t see everything in this time, but it’ll give you a good grasp of the main must-sees. I’d advise adding a few more days if you want to do some cool day trips too.

3. Research your airport to accommodation commute in advance

First time visiting London? Great news – the confusion starts before you even arrive!

When booking flights, you may find that there are actually six airports that service the Greater London area: Heathrow, Gatwick, Stanstead, Luton, London City Airport, and London Southend Airport.

For most visitors coming from overseas, Heathrow and Gatwick will likely be your main point of entry, whereas the others are popular for shorter flights, typically from elsewhere in Europe (often with budget airlines like Ryanair , easyJet and Wizz Air , especially with Stanstead and Luton ).

When planning, you should remember to factor in costs getting from these airports to central London, as it’s often not cheap.

While the options vary by airport, the most convenient (and most expensive) is of course by taxi or private transfer. Welcome Pickups can be a good option for pre-booking, if you are prioritizing convenience and ease.

There are also public transport options for all of them which are much more cost-effective.

One general word of warning though: regardless of which airport you arrive at, make sure you research different ways to get to the city centre. Often times, the most popular and most advertised options aren’t the best solution.

For instance, with Heathrow, often visitors will hop on the Heathrow Express, a ride notorious for being the UK’s most expensive train journey per mile (though a new train from Luton is set to dethrone it) … only to find out they need to complete their journey with further means because their hotel is nowhere near Paddington Station.

So, definitely explore different options for getting into the city!

4. Prioritize comfort when booking accommodation

In terms of places to stay, there are thousands of hotels and accommodation options to choose from in London. Unfortunately, their prices will make you want to cry, regardless of quality.

As I discuss in my guide on how to book the best accommodation every time , often sacrifices must be made depending on whether you’re prioritizing price, quality or location.

For London, I would advise prioritizing quality or price.

Whereas in other cities, I’m more inclined to prioritize location, the truth is London and its attractions are very spread out, so booking a hotel close to one attraction won’t necessarily put you at an advantage when it comes to seeing other places.

Plus, staying in touristy areas can mean noise, crazy prices, and a lack of good-value places to eat nearby. Rather, in London, I think it’s smarter to prioritize an area with good food options nearby and proximity to a Tube station (preferably in more central zones like Zone 1 and Zone 2).

Apart from that, to make your decision, I think you should be looking more at the specifics of the hotel and whether they suit your needs in terms of amenities and comfort. At the end of a long day of sightseeing, you’ll want somewhere nice to come home to!

5. Thoroughly research your accommodation before booking

Related to the London planning tip above is the simple fact that many of London’s hotels are terrible value for money.

You’d assume (based on prices) that you’re getting a great place to stay, but oftentimes hotels will lack the amenities you typically expect.

This is because many (smaller) London hotels weren’t purposely built to be hotels, and are converted from old buildings, which may mean a lack of elevator and/or ‘quirky’ plumbing and temperature control issues.

So, be extra careful when you’re vetting hotels. Read the descriptions, comb through reviews, scroll through all the photos, and if amenities like Air Conditioning are important to you, triple check the hotel has it because many older ones do not.

Don’t automatically assume every hotel will have standard amenities (especially if the price seems too good to be true!)

6. Make sure you have a data plan

Another important London tip is to get a local SIM card or make sure you have an international data plan because having access to Internet in London is pretty crucial these days, with many restaurants/pubs offering their menus on QR code or confusingly stumbling around using Google Maps.

Three has really cheap data plans and you can pick up a card straight at the airport! You can also find their SIM cards on Amazon. An unlimited one costs less than my 5GB data plan back home in Canada. It simply doesn’t make sense.

7. Make sure you have a travel-friendly credit card

Another important London travel tip? Make sure you have a good credit card that travels well.

London these days is becoming very much a cashless city and you’ll be relying on card a lot more than cash, which is why it’s important to have a travel-friendly credit card like Wise , which doesn’t charge you foreign transaction fees or overinflated currency conversion fees.

8. Do not rent a car for your London trip

When in London, I wouldn’t advise renting a car. Driving in the city is a horrific pain, with copious weird fees that tourists aren’t used to.

Public transport is definitely the way to go. Renting a car may make sense for further trips out in to the countryside, but just know that when you’re in London itself, public transport or taxis should be your pick.

9. Learn how to book taxis quickly and easily

On the topic of taxis, I’d recommend downloading an app called FreeNow which is basically Uber but with licensed taxis.

This is way easier than flagging down a taxi on the street, plus you can see how much the fare will be, which helps you avoid getting scammed.

10. Avoid hop on/hop off buses to get around

Another London tip for getting around: I wouldn’t advise using those ubiquitous hop on/hop off buses as a means of transport.

Not only are they wildly expensive compared to local buses, their schedules also aren’t as consistent or reliable as regular public transport, so it’s really a lose-lose situation.

Instead, just use the vast public transport network that serves millions of locals everyday! Sure it’s stuffier and you might get lost or meet some characters, but it’s all part of the experience.

NOTE: I do think the open top buses are fun, but I’d advise doing a tour for the experience, rather than use it as a way of getting from Point A to Point B. Local transport will cost you far less, and will make you feeling more like a Londoner, if that’s what you’re after.

11. Make sure you have a contactless card for public transport

If you DO end up using public transport in London, the good news is it’s quite easy. Both buses and the Underground (AKA the Tube) rely on a card tap system that automatically charges you.

As a tourist, the easiest option is to just use a contactless card for all payments. You tap in on the bus as you board, then you can just get off at your stop without worrying again. Or, you tap in at Tube stations at the gates on your way in, and at the gates on your way out. Easy!

There is a reloadable card called an Oyster Card that you can buy to tap in/out easily, like a gift card you fill up with travel credit, but the prices and caps are the same for both contactless cards and Oyster cards.

Plus there’s a 5GBP activation fee for Oyster cards, so it’s not worth it for a short trip, unless you’re dealing with some specific scenarios which I’ll outline below, after this cute photo of a tap in/tap out machine.

12. Get an Oyster Card (in some situations)

There are only two situations where I think getting an Oyster card makes sense if you’re a tourist.

First, if you plan to buy a RailCard, this saves you 1/3 on all journeys, including on the Tube so you will need to get an Oyster Card and link the two to take advantage of that. Of course this only makes sense for visitors staying longer or who plan to come back often.

Second, you should maybe consider an Oyster card if you don’t have a travel friendly credit card and get charged individually for foreign transactions, as those costs might add up.

In most cases though, just using a contactless card is the simplest solution because it deducts amounts automatically. You can even use this to get far out to popular day trip destinations like Hampton Court Palace.

Just make sure you use the same card all day though because there are daily caps on how much they can charge you!

13. Understand when to take buses vs. the Tube

In terms of public transport in London, there’s Underground trains AKA the Tube, buses, and overground trains which connect to suburbs and neighbourhoods that are farther out.

As a tourist, you’ll most likely be relying just on the Underground and buses. 

Both have their pros and cons.

I do think buses are fun for tourists because they’re above ground so you see a lot more, especially if you ride at the front of a double decker (which is a mandatory must-do in my opinion), plus you can get phone service on them and they are cheaper as well, especially because it’s one price across zones.

The downside is they’re not as punctual (the time tables on Google Maps are notoriously inaccurate, so focus on the digital estimates at the stops themselves whenever possible)… and you can get stuck in traffic.

So, keep these pros/cons in mind when choosing how to plan your journey. If traffic a mess, the Tube may be a better choice. If you need phone service, want views, or are prioritizing low cost, then the bus may be better.

NOTE: Contrary to popular belief, the Tube does not run 24/7. It actually stops running surprisingly early, so check times before you head out, or prepare to get comfy on the night bus.

14. Always plan for lots of buffer time in case there’s delays with public transport

Regardless of which option you choose, be sure to plan things with buffer time in between obligations, especially if you need to be somewhere at a specific time.

The Tube may not get caught in traffic like buses do, but there’s still often random delays and unexpected failures.

So, if you have a tour, show or attraction booked, be sure to add in 30 minutes or more of wiggle room, just in case.

15. Walk as much as possible

Truthfully though, while I’m a big fan of London public transport, my preferred way to get around is walking as much as possible within neighbourhoods, then taking the Tube or bus to cover huge distances.

In busier tourist areas, there’s often signs you can follow to find big attractions so don’t worry too much about navigating on foot, and walking can sometimes even be faster than the Tube depending on how far you’re going.

16. Learn to ride the Tube like a pro

If you want to navigate the Tube system like a slick, terrifyingly efficient professional, then there are some basics to keep in mind.

First, I would never ride the Tube by choice between 7:30-9am and 5-7pm. It’s more expensive at this time so it’s a lose-lose, plus it’s rush hour when everyone and their mom’s landlord is trying to get to/from work. Don’t get caught in this as a tourist. Remember, you’re here to escape that kind of minutia!

Second, remember, when riding the Tube, you need to tap out to leave, so have your card ready to tap out upon exit, and don’t block everyone’s way as you shuffle through the deepest depths of your chaotic tote bag.

Also make sure you have your full journey loaded on your phone or written down before you head out. There’s usually no service so you won’t be able to Google directions when you’re down there, hence why you may want to bring a book or some form of entertainment.

One random hack I have for finding the right exit to take from a Tube station is to plot your journey on Google Maps, and then rotate your map to make it look like your train is headed straight North. This way, you have a sense of which direction you need to move towards once you get off the train, and which exit makes the most sense.

In this example for instance, as you exit the train, you will know your end destination is behind and to the left of you:

Some busier stations will also have an exit guide:

Lastly, be sure to exercise proper Tube etiquette:

• Let people off the train before you try to get on
• If there’s a crowded train, take off your bag or have it on your front so you’re not in everyone’s way
• Don’t stand on the left side of the escalator – this is meant to be left empty for people who choose to walk up

17. Consider a BritRail Pass if travelling farther

If you’re staying a while in London and plan to do many day trips or side trips, one potential pass worth considering is the London Plus BritRail Pass .

With it, you can get unlimited train journeys for a set period (either a consecutive few days or a set number of days within a month).

The London Plus Pass is especially good value because it covers the Greater London area, plus many of London’s most popular day trip destinations like Bath , Winchester , Windsor, Salisbury, Brighton , and Bournemouth.

This is a great option if you need a bit more flexibility and don’t want to buy tickets in advance, but overall if you plan to only do a handful of day trips, buying tickets well in advance will probably be cheaper. 

18. Don’t overload your London itinerary

Now let’s move onto some London itinerary planning tips. The first and most important one? Resist the urge to overload your itinerary!

London is a gargantuan city packed with fun attractions, so many in fact that even people born and raised there haven’t seen it all.

Which stands to reason that you, as a first time visitor, will not be able to see it all in one go either.

I would recommend limiting big paid attractions to 1-2 per day, then dedicating the rest of the day to just wandering, enjoying food, and pursuing more relaxed activities.

19. Plan your days by neighbourhood

Another important London must-know is that you should be organizing your itinerary based on strategic neighbourhood hopping.

London is really spread apart so planning things by neighbourhood is crucial for avoiding the inefficiency of doubling back. If you need help, I have a 3 Days in London itinerary you can steal.

Needless to say, it’s really worth getting out of Central London to explore other neighbourhoods during your visit. Notting Hill, Camden, and Shoreditch are super popular ones for instance, but if you want something quieter, Hampstead Heath or Greenwich are also great.

20. Consider the London Pass for potential savings

London is expensive, so I highly recommend you cap your paid attractions to only a few that you desperately want to do, then devote the rest of your time to free attractions.

That said, if you do intend on seeing lots of paid sights I can highly recommend the London Pass , especially if you can grab one on sale.

It’s essentially one card you pay for that then gets you into tons of paid attractions. If you plan correctly, this can save you SO much money. I bought a ten day one recently so that I could test out all of London’s paid attractions in one go. It was busy but I ended up saving a crazy amount of money.

Again, this would only be worth it if you planned to see a bunch of paid sights anyway, but it’s worth looking into if you’re a ‘see it all!’ type of visitor.

21. Prioritize uniquely ‘London’ attractions

We’ve already established that there’s a ton to see in London… so how can you decide which sights to prioritize above the rest?

Well, my advice would be to prioritize uniquely London attractions. There are many big name attractions in the city now that are fairly random and completely unrelated to the city, for instance Shrek’s 4D Adventure or Madame Tussauds.

And… Unless you are travelling with kids and need to entertain them, I think there’s way better attractions to be prioritizing, so try to pick ‘Londony’ attractions whenever possible.

22. Time your attraction visits strategically

Of course, it’s worth emphasizing how busy London can be when it comes to tourist sights, so if you want to enjoy attractions with minimal selfie sticks in your eyes, then avoid going to big attractions in the middle of the day.

Early morning or (even better) just before closing time is often way less busy.

23. Familiarize yourself with all the free things to do in London

I’ve mentioned this already, but it’s worth noting again just how many great free things there are to do in London!

You can visit parks, go to free museums, or simply absorb London’s most wonderful sights on a (very free) walk.

In terms of free/by donation museums, the V&A is my personal favourite – it’s full of amazing decorative art and also located very close to other free museums like the Science Museum and Natural History Museum.

There’s also the National Gallery, National Portrait Gallery, Tate Modern, Tate Britain, the Imperial War Museum, the British Museum and more. So if you’re looking to save money, prioritize these sights over others.

There are some great free viewpoints as well, like at…

• Tate Modern – the views over the Thames from the viewing level terrace are too good to pass up
• Primrose Hill – a farther away view of the skyline in a very pretty park/colourful neighbourhood
• Greenwich Observatory  – the perfect place to see the London skyline at sunset

24. Learn when to book London’s most exclusive free/almost free tickets

While London is swimming with free things to do, some are harder to pursue than others due to limited tickets that are pre-released at set times before quickly being gobbled up by the eager freebie goblins.

SO, to help you prepare, here are some cool experiences in London that are free or almost free, but need to be booked in advance:

• Barbican Conservatory: Really beautiful and free green space in the heart of the City! Tickets released for next week Thursdays at 10am here
• Sky Garden: Free and stunning viewpoint, but you need to book in advance and the tickets go QUICKLY. Usually tickets are released every Monday up to a week in advance. Click here to book.
• Mithraeum: Cool ancient Roman temple underneath all the huge skyscrapers in the City of London. Tickets can be booked up to four months in advance here although they do accept walk-ins depending on availability.
• Ceremony of the Keys: Secret, centuries-old ceremony at the Tower of London where they lock up for the night. SUPER cool. Not free, but only costs 5 GBP. Tickets need to be booked in advance on the 1st working day of the month at noon, for the next month. You can book it here.

NOTE: If you don’t manage to book Sky Garden  for free, another fun way to see it which I prefer is to book it for breakfast to see it without crowds. It does cost 8.50 per person but you get a drink and a pastry so it’s not a bad deal!

24. Book important must-dos well in advance

From West End shows to reservations for popular restaurants, planning ahead is key in London, especially during peak season.

Some key attractions that tend to book out months in advance include the Harry Potter Studio Tour and tickets for shows at the Globe .

So, remember: preparation is key to avoiding disappointment! If you know what attractions you want to see, book in advance online and get a skip the line ticket. If there’s a special restaurant you want to visit, book a table. If there’s a non-negotiable show that you need to see, book those tickets.

… You can always book cancellable ones to secure your spot, then decide later!

25. Learn how to get the best deals on West End shows

On that note, if you’re hoping to get West End show tickets during your time in London, then here are some tips for saving money:

• If you’re flexible with what show you watch, get the TodayTix app – they always have great sales and deals and within that app you can enter different ticket lotteries and do day-of rush tickets
• In advance of your trip, enter different ticket lotteries – they have ones for Hamilton, Harry Potter and the Cursed Child and other popular shows. This is how I got these seats in Hamilton for only 10 GBP!
• And in a pinch, you can also visit the TKTS booth in Leicester Square for discounted day-of tickets

26. Read local blogs/websites to find special events

Another VERY underrated London travel tip is to scour local blogs and websites for fun events/pop-ups.

In a city like London, there’s always cool things happening, so if you want to spice up your itinerary beyond the tourist must-sees, there’s plenty of opportunities. London is home to millions of locals after all!

Some good local websites to check out include London x London , Time Out London , Londonist , Secret London.

27. Be sure to try plenty of English classics

Ahh, now for London food and drink tips!

I know most visitors will flock to London to try fish and chips, but besides this English classic, there are many other great British foods to try (alongside excellent international options, but more on that later).

If you’re craving local food, be sure to try some…

• Savoury pies
• A full English breakfast
• Sausage rolls
• Sticky toffee pudding

Those visiting on a Sunday should also make sure they try a Sunday roast, which tends to be eaten as a heavy lunch or early dinner, although booking for this in advance is strongly advised. 

28. Visit food markets if you have trouble with decisions

Beyond English classics, be sure to head out to some food markets in London as well (the city is famous for them!)

These vibrant foodie hubs offer a taste of London’s incredibly diverse food scene, all in a ‘grab and go’ manner that’s ideal for those who are indecisive, or simply bottomless pits of sustenance like me.

Borough Market is a foodie favourite that’s always busy but fun. Other markets I love for food include Greenwich Market, Brick Lane Market, nearby Old Spitalfields Market and (the much smaller) Maltby St Market… although these all have their own specific opening days, so be sure to research before you head out!

29. Learn where to grab a quick, cheap bite

If you’re in a rush, on a budget, or both, the most cost-effective and quick lunch you can get for yourself in London is a Meal Deal. These are set combos that include a main, a snack, and a drink for a set small price like 4 or 5 pounds. Most major supermarket chains do them.

Another place to get cheap snacks is bakeries or chains like Greggs, where you can get pastries and sausage rolls for less than 2 pound each.

I know how savage London can be on one’s budget, so keep these money saving tips in mind do help ease the pain a bit on some days.

30. Learn proper pub etiquette

Now, let’s have a quick chat about pub etiquette.

Going to a pub in London is an essential activity, even if you don’t drink. Pubs can be a great place to grab food, socialize or even listen to live music if you plan properly, so don’t write off the experience just because you’re not a drinker!

Of course, visiting a London pub for the first time can be an awkward experience for first timers, full of random little culture shocks, so here are some must-knows to help you prepare.

First – not all pubs in London have table service, so the most typical way to order (especially if you’re just getting drinks) is to go up to the bar and order from there. You can usually place food orders at the bar as well. If you plan to do this, take note of your table number (usually somewhere on the table) so that they know where to bring your food!

When ordering at the bar, you tend to pay on the spot, and not after the meal is over.

These days, it’s also common for pubs, especially chain ones, to have a QR code or app where you can order directly from your table using your Table number. If you’re feeling a bit anti-social, this can be an easy option.

Lastly, in terms of what to order, beers are most commonly ordered as pints which in the UK are 20 fluid ounces, but if you want something smaller, ordering a half pint (AKA just a half) is also possible, although not too common.

Bear in mind pubs don’t tend to have as wide a selection for drinks as in bars, so you’re probably best sticking to beer, wine, cider or whatever simple cocktails they list on their menu. Don’t go asking for anything too fancy or they may look at you like you’re an alien.

31. Learn how tipping in London works

Now, in regards to tipping, you’ll find that many restaurants in London these days add on a Discretionary Service Charge of about 12.5% which is automatically tacked onto your bill.

This isn’t a mandatory fee and you can ask them to remove it if you don’t think the service deserves that amount.

Otherwise, if you pay it, don’t worry – you’re not usually expected to pay an additional tip on top of that, unless you found the service to be really exceptional.

32. Be careful when crossing the street

Now, for some London safety tips.

Please, for the love of Peppa Pig, make sure you look the right way when crossing the street.

The first time I visited London, I almost died about five times. Brits drive on the left, which sounds cute enough until you realize it turns every street crossing into an auto-fuelled death trap.

This has become such a problem that most crosswalks in touristy areas literally have “LOOK LEFT” and “LOOK RIGHT” painted on the pavement in aggressive white block letters, so read them.

33. Keep your phone close at all times

While pickpockets do exist everywhere, the more common crime these days in in London is phone snatching. 

What thieves will often do is come by you on a bike or scooter, then snatch the phone from your hand and escape so be sure to avoid having your phone out when you’re in a busy area, especially next to the road.

… And review my guide on how to avoid pickpockets too.

34. Beware of commonly mispronounced words and names

If you’re a first time visitor to London, you may be shocked to find that many of the names you’ve been reading in your head actually sound nothing like how you’ve been pronouncing them.

That’s because British English is filled with fun little traps!

So, let’s review some of the most commonly mispronounced names in London:

• Thames is pronounced like “temz”, not THEY-mz
• Leicester Square is pronounced like “LEST-ER Square”, not like LAY-SESS-TER Square
• Greenwich is pronounced like ‘GREN-itch”, not green witch
• Clapham and Fulham are pronounced like Clap-mm Full-mm, not Clap-HAM or Full-HAM
• Southwark is pronounced like “Suth-irk” not South Wark

And trust me, that’s barely scraping the surface. SO, when in doubt, keep an ear out on the announcements at train stations and tube stations for the proper pronunciation of things. I still learn new pronunciation traps all the time!

35. Beware of differing words in British English

On a related note, remember there are quite a few day to day words that are different in England compared to North America, so remember…

• Bathroom = the toilet or loo
• Elevator = lift
• Garbage can = bin
• Line-up = queue
• Sidewalk = pavement

… Just to name a few examples.

36. Learn some basic London etiquette

Of course, norms vary from destination to destination. Here are a few to bear in mind for London specifically:

• Never jump a queue – this might as well be a punishable crime in England
• Avoid talking too loudly – North Americans have a reputation for being obnoxiously loud in public
• Don’t take up a seat on the bus or train with your bag if it’s busy
• And most importantly: don’t put on a fake English accent! You might think it’s funny or convincing, it’s probably not

37. Don’t bring too much cash out

I mentioned before how London is mostly a cashless city these days… but it’s an important must-know so I’ll mention it again!

Remember: there are now some places in London that are “card only” so you won’t be needing cash too often, hence why I’d recommend carrying very little with you at all times.

A good rule of thumb is to never bring more cash out than you could stand to lose. I usually just walk around with £20 juuust in case, but I’ve rarely had to use it.

38. Learn where to find free public toilets

If you need to find a public toilet while exploring London, either look for big train stations, McDonalds, Starbucks and department stores OR in a pinch, duck into a pub and order a drink.

39. A hooded jacket > an umbrella

If you’re running low on space and can’t decide what to pack, I would recommend packing a hooded jacket over an umbrella for your trip to London.

London’s rain can often come unexpectedly, and honestly the wind can be pretty vicious too, so having a hooded jacket is a better defense.

Because yes, it does rain a lot quite randomly in London, so make sure you’re prepared!

40. Remember to be respectful

Getting to the end of our list of London travel tips, please remember the importance of being a kind and respectful tourist!

Some examples of what NOT to do include…

• Trespassing private property to get a fake candid in front of a colourful wall
• Being loud and disruptive if you’re wandering around a cute residential neighbourhood
• Blocking the escalator/sidewalk/train door with huge suitcases and bags
• Stopping suddenly on the sidewalk to look at directions/take a photo

At the end of the day, there are a lot of tourists in London, sure, but there’s even more locals who call this city home… so let’s make sure we don’t ruin their day to day lives with our tourist debauchery.

41. Binge watch movies/shows set in London before your visit

Finally – last but not least, a very dorky tip: watch lots of movies and shows in advance of your visit which showcase London as the backdrop.

This will make your trip 1000x more delightful… trust me!

There’s way too many to choose from, but here’s a list to get you started:

• About Time (one of my favourite movies ever – please watch it)
• Paddington 1 & 2 (not just for kids. These are great and showcase London well)
• Bridget Jones’ Diary or Notting Hill (if you want a good rom com)
• Anything Sherlock Holmes related
• Love Actually (at Christmas time – a must!)
• The Harry Potter series (not a TON of London scenes, but still magical)

I hope this list of London Travel Tips was helpful!

I appreciate you trudging your way through this lengthy list of tips for London, my London fangirl in training. Hopefully this post answered most of your questions, but if you have any more, let me know in the comments. Safe and happy travels!

My Go-To Travel Favourites:

🧳 Eagle Creek: My favourite packing cubes

💳 Wise: For FREE travel friendly credit cards

🍯 Airalo: My go-to eSIM

🏨 Booking.com: For searching hotels

📷 Sony A7IV: My (amazing) camera

✈️ Google Flights : For finding flight deals

🌎 WorldNomads: For travel insurance

🎉 GetYourGuide: For booking activities

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Episode 4 – Visiting London (Top Tips for First-Time Visitors)

By: Author Tracy Collins

Posted on Last updated: December 30, 2023

This post may contain compensated links. Please refer to my  disclosure  here for more information.

London is one of the most popular tourist destinations in the world, and certainly the number one destination for visitors to the UK. If this is your first time visiting London, it can feel quite overwhelming when it comes to planning your visit.

You may be wondering, when is the best time for your visit? How many days to spend in London? How to plan your itinerary to include the sites, attractions and landmarks on your bucket list? Where to stay in London and what to budget for your trip?

In this episode of the podcast, I share my experience and knowledge of planning many visits to London and take you through 6 steps to consider when planning your visit. I also share some practical tips and essential things to know when you are in London to help you make the most of your trip.

And here’s a cherry on top, an exclusive discount code UKTPPODCAST to get US$10 off our essential London guide and itinerary planner eBook .

So, plug in your headphones and prepare to ace your London trip planning!

Click the blue button below to listen:

Episode 4 – Show Notes

6 steps to planning your trip to london.

• Step One is to decide when to visit London and for how long

Deciding when to visit can depend on a number of factors but if you have the flexibility it is worth considering the time of year (weather) if there are any events that you particularly want to see (for example the Oxford Cambridge boat race is held in London in spring , and your budget (it is more expensive to visit London during the summer and at Christmas for example)

• Step Two is to book your accommodation

We recommend staying in central London so you don’t have the daily commute into and out of the city (which can be tiring after a long day of sightseeing.

We recommend staying around the West End – Leicester Square and Soho , Covent Garden , Westminster or on the other side of the River Thames near South Bank , Waterloo and Bankside.

• Step Three is to plan your itinerary carefully

Try not to pack too much into your London itinerary – I know it is tempting to try to do as much as possible but we recommend identifying the key places you want to visit first and planning your itinerary around those. Plan to visit landmarks, attractions and sites that are close to each other to save time.

Also, book tickets ahead of your trip to avoid disappointment. If you purchase fast track tickets this will also avoid having to wait in long queues for popular attractions.

Consider purchasing a London sightseeing pass such as the London Pass which can save time and money if you are planning to visit multiple sites.

• Step Four is to plan to use public transpost in London

Getting around London on public transport is easy with a choice of the Tube, overground, buses, boats and even bicycles.

We recommend purchasing a Visitor Oyster Card prior to arrival. This is an electronic card that is preloaded with credit, and it’s used to pay for public transport in London, including the tube, overground, trams, buses and boats.

Experiencing at least one trip in a London taxi is also a must do!

• Step Five is to consider where (and what to eat) in London

There are so many amazing restaurants to choose from in London so you will be spoilt for choice! We recommend trying some traditional English dishes including a Sunday Roast and fish and chips. Also do not leave an afternoon tea off your itinerary!

• Step Six is to add a day trip from London into your itinerary

Please don’t stay in London for your entire trip as there are many great destinations within easy reach of the capital by train.

And if you’re nervous about travelling independently, there are lots of tours available, which combined two or three of the most popular destinations, such as Windsor, the Cotswolds and Bath into a day trip.

Popular day trips to the Southeast and Southwest of London include Bath, Oxford, Stonehenge, and Blenheim Palace.

There are also some fabulous castles near London , such as Hever Castle, the childhood home of Anne Boleyn, which is an easy day trip.

Essential tips for first-time visitors to London

• Beware of pickpockets – I highly recommend investing in some theft-proof bags before you travel.
• Pay attention when withdrawing money from ATMs (cashpoints) as card skimming has been a problem, particularly around popular tourist areas such as Oxford Street.
• Tipping is not expected in the UK. Leave 10% for good service, but do check your bill in case of service charge of 10 or 12% has already been. If you take a London taxi, round up the fare to the nearest pound.
• Pay attention when you cross the road, because if you are used to driving on the right, you will look the wrong way!!
• Dress in layers so you can take some clothes off if you get too hot – the London Underground can be hot at any time of year and in winter the shops are stifling.
• And lastly, London always involves lots of walking so ensure you wear comfortable footwear.

A transcript of this episode is available to read – click here to download a PDF version.

Useful resources

We also have some useful planning resources on this website for those of you considering a visit to London:

• London Travel Guide – links to everything you need to know to plan your trip
• Looking for accommodation? Read our guide to where to stay in London
• First time visitors? Read our top tips for visiting London for the first time
• How to get around London? Read our guide to using public transport in London and our guide to London’s manin trains stations.
• What to see and do – Complete London bucket list with guide to all the top sights and attractions & Guide to the Changing of the Guard at Buckingham Palace
• How to purchase tickets for London attractions – Guide to purchasing tickets for the lost popular London attractions & Best London bus tours reviewed
• Boat trips and cruises – Comparison guide to the best boat trips and cruises on the Thames
• Visiting on a budget? Read out budget guide to London with tips to save money when visiting
• Free things to do in London – Discover 32 free things to see and do in London
• Best day trips? Read our guide to the best day trips by train and ou r guide to the best tours from London
• Love castles? Our guide to the most popular castles to visit from London
• Beatles fan? Read our guide to the Beatles in London

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If you have found our Podcast helpful please leave us a review ! We really appreciate your support and it will help make our podcast visible to a greater audience.

Please subscribe so you don’t miss any future episodes!

🇬🇧 Plan your trip to the UK 🇬🇧

We are here to help you plan your trip to the UK – wherever you are heading in England, Scotland, Wales or Northern Ireland. Our step by step guide to planning your trip and our itinerary planning challenge are great places to start. Join our free UK and London Travel Planning group on Facebook and chat with other travellers planning (or recently returned) from the UK.

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The Ultimate Cheat Sheet for Your First Trip to London

Are you planning your first trip to London?  

This global city is endlessly popular with travelers from all over the world. With its famous landmarks and iconic sights, the number of things to see and do in London can easily excite and overwhelm first-time visitors.

In this post, you’ll find a cheat sheet compiled over 3 separate visits to London packed with information about how to get to London from the airport, where to stay in London, how to get around once you arrive, and best of all,  mapped-out London itinerary planning tips .

Are you ready to make your first trip to London a success? 

How to Plan a Trip to London

It can seem daunting to get started on your London trip plan. It’s a huge city with lots of iconic sights and experiences. In fact, I think it’s often underestimated by travelers who often write to tell me what a great time they had in London and that the city was such a surprise…in a good way!

So, as any good teacher will tell you, start with an outline. In this case, you want to break down each step you’ll need to do to plan a trip to London and then work on filling in all the details.

Start with deciding when you want to visit London and how many days you’ll stay. (I recommend at least 3-4 days.)

Once you know this, you can work on booking your London accommodations. (I recommend staying in a central-ish area within walking distance of a Tube station. Keep reading for more below) The further out you book your London hotel, the more available options you’ll have with competitive pricing.

ProTip: If you have flexibility, you might even look at London flights and hotels first to find the cheapest combination of dates and rates. In this way, you’re letting the deals decide when you travel versus looking for a deal on the dates you need/want to travel.

Once you’ve got the major logistics set, it’s time to work on your London itinerary. (I’ve got specific itinerary ideas below so keep reading!)

At this point in your planning a trip to London, you’ll want to make a list of the London sights and attractions that are your must sees and dos. Then, using the maps below (or Google Maps), start grouping them by area.

One really important thing to know as you plan your London trip is that the city is huge. The distances between places can be far, and with limited days, you don’t want to backtrack or plan activities on opposite ends of the city on the same day.

From here, figure out what can be booked ahead…and actually book it ahead! London is a popular destination. It’s normal for there to be lines at top sights and restaurants that are completely booked.

You can use sightseeing passes like The London Pass (my complete review) to pre-plan and save money. Or you can book individual tickets through a platform like Get Your Guide .

Once you know where you’re staying and what you’ll be doing each day, you can round out your London trip planning by looking at the Tube Map to orient yourself and decide how you’ll get from the airport to the city center. (More tips on this below!)

What to See and Do on Your First Trip to London

This London trip planner is set up in different sections to help you plan a trip to London from start to finish. The first part helps you get ideas about how to plan your days in London with landmarks, attractions, museums, markets, and activities in a logistically sensible way.

You want to maximize your time in London without backtracking or zigzagging around the city. These ideas can also help you piece together a complete day because not all of them require a full day.

You also note that I’ve included the Tube stops for individual attractions. This is to help you in case you visit these places outside of the order I’ve suggested in the Google Map for each itinerary idea.

After these itinerary ideas for planning your trip to London, you’ll find tips and helpful information so you can navigate the city confidently.

Are you ready to plan your trip to London?

London Itinerary Planning Idea #1 – History Buffs and Foodies

Tower of London – Tower Hill Tube Stop – Circle and District Lines

The  Tower of London  with its crown jewels is an absolute must with its thick, ominous walls, dark past, resident black ravens, and informative Beefeaters. The Tower and the nearby Tower Bridge sit stalwartly as a link to the past when Kings and Queens sent prisoners to “think” about their choices and to wait for the inevitable… execution.

The Tower of London was the inhospitable home to infamous gangsters, spies, Dukes, Bishops, Princes, and even Queens!

Undoubtedly the most famous Queen of them all was the ill-fated Anne Boleyn. The Tower of London is where Henry the VIII’s executioner beheaded her on charges of adultery and conspiracy, however, Henry actually blamed her for not producing a male heir.

Today, visiting the Tower of London is like stepping back in time. The daily traditions involving this historic castle have continued for hundreds of years. The resident Beefeaters live at the Tower of London and maintain the rituals and routines of the past. But they also offer free tours (once inside) and comically share their vast Tower of London knowledge.

These tours begin every 30 minutes starting at 10:00 a.m. and finishing with the last tour at 2:30 p.m.

Pro Tip:  Arrive in the morning when the Tower first opens. It becomes quite crowded later in the day. Use your  London Pass  to get Fast Track Entry and bundled savings when compared to buying attraction tickets individually.

Tower Bridge & Borough Market – London Bridge Tube Stop – Northern and Jubilee Lines

After a morning at the Tower of London, time your escape for lunch at  Borough Market . It’ll be easiest to walk from the Tower of London. Walk across Tower Bridge instead of London Bridge as shown on the map above. The walk is a bit longer than crossing London Bridge, but historic Tower Bridge is a sight in its own right.

You can tour the Victorian-era engine rooms, as well as climb to the bridge’s upper walkways for gorgeous views over London and the River Thames. Get your Tower Bridge ticket in advance or use The London Pass to visit the bridge.

You can also cross the River Thames with a river bus using your Tube Oyster Card (more on these below) from Tower Pier to London Bridge City Pier.

Once at Borough Market, the market lanes are lined with food and grocers selling every imaginable food item. It’s a great place to sample a variety of foods from all types of global cuisines. Not to mention, no London trip is complete without taking advantage of the city’s amazing international food scene!

From famous falafel to perfectly spiced Indian food, huge skillets of paella, and savory British pies from Pieminster, you’ll be thankful to visit with an empty stomach on your first trip to London and every time you return like I do!

Restaurants and cafes fill the upstairs level and the surrounding streets (in case you’d prefer to sit rather than sample and roam) making this Southwark neighborhood a foodie’s delight.

ProTip: From Borough Market, you’re just a 5-minute walk to The Shard , London’s tallest glass skyscraper to see the highest views over the city. If you have it, you can use your London Pass for access. Be sure to follow the pass instructions to pre-reserve a time.

London Itinerary Planning Idea #2 – Royalty and High Tea

Westminster Abbey – Westminster Tube Stop – Jubilee Line

Coming out of Westminster Station, you’ll immediately be in the shadow of Big Ben and London’s iconic Parliament Building. You can walk back onto the Westminster Bridge to capture fuller photos of these London landmarks. If you’re lucky, you just might get a classic shot with a red doubledecker bus!

Continue on to  Westminster Abbey , just a couple of minutes walking from Big Ben. Westminster Abbey is open to visitors Monday-Saturday from 9:30 a.m until 3:30 p.m. The Abbey is closed on Sundays so keep this in mind when planning your London trip.

Use your  London Pass  to gain access to Westminster. Once inside, admire the architecture and the Abbey’s gorgeous choir room. Westminster is also the final resting place of numerous kings, queens, and dignitaries. You can see the monuments in their honor, as well as learn about their place in history.

If you’re a fan of the Royals, you’ll be visiting the spot where Kate and William were married.

Pro Tip:  If you want to take a ride on the London Eye , it can be included with the stops you make in and around Big Ben because it’s just a short walk over the bridge you see in the photo below. Avoid the lines by choosing the fast-track ticket option. It’s also quite popular to depart from the Westminster Pier for a cruise along the River Thames to take in the sights of London from the water.

History buffs won’t want to miss the Churchill War Rooms. They’re not far from Westminster Abbey, along the edge of St. James’s Park. These rooms served as the secret headquarters for Churchill during WW2. The rooms have been preserved just as they were during the war and give a fascinating look at how Churchill operated and made decisions during this dark time in history.

If your trip to London is 3 days or less and it’s your first visit, this WW2 museum may not be a top priority. But if you or a travel companion is interested in visiting WW2 sights and museums in Europe, The Churchill War Rooms are a great way to divert from the typical first time in London sights.

Buckingham Palace-Green Park Tube Stop-Jubilee, Victoria, & Piccadilly Lines

Next, make your way to  Buckingham Palace  where the  Changing of the Guards  happens.

The ceremony is all pomp and fanfare. The King’s Guard outside the castle has been on watch for hours and the new guard comes to take over in grand style! A marching brigade of guards along with a mounted cavalry and a marching band head up The Mall and through the palace gates.

This ceremony draws a crowd so it’s best to arrive ahead of time so that you can get yourself in a position to see the fanfare. I’ve watched from both the gates of Buckingham Palace and the Queen Victoria Monument directly opposite the palace gates.

You’ll have to choose the location you want because it’s typically too crowded to move from place to place. To get a spot along the fence at Buckingham Palace, be prepared to arrive up to an hour early and wait.

If this is the case, you also may need to reverse the order and visit Westminster Abbey after so that you can stake out your Changing of the Guard spot in the morning.

Pro Tip:  Check the  Changing of the Guard schedule  before you go to make sure the ceremony is planned for the day you intend to visit.

Hyde Park – Hyde Park Corner Tube Stop – Piccadilly Line

When the ceremony is finished, keep those royal juices flowing for a stroll around  Hyde Park . It’s one of the largest parks in London, as well as one of the Royal Parks. Enjoy its monuments, bridges, fountains, gardens, and lake, including the Princess Diana Memorial Fountain.

Finish up with a classic afternoon tea experience at  The Dorchester Hotel .

No doubt, it’s a luxurious splurge, but after having experienced life as a royal, it’s the perfect way to properly finish the experience. From finger sandwiches, scones with clotted cream, sweets, and of course, tea, you’ll have had a quintessential London outing.

Alternatively, if you plan afternoon tea for another day, you might want to visit London’s Natural History Museum or Kensington Palace on the other end of Hyde Park.

The latter has been a royal residence for hundreds of years and was where Princess Diana lived with Princes William and Harry. Today, you can tour the apartments and staterooms and see the sunken gardens where there is a statue of Princess Diana commemorating the 20th anniversary of her death.

While the Natural History Museum displays animal specimens, dinosaurs, and exhibitions about the history of the natural world and the people who evolved in it.

If you intend to walk into Hyde Park and casually make your way towards Kensington Palace or the Natural History Museum, the walk will be broken up by the time spent in the park.

Otherwise, if your aim is to get to either of these sights without a long walk, use the London underground. The Queensway stop along the Central line is the closest to Kensington Palace and the South Kensington stop along the Circle and District lines is near to the Natural History Museum.

London Itinerary Planning Idea #3 – Architecture, Theatre, & Art

St. Paul’s Cathedral – St. Paul’s Tube Stop – Central Line

Start off at  St. Paul’s Cathedral  to admire this Anglican Church’s architecture. You can explore the crypt or head in the opposite direction and climb the dome’s 528 steps for spectacular panoramic London views.

If you have it, entry is included with your London Pass .

Take your time crossing the pedestrian-only Millennium Bridge on your way to the Tate Modern and Shakespeare’s Globe Theatre. This is a great spot to watch boat traffic along the River Thames.

Tate Modern & The Globe Theatre-Blackfriars Tube Stop-Circle & District Lines

These 2 London attractions are just next to one another.

The  Tate Modern  has a vast permanent collection of modern art by the likes of Henri Matisse and Jackson Pollock, as well as temporary exhibitions. There are beautiful views looking back on St. Paul’s Cathedral and the River Thames, as well.

It’s free to enter the museum and there’s no need to book ahead, unless there is a specific exhibit you’d like to see that requires a reserved space.

The nearby  Globe Theatre  is a replica of Shakespeare’s original which burned in a fire many years ago after the thatched roof was ignited during a production of Henry VIII.

For your first trip to London, you’ll want to use your  London Pass  to tour the theater during the day and hear about its historic past. The Globe also has evening performances during the spring, summer, and fall seasons. The ambiance of the open-air theater makes for a fantastic night out!

Pro Tip:  Check times to coordinate visits to both the Tate Modern and The Globe in a way that lets you see one after the other. The Globe performance tickets sell out so purchase them in advance, especially if you want to see a play on a specific date.

London Itinerary Planning Idea #4 – Artifacts, Landmarks, and Shopping

The British Museum – Tottenham Court Tube Stop – Central & Northern Lines

No trip to London is complete without a stop at The   British Museum . The art and artifacts on display are open free to the public beginning at 10:00 a.m. each day. Highlights include the Rosetta Stone, sculptures from the Parthenon, and a vast Egyptian collection including mummies.

It’s worth checking for any special, limited-time exhibits during your stay. If there’s one you’d like to see, it’s worth buying tickets online or at the museum when you first arrive.

After the museum, spend the afternoon strolling through  Covent Garden  or head over to  Soho  and  Oxford Street  for a shopper’s paradise. Covent Garden is in London’s West End, home to theaters, restaurants, and shops. You’re sure to find anything you’d want to buy from the numerous chain stores, boutiques, and markets.

Pro Tip:  There are many classic London pubs in these neighborhoods. If you haven’t had a plate of fish and chips yet, now’s the time. You can also join a historical pub walking tour to visit some of London’s most iconic pubs.

Leicester Square – Leicester Square Tube Stop – Piccadilly & Northern Lines

Make your way to  Leicester Square  and the heart of London’s Theatre District. It’s super touristy here. Think Times Square-esque…a place where you take a few photos before moving on.

But if you plan to see a musical or a play later (and you certainly should!),  get your discounted tickets at the TKTS booth right in the square for performances that day or night.

There’s crossover between shows in London and New York’s Broadway district. Sometimes, you can even catch a performance in London before it heads to New York City.

Trafalgar Square – Charing Cross Tube Stop – Bakerloo & Northern Lines

Finish your walk at  Trafalgar Square . This iconic London crossroads has monuments, historic buildings, museums, and street performers. It’s an absolute beehive of activity and perfect for taking more classic London photos complete with red double-decker buses passing by on the streets in and around the square.

With any luck, you’ll have time to check out the  National Gallery  right in Trafalgar Square which houses famous paintings by the likes of Vermeer, Monet, Rembrandt, Cezanne, and Leonardo Da Vinci.

Best of all, it’s free to visit, and you can use your  London Pass  Hop On Hop Off double-decker bus ticket to reposition yourself closer to your hotel when you’re done.

London Itinerary Planning Idea #5 – Harry Potter Fans

Harry Potter Studio Tour Meeting Point – Victoria Station – Circle, District & Victoria Lines

Are you traveling with a wannabe wizard dying for a Hogwarts adventure?

Plan a visit to the  Harry Potter and Warner Brothers Studio . Buses leave from Central London and travel to the magical sets of the famed movie and book series. The closest tube stop to the meeting point is Victoria Station. From there, it’s just a few minutes on foot.

You’ll have 4 hours to see places like the Great Hall, Dumbledore’s Office, Diagon Alley, and more! Plus, get to see some of the most famous props and the costumes worn by Harry, Ron, and Hermione.

If you’ve wanted to visit Platform 9 ¾, ride the Hogwarts Express, and attempt to ride a broomstick, then you definitely don’t want to miss escaping the world of Muggles for just a bit on your visit to London!

ProTip: If you want to sprinkle some Harry Potter into your London trip but don’t want to commit a full day to the experience, this Harry Potter Guided Walking Tour is a popular alternative.

Out-of-Town Must-Sees on your First Trip to London

From London, many parts of Britain and the U.K. are easily reachable by train. This makes it possible to visit a couple of popular sites with even just a half day’s worth of time.

Trains run from London to both  Windsor Castle  and  Hampton Court Palace . From their respective train stations, it’s just a few minutes on foot to reach the entry points.

The exquisite staterooms at Windsor Castle are open to the public when the King is not in residence. These rooms are some of the most spectacular castle rooms you’ll see anywhere in the world.

St. George’s Chapel, within the grounds of Windsor Castle, is the final resting spot of Henry VIII and several other Kings and Queens. It’s also where Meghan and Harry were married and the final resting place of Queen Elizabeth II.

Hampton Court Palace is full of Tudor history, as it was a regular stop for Henry VIII and his royal court. The palace creates a historical experience by revealing the inner workings of how the palace operated in its heyday. It’s undoubtedly one of the most interesting and well-preserved looks at Tudor history, as well as what life was like during this period.

Look out for King Henry VIII himself, as visitors can watch the King interact with Anne Boleyn or flirt with his soon-to-be next wife, Jane Seymour. Leave some time for the palace’s gardens and maze.

Pro Tip:  Windsor Castle and Hampton Court Palace are both included with the  London Pass . Get Fast Track Entry at Hampton Court to maximize your time and avoid any entry line.

If you have extra days in your itinerary, consider a London day trip to:

• Windsor Castle, Stonehenge, and Bath
• The Cotswolds
• Highclere Castle (Downton Abbey) & the Filming Locations

If you’re planning a trip to England, rent a car and drive into the English countryside when your time in London is done. I’ve done this to spend time exploring places like Stratford-Upon-Avon , the Cotswolds villages , and Warwick Castle .

It’s a perfect way to add on to an England itinerary and explore more of what the country has to offer beyond London.

Best Area to Stay in London

Where to stay in London is one of the most frequently asked questions for anyone planning a trip. It’s understandable. You want to be somewhere conveniently located, safe, and within your travel budget.

London’s neighborhoods and districts each have their own unique charm and flavor. And while some might say you should absolutely stay in the heart of the most touristy areas of the city, I think the most important thing when choosing where to stay in London is to  stay somewhere with convenient access to the Tube. 

You shouldn’t be hesitant to book a hotel or rental accommodation that’s a few Tube stops away from popular attractions. You can truly get nearly anywhere in London very quickly by using the underground train system.

That being said, you don’t want to stay too far from the heart of London, either. The city is big and the Tube rides from London’s outer neighborhoods can take upwards of an hour back to the center.

Ideally, you want to find a London hotel that matches your travel budget, close to a Tube station, in a relatively center-ish location. Example neighborhoods include Seven Dials, Covent Garden, Westminster, Soho, and near Southwark along the south bank.

Below, I’ve shared a couple of hotels where I’ve stayed. They’re in different budget categories and neighborhoods, and they have convenient Tube access.

I’ve had excellent hotel points and paid stays at several London hotels including the ones listed below.

Radisson Blu Edwardian Mercer Street Hotel  – The hotel is located in the Seven Dials neighborhood near Covent Garden, the West End’s Theatre district, pubs, and my favorite Indian restaurant, Dishoom. Rooms are a classic modern boutique style for which Radisson Blu hotels are known.

Holiday Inn Express London-Southwark  – Just a 10-minute walk to Borough Market, the Tate Modern, or the Globe Theatre, with a Tube station nearby. This hotel is on the south bank of the city not far from the Southwark Tube station.

London Rental Accommodations

During my travels, I’ve also opted for apartment and home rentals. You feel more like a local and oftentimes can save money because you’re able to prepare your own breakfast or share the overall cost with family members or friends. Not to mention, you can find truly unique places to stay with awesome views or even discover a new neighborhood!

London is the perfect destination to consider a rental accommodation over a hotel because hotels aren’t cheap(!) and London is well-connected with its underground trains.

My go-to place to search for rental accommodations is Plum Guide . They vet the properties on their site using “Home Critics” and only select the best properties in a variety of price brackets. Plum Guide even offers phone support 24/7 should you need any help or have questions.

How Many Days to Spend in London

As with most places, you can spend an extended period of time and still not see and do everything a fantastic city like London has to offer.

If it’s your first time in London, you likely will focus on the most popular attractions and experiences that interest you. For this, you’ll need 3-4 days to explore and make use of the London itinerary ideas in this guide.

With 4+ days in London, you can also use a day to visit a popular sight just outside of London or even  get off the beaten path .

London is a great city to explore. It’s also the perfect jumping-off point for future trips to Europe. It’s not complicated to add a couple of days in London as a stopover before continuing on to another destination in Europe.

Arrival into London

The  Heathrow Express  is a quick and efficient way to get into the city from London Heathrow Airport. The train leaves every 15 minutes and arrives in just about the same time to Paddington Station.

You can book your tickets online or using the Heathrow Express App. Not only will this save you any hassle at the airport, but you’ll also save money. Heathrow Express prices are lower the further you book in advance.

Gatwick Airport also has an  express train  which arrives at Victoria Station. Trains run every 15 minutes and take a half-hour to reach London.

Similarly, the express train from Gatwick offers considerable discounts for booking online and ahead of time.

The airports also have commuter trains, buses, and taxis to get you into London. Except for the taxis, these options are less expensive than the express trains mentioned above but do take more time.

You can check prices and schedules for  Southern Railways  from Gatwick to compare.

In addition, from London Heathrow, you can take the Tube. Trains along the Picadilly and Elizabeth lines connect terminals 2, 3, 4, and 5. The ride takes between 45-50 minutes to reach central London but is less expensive than the Heathrow Express.

From Paddington and Victoria Stations in London, you’ll have access to the  London Tube  with lines spreading across the city, as well as a taxi queue at ground level. Most taxis take credit cards but be aware of the occasional cash-only sign in a taxi’s window.

Pro Tip:  My recommendation is to use an express train or the Tube (from/to Heathrow), for a quick and easy trip to London’s city center or even directly to your hotel. Avoid London traffic and expensive taxi rides.

If you’d prefer to arrange transportation and/or avoid taking the trains, consider booking a car with Welcome Pickups  to transfer to the city. Although I’ve only used the trains to get from Heathrow to London, I’ve used Welcome Pickups in several other European cities and always had a great experience.

This will be a much more affordable option compared to a London taxi. The price will be a flat rate, as opposed to paying based on the taxi’s metered fare which can get quite high with even the smallest amount of traffic

How to get around London

London is very pedestrian-friendly and you’re bound to do a good amount of walking during your London trip. Remember, cars are on the opposite side of the road compared to the U.S., so you need to LOOK RIGHT when crossing the road. When in doubt, just look both ways before crossing.

Along the Thames, the riverwalk is a clear path connected with several bridges to help you cross to the other side as frequently as you need.

In addition, London’s Tube (subway) is reliable, easy to navigate, and stretches across the city. The announcements are clear and the lines are identified with colors and names, like Central, District, and Piccadilly. Given how big London is, you’ll need to rely on public transportation to maximize the time you have rather than always walking long distances.

As with getting to London from the airport, taxis are expensive in London and get even pricier when traffic is heavy. It’s best to go underground to save time, money, and patience.

Visitors staying for a few days can get an Oyster Card for easy use and refills in the Tube. Your Oyster Card is good for your first trip to London and every return trip thereafter!

London Pass  purchases come with the option to add a visitor’s Oyster Card. I would skip this option because the card takes several weeks to be physically mailed to you. You can also save more money by simply using a regular Oyster Card or the Tube’s contactless payment system because it will cap how much you’ll pay each day automatically.

Use a contactless credit card to pay to enter the Tube, as well as a mobile device like a smartphone with Apple Pay, Google Pay, or Samsung Pay. Just be sure you’re using a card with no foreign transaction fees.

A few things to keep in mind when paying to access the Tube.

• Use the same card or device when you touch in and out at the yellow card readers. The London Tube caps how much you’ll pay. So, you can ride as much as you want in a day or a week and you’ll never pay more than the capped price.
• If you don’t use the same card or device, the Tube card readers won’t be able to accurately cap the amount you pay.
• If you’re using a device like a smartphone, be sure you have enough battery power. You need to touch in and out of the Tube. You also need to use your phone all day otherwise the system can’t cap the amount you pay.
• You can pay for another person if you are traveling together. (They will need to touch out of the Tube and can’t do it without your card or device.) You’ll need to pay for yourself with a separate card or device.

London Tips for Your First Trip

As you plan things to do in London and where to stay in London, also take into consideration the tips below. They’ve come from 3 separate trips to London and a lot of travel experience overall.

The best time to visit London is during spring and fall.

Visiting London in the shoulder/winter season months, April-June and September-November, are the perfect combination of moderate to cool temperatures and fewer visitors. January to March can also be a good time to visit if you’re not bothered by colder temperatures and prefer to visit during the least busy time of year.

Summer can be very busy, making the next London travel tip even that much more important.

Book as many things as possible in advance.

Not only will things like the London Pass or advance fast-track tickets help you save time and money, but it’ll eliminate indecisiveness about what to do while you’re in London and who to trust when you eventually buy the tickets, tours, and passes you want.

Use a credit card with no foreign transaction fees.

London isn’t a budget destination. The last thing you want to add to the currency exchange are fees from your credit card once you get your bill back home.

Credit cards are widely accepted throughout London and also remove the necessity to convert and carry large amounts of dollars to British pounds.

ProTip: When paying by credit card or using your debit card to withdraw money at an ATM, always pay in the local currency (Pounds) and/or decline the currency conversion. This is a sneaky way to convert your money at a less-than-desirable rate.

Wear comfortable walking shoes.

I know this seems obvious but it truly can’t be understated. As someone who lives in New York City, I can always recognize a visitor who’s regretting his/her shoe choice.

These are the most comfortable shoes I’ve ever worn. I wear them walking around New York City and they’re a staple I pack for nearly every trip I take. You can walk miles without any irritation or blisters.

Check for service charges.

Tipping isn’t obligatory in London. In fact, service charges are often added to bills at restaurants and pubs. That being said, if you’re happy with your service, you always leave a small amount as a gesture of appreciation.

Pack the right electrical converters.

Most commonly, you’ll need a Type G converter to plug into the outlets throughout the U.K. I’ve encountered one place where this wasn’t the case. So, it’s smart to also have a universal adapter with USB ports, too.

London Trip Planner FAQs

How do i start planning a trip to london.

To plan a trip to London, first, decide how many days you’ll spend in the city. Then, book your hotel. You’ll find more options and competitive pricing the further in advance you book. After this, plan your London itinerary. Make a list of the sights and activities you want to see and do. Then, group them by area to logically plan what to do without backtracking. Be sure to book ahead as many things as possible to save time and to ensure you can visit places on the days that make sense for your London itinerary.

How many days should I plan for London?

As you plan a trip to London, you’ll need at least 3-4 days to comfortably see the city’s top sights and attractions. London is a very large city with an endless number of things to see and do. You can easily plan a trip to London for a week and have plenty to fill your itinerary.

What time of year is best to go to London?

The absolute best months for a perfect combination of weather and number of visitors is from April to June and September through November. January to March can also be a good time to visit London because fewer people are visiting during this time. Summers come with big crowds and long lines.

What is the best area to stay in London?

The best area to stay in London is in the heart of the city, especially if you’re visiting London for the first time, and within walking distance of a Tube station. These include neighborhoods like Seven Dials, Covent Garden, Westminster, Soho, and along the south bank near the Southwark area.

Where should I go on my first trip to London?

For your first London trip, plan to see the Tower of London, Tower Bridge, the British Museum, Covent Garden, Westminster Abbey, St. Paul’s Cathedral, Buckingham Palace, and the iconic view of Big Ben and Parliament from Westminster Bridge. You should also plan to have afternoon tea, eat at Borough Market, go to a play or musical, and glimpse London from above at the London Eye or the Shard.

First Trip to London – Bottom Line

You have chosen a fantastic city to visit, full of important landmarks, historic sights, good food, and fun experiences. With some advance planning, you’ll arrive in London prepared with your itinerary and know-how to navigate the city confidently for an unforgettable trip.

So, what questions do you have about your first trip to London or about planning a London itinerary?

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76 thoughts on “the ultimate cheat sheet for your first trip to london”.

I have been to London several times, but I found your guide and itineraries very helpful!

I’m so glad, Chrysoula! Thanks for reading. 🙂

Such a great guide! I’ve been to nearly 50 countries and still not the UK, so I’ll have to remember to come back to this article when I finally make it to London 🙂

Thanks, Tamara! 50 countries is quite an accomplishment! Awesome. Glad the guide will be useful when you make it to London. 🙂

Somehow I wish I’ve read this post before my first trip to London. Then I wouldn’t have skipped many experiences listed here) Thank you for putting this up! I’ve pinned it as well (maybe I’ll visit London again, then I’ll need it for sure)

Thanks for reading and sharing on Pinterest, Natalia. 🙂 Here’s to hoping you make it back to London soon!

Love the Pro Tops plus how you broke each day down into categories. What a great way to see London! I also like how you included things to see if it is your first time there. Going anywhere for the first time can be so overwhelming!

Especially in a big place like London, Bryanna. It’s nice to break it up and make the most of your time.

You made me want to visit London again! Love the way you divided the itinerary with themes and suggestions for good food. London is such a huge city and planning a trip there for the first time can be overwhelming, you just make it so easy! Cheers,

Thanks, Natalie! Sometimes, it’s just easier to work on trip planning in small chunks. 😉

I’ve been to London a few times, but I’ve never made it to the Windsor Castle or the Hampton Court Palace. There is just so much to do in the city and its surroundings, but you’ve highlighted the must-sees in a very comprehensive and informative post. I’d love to go back and take more advantage of the free museums, especially the National Gallery!

Next trip, Erika, take some time for Windsor Castle and/or Hampton Court Palace. They’re well worth your time. 🙂

Wish I had your cheat-sheet on m first trip to London! You certainly covered all the hot spots and then some. I can’t wait to go back and hit the places I missed.

Thanks, Sue. A return trip to London is always a good idea. 🙂

Loved your tips! I’ve pinned and will reference during my London trip planning. Can you share a bit more about the oyster card?

Thanks, Amanda! I’m so glad the post is helpful for planning your London trip. The oyster card is a plastic card you can use for quick and easy entry to the London’s metro, buses, and many commuter trains. The card is 5 pounds to buy, after which you load some money onto it. The fare you’ll pay for a metro ride with the oyster card will be cheaper than if you had simply purchased a single ticket for the ride. The Oyster card also caps off what you’d pay in a day making sure you never pay more than had you bought a day pass travel card. Hope that helps! 🙂

I love the addition of the pro tips, especially times of day best to visit. I do love London, but timed a few things wrong, ending up in bigger crowds than I like.

Thanks, Rhonda. I certainly know that feeling of being in a crowd and wanting to be anyplace but there! Glad the pro tips will help for your next London trip. 🙂

Hi Jackie! Any tips for going to London with a toddler? Going to London this Wednesday and I’m going to use your cheat sheet! Thanks!

Hi Jen! So exciting to hear about your trip. 🙂 I’d definitely do the London Eye, but book tickets ahead of time online to skip the line. The Changing of the Guard with its parade, music, and horses are also toddler-friendly. He’ll get in free to the London underground, but if you don’t want to do that, go for the Hop on Hop off Bus Tour. The pirate-themed Princess Diana Playground in Hyde Park is also supposed to be a big hit. Not sure if he’s too young, but the I’d also look at the Natural History Museum, the National Maritime and/or Transport Museum, and maybe a show like Lion King. If that show is too long, how about The Gruffalo? It’s based on the kids book and is less than an hour long. Let me know if you have any more questions and have a great trip!! 🙂

Awesome, thank you for this! I printed out your cheat sheet & 8′ using it for our guide! Thanks!

Great! Hope you have a fantastic trip, Jen!

I’m actually from London, yes all these places are great, but you haven’t mentioned how expensive they can be. Most museums and art galleries are free and fantastic but eating at fancy hotels is only for the rich! Try to go to restaurants and pubs that are not in the tourist areas and you’ll be much better value for your money. As for traditional fish and chips, there is a great place in Waterloo road called Superfish. It’s the best around and very reasonable. Lots of London Taxi drivers eat there, so you know it’s good!

Hi, Joanne and thanks for the tip about Superfish! It’s so great to get that from a local. Totally agreed about eating in hotels, too expensive. I only splurged on the Dorchester Tea because we wanted to have a fancy afternoon. Thanks again for reading. 🙂

Hi, thank you for your tips. We’re going to London ne te may, my husband and I. Do you recommend Stonehenge ?

Hi Helene, Thanks for reading and commenting. You know, as many times as I have been to London, I have not made it to Stonehenge. To help you, I’m linking to another blog post all about visiting Stonehenge written by a blogger friend of mine. She’s got some great tips. Hope that helps! 🙂

There are some great tips here. I’m planning a trip to London during the high season with a variety of ages from grandmother, 4x 30 year olds, 4 kids between the ages of 8-3, and 2 newborns. Aiaiai. Just trying to get a place to eat together will be challenging. I loved your tips about the Oyster card, and pre-booking tickets, It saves lots of time to book in advance so that you are not waiting in line for tickets, and then waiting in another line for entry. Depending on how early you book it also puts that block of tickets on separate credit card bill instead of all at once. Just a tip from how I travel with all the children and trying to be budget concsious, I usually stop in a local grocery store and grab the 3 (pound, I don’t have the symbol on my keyboard) meal deal, Its filling and usually healthy. If you have any more kid friendly tips I’d love to hear them. Thanks for the guide, I found you on Pintrest, and will make sure to repin.

Thanks for reading, Erin, and for repinning on Pinterest. I appreciate it. 🙂 Sounds like your trip is set to make some amazing multi-generational memories. Thanks for sharing your food tip. London has great parks to make use of when the kids need a break. Hyde Park has paddle boats for rent and a great playground and fountain. St. James Park also has a popular playground. Enjoy your trip!

Do you have more ideas? We will be in London for 10 days. We will do all you mention but we need more?

Hi June, Thanks so much for reading and so exciting about your upcoming trip to London! 🙂 A couple other sites/places I’d recommend is Kensington Palace and if you’re at all a history buff, the Churchill War Rooms. If you’re doing all of that plus these last 2, check out the London Pass to save some money. Also, check out Free Tours by Foot and Sandeman’s free walking tours. If you’re interested in street art and/or learning more about London’s ethnic food scene check out a tour in the Shoreditch neighborhood. With 10 days, you can also plan day trips out of the city if you want. The Cotswolds Warwick Castle , and/or Stratford upon Avon are just a couple of hours drive, as are Stonehenge and Bath. Even Paris is a doable day trip with the Chunnel train taking just 2ish hours. Good luck and enjoy your trip!

Thanks for the tip about the London Pass! We went last year and no one told us about it, and we are going back in October and still want to do many of the activities included in the pass. Sounds like a great value!

Fantastic, Dana. I hope your trip is fantastic and enjoy the London Pass! Thanks so much for reading. 🙂

The best North Indian food is in southall (West London), trains run from Paddington. Brilliant Restaurant highly recommended..

Thanks Preetvan for the tip! 🙂

It’s ravens that you find at the Tower of London, not crows!

Thanks for that! I have no bird ID skills! 🙂

Thanks for your post; definitely adding it to my Pinterest board. I’m heading there for Spring Break with my husband and three teenage girls. We have eight days (flying into Gatwick and out of Paris-CDG). How do you suggest we split the days between London and Paris? And what would your top recommendations be?

Thanks for reading, Sheath. So exciting about your upcoming family trip to London and Paris. Both cities have so much to see and do, it all depends on your interests. You can easily split your time in half, although the Francophile in me says to give yourself an extra day in Paris. Not sure if you’re into theatre, but a night out to see a show in London’s West End is unforgettable. Tower of London, Shakespeares Globe, Borough Market, high tea are all at the top of my London first time list. For Paris, visit the top of Notre Dame in the morning, Arc de Triomphe at dusk, Sainte-Chappelle, Musee de l’Orangerie, and wander through 4th, 5th, and 6th arrondissements for tucked away shops and cafes as a start to your Paris visit. Hope that helps and have soo much fun! 🙂

Thank you for this cheat sheet. Great tips and ideas. My best friend and I are traveling to Europe for our 40th birthdays in March. We are spending about 2 1/2 days in London. It seems you were recommended traveling by way of the tube for most everything. I had been looking at the Hop On and Off Bus before reading your cheat sheet. Would you recommend skipping the bus and just using the tube?

Hi Heather, Thanks for reading. London is such a great city for a friends birthday trip! I would still recommend the Tube. The traffic in London can be horrible and Hop on Hop off buses can get stuck in it with the rest of the vehicles. With 2 1/2 days, getting underground will help you maximize your time getting from place to place. Enjoy your trip! -Jackie

Do you have any recommendations for visiting in December (just prior to Christmastime)? My family and I will be arriving on a Monday and departing on Thursday (for Germany), flying in and out of Stansted. It will be myself, my husband, and our 2 kids, ages 20 and (will turn while we’re in London) 17 year old (boy and girl). My husband is normally into things like the museums, but he’s the type that would need several days in any one museum (he literally reads each and every plaque, and doesn’t miss a display, LOL). So, because we’re limited on time, we’ll probably skip museums until another time. My husband and I are doing Harry Potter/WB Studios on Tuesday (I’m a big fan, kids not so much) and we’re letting them go off on their own. Will definitely be getting Oyster Cards.

Any other recommendations, especially since will will be cold weather? Thanks!

Thanks for reading, Cammi. I’d definitely try and see a show, be it one in the west end or a special Christmas themed show or concert. I’d also like to see the seasonal attractions like the winter wonderland in Hyde Park and all the lights around the city. I’m a cold weather gal so I love to get outside. But just in case of super cold weather, I’d have 1 museum in mind just as a back up if you need to warm up. Not sure if your hubby has seen the Churchill War rooms not far from Westminster, but I highly recommend. Enjoy your trip!

My husband and I leave for our first ever trip abroad, London, in less than a week! The ironic and very strange thing is that as soon as I read the title of our article was that the authors last name is Sills. That is MY maiden name and some of my father’s family still lives in England! Dad himself, Charles Sills, was actually born in London! We will be visiting some Sills relatives in Suffolk on our trip!

Anyway, thanks for the great articles!

Sincerely, Elizabeth (Sills) Hurd

Hi Elizabeth, Thanks for reading and omg! My maiden name is Sills as well! I have done a ton of family research but always run into a dead end trying to figure out more about the George Sills who came over from England to the U.S. back in the 1800s. That’s so amazing you’ll be combining your tip with some ancestry travel. I hope you have a great trip and enjoy meeting your relatives! Thanks again for reading the blog. 🙂 Jackie

Nice tips overall. Anyway, thanks for the great articles!

Thanks for reading, Brandy. 🙂

I must say this is an ultimate post for travelers who are looking for trip to London at affordable cost. You have covered everything in your post such as best places to stay, which is really helpful.

Thanks for reading, Sandeep. Happy travels to London!

Your blog is amazing – thanks for all the incredible ideas. We are considering going to London for Spring Break (March 8-17, 2019). Would you recommend going at his time ….will the weather be agreeable? Thanks, Stacey

Thanks for reading, Stacey, and for your kind words. So, it’ll likely still be chilly, but I’d say yes, go! Take this with the knowledge that I live in NYC and walk around in all kinds of weather and that I love visiting Europe in the off-season. I’d rather have cooler temps and fewer crowds. Plus, with London’s Underground/Subway, you can so easily pop underground and get around if you needed to escape the weather for a bit. Not to mention with delicious tea, scones, English pies, and Indian food, there’s plenty to warm you up! 🙂 Thanks again for reading.

very informative blog love to read it. i got so many new ideas about London. Thanks for sharing and it will help me during my visit to London. [LINK EDITED OUT]

Thanks for reading, Mickey. Enjoy London. 🙂

Love this guide and the one for Portugal also. Now if I could print it and store it in my travel file folder for easier access when I go to London. Thanks for writing these detailed trip reports – they are extremely helpful

Thanks do much for reading, Jane. You can download the London cheat sheet to help with your travels. 🙂

Going to the Harry Potter Studios by bus from Central London is the silliest thing to do. It takes too long AND you can only stay at the studios until the time your bus would take you back (about 4 hours) – not enough time for a true Harry Potter fan. It is fastest and easiest to go by train from Euston Station to Watford Junction (Oyster can be used) and takes about 30minutes. The studio has buses at Watford Junction to take you there – it takes just about 10 minutes. We stayed over 7 hours at the studios – my kids would start a riot if we had to leave after some 4 hours only!

Thanks for reading, Deesi! And great tips! Appreciate you sharing. 🙂

Your blog is amazing. How do I download the cheat sheet??

Thank you ~Alison

Thanks so much for reading, Alison. All you need to do is fill in the fields on the cheat sheet sign up box. It’ll get sent to you. 🙂 So glad the blog has been helpful for you.

If you have enough time you should certainly consider Kew Gardens and Greenwich. You can take the clipper down the river to Greenwich. Also Kenwood is free to visit and set in beautiful grounds on Hampstead Heath. Don’t pay to go up the Shard. Book the free tickets for Skygarden three weeks ahead. Or go up the tower at Tate Modern. Children like all these places but as other people have said the parks are lovely and all different. It’s lovely to see this thread still working and growing after such a long time. Well done!!!

Thanks for reading and sharing your London tips, Marian! I didn’t know that about the Shard!

The Dorchester is indeed a great hotel, but the very best Afternoon Tea has to be the Ritz.

Thanks for reading and sharing, David. I have heard great things about the afternoon tea at the Ritz. I’ll have to try it next time I’m in London. 🙂

Thank you for sharing this info about London. I am planning to visit in a neaxt month.

Thanks for reading, Alina. Have fun in London. 🙂

Amazing. you have told very easy and splendid ways for exploring London. London is my favourite place to travel and for food too. I love the food Enjoy!

Thanks for reading, Amy. Glad you had great travels to London. 🙂

My niece and I want to go to London. We’ve considered a tour group, but the itinerary is limited, I enjoyed reading your cheat sheet. It was interesting, and we got very excited at the thought of actually visiting the sites, Have you ever traveled there in December? I am a teacher and my big break is in the month of December, I don’t want to go and freeze! The travel dates would be between December 14th and December 24th. Any tips would be appreciated. Thank you.

Rebecca and Brooke

Thanks for reading, Rebecca and Brooke. I haven’t been to London in the winter but I’ve been to many other cities in Europe in winter like Paris, Prague, Budapest, Munich, and more, also during my winter school breaks! I’m probably not the most objective person on this as I live in NYC and walk around outside all winter long. But I love European cities around Christmas. Yes, it’s chilly. But if you dress right the charm and the ambiance is unforgettable. I’d highly recommend a London Christmas visit! If you want some freedom to explore mixed with a few organized activities, plan a couple of day tours instead of something more comprehensive. The London Pass is also a great way to see what’s popular while saving money by bundling sightseeing costs. Hope this helps and you have a great trip! 😉

Thank you so much. We are moving ahead with our plans. I agree, if you dress appropriately, the weather will not be a factor.. Again, I really learned a lot from your cheat sheet and have read it many times.

Thanks for reading, Rebecca and Brooke. 🙂 So glad to hear the cheat sheet was helpful. I hope you have a wonderful trip to London.

Heathrow express!! Saved me so much time! So glad I read this.

Thanks for reading, Scott. Yep, the Heathrow Express makes things super easy! 🙂

Thanks for informative sharing. I must say that your shared information is very useful for me as well as other readers.

Glad to hear it, William. Thanks for reading.

Hello Jackie, I am at the beginning of planning a second Girls Trip to London, and the country side of England. The first was with a group of high school girls friends,(tons of fun) and this one will be with all my sister in laws. Both groups are in their early 60’s. I appreciated the link to the GO transportation site. I like the idea of a van to haul us all to the hotel from Heathrow. There will be six of us in this up coming trip. There were only four on the high school trip. We all squeezed into one cab, and shared the cost. I don’t think we can squeeze six ladies and luggage into a cab, so the van idea sounds good. I suggested a cab for the HS group, knowing it is the more expensive way to get from the airport. I knew we would be sharing the cost AND also with the age of the group, didn’t think we (or I ) would want to be dragging our luggage in and out of tube trains. They were all ok with the idea of a cab. Also one thing I tell anyone I know who is on their way over, WEAR COMFORTABLE SHOES!!! I know they aren’t always the most fashionable, but gee, your feet will thank you at the end of the day. No new shoes that haven’t been wore in yet either. One last thought– the HS trip was a full week in London, so we all decided that the London Pass would be a good idea– and it was! The Shard visit alone would have cost 50 pounds for one person to enter. The payable sites do add up. All worth seeing, but can get pricy. Not so sure it will be worth it for this sister in law trip, we won’t be spending as much time in London. Thanks for the time and research you put into this travel blog. Very enjoyable read. 🙂

Thanks so much for reading, Deborah! So exciting to be planning another trip (and a Girls Trip, even better!) to London. Thanks for sharing your experiences, too. Totally agree on comfortable shoes! My go-to’s for lots of walking (live in NYC) and traveling (one pair is with me on every trip) are Allbirds . In fact, I just bought 2 new pairs (Tree Runner & Wool Runner) since I’ve worn my others out. If anyone in your group or you are looking for something comfy, definitely give these shoes a look. Enjoy your trip to London and come back if there are any questions I can answer. Thanks again for reading. 🙂

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Nomadic Matt's Travel Site

Travel Better, Cheaper, Longer

London Travel Guide

Last Updated: January 5, 2024

London is one of the most popular cities in the world. It’s home to charming pubs, world-class (and often free) museums, tons of history, some of the best theater performances in the world, a diverse population, incredible food, and a wild nightlife.

I know it’s cliche to say there’s something for everyone but, in this sprawling metropolis, there really is!

I’ve been visiting London since 2008 and, with every subsequent visit, the city has grown on me. The more I go, the more awesome stuff I see, the more I fall in love with it. There’s always something new to do here and there’s an energetic vibe to the city.

Unfortunately, it’s also an expensive destination. A visit here can eat a hole in any budget if you aren’t careful.

Luckily, there are tons of free and cheap things to do in London . While budget travelers need to be frugal here, you can still visit London on a budget and have an amazing time.

This London travel guide can help you plan your trip, save money, and make the most out of your time in this cosmopolitan capital!

Table of Contents

• Things to See and Do
• Typical Costs
• Suggested Budget
• Money-Saving Tips
• Where to Stay
• How to Get Around
• How to Stay Safe
• Best Places to Book Your Trip
• Related Blogs on London

Top 5 Things to See and Do in London

1. Visit Big Ben and the House of Parliament

Although you can’t go up the tower, you can view this Gothic structure from the street and hear its chimes four times an hour. Big Ben is actually the name of the Great Bell of the Great Clock of Westminster which can be found inside Elizabeth Tower at the north end of the Palace of Westminster, but is often used to refer to the clock and the tower as well. To learn about the UK government, take a tour of Parliament, founded in 1801, while you’re here (get there early or reserve tickets online) . Guided tours cost 29 GBP while self-guided multimedia tours are 22.50 GBP. The best view of the tower is from the opposite side of the river on the South Bank, near the London Eye.

2. See the Tower of London and Tower Bridge

Built in 1070, the Tower of London has expanded many times over the years. It was built as a double-leaf bascule bridge in the middle (both sides lift up) to maintain river access to the Pool of London docks while easing congestion on each side of the river. You can visit inside the tower and walk along the glass walkways. Weapons, armor, and coins were made here until 1810 and today you can view the famous crown jewels, walk the battlements, wander recreated medieval palace rooms, see the iconic Yeoman Warders (known as the Beefeaters as they were allowed to eat as much beef as they wanted from King Henry VII’s table), and spot the legendary black ravens that live in the tower. Skip-the-line tickets are 29.90 GBP.

3. Admire Buckingham Palace

Buckingham Palace is only open to the public for 10 weeks during the summer, but you can join the crowds and watch the changing of the guard at 11am every Monday, Wednesday, Friday and Sunday throughout the year (get there in good time to find a good place to stand). Admission to the palace isn’t cheap, with tickets costing 30 GBP online (33 GBP on the day), while exclusive guided tours are 90 GBP. Check the Royal Collection Trust website for details on other events happening throughout the year.

4. See Westminster Abbey

A working royal church, the Gothic Westminster Abbey was founded by Benedictine monks in 960 CE. More than 3,300 people are buried here including 17 monarchs and numerous royal funerals have been held here over the centuries. It’s the traditional coronation site for British monarchs and has been the setting for every coronation since 1066, as well as for many other royal occasions, including 16 weddings. Other famous British figures buried here include Charles Darwin, Sir Isaac Newton, Aphra Behn, and Charles Dickens. Tickets cost 27 GBP , but you can visit for free if you go during a service. Just make sure to dress (and act) appropriately as it is a place of worship.

5. Hang out in Trafalgar Square

Stroll around and admire the fountains and the famous monuments, such as the four bronze lion statues and Nelson’s Column (which honors Admiral Nelson’s victory at the Battle of Trafalgar in 1805). It is bordered on all sides by a number of museums, galleries, cultural spaces and historic buildings so there’s plenty to do as well. Trafalgar Square is also known to be a center of national democracy and protest so peaceful rallies and demonstrations are frequently held (usually at weekends). Even if there aren’t any official events, lots of people still hang out here so it makes for a good place to people-watch.

Other Things to See and Do in London

1. take a free walking tour.

London has tons of different walking tours on offer. From free tours to specialty tours to paid tours to literary tours to quirky tea tours, London has it all. Free London Walking Tours and New Europe Walking Tours are two of my favorite companies to go with when it comes to free tours. They’re the best way to see the sights and learn about the city on a budget. Just remember to tip at the end!

If you’re looking for more in-depth and specific tours, check out Take Walks. They offer affordable tours that go into a lot of detail. And if you’re a Harry Potter fan, Get Your Guide runs an awesome Harry Potter tour around the city for 15 GBP.

2. Go museum hopping

London has more museums than you could see in a single visit, and many of them are free. You can spend days visiting world-class museums like the Tate, the British Museum, the City Museum, the National Gallery, the Historical Museum, and many others — all without spending a penny. One of my favorites is the Natural History Museum, a beautiful Romanesque building that contains over 80 million items, including specimens collected by Charles Darwin. It also has an expansive collection of fossils, making it a fun and educational stop. The Victoria and Albert Museum (named after Queen Victoria and Prince Albert) is another favorite of mine. It’s home to over 2,000 works of art covering over 3,000 years of human history.

3. Grab some food in Borough Market

Established in 1756, London’s Borough Market has something for every foodie. It’s home to some of the best British and international produce and dishes. Come here hungry and leave satisfied. It’s great for people-watching too. The market is open daily but the crowds are terrible on Saturdays so be sure to get there early.

4. Enjoy some theater

London is known for its famous theater scene. Attend a show while you’re here and see some of the incredible performances that make London famous. Tickets can be pretty cheap, and something is playing every night (check out TKTS for discounted tickets to shows in the West End). Otherwise, catch a Shakespeare show at The Globe in South London — tickets range from 5-62 GBP depending on the show and seat you choose.

5. Stroll along Brick Lane

Known for vintage clothing, cheap eats, and art, this East London street is a local favorite. Sunday is the best day to come, as this is when the outdoor street market takes place, though the restaurants and shops lining the street are open daily. Brick Lane has some of the best (and cheapest) food in London, especially when it comes to curry, as this is the hub of London’s Bangladeshi community. This street is also a great place to bring a camera, as its walls are basically a gallery for London’s best street artists, including Banksy, D*Face, and Ben Eine.

6. Ride the London Eye

The London Eye is a 152-meter (500-foot tall) Ferris wheel. While a little cheesy, it’s nevertheless one of the most popular attractions in London. It’s across the street from Parliament and provides excellent views of London and the city’s most iconic buildings, especially on a clear day. Tickets are 32.50 GBP , but if you want to play tourist and take in the view, it might be worth it. The ride lasts 30 minutes and tickets start at 32.50 GBP.

7. Visit the London Dungeon

The London Dungeon calls itself “the world’s most chillingly famous horror attraction.” It covers 2,000 years of London’s gruesome history and is a morbid but interesting museum. Although you can learn about popular torture methods in England, this place has turned into more of an “amusement park” type attraction. But if you like things like escape rooms and scary boat rides, it’s enjoyable. Tickets cost 29 GBP when you book online (32 GBP in person).

8. See St. Paul’s Cathedral

St. Paul’s is a striking English Baroque cathedral with a world-famous dome. Architect Christopher Wren’s masterpiece, the iconic building dates from the 17th century. Inside, you can visit the crypt to see the resting places of famous figures including The Duke of Wellington, Christopher Wren, and Admiral Nelson, or just enjoy the cathedral’s glittering mosaics and elaborate stone carvings. If you don’t mind climbing some stairs, a highlight is to climb to the Stone Gallery or Golden Gallery for panoramic views over surrounding London. Admission costs from 18 GBP when you buy online , which is cheaper than the London Eye and offers similarly breathtaking views.

9. Explore Covent Garden

Covent Garden, a popular West End neighborhood, is a fun place to hang out for an afternoon. It’s home to lots of quirky stalls, busking musicians, an artsy market, and a selection of unusual pubs and coffee shops. Covent Garden is also within walking distance of all the big musical theater shows, so it’s a great place to spend a few hours before catching a performance. Make sure to visit Covent Garden Market, which has been open since the 1830s. It’s a good place to grab a bite to eat or shop at some of the artisan craft stalls. It’s open Monday to Saturday from 8am-6pm, with an outdoor farmer’s market on Saturdays between April and December.

10. Visit Shakespeare’s Globe

An integral part of England’s history, Shakespeare’s Globe is a reconstruction of the original Globe Theatre, the venue for which the famous playwright wrote his plays. It’s a must-see for lovers of Shakespeare, with performances embracing near-perfect replicas of Elizabethan staging practices. You can even sit in front where the groundlings did, for shouting and heckling! The theater is open-roofed, so bundle up in the winter. Tickets cost 5-62 GBP depending on the production and the seat (you can stand just as they did in Elizabethan times). You can also take a guided tour for 17 GBP to learn more about the history of the theater (more specialized ones such as the Ghosts and Ghouls tour or the Pride tour cost 20 GBP).

11. Explore Camden Market

A long-time counter-culture haven, Camden Market is home to over 1,000 independent shops, stalls, cafes, restaurants, bars, buskers, and everything in between. It’s enormously popular and busiest on the weekends (it sees over 250,000 visitors each week). Camden Market is actually a series of six separate markets, so you can literally wander the labyrinth of alleyways for hours and not see it all.

12. See the Royal Observatory

Since its founding in the late 17th century, the Royal Observatory at Greenwich has played an important role in astronomy and navigation. The observatory is divided into two sections, with one half focusing on time while the other half is devoted to astronomy. In the Meridian Courtyard, you can stand on either side of the Prime Meridian, which separates the Earth’s eastern and western hemispheres. The Peter Harrison Planetarium is also housed here, where you can see a show for 10 GBP. The Royal Observatory itself costs 16 GBP .

13. Walk around the Strand

In the 12th century, rich noblemen built elegant homes and gardens along the shore (the strand) of the Thames, making it one of the most prestigious places to live (a fact that remains true to this day). Walk down this thoroughfare and be treated to a grand display of wealth and beauty. It was dubbed “the finest street in Europe” by Prime Minister Benjamin Disraeli in the 19th century. The Strand, which runs from Trafalgar Square to Temple Bar, is home to numerous shops, pubs, landmark buildings, and classic hotels.

14. Drink beer at Ye Olde Cheshire Cheese

This historic pub has been around since the great fire of 1666 (and there has been a pub at this location since 1538). It’s surprisingly large inside, and in the winter, fireplaces keep pub-goers warm. The wood paneling, atmospheric lack of natural lighting, and vaulted cellars make stepping inside feel like stepping back in time. Famous literary figures like Charles Dickens, R.L. Stevenson, Mark Twain, Oliver Goldsmith, and others used to frequent (and write about) this particular pub.

15. See the Churchill War Rooms

Located beneath the Treasury Building in the Whitehall area of Westminster, the Churchill War Rooms include the government’s command center during World War II and a museum about the life of Winston Churchill. The centerpiece of the whole place is an interactive table that enables visitors to access digitized material from the Churchill archives. If you are like me and a huge history nerd, this is one of the best attractions in the city. I highly, highly encourage you to visit. It’s worth the price! Admission is 29 GBP.

16. Relax in Hyde Park and Kensington Gardens

If you’re looking to get away from the hustle and bustle of the city, head to Hyde Park or Kensington Gardens for some reprieve. Both parks, which are (conveniently for the visitor) right next to each other, are designated as Royal Parks of London. Hyde Park is the most famous park in London. Originally the private hunting grounds of Henry VII, it opened to the public in 1637 and is a great place to stroll, picnic, or catch one of the many events that are hosted here throughout the year. Kensington Gardens are home to the Serpentine Galleries as well as Kensington Palace. The park and the gardens cover almost 250 acres!

17. Take a Jack the Ripper tour

Jack the Ripper is one of London’s most infamous killers — and his true identity was never figured out. Every night, there are tons of people in the East End learning about Jack the Ripper on a ridiculous number of similar tours. The tour guides you through dark alleyways, stopping at historic locations connected with the infamous serial killer. Tickets cost 15 GBP .

For more information on other cities in England, check out these guides:

• Bath Travel Guide
• Brighton Travel Guide
• Bristol Travel Guide
• Cambridge Travel Guide
• Liverpool Travel Guide
• Manchester Travel Guide
• Oxford Travel Guide

London Travel Costs

Hostel prices – A bed in a dorm with 4-8 beds costs 16-25 GBP per night while a bed in a dorm with 10-18 beds costs 13-16 GBP. A private room with a shared bathroom costs 50-90 GBP per night. If you want to stay closer to the center of the city expect to double these prices and expect prices to be at least 10 GBP higher in peak season. Free Wi-Fi is standard and many hostels offer free breakfast and self-catering facilities.

Budget hotel prices – A budget hotel room costs 70-100 GBP per night. Prices are higher in the center and in peak season. Expect basic amenities like free Wi-Fi, TV, and a coffee/tea maker.

There are lots of Airbnb options in London. A private room costs 45-60 GBP per night (80-100 GBP in the center), while an entire home/apartment starts around 90-150 GBP per night (more in high season).

Food – While British cuisine has evolved in leaps and bounds due to immigration (and colonialism), it’s still very much a meat and potatoes country. Fish and chips remain a popular staple for both lunch and dinner while roasted and stewed meats, sausages, meat pies, and the quintessential Yorkshire pudding are all common options as well. Curry (and other Indian dishes, such as tikka masala), are super popular too.

You can eat cheap in London if you stick to street eats and food vendors (plus many of the hostels have free breakfast). You can find fish and chips or a kebab for about 7 GBP each. Indian food can be purchased for between 8-10 GBP for lunch entrees. You can buy pizza for 8-12 GBP or burritos and sandwiches for 5-9 GBP. Fast food (think McDonald’s) is around 13 GBP for a combo meal.

For a mid-range meal of traditional British cuisine at a pub or restaurant, expect to pay 14-16 GBP. A pint of beer can cost up to 6-8 GBP while a glass of wine costs around 7-10 GBP.

You can find tons of high-end dining in London, but be prepared to spend a lot. Expect to pay at least 30-35 GBP for a three-course menu with a drink in a mid-range restaurant and upwards of 70 GBP in a higher-range establishment.

If you plan on cooking for yourself, a week’s worth of groceries costs around 50-60 GBP. This gets you basic staples like rice, pasta, veggies, and some meat. The best places to buy cheap groceries are Lidl and Aldi, Sainsbury’s and Tesco are more mid-range, while Marks & Spencer and Waitrose are higher-end.

A great way to save money is to get the Taste Card. This diner’s club card offers 50% discounts on tons of restaurants as well as two-for-one specials. It can really pay off, especially on any nice meals you want to have. You can only live on fish and chips for so long!

Backpacking London Suggested Budgets

If you’re backpacking London, expect to spend about 60 GBP per day. This budget covers a hostel dorm, taking public transit, cooking all your meals, limiting your drinking, and sticking to free activities like parks, free walking tours, and museums. If you plan on drinking, add another 10 GBP to your daily budget.

A mid-range budget of 150 GBP per day covers staying in a private Airbnb room, eating out for most of your meals, having a drink or two, taking public transit and the occasional taxi, and doing some paid activities such as Tower Bridge or Westminster Abbey.

On a “luxury” budget of about 300 GBP or more per day, you can stay in a hotel, eat out anywhere you want, drink more, take more taxis, and do whatever activities and tours you want. This is just the ground floor for luxury though. the sky is the limit!

You can use the chart below to get some idea of how much you need to budget daily, depending on your travel style. Keep in mind these are daily averages — some days you spend more, some days you spend less (you might spend less every day). We just want to give you a general idea of how to make your budget. Prices are in GBP.

London Travel Guide: Money-Saving Tips

London is one of the most expensive cities in the world. But thanks to its free museums, cheap pubs, and numerous hostels, there are a lot of ways to cut your costs and save money here. Here are my top tips for saving money in London:

• Visit all the free museums – Most of the museums in London are free, including the Museum of London, the British Museum, the Natural History Museum, and the Science Museum. The National Gallery and the Tate Modern are also free and are two of my favorites.
• Buy an Oyster Card – This prepaid transit card saves you about 50% on each tube, bus and tram ride. If you plan on using the tube a lot, get this card! You can get a refund for the balance left on the card at the end of your trip. If you aren’t charged international transaction fees and have a contactless credit or debit card, you can also use this for travel and the system automatically caps your travel so you never pay more than you would have if you had bought a travel card. Just make sure to tap in and out and the beginning and end of each ride to make sure you’re charged the right fare.
• People watch at the markets – Sunday is market day in London, with Camden Market, the Portobello Market, the Flower Market, being some of the more popular options. People watch, snap some photos, and enjoy local London life without spending a dime.
• Watch the changing of the guards – Both the changing of the guard at Buckingham Palace (4 times a week) and the changing of the horse guards (daily) at Whitehall take place at 11am (10am at Whitehall on Sundays). Take in true British flare with these interesting and free ceremonies.
• Just walk and explore – London is a huge city and beautiful, historic buildings abound. I once walked for four hours and barely made a dent in the route I was going to take (hence the need to get the Oyster Card.) However, once you get out of the tourist area around the Thames, you get to see London the way the locals do. You can pick up free maps of showing walking routes around the capital from any of London’s tourist information shops.
• Snag last-minute theater tickets – You can get last-minute tickets to the theater from the official booth in Leicester Square. Availability varies every day, so be sure to get there early. And if you don’t want to shell out a lot of money to see The Lion King or Les Misérables , check out smaller shows and comedy nights at theaters like Leicester Square Theater, where prices start at about 17 GBP.
• Skip the cabs – Taxis are incredibly expensive in London and can destroy your budget. I stayed out past when the tube closed one night and the taxi to my hotel was 31 GBP! If you start taking taxis everywhere, you’ll end up spending hundreds of dollars per day, so keep this in mind.
• Master the night bus – In London, the tube closes around 12:30am (the Central, Jubilee, Northern, Piccadilly, and Victoria lines do run all night on Friday and Saturday nights). To avoid taking expensive taxis, make sure you get a map of the night bus routes so you can get back to your hotel/hostel on the cheap. These buses go all over the city and into the suburbs.
• Take a free walking tour – London, like most big cities in Europe, has a wide array of free walking tours given throughout the city. For a historical view of the city, try New Europe , and for off-the-beaten-path tours, try Free Tours by Foot .
• Get the Taste Card – This diner’s club card offers 50% discounts on thousands of restaurants as well as two-for-one specials. It can really pay off, especially on any nice meals you want to have.
• Get the London Pass – If you get the London Pass, you can enjoy access to over 80 London attractions, including the Tower of London, Westminster Abbey, and St. Paul’s Cathedral. A one-day pass is 89 GBP, a two-day pass is 115 GBP, and a three-day pass is 135 GBP. You can get all the way up to a ten-day pass for 199 GBP although they often have deals on giving discounts to this. This pass makes for good savings if you’re planning on doing a ton of sightseeing! Other passes available include the London City Pass from Turbopass which includes an option to add transport costs, and the London Sightseeing Pass.
• Bring a water bottle – The tap water here is safe to drink so bring a reusable water bottle to save money and reduce your plastic use. LifeStraw is my go-to brand as their bottles have built-in filters to ensure your water is always clean and safe.

Where to Stay in London

While the city may be expensive, its popularity means there are lots of hostels here. I’ve stayed at dozens of hostels over the years. Here are some of my favorites:

• Astor Hyde Park
• St. Christopher’s
• Clink261 Hostel
• Generator London
• Onefam Notting Hill

For more hostel suggestions be sure to check out my list of the best hostels in London.

How to Get Around London

Public transportation – London has excellent public transportation and is the cheapest way to get around. A one-way fare on the tube in Zone 1 costs 6.30 GBP, but getting a Visitor Oyster Card reduces tariffs to 2.50 GBP per ride. No matter how many trips you take per day, your Oyster Card caps your travel at 7.70 GBP for travel in Zones 1 and 2. This is applicable across all public transit, including buses and trams, saving you a ton of money.

The Visitor Oyster Card costs 5 GBP, and then you choose how much credit to add to your card. Remember that you can get back any remaining balance at the end of your trip.

The bus system in London also uses the Oyster Card and costs 1.65 GBP per ride. However, a day of unlimited bus- and tram-only travel costs a maximum of 4.95 GBP. Buses do not accept cash; you must use either an Oyster card, a Travelcard, or your own contactless payment card.

The tram system in London works the same way as the bus system, with rides costing the same.

Bicycle – London’s public bike-sharing program is Santander Cycles. With 750 docking stations and 11,500 bikes, they’re available all over the city. Renting a bike costs 1.65 GBP for up to half an hour and 1.65 GBP for each additional 30 minutes, though you can always dock a bike and take out another one to restart the free timer.

Keep in mind, however, that London isn’t a super bike-friendly city, especially if you’re used to biking with cars driving on the other side of the road!

Taxis – Taxis are readily available, with prices starting at 3.80 GBP and going up around 3 GBP per mile (the tariff is more expensive at night). Given how expensive they are, I wouldn’t take one unless absolutely necessary.

Ridesharing – Uber is available in London but it still costs an arm and a leg if you use it a lot. Stick to public transportation.

Car rental – Cars can be rented for 20-30 GBP per day for a multi-day rental. However, traffic is terrible in the city so I wouldn’t rent a car here unless you are heading out on some day trips. Remember that driving is on the left and that most cars have manual transmissions. There’s also a 15 GBP daily Congestion Charge for driving in the center (7am-6pm Mon-Fri and noon-6pm Sat/Sun/public holidays) and parking is expensive too. Drivers need to be 21 to rent a car as well.

When to Go to London

London doesn’t get too cold, but it’s notoriously foggy and rainy. Summer is peak tourism season, and temperatures are the warmest during this time — but rarely are they ever above 30°C (86°F ). London is bursting at the seams during the summer, but the city has a fun, lively atmosphere. People make the most of the warm weather and there are constantly tons of events and festivals happening.

Spring (late March-June) and autumn (September-October) are also fantastic times to visit, as temperatures are mild and the city isn’t as packed.

Winter lasts from December to February, and tourism crowds thin out dramatically during this time. Temperatures can dip below 5°C (41°F), and prices are slightly lower as well. Expect grey weather and be sure to dress warmly.

Since it is frequently rainy here, pack a light rain jacket or an umbrella no matter when you visit.

How to Stay Safe in London

London is a safe city and the risk of violent crime here is low. Scams and pick-pocketing can occur around high-traffic areas, especially around tourist attractions like London Tower and on crowded public transit. Pick-pockets tend to work in teams, so stay alert and be aware of your surroundings. Keep your valuables secure and out of reach at all times just to be safe.

Solo travelers, including solo female travelers, should generally feel safe here, however, the standard precautions apply (never leave your drink unattended at the bar, never walk home alone intoxicated, etc.).

Although there are no super seedy neighborhoods in London, avoid wandering around late at night alone — especially if you’ve had a pint or two. As an extra precaution, only bring the money you need when you go to the bar. Leave the rest of your cards and cash in your accommodation.

Scams here are rare, but if you’re worried about getting ripped off you can read about common travel scams to avoid here .

If you do experience an emergency, dial 999 for assistance.

Thanks to a few high-profile terrorist attacks and riots across Europe (including London), I frequently get emails inquiring whether or not Europe is safe to visit. The short answer: yes! I wrote a whole post about why Europe is safe to visit.

The most important piece of advice I can offer is to purchase good travel insurance. Travel insurance protects you against illness, injury, theft, and cancellations. It’s comprehensive protection in case anything goes wrong. I never go on a trip without it as I’ve had to use it many times in the past. You can use the widget below to find the policy right for you:

London Travel Guide: The Best Booking Resources

These are my favorite companies to use when I travel. They consistently have the best deals, offer world-class customer service and great value, and overall, are better than their competitors. They are the companies I use the most and are always the starting point in my search for travel deals.

• Skyscanner – Skyscanner is my favorite flight search engine. They search small websites and budget airlines that larger search sites tend to miss. They are hands down the number one place to start.
• Hostelworld – This is the best hostel accommodation site out there with the largest inventory, best search interface, and widest availability.
• Booking.com – The best all around booking site that constantly provides the cheapest and lowest rates. They have the widest selection of budget accommodation. In all my tests, they’ve always had the cheapest rates out of all the booking websites.
• HostelPass – This new card gives you up to 20% off hostels throughout Europe. It’s a great way to save money. They’re constantly adding new hostels too. I’ve always wanted something like this and glad it finallt exists.
• Get Your Guide – Get Your Guide is a huge online marketplace for tours and excursions. They have tons of tour options available in cities all around the world, including everything from cooking classes, walking tours, street art lessons, and more!
• The Man in Seat 61 – This website is the ultimate guide to train travel anywhere in the world. They have the most comprehensive information on routes, times, prices, and train conditions. If you are planning a long train journey or some epic train trip, consult this site.
• Rome2Rio – This website allows you to see how to get from point A to point B the best and cheapest way possible. It will give you all the bus, train, plane, or boat routes that can get you there as well as how much they cost.
• FlixBus – Flixbus has routes between 20 European countries with prices starting as low 5 EUR! Their buses include WiFi, electrical outlets, a free checked bag.
• SafetyWing – Safety Wing offers convenient and affordable plans tailored to digital nomads and long-term travelers. They have cheap monthly plans, great customer service, and an easy-to-use claims process that makes it perfect for those on the road.
• LifeStraw – My go-to company for reusable water bottles with built-in filters so you can ensure your drinking water is always clean and safe.
• Unbound Merino – They make lightweight, durable, easy-to-clean travel clothing.
• Top Travel Credit Cards – Points are the best way to cut down travel expenses. Here’s my favorite point earning credit cards so you can get free travel!
• Fat Tire Tours – For bike tours, use this company! They have fun, interactive tours led by expert local guides. You’ll get to see all the main sights without breaking the bank!
• BlaBlaCar – BlaBlaCar is a ridesharing website that lets you share rides with vetted local drivers by pitching in for gas. You simply request a seat, they approve, and off you go! It’s a cheaper and more interesting way to travel than by bus or train!
• Take Walks – This walking tour company provides inside access to attractions and places you can’t get elsewhere. Their guides rock and they have some of the best and most insightful tours in all of England.

London Travel Guide: Related Articles

Want more info? Check out all the articles I’ve written on backpacking/traveling England and continue planning your trip:

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Where to Stay in London: The Best Neighborhoods for Your Visit

The 8 Best Hostels in London

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London’s Vibrant Soho Neighborhood Gets a New Hotel — With a Rooftop Bar, Maximalist Rooms, and a Great Restaurant

The Broadwick Soho is steps from London’s best theaters, bars, and restaurants.

John O'Ceallaigh is a London-based freelance journalist who writes about luxury travel for the world’s best travel titles and is the founder of consultancy and content agency LUTE. LUTE advises members of the luxury travel industry on creative strategy and branding.

Food and Drink

Activities and amenities, family-friendly offerings, accessibility and sustainability, how to get the most value out of your stay.

Courtesy of Broadwick Soho

Of the hundreds of artworks scattered across the Broadwick Soho in London’s Soho, the most valuable might be those by Francis Bacon, Andy Warhol, and Bridget Riley. But the most precious is easily overlooked. To the side of the onyx-topped bar counter at rooftop cocktail spot Flute, there’s a photo from around 1980 showing a family of three dressed as sparkly showmen, ready to perform a magic trick. The parents were the proprietors of Mon Ami seaside hotel in England’s Bournemouth, which would later go bust when budget air travel allowed Brits to sun themselves in the more reliable heat of southern Spain. Despite growing up in penury following his family’s bankruptcy, their son, Noel Hayden, made a fortune in tech. This newly opened hotel — his first hospitality venture — is a love letter to his dad, Noel Senior, and mom, Jackie. 

I was predisposed to the place as soon as I heard that story, but even without it, I would have quickly warmed to this distinctive property. Designed by locally based Swedish fantasist Martin Brudnizki, it emphasizes maximalism and English eccentricity. For the opening, two colossal, besuited, bipedal elephants were placed on plinths on the front of the property. Every color and pattern has its place: pastel pinks predominate; bathrooms might feature bright-blue leopard print. Over a drink by the fireplace at residents-only lounge The Nook, the hotel’s manager David Monson told me Hayden had asked Brudnizki to create “a timeless home from home.” The result may be more kitsch and quirky than such a brief would typically indicate, but then again, Monson explained Broadwick Soho’s figurative homeowner would be someone suitably outré and fabulous — when we discussed possible occupants, Iris Apfel came up. 

That sense of theatrically sits easily here: the hotel is minutes away from much of the West End (London’s Broadway), and Soho has always sheltered the city’s creatives, gay scene, and alternative communities. Alongside Flute, with its Mary Poppins views of the city’s rooftops and other more touristy attractions such as the London Eye, those guests will have access to basement-dwelling Dear Jackie and street-level Bar Jackie. The former is an Italian restaurant named for Hayden’s mother while also paying tribute to other powerhouse women with the moniker (in Britain, as in the U.S., that typically infers Ms. Kennedy Onassis and Ms. Collins, alongside Ms. Stallone — Sylvester’s mother came to prominence in the U.K. after appearing in a popular series of Celebrity Big Brother ). The latter venue is an all-day bar and café that serves unpretentious sharing dishes for lunch and cocktails, which at £12 a pop are refreshingly accessibly priced for a high-end hotel in central London. 

Where Broadwick Soho does fall short is its lack of other facilities. There’s no spa, pool, or gym, although the team can arrange access to nearby venues. And while the newly opened property is yet to finalize what it will offer guests in terms of privileged local experiences and activities, head concierge Alba assured me there are plans to create imaginative connections between Broadwick Soho guests and the neighborhood’s many exciting businesses and creatives: “Soho is our playground, we’re proud to be part of this community.”

The hotel’s unconventional design seems to be stage one of a broader plan to ensure its long-standing impact in a district where quirks have always been appreciated. Here’s more about what you can expect at Broadwick Soho .

Broadwick Soho

• Minimalists aside, most guests will delight in the hotel’s aesthetic — it feels like there’s some cute little detail to discover in every corner.
• This is the first hotel I’ve visited stocked with Sicilian brand Ortigia’s pretty toiletries, packed in recyclable aluminum tubes and intended for guests to take away.
• Alongside being homely and buzzy, Dear Jackie serves consistently delicious dishes.
• Flute’s cocktails are pitch-perfect, and the engagingly eclectic setting makes the bar very date-friendly.
• The Soho setting means you’re a short amble from many of London’s best theaters, bars, and restaurants.

A touch more aesthetically restrained than the hotel’s boisterous public areas, the 57 bedrooms feature unique artworks, jazzy prints, and, occasionally, gorgeous brass drinks cabinets that Jaipur artisans have handcrafted to resemble cutesy elephants. Sometimes with standalone tubs, tiled bathrooms are pristine and deliver fantastically invigorating water pressure — though some indeterminate, ambient noise emanating somewhere from mine, in room number 402, was occasionally irritating. Other little touches, like free on-demand movies, a jumbo bowl of gummy bears (irresistible) as a welcome amenity, and minibars stocked with interesting goodies, combine to encourage cozy nights in.

Given the hotel’s broader lack of facilities, the Broadwick Soho team goes all out to ensure the F&B offering wows guests. It looks gorgeous with its intimate snugs, walls decorated with handmade crockery, and colorful ceramic table tops custom-made in Positano. Our unfussy but punchy puttanesca pasta was superb (and good value at £14); big as a fist and full of flavor, a serving of monkfish came with a kick of ‘nduja. Bar Jackie feels a bit more perfunctory, with its menu of quick and easy sharing dishes (arancini with walnuts and puffy pinsa romana pizzas, for example), and tables are squeezed together tightly, so expect every word of your conversation to be heard by others if it’s busy. During breakfast, I could barely focus on my pillowy buttermilk pancakes as I endured the tech bro beside me droning on ceaselessly about his latest triumphs and investments. A nicely edited snacks menu is on hand at Flute if you fancy something light (say tuna tostadas or spring rolls) to accompany your cocktail. 

Guests have access to The Nook residents-only lounge, but beyond enjoying the bedrooms themselves and availing of preferential restaurant and bar reservations, that’s pretty much the only client benefit. It is a lovely, busy space, though, with a flickering fireplace on the go and an unpretentious light bites-style menu. Plus, anyone’s welcome to choose a tune to spin on its integrated record player — the selection on offer includes options from British music titans such as Sade and The Rolling Stones.

Despite the endearing family-friendly backstory, this is a hotel for adults.

A number of accessible rooms have been adapted for guests with limited mobility and also feature visual, sound, and vibrating alarm systems. Sustainability-wise, the hotel makes the same "we care" claims as every other new property. There’s a notable avoidance of single-use plastics. Still, I doubted a statement asserting the business pays “careful consideration” to where produce is sourced when I saw they import their bottled water from Italy.

You’re right in the middle of Soho, once the center of London’s night-time economy and a den of iniquity packed with sex shops and brothels. Things have quietened significantly in recent decades, but there’s no shortage of pubs nearby. Strict licensing laws mean they’re not open all hours, and Broadwick Soho is also very well insulated — I didn’t notice external clamor during my stay. You’re close to various tube lines for public transport, including Tottenham Court Road, which now offers super-speedy Elizabeth Line train connections to Heathrow.

As an independent property, Broadwick Soho isn’t part of some global loyalty scheme — but it feels like the proprietors want to provide good value. Its restaurant and bar prices are commendably accessible compared to other luxury hotels in London. Plus, Soho itself is more accommodating than nearby Mayfair and Knightsbridge. For some low-cost, high-brow culture, you’re an easy walk from the superb National Gallery — and like London’s other major museums and galleries, it’s free entry. Including breakfast, room rates at Broadwick Soho start from £595 a night.

News | London

London Marathon 2024: Freebies and discounts for runners, from food to travel

Running a marathon can be painful, therapeutic and, as you’re about to find out, a great way to get things for free. 

The 2024 TCS London Marathon is being held on Sunday with more than 40,000 set to attempt to run the 26.2 miles to the Mall finishing line. 

There is no shame in quitting , but a finisher’s medal can give you a sense of pride – as well as some more benefits, such as many freebies. 

Below are some of the things you can enjoy for nothing more than your sweat and tears. 

Lush stores in Oxford Street, Paddington Station, Waterloo Station and Victoria Station are each giving away Wiccy Magic Muscles solid massage oil bars (worth £8).

All London Marathon runners have to do to redeem their free running aftercare goodies is head to a participating Lush shop between April 21-28 and show their medals. 

Live Yoga Teachers

Eleanor Stowe, of website Live Yoga Teachers, will be offering three free yoga sessions on April 22, 24, and 26 – all at midday. 

The website states: “To join the classes for free, send us a picture of you at the finish line with your medal after the marathon, and you'll receive a voucher to book the livestream classes for the following days.” 

Visit: https://liveyogateachers.com/news/london-marathon-2024-yoga

Franco Manca

You can get any pizza from the main menu or specials board for free when you show your London Marathon 2024 finisher medal to a member of staff. 

The offer is valid for dining in any Franco Manca in the UK on Sunday or Monday. 

LUMI Therapy is offering free ice baths at Gymshark in their Regent Street base on April 21. 

Deliveroo has put together a kit of Boots products which will include bath salts, protein bars, and mini massagers. 

Ahead of the marathon, Deliveroo is giving away 1,981 codes worth £10 to help runners plan their recovery. Use code ROOCOVERY10. 

Transport for London

London Marathon runners can take advantage of free travel across the London Underground and Overground services, and on the DLR and London buses.

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Celebrate Art of London’s collaborations with women artists

The free service will run until 6.30pm on Sunday. London Marathon runners and officials simply show their runners number, medal or officials pass to travel for free.

Greene King

Greene King is offering London Marathon runners a free drink this weekend across its London pubs.

All finishers need to do is show their medal, along with their TSC finishing score, to enjoy a post-marathon Guinness, Guinness 0.0%, Beefeater Gin & Tonic or soft drink.

The offer is available in more than 115 pubs in London from April 21-23.

THURSDAY 25 APRIL 2024 | Victoria Warehouse, Manchester

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If you would like to increase your brand awareness and connect with travel agents based in the UK & Ireland, contact us today to find out more about the range of sponsorship opportunities available. Email James Francis at [email protected] or call on +44 (0)20 3405 6527 . For any other queries about the event, please contact Sarah Lewington at [email protected] .

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NEWS... BUT NOT AS YOU KNOW IT

• How Heathrow airport strikes could threaten your bank holiday travel plans

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Strikes will take charge of Heathrow Airport next month, threatening travel during the Early May Bank Holiday .

Planes could be grounded and flights delayed or cancelled at the busiest airport in London .

Two separate rounds of industrial action are planned from the beginning of May.

In 2023, Heathrow handled almost 80 million (79,180,434) passengers, also making it  one of the busiest  in the world.

This is everything you need to know if you are planning to travel from Heathrow during this period.

What strikes are planned at Heathrow Airport?

The  Heathrow Border Force workers are striking  between April 29 and May 2, and that involves the UK Border Force offices working on passport control across all four Heathrow terminals.

Refuelers working for Aviation Fuel Services (AFS) are to take industrial action for 72 hours beginning on Saturday, May 4.

Previously, a strike had been scheduled between April 11 and 14, but it was called off a week before it was due to begin as PCS (the Public and Commercial Services Union) were waiting for the Home Office to ‘demonstrate they are genuinely seeking a resolution,’ according the organisation’s general secretary Fran Heathcote.

They are responsible for refuelling aircraft at Heathrow from 35 airlines including Virgin Atlantic, Delta, Emirates, Air France, Japan Airlines, Bulgaria Air and Rwanda Air.

It is a Bank Holiday weekend – one of the busiest travelling weekends of the year.

Another strike will take place for almost a week, from Tuesday, May 7, to Monday, May 13.

Latest London news

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To get the latest news from the capital visit Metro.co.uk's London news hub .

This is due to a separate dispute involving members of Unite the union who work in passenger services and security.

Why are border control staff striking?

Heathrow Border Force workers are striking over changes to their working conditions, PCS trade union revealed earlier in April.

The strike will see more than 300 of its members walk out over an issue with the new rostering system, which PSC representatives claim ‘would have a detrimental effect on all the current staff and leave nearly 250 without a job on passport control, including many with disabilities or caring responsibilities.’

Unite also confirmed that, between May 7 and May 13, almost 800 workers will walk out over plans to outsource hundreds of roles in an effort to cut costs.

‘There are no job losses as a result of these changes, and we continue to discuss with Unite the implementation of these changes for the small number of colleagues impacted,’ a spokesperson for Heathrow previously told Reuters.

‘To confirm, we have robust contingency plans in place for each of these individual areas and anticipate no impact on passenger journey.’

Heathrow said the airport’s reorganisation would see all passenger-facing security sourced in-house, with small trolley operations and passenger logistics teams transferred to third-party suppliers (who already work with the airport).

Why are refuelling staff striking?

Refuelers say their employer imposed drastic cuts to the terms and conditions of new staff recruited since January 2024.

Unite accused AFS, a joint venture between oil and gas companies, of ‘bully-boy tactics’, saying it is attacking the ‘most vulnerable new staff’ in its workplace by offering them reduced pension and sickness benefits.

General secretary Sharon Graham said: ‘AFS is behaving appallingly by attacking the T&Cs of new members of staff – those it views as the easiest to intimidate.

‘But Unite will not stand for such bully-boy tactics and we will be backing our members in their fight for improved pensions and sick pay for all staff.’

Another 800 of Unite members are planning to strike later in May due to what the union called ‘deplorable action’ from the airport’s management.

The union said workers in passenger services, who assist travellers to catch connecting flights, trolley operations, and security guards will have their jobs outsourced by June.

Ms Graham vowed to give striking staff ‘unrelenting support’, adding: ‘Heathrow Airport’s actions are deplorable.

‘It is raking in massive profits for the bosses while trying to squeeze every last penny out of its workforce.’

What impact will the industrial action have on flights?

Border Force staff mostly only check arrivals at UK airports, so the greatest impact will be on people landing from abroad.

Regarind the refuelling strike, Unite says the strike action ‘will inevitably cause widespread disruption across the airport, leading to delays and disruption’.

Though it isn’t clear what plans the Home Office has for dealing with potential staff shortages, during the last walk-out in December 2022, military personnel and civil servant volunteers were trained up to replace Border Force staff and deal with delays.

If passengers do experience delays to their flight as a result, they won’t be able to access compensation as the issue is beyond the airlines’ control.

However, the airline will need to provide frequent updates and, if needed, an alternative flight, as well as meals and accommodation during the delays.

What is Heathrow Airport’s response?

Heathrow Airport is working on contingencies with AFS to manage any potential disruption during the Early May Bank Holiday.

It said it has ‘robust’ measures planned, adding that passengers can book flights from Heathrow with confidence.

Regarding the industrial action planned by staff in passenger services, a spokesperson said: ‘We are reorganising our operations to deliver better results for our customers.

‘There are no job losses as a result of these changes, and we continue to discuss with Unite the implementation of these changes for the small number of colleagues impacted.

‘Unite’s threats of potential industrial action are unnecessary, and customers can be reassured that we will keep the airport operating smoothly, just like we have in the past.’

Get in touch with our news team by emailing us at [email protected] .

For more stories like this, check our news page .

MORE : You can buy a basement flat in South London for just £5k — but you’ll need a shovel

MORE : Here’s what the Heathrow Border Force strike could mean for your flight

MORE : ‘River’ of liquid spills from plane toilet mid-flight and flows down aisle

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Want to see ‘Eras Tour’ in London? This company is giving away tickets as part of a Taylor Swift-inspired job

Taylor Swift's eleventh album, "The Tortured Poets Department," dropped on April 19, and the excitement around the pop star is at an all-time high. With her record-breaking "Eras Tour" heading to Europe next month, a fan can only wonder: Will her new album be incorporated into her upcoming tour shows — and if so, how?

Well, a pair of Swiftie best friends will find out, thanks to a new Taylor Swift-inspired job that comes with a free pair "Eras Tour" tickets.

Flytographer, a vacation photography company that connects travelers with local photographers around the world, is looking to hire two people to travel to London to test out a new photo tour and take pics for their Instagram. In addition to getting a $5,000 travel stipend to fly to London, the lucky duo will also get free tickets to see a Taylor Swift's "Eras Tour" show in August.

The job title is Chief Memory Maker, and it involves testing Flytographer's new Capture Your (London) Era photo tour, an experience that brings guests to locations within Taylor Swift lore to take pictures. For example, places like West End, SoHo and Louis V on Bond Street that are mentioned in Swift's song "London Boy" are included in the tour.

In addition to a travel stipend, the pair chosen for the job will get an additional $100 to go to a salon and $100 for shopping. And the icing on the cake: They will get premium tickets to the "Eras Tour" show at Wembley Stadium on Aug. 19.

Those interested in the job can apply through the official Flytographer website until May 9, when the application window closes. Applicants will need to submit their Instagram handle, as well as their friend's Instagram handle who they plan to bring with them. The application also asks a variety of questions, including, "Why you and your BFF should be our next Chief Memory Makers," "What era are you and your bestie in and why?" and "What Taylor lyric best represents you and your bestie?"

And remember the position's most important responsibility, per the application page: "Having fun with your best friend!"

Odeya is an Associate Producer at The Kelly Clarkson Show, as well as contributing writer for  TODAY.com . When she isn't producing or writing, she might be performing in a comedy show, hanging out with her cat named Pepperoni, or frantically trying to catch up on 10 seasons of Vanderpump Rules. Odeya graduated from Binghamton University with a Bachelor's degree in English Rhetoric. She also has a Master's degree in Broadcast & Digital Journalism from the Newhouse School of Communications at Syracuse University. She does not have a PhD, but she did spend a lot of time in improv classes.

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• Transport planning

National Travel Survey mid-year estimates

The survey collects information on how, why, when and where people travel. The mid-year estimates provide faster indicators for key tables.

National Travel Survey mid-year data tables

The mid-year estimates provide faster indicators for key tables and include data for 12-month periods from July to June.

NTSMY0101: Trips, distance travelled and time taken: England, year ending June 2023 ( ODS , 7.24 KB )

NTSMY0303: Average number of trips, stages, miles and time spent travelling by mode: England, year ending June 2023 ( ODS , 12.4 KB )

NTSMY0403: Average number of trips, miles and time spent travelling by trip purpose: England, year ending June 2023 ( ODS , 11.7 KB )

NTSMY0409: Average number of trips and distance travelled by purpose and main mode: England, year ending June 2023 ( ODS , 13.4 KB )

NTSMY0601: Average number of trips, stages and distance travelled by sex, age and mode: England, year ending June 2023 ( ODS , 33 KB )

NTSMY0611: Average number of trips and distance travelled by sex, age and purpose: England, year ending June 2023 ( ODS , 24 KB )

NTSMY9903: Average number of trips by main mode, region and rural-urban classification of residence: England, year ending June 2023 ( ODS , 14.4 KB )

NTSMY9904: Average distance travelled by mode, region and rural-urban classification of residence: England, year ending June 2023 ( ODS , 15.8 KB )

NTSMY0001: Sample numbers ( ODS , 7.65 KB )

National Travel Survey statistics

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What it’s like inside The Black Dog, the London pub made famous by Taylor Swift

I t’s a midweek lunchtime on an unassuming residential street in Vauxhall, south London. There aren’t many people about – the occasional dog walker, a few runners, a couple of delivery drivers. It’s pretty much what you’d expect on a drizzly work day.

But turning the corner, it’s a different story. A redbrick Victorian pub, draped in hanging flower baskets and mosaic tiling, is an unexpected hive of activity.

Despite the drizzle, people are sitting outside, nursing pints of beer and cups of coffee. Circling them are a handful of journalists – holding microphones, cameras, notepads. Passersby stop, point and pose for photos. Every few minutes, excited customers pour out of black cabs and head inside, where every table is taken.

Welcome to The Black Dog . A local London pub that’s been thrust into an unexpected spotlight and onto the tourist map, thanks to musician Taylor Swift.

Unexpected fame

Last Friday, Swift released her latest album, “ The Tortured Poets Department ,” along with a surprise additional 15 songs that make up “The Tortured Poets Department: The Anthology.”

On Instagram, Swift described the music as chronicling a “fleeting and fatalistic moment in time - one that was both sensational and sorrowful in equal measure.” The record appears to be inspired by the aftermath of Swift’s break-up with her long term partner, British actor Joe Alwyn, which saw her dive into a short lived but intense relationship with another Londoner – 1975 singer Matty Healy.

Amid the 31 tracks – which range from upbeat synth pop masking heartbreak, to slower, folk-inspired songs that lean into the sadness – is a reflective, moody track called “The Black Dog,” in which Swift sings about an ex who left his cell phone location settings on after the break-up:

“And so I watch as you walk

Into some bar called The Black Dog

And pierce new holes in my heart”

As soon as these lyrics hit the internet, Swifties started sleuthing. Was The Black Dog a real London spot, or just a fictional name chosen for its symbolic significance?

Maddie Essig, an American college student studying abroad in London, was among the fans who immediately started Googling.

“Joe and Taylor spent a lot of time in London,” says Essig. “I figured it would be around here somewhere.”

Essig is sitting inside The Black Dog at a table by the window, opposite her friend – fellow American abroad and Swift fan – Jenna Spackey. When the two start chatting with CNN Travel, they’ve just finished up their pub lunch (Spackey had a cesar salad, Essig had British pub classic fish and chips).

The two friends had never been to Vauxhall before. But once they realized The Black Dog was real, they hopped on a tube train – partly as a Swiftie pilgrimage and partly to celebrate finishing up their college semester. The two only have a couple of weeks left in the UK before they return to the US – Essig to Baltimore, Maryland and Spackey to Houston, Texas. They’re calling this period their “So Long, London” era, an homage to another song on “The Tortured Poets Department” which references the UK capital.

This new record isn’t the first time Swift’s namechecked London locations in her music. In her 2019 track “London Boy” – believed to be about Alwyn – Swift describes enjoying “nights out in Brixton” and “Shoreditch in the afternoon,” as well as “walking Camden Market” and heading to Highgate, the West End and even finding joy in “gray sky, a rainy cab ride.”

“People will go to all the places that she lists in the song,” says Spackey of “London Boy.” “I feel like The Black Dog will definitely be added to the hit list.”

Pub perspective

While no one – least of all Swift – has actually confirmed the Vauxhall Black Dog is the inspiration for her song (there is another London-based Black Dog, for one, a beerhouse further out of the city in suburban Brentford – while some fans have pointed to a bar in Cork, Ireland with the same name ) the south London Black Dog has leaned into its unexpected fame.

There’s now a sign in the window quoting the lyrics. On Instagram, the pub’s added “home to tortured poets” into its bio. Inside The Black Dog, the cocktail list on the blackboard has the addendum “Taylor’s Version” – a reference to the way Swift delineates her recent rerecorded tracks from the originals.

Lily Bottomley, events and social media manager for SC Soho, the small hospitality group that owns The Black Dog, tells CNN Travel she first heard about the song through her own personal social media channels.

“I saw ‘Black Dog,’ and I was like, ‘Oh…’ And then it just spiraled. And within half a day – even before the album release, we had people showing up,” Bottomley says.

Over the weekend, the pub hired extra security – “just a precaution, nothing crazy happened.”

Then followed “a really busy Monday” and a slew of bookings for the end of June and mid-August, when Swift will play eight sold-out shows at Wembley Stadium. The Black Dog plans to open early and close later on those days. When Bottomley chats to CNN Travel, she gestures at the already-packed pub: “We’re expecting a busy Tuesday too.”

There’s been press coverage across the world, and as Bottomley speaks to CNN Travel, other news outlets are setting up lives and filming TikToks outside the pub.

The Black Dog was already active on Instagram pre-Swift-fame but Bottomley and her team set up a TikTok account over the weekend.

“Our TikTok, within 72 hours, got over 200,000 likes and a million views after its creation,” says Bottomley. “It’s immense.”

Meanwhile, the pub’s Instagram following has “tripled, nearly quadrupled now,” says Bottomley. People are following and commenting from all over the world.

The Black Dog is “a local pub,” says Bottomley – it’s generally known for its “quiet, cozy kind of atmosphere most of the time.”

Its interior is inviting, chic – and more gastropub than loud bar.

But the influx of enthusiastic Swift fans has been a joy, says Bottomley.

“We’ve had singalongs,” she says, adding the team are “working on” the idea of a Swift-themed karaoke night.

So far, the fans who’ve come by have all brought a positive, infectious good vibe.

“Last night we had loads of Swifties come in who didn’t know each other, and they were pulling chairs together, pulling their tables together, such a great atmosphere,” says Bottmley. “It’s predominantly women and it’s really positive to have that community come together in a pub.”

While many fans – like Essig and Spackey – believe “The Black Dog” is about Joe Alwyn, others think Matty Healy could be the subject (the references to smoking and the ex’s penchant for an “esoteric joke” seem more Healy-coded).

Bottomley won’t confirm or deny anything, but she does hint that the pub has “a certain blond regular,” seemingly a reference to Alwyn’s fair hair color.

As for Swift herself, Bottomley says she’s “never seen her” in the The Black Dog (which, again, fits with the lyrics of the song, which suggest Swift’s narrator is unfamiliar with the bar).

“You never know though,” says Bottomley. “We’d love to have her.”

Scene-setting song writing

When CNN Travel visits, there’s no time to sample The Black Dog’s inviting looking food menu , but this writer opts for a Swift-approved glass of Sauvignon Blanc (in another new track, “The Alchemy,” Swift compares the rush of a new love affair to a glass of wine: “This happens once every few lifetimes/These chemicals hit me like white wine,” she sings).

Meanwhile my companion tries The Black Dog’s signature stout and gives it the seal of approval. The two drinks come to £14.65 (around $18) which is about what you’d expect for London in 2024.

The stout is served up in a pint glass printed with the pub’s name, and accompanying black dog logo. Bottomley says no one’s stolen any of these glasses yet – much to her relief – but the pub is in the process of making merchandise, so visitors may be able to take a glass home before too long.

“If The Black Dog sold merch, I would buy something from their store,” says Swift fan Avangeline Strasburg. “Having something from a place I got to visit, that is also mentioned in a song of my favorite artist, would be a really neat souvenir.”

Florida-based Strasburg and her friend and fellow Floridian Katie Hageman are currently in London on vacation, in celebration of Strasburg’s 29th birthday.

“I was like, ‘Oh my gosh, Taylor’s releasing an album, right for my birthday, right for our trip!’” says Strasburg.

When the two friends realized The Black Dog was a real pub, they knew they had to squeeze in a visit into their London itinerary.

“We wanted to see it for ourselves,” says Hageman.

The two friends describe the pub as “quaint” – adding it’s not really what they were expecting based on the song lyrics.

“Hearing those lyrics I think we assumed that it would be more of a dive bar with loud music,” says Hageman.

As they pore over The Black Dog’s food menu, deciding what to have for lunch, Hageman and Strasburg chat with CNN Travel about whether or not Swift’s “The Black Dog” song is really about this pub – and whether the song is about Matty Healy or Joe Alwyn, or both.

It’s fun to speculate, they agree, but “maybe it’s not even about a certain person.”

Ultimately, it doesn’t really matter, the two friends decide. What excites Strasburg and Hageman most of all is “The Black Dog”’s evocative, scene-setting lyrics, which are a staple of Swift’s song-writing.

This kind of writing is key to Swift’s success. The specificity of the imagery – such as the scarf in “All Too Well” which her ex still has in a “drawer even now” – allows listeners to put themselves in Swift’s shoes. Sure, she’s a Grammy-winning billionaire leading a life worlds away from what most of us view as ordinary, but Swift has a knack for drawing emotion from everyday, relatable details.

And when Swift describes locations – whether the rented apartment on “Cornelia Street” or the “saltbox house on the coast” in “The Last Great American Dynasty” she does so with a particularity and fervor that allows listeners to draw an image in their minds’ eyes.

“She always includes little details, sometimes they’re vague, sometimes they’re specific – but they’re always parts of her life,” says Strasburg.

Hageman compares “The Black Dog” song to a “fable” – it’s probably not based entirely in reality. It may not be a real place. It may not be about a real person.

“This made the song even more relatable to us,” she says. “And I think to all who have created stories based on the glittering filtered details we perceive of each others’ lives from the outside.”

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