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• Monday, 19 February 2024, 4:15 PM
• 3 minute read

Maharashtra Tourism has announced ambitious plan to enhance travel and trade opportunities in the state. Recognising the region’s tremendous potential, Maharashtra Tourism aims to leverage its unique cultural, historical, and natural assets to attract domestic and international visitors while promoting business and trade collaborations within the state.

Girish Mahajan, Minister of Tourism, Government of Maharashtra, today launched an AI-powered WhatsApp chatbot (+91 94038 78864) that provides an interactive and informative way to explore the state’s rich cultural heritage, stunning natural beauty, and diverse attractions, all through the convenience of mobile phones. The chatbot can answer the questions about destinations, things to do, accommodation, and more, in both English and Marathi, making trip planning a breeze.

While unlocking Maharashtra’s tourism potential demands strategic investments in infrastructure, hospitality, and technology, Mahajan said, ”Seamless connectivity, from roadways to air routes, beckons travellers to explore our diverse landscapes. Varied accommodations, from luxury resorts to cosy homestays, cater to all preferences. Embracing digital tools enriches visitor experiences and streamlines services. Yet, sustainability must underpin our efforts, preserving our heritage and supporting local communities. ”

Commenting on the initiatives by Maharashtra Tourism, Jayshree Bhoj, Secretary, Department of Tourism, Government of Maharashtra, said, ”In Maharashtra, we treasure a tapestry of tourism treasures, from historical marvels to pristine beaches, all ingrained with our rich cultural heritage. As we stride towards 2024-2025 with aspirations of UNESCO recognition for 11 forts, we affirm our commitment to fostering tourism beyond mere travel. Our Department of Tourism diligently crafts policies, amplifies promotions and nurtures diverse experiences in collaboration with stakeholders like MTDC and private players championing niche tourism. We envision a sustainable tourism ecosystem fueled by collaborative efforts and robust policies.

While taking the delegates through the proposed Tourism Policy, Dr. B N Patil, Director, Directorate of Tourism, said, ”Maharashtra’s tourism sector offers significant revenue and job opportunities, with over 5 million jobs generated. To maximise tourist footfall and spending, we’re focusing on strategic initiatives such as rebranding hidden gems promoting local festivals, and streamlining policies. Through innovation and collaboration, we aim to unlock Maharashtra’s tourism potential, driving economic prosperity for all stakeholders.”

Maharashtra Tourism’s ambitious plan to boost travel and trade opportunities aligns with the state government’s vision to position Maharashtra as a global hub for tourism and commerce. By leveraging its natural and cultural wealth, the tourism board aims to create a thriving ecosystem that benefits visitors and residents, ultimately contributing to the economic growth and prosperity of the state.

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MUMBAI, Feb 19: Department of Tourism, Government of Maharashtra, the leading authority responsible for promoting tourism in the state, announced its ambitious plan to enhance travel and trade opportunities in Maharashtra. Recognizing the region’s tremendous potential, Maharashtra Tourism aims to leverage its unique cultural, historical, and natural assets to attract domestic and international visitors while promoting business and trade collaborations within the state. With its diverse landscapes, vibrant cities, and rich heritage, Maharashtra has long been a sought-after destination for travellers and explorers. The state boosts iconic landmarks such as the bustling metropolis of Mumbai, the breathtaking hill stations of Lonavala and Mahabaleshwar, the ancient Ajanta and Ellora caves, and the serene beaches of Alibaug and Tarkarli. By showcasing Maharashtra’s immense beauty and cultural richness, the Department of Tourism intends to position the state as a must-visit destination for tourists from across the globe. Mr. Girish Mahajan, Minister of Tourism, Government of Maharashtra, today launched an AI-powered WhatsApp chatbot (+91 94038 78864) that provides an interactive and informative way to explore the state’s rich cultural heritage, stunning natural beauty, and diverse attractions, all through the convenience of mobile phones. The chatbot can answer the questions about destinations, things to do, accommodation, and more, in both English and Marathi, making trip planning a breeze. While unlocking Maharashtra’s tourism potential demands strategic investments in infrastructure, hospitality, and technology, Mr. Girish Mahajan, Minister of Tourism, Government of Maharashtra, said, “Seamless connectivity, from roadways to air routes, beckons travellers to explore our diverse landscapes. Varied accommodations, from luxury resorts to cosy homestays, cater to all preferences. Embracing digital tools enriches visitor experiences and streamlines services. Yet, sustainability must underpin our efforts, preserving our heritage and supporting local communities. Our journey isn’t just economic—it’s about showcasing Maharashtra’s soul to the world, fostering understanding and appreciation. Let’s unite the government, private sector, communities, and citizens to craft a vibrant, sustainable tourism legacy for generations.” Commenting on the initiatives by Maharashtra Tourism, Ms. Jayshree Bhoj, Secretary, Department of Tourism, Government of Maharashtra, said, “In Maharashtra, we treasure a tapestry of tourism treasures, from historical marvels to pristine beaches, all ingrained with our rich cultural heritage. As we stride towards 2024-2025 with aspirations of UNESCO recognition for 11 forts, we affirm our commitment to fostering tourism beyond mere travel. Our Department of Tourism diligently crafts policies, amplifies promotions and nurtures diverse experiences in collaboration with stakeholders like MTDC and private players championing niche tourism. We envision a sustainable tourism ecosystem fueled by collaborative efforts and robust policies. Join us on this journey as we sculpt Maharashtra’s tourism narrative together, with an open invitation for valuable insights to shape our forthcoming comprehensive tourism policy.” Mr. Girish Mahajan, Minister of Tourism, Government of Maharashtra, also launched an app for the Aai Policy (https://maharashtratourism.Gov.In/aai-register/). The Aai Policy, introduced by the Government of Maharashtra, aims to empower women entrepreneurs in tourism. Under this initiative, the Department of Tourism plans to register ten women-owned and operated businesses in each district, spanning various sectors such as homestays, hotels/restaurants, tour and travel agencies, and more. This policy is designed to foster entrepreneurship and economic empowerment among women in the tourism industry across Maharashtra. While taking the delegates through the proposed Tourism Policy, Dr. B N Patil, Director, Directorate of Tourism, said, “Maharashtra’s tourism sector offers significant revenue and job opportunities, with over 5 million jobs generated. To maximize tourist footfall and spending, we’re focusing on strategic initiatives such as rebranding hidden gems, promoting local festivals, and streamlining policies. Through innovation and collaboration, we aim to unlock Maharashtra’s tourism potential, driving economic prosperity for all stakeholders.” As part of the panel discussion on Unleashing Tourism Potential in Maharashtra, moderated by Swati Khandelwal Jain, Executive Editor, Zee Business, the panellists, Mr. Santosh Suryanvanshi, MD (Ayurveda) P.G.C.C (Pancakrarma Therapy); Mr. Chandan Badsavle, Director, Saguna Baug Agro Tourism Pvt. Ltd.; Mr. Vistasp Kharas, Paragliding Profile and Interior Architect; Mr. Sachin Panchal, Founder, Motohom Caravans, spoke about how Maharashtra’s diverse landscapes and rich cultural heritage hold immense potential for tourism growth. The state can unlock new avenues for visitor engagement by leveraging niche sectors like agri-tourism, wellness, and adventure tourism. Agri-tourism offers immersive experiences in rural life, farm stays, and culinary delights, showcasing Maharashtra’s agrarian roots. Ayurveda tourism taps into ancient healing traditions, attracting wellness seekers to rejuvenate amidst serene surroundings. Adventure tourism capitalizes on Maharashtra’s natural beauty, offering thrilling escapades like trekking, water sports, and wildlife safaris. Through strategic promotion and infrastructure development, Maharashtra can position itself as a premier destination, catering to diverse traveller interests and boosting economic prosperity. Recognizing the potential of tourism to drive economic development, Maharashtra Tourism is committed to facilitating investments and business partnerships in the state. The tourism board will actively engage with industry leaders, chambers of commerce, and trade associations to foster trade opportunities across hospitality, travel, food and beverage sectors, and handicrafts. Through targeted initiatives and promotional campaigns, Maharashtra Tourism aims to attract entrepreneurs and investors to explore the state’s vast potential and untapped opportunities. Maharashtra Tourism’s ambitious plan to boost travel and trade opportunities aligns with the state government’s vision to position Maharashtra as a global hub for tourism and commerce. By leveraging its natural and cultural wealth, the tourism board aims to create a thriving ecosystem that benefits visitors and residents, ultimately contributing to the economic growth and prosperity of the state. About Maharashtra Tourism: Directorate of Tourism, the flagship body of Maharashtra Tourism, looks after introducing and implementing various tourism schemes, promotions and publicity to boost tourism in the State. Since the inception of the Directorate of Tourism, Government of Maharashtra, the State has attained several milestones and bagged numerous accomplishments with the help of various initiatives. For more information about Maharashtra Tourism and its initiatives, please visit https://maharashtratourism.Gov.In/. Follow us on: Facebook: https://www.Facebook.Com/MaharashtraTourismOfficial Instagram: https://www.Instagram.Com/maharashtratourismofficial/ (Disclaimer: The above press release comes to you under an arrangement with PRNewswire and PTI takes no editorial responsibility for the same.). (PTI)

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• Maha Tourism launches Tourism Policy App for women entrepreneurs, WhatsApp Chatbot

Maharashtra's tourism sector offers significant revenue and job opportunities, with over 5 million jobs generated. To maximise tourist footfall and spending, the state tourism department is focusing on rebranding hidden gems, promoting local festivals, and streamlining policies. Going forward, through targeted initiatives and promotional campaigns, Maharashtra Tourism aims to attract entrepreneurs and investors to explore the state's untapped opportunities.

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• Published On Feb 9, 2024 at 03:33 PM IST

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Maharashtra Tourism- The Insider’s Travel Guide

Maharashtra: A State that Proffers a Rich Blend of Culture and History to the Inquisitive Souls

Maharashtra is like a big canvas painted with distinct colours and patterns to offer a likable picture for the world to see. Enriched with multi-hued culture and glorious history, Maharashtra adds indelible charm in a country that is as diverse as India. From its jovial folk dances and music to its palatable cuisine, from its enchanting architecture to its resplendent art and craft, Maharashtra has a created a world full ofna opportunity for travel enthusiasts to explore. This incredible state that houses part of the Western Ghats; a district that makes famed Kolhapuri Chappals; a populace that welcomes Lord Ganesha like no other Indian state can; AND a land that is home to one of the largest film industries in the world, BOLLYWOOD, it has something for everyone! So without further ado, let us delve deeper into this land and find the elements that makes it such a magnetic place for explorers!

Recommended Tours

Maharashtra for Leisure Tourists

Bhatye: Bhatye is a rural area on the suburbs of Ratnagiri town. However, due to Bhatye’s serene location and its distance from the hustle and bustle of the city, several resorts have been established here for the leisure seekers. One can camp across the bridge in MTDC’s tent resort, amidst whispering casuarinas and enjoy water sports. Also, one can choose to go on an excursion to Pawas to see the famed Swaroopanand Swami Ashram from here.

Igatpuri: Tucked in the Western Ghats, Igatpuri is a small village that is far from the bustling cities and managed to maintain its tranquility. Needless to say that Igatpuri is a beautiful place that is still untouched and this fact has instigated the leisure seekers to spend time here. There are dozens of resorts that come up here for providing travelers a comfortable and convenient stay. At Igatpuri, the tourists also have the opportunity to practice age-old form of meditation called Vipassana, which certainly has the potential to change your outlook towards life. Igatpuri is a perfect place to relax and submit to luxury.

Lonar: On one’s leisure trip, it is highly likely that one may bump into something exclusive. Lonar, a small town on the outskirts is known for its large crater (world’s third largest crater), which was formed from the impact of a meteorite that fell here. Today, this crater is filled water and its surrounding area has developed into a rich forest that shelters several species of flora and fauna. Thus, Lonar is now a popular tourist destination and is perfect for those seeking an experience that has lasting impression. One can book in the MTDC resorts here; however, advance booking is mandatory.

Maharashtra for Wildlife Tourists

Tadoba National Park: Often referred to as “The Jewel of Vidharba”, the Tadoba National Park is the largest wildlife reserve in Maharashtra . The park lies in the district of Chandrapur in the north-eastern part of Maharashtra and is spread over an area of 624 sq km.  Tadoba is the treasure trove of innumerable species of flora and fauna and is home to some endangered species like tigers, wild dogs, and sloth bear. Panther, hyena, jackal, bison, barking deer, sambar, and cheatal are some other animals found in Tadoba National Park.

Chikhaldara: Chikhaldara is a small village situated in the Amravati district of Maharashtra. Reckoned to be the place where Bheema (one of the Pandavas from the epic Maharashtra) killed Keechaka. Chikhaldara is a beautiful hill station and due to its proximity to Melghat Tiger Project, it abounds in wildlife as well. Along with several species of flora, a large number of animal species such as Tiger, Leopard, Sloth bear, Wild dog, Jackal, Sambar, Indian Bison, Barking Deer, Blue Bull, Spotted Deer, Chausingha, Ratel, Flying Squirrel, Wild Boar, Langur, Rhesus Monkey, Porcupine, Pangolin and Mouse deer can be found here.

Bor Wildlife Sanctuary: Located near Mangi in Wardha district of Maharashtra, Bor Wildlife Sanctuary is yet another place for flora and fauna in the state.  The sanctuary is also famed for its dam, which is popularly known as Bor Dam. The area around the dam is a great picnic spot and, where one may also be able to spot a wide spectrum of wildlife. Bor Wildlife Sanctuary is home to species like sambhar, cheetal, barking deer, nilgai, tigers, leopards, and wild dogs. Also, the sanctuary is home to 160 species of avifauna and is indeed the birdwatchers paradise.

Dajipur: The jungle resort of Dajipur is situated on the border of Kolhapur and Sindhudurg districts in Maharashtra. The resort is nestled amidst rugged mountains and dense forests; this secluded little place is completely cut-off from human habitat. Dajipur Wildlife Sanctuary, also known as Radhanagari Wildlife Sanctuary is home to the Indian bison, deer, chital, gawa and couple of more species of wild animals and birds. At a short distance from the resort is the Gagangiri Maharaj’s Math which makes for a pleasant outing. This scenic resort is near the backwaters of the Radhanagari Dam and is a perfect place for wildlife lovers and nature enthusiasts.

Nawegaon Badh: Nawegaon is Vidarbha’s most popular forest resort. There is a picturesque lake in the midst of hill ranges with watchtowers that enable visitors to view wildlife.  Also, Nawegaon has about 60% of the bird species found in Maharashtra. Every winter, large flocks of migratory ducks visit the lake. One can also enjoy jungle safaris and get an opportunity to sight leopard, sloth bear, gaur, sambar, chital or langoor. The unique tree-top retreat and power or sail boating are the added assets of this place.

Maharashtra for Adventure Lovers

Panshet: Panshet is the best place for adventure that Maharashtra has to offer to you. Located about 50kms from Pune, Panshet offers a plethora of water sports like Kayaking, windsurfing, speedboat rides and water scooter rides to adventure lovers. Apart from that, you can visit Sinhagad fort and Sinhagad National park, Khadakvasla and the forts of Torna and Raigad.

Kolad: Kolad is to Maharashtra what Rishikesh is to Uttarakhand and Coorg is to Karnataka. Kolad is among the top five places for white water river rafting in India. Kolad is also known for its waterfalls and is situated on the Sahyadri mountain range in Raigad district of Maharashtra. Kolad came into prominence after it was discovered by trekkers, rafting was yet another  factor that brought it to limelightTrekking in Kolad during the monsoon season adds to the charm as the landscape remains covered under a green carpet. The Kundalika River is the main attraction of Kolad on which one can enjoy white water rafting.

Trekking Destinations

Rajmachi Fort: Rajmachi Fort is a historic site that can be reached via the town of Lonavla and Khandala plateau. One has the opportunity to view the breathtaking natural beauty of the surrounding area through which the trekking trail passes through. There are a number of waterfalls that one cross and many vantage points that offer wide vistas. Near the famed Kalbhairavnath Temple is a campsite that offers relaxation after a day long walk. Trekkers who want to explore the area can go the base of Manranjan where there are some simple rock-cut caves. The return route is easier to follow; still trekkers need to be careful while getting down from the steep slopes.

Waki Woods: Waki Woods is at a distance of about 30 km from Nagpur on Saoner Road near Warki Dargha. It is a resort that offers activities like bird watching, boating, archery and riding along with trekking. Facilities like furnished-tents, electricity, water, and telephone make the stay convenient here.

The Sahyadris: The Western Ghats or Sahyadris, as they are popularly called in Maharashtra, with their lush green hills, pristine lakes and verdant forests all around are reckoned to be a trekker’s paradise. The region is also famed for its forts and ancient Buddhist caves. Sahyadris are not very high yet they can offer some challenges pinnacles to the avid rock climbers. While trekking in the Sahyadri, the trekkers pass through many medieval forts. The treks are classified according to region such as – Nasik region, Pune region, Koyna-Satara region and Warna-Amboli region.

Karla Caves: Karla caves are 2000-year old caves that are replete with Buddhist architecture. These caves are the best-known examples of the rock cut caves in Maharashtra. The mountain in which these caves had been carved out is appropriate for rock climbers; however, trekking is still by far a better way to explore this place. The trek begins from Bedsa village, which is near Kamshet. A steep trail, taking about 45 minutes, leads to the top of Bedsa hill from Bedsa village. Then one has to move towards Visapur fort and Lohagad fort. Bhaja fort is the next destination that the trail passes through; it’s an easy 10-minute walk to Bhaja village. A twenty-minute walk from here leads one to Malavali station and after crossing the railway track and the Bombay-Pune highway, one eventually reaches the Karla caves.

Maharashtra for Historic Lovers

Inspiring tales come from Maharashtra, the land that has bred bravehearts. The colossal forts are the identifier of the chivalry of the state, whereas the rock-cut caves are the example of phenomenal artistry of the populace that inhabited the land. The rich history of Maharashtra offers hair-raising experience to history lovers. Here are some of the fantastic works of architecture that one must see in the state:

Ajanta Caves: Ajanta caves are at a distance of about 99 km Aurangabad district. The caves are believed to date back from the 2nd century BC to the 6th century AD.  At Ajanta caves one can see the entire course of the evolution of Buddhist architecture. There are 30 rock-cut Buddhist caves that are adorned with paintings and sculptures that are depicted from the Jataka tales.

Ellora Caves: Ellora caves in Aurangabad district of Maharashtra showcases the architectural experiments that were carried out by the Hindu, Buddhist and Jain monks some 600 to 300 years back. It is believed that the fascinating sculptures in the 34 caves were carved between 350 AD and 700 AD. The caves symbolize the religious harmony prevalent during this period of Indian history.

Elephanta Caves: Elephanta caves are located on the magnificent Elephanta Island, the caves are  easily accessible by ferry from Mumbai, being about 10 kilometres from the south east coast of the island city. The caves have beautiful carvings, sculptures, and a temple of the Hindu God, Lord Shiva. The Maheshamurti panel in which Shiva is shown as a creator, protector and destroyer, is a sight that should be enjoyed at least once in a lifetime. Regular excursions to Elephanta start every day from the Gateway of India.

Aurangabad Caves: Aurangabad caves are situated the city and are at a short distance of about 2kms from the famed Bibi ka Maqbara. These caves were once the Viharas and there are total of twelve caves; out of which cave number 3 and 7 are the most fascinating ones. The caves are categorized in two categories namely, western group and eastern group. Cave number 1 to 5 is in the western group and caves from 6 to 10 are in the eastern group.

Kanheri Caves: Kanheri caves are situated at a distance of 42kms from Mumbai. The cave is located amidst wooded hills. The architecture of this cave is regarded to be one of the finest in India. The sculptural carvings belong to highest achievements of Indian classical art and can be compared to the best paintings of Ajanta.

Karla and Bhaja Caves: Karla and Bhaja Caves are located near Lonavala in Maharashtra. The Bhaja caves are regarded to be from the period of Hinayana phase of Buddhism, which is between the 2nd and the 1st century BC. These rock-cut caves are among the better examples of Buddhist cave architecture in India. They receive lesscommercial tourism, which make them ideal places for a quiet excursion. Karla has the most impressive single cave but Bhaja is a quieter site to explore.

Pandavleni Caves: Pandavleni caves are located at a distance of 8kms from Nasik and are about 2000-year-old. The caves are believed to be built by the Jain Kings and are a group of 24 Hinayana Buddhist Caves. Most of the caves are Viharas except for the 18th cave which is a Chaitya. The caves are adorned with idols of Buddha and Bodhisattva. Some caves are intricately connected by stone-cut ladders that join them to the other caves. The peak of the Pandavleni is also accessible by trekking for about 20 minutes but the path is well built with steps.

Pitalkhora Caves: Pitalkhora Caves are situated about 40kms away from Ellora Caves in Aurangabad district. There are 14 rock cut caves, which date back to the 2nd century BC and include several unusual sculptures like Yaksa figures. Out of the 14 caves, four caves are chaityas and the rest are viharas. Although all the caves belong to the Hinyana period, the paintings are of the Mahayana period.

Vijaydurg Fort: Located in Devgad taluka, Vijaydurg Fort remains one of the oldest forts in Maharashtra. The fort is also known as Eastern Gibraltar and remains impregnable because of its location on the Sindhudurg coast. The fort was constructed during the rule of Raja Bhoja II. According to several historical documents, Shivaji Maharaj personally hoisted the saffron flag here. It was in the year 1653 that Shivaji captured this fort from Adil Shah of Bijapur and extended the fort area by constructing three new walls on the eastern side; each wall of the fort is 36 meters high. Locally this fort is also known as Gheria.

Pratapgad Fort: Pratapgad Fort stands tall in the Satara district and is reminiscent of the Battle of Pratapgad. The fort is at a short distance from the top tourist destination in Maharashtra, Mahabaleshwar. The fort also stands witness to the epic battle between Shivaji Maharaj and Afzal Khan in 1659 which tested the valour and strength of the Maratha Empire. The fort was built to protect and defend the Par pass and was completed in 1656. You can take a bus from Panvel to Poladpur to reach here.

Raigad Fort: Raigad Fort is around 187 kilometers from Mumbai and is near Mahad in  Raigad district.  The fort was originally built by Chandrarao More in 1030 but played an important role in the development of Maratha Empire as Shivaji made Raigad Fort the capital of his kingdom in 1674 when he was crowned the Maratha King. Today, Raigad Fort is a popular tourist attraction and lets one take a peek into the history of Maratha Empire. You can also make use of the ropeway that can help you visit this grand fort.

Rajgad Fort: Rajgad Fort is located in Pune district and is 1318 meters above sea level. This fort was the capital of the Maratha Empire for 26 years before it became the capital of the Maratha Kingdom. Rajgad Fort is the fort where Shivaji Maharaj spent more time than any other fort. The fort also stands witness to many historic and personal events in the life of Shivaji Maharaj including the death of Shivaji’s Queen Saibai. One can also view Saibai’s tomb in the fort. This fort is a great tourist destination for trekkers and climbers.

Purandar Fort: Purandhar Fort stands 1387 meters above sea level and is just 40 kilometers south-east of Pune. The fort was witness to the fight of Maratha Kingdom against the Bijapur Kingdom and the Mughals. There are in fact two forts here, the main one being called Purandar and the second smaller fort called Vajragad or Rudramal. One can see the the statue of Murar Baji Prabhi Deshpande, the fort commander who laid down his life while fighting against the Mughals in the fort. Trekkers and paragliders and even travelers can reach Pune and take the Saswad road and then towards Narayanpur that will take you to the Purandar Fort.

Maharshtra for Nature Lovers

Sprawling across hundreds of acres of land, Maharashtra is no less than a fairytale land. Lofty mountains, pristine extensive coastline and places that are tucked amidst unparalleled beauty, Maharashtra is a perfect holiday destination in India.  Here is a glance of what this beautiful state has in store for you:

• Hill Stations

Matheran: Located in the Western Ghats, Matheran is at a short distance from Karjat. This hill station is amongst the best places for a great weekend experience in Maharashtra. Matheran is just 100kms from Mumbai and 120kms from Pune. The hill station offers spectacular view of lush green hills and natural landscapes that come alive during the monsoons. While Matheran is more popular during the summers, it can also be visited during the monsoons as it offers complete peace of mind. Matheran is the only hill station in India, which does not allow any cars or automobiles. Visitors need to park their cars down the hill near Neral, or they can drive up to Dasturi car point and then move further up on a horseback, take a walk, hire a man-pulled rickshaw or take a mini-bus.

Amboli: Amboli is reckoned to be the wettest destination in Maharashtra as it records nearly 750 centimeters of rainfall every year. Located in the Sindhudurg district of Maharashtra, Amboli offers a spectacular view of the Konkan Coast. One will find breathtaking views of waterfalls and local fauna and flora as well. The migratory birds are the main attractions in Amboli. This place is around 496 kilometers from Mumbai and 346 kilometers from Pune, one has to board train till Sawantwadi railway station first and then from there one has to take MSRTC bus to reach Amboli.

Bhandardara: Bhandardara is a picturesque town that certainly deserves to be among the top hill stations in Maharashtra for weekend getaways. It is situated in Ahmednagar district of Maharashtra and is just 185 kilometers from Mumbai. A paradise for nature lovers, Bhandardara is replete with fauna and flora and the main attraction here are the Wilson Dam, Umbrella Falls and Randhaa Falls. This hill station is ideal for trekkers as they can enjoy trekking adventure over Mount Kalsubai, the highest peak in Maharashtra. Shutterbugs can keep their cameras ready for some great pictures at Arthur Lake.  To reach Bhandardara, one can get down at Igatpuri railway station and hire taxis or take local state bus to reach here.

Chikaldara: One of the best hill stations in Maharashtra, Chikaldara is located in Amravati district of Maharashtra and offers an exemplary experience for nature lovers and couples. Chikaldara is the only coffee growing area in Maharashtra. The hill station is 1,118 meters above sea level and offers great natural landscape to the visitors. If you wish to see some great scenery, wildlife and milky white waterfalls, this is the place to be. One can also visit Dhakana-Kolkaz National Park, Hurricane Point, Devi Point and Prospect Point along with Pandit Nehru Botanical Gardens. To reach Chikaldara, one has to take a train till Badnera Station and hire a taxi from there.

Panhala: Panhala is at a short distance from Kolhapur and reckoned to be a place that played a significant role during the Maratha Empire. Panhala was the capital city of the Maratha Empire from 1782 to 1827 and the Panhala Fort was of importance to Shivaji Maharaj. However, today Panhala is seen as a great hill station, where visitors come to enjoy their monsoons. One can view some great waterfalls and many lush green mountains here. Visitors can also visit the Parashar Caves that takes one back into history. Panhala is 20 kilometers from Kolhapur and 55 kilometers from Sangli and it is well connected through state highways and roads. Other than these, everyone is acquainted with Khandala and Lonavala, which are amongst the most popular hill stations in Maharashtra . Mahabaleshwar, Sawantwadi, Panchgani, Malshejghat, Toranmal and Jawhar are other incredible hill stations in the state of Maharashtra.

Juhu Beach: Juhu is one of the most popular beaches in Maharashtra. This beach on the shores of the Arabian Sea is the place where one can find the bungalows of many Bollywood stars. Tourists can enjoy horse and donkey rides, the dancing monkeys’ show, acrobats and cricket matches here. Also, Versova the home of Mumbai’s largest Koli fishing community is in the north of Juhu.

Bassein: Bassein is a peaceful beach located about 77 km away from Mumbai. It is similar to the beaches of India’s sultry beach state, Goa. But here the crowd is a bit less and one can enjoy some peaceful moments. The nearest airport is in Mumbai, while the nearest railway station is at Bassein Road. It is well connected by road as well.

Dahanu Bordi: Not only for its extensive and pristine beach, but Dahanu is also known for its vast chikoo fruit orchids. Dahanu is 145 km away from Mumbai and comes under Thane district of Maharashtra. The nearest airport is at Mumbai, while the nearest railway station is on Dahanu Road, which is around a three hours drive from Mumbai. Apart from the private and government hotels, locals also let rooms for accommodation.

Ganapatipule: Ganapatipule beach is known for its crystal clear waters. The entire stretch of the beach is covered with fresh greeneries. The roadside sceneries on the way to Ganapatipule are captivating with the narrow roads, red soil, roofed houses, clean courtyards, and innumerable fruit bearing trees and casuarinas keeping travelers glued. It is 375 km south of Mumbai and the best way to reach here is from Ratnagiri; the nearest railway station is at Kolhapur. Ganapatipule is also well connected by road with all the places in Maharashtra.  MTDC offers a wide range of facilities including dormitories and A.C suites, also tents and water sport facilities are available over here.

Harnai: Despite its quietness, it is emerging fast as a tourist destination as visitors from Pune and Mumbai visit here on weekends. It is about 200 km away from Mumbai and is frequently visited by people looking to celebrate the weekends. Harnai fort is also a major tourist attraction in the area. South of Harnai fort is the palm-fringed beach of Murud , which is famous for its clean white sands. The nearest airport is at Mumbai, which is 200 km away from Harnai, while the nearest railway station is at Satara, which is 154 km away. State buses of Maharashtra ply from Mumbai, Pune and Mahad to Murud-Harnai. Accommodation is available at the beach resorts in Harnai.

The long coastline of Maharashtra has many gleaming beaches that are far from the bustles of the crowd and city happenings. These are perfect for spending lazy vacations. Mandwa Kihim, Madh Island Beach, Marine Drive (Mumbai), Marve Manori Gorai, Murud Janjira (Alibagh), Shriwardhan, Tarkali, Velneshwar, Vengurla Malvan and Vijaydurg Sindhudurg are some of the fascinating beaches that one must see in Maharashtra.

Maharashtra for Spiritual Tourists

Maharashtra as a Cultural Tourism Hub

Be it their dance forms like Povada, Lavani and Koli or their mouth watering Konkan and Varadi cuisines or their folk dances like Dhangri Gaja, Dindi, Kala and Tamasha, the people in Maharashtra take pride in every bit of their cultural inheritance. Also, due to the presence of every religion, all the festivals are observed in Maharashtra . The Ganesh Chathurthi takes festivities to another level. Diwali, like in the rest of the nation, is celebrated with much zeal in Maharashtra. All the other major festivals of the Hindus are duly observed. The Muslims in the state celebrate their Eids and Muharram with as much enthusiasm.

Maharashtra for Arts and Crafts

WOW! That’s a pretty exhaustive list, right! But believe me there is still much to explore in Maharashtra beyond the places and categories mentioned in this list. Follow your travel instincts and head out for this mesmeric land, not because I say so but because it is truly worth it!

About Nidhi Singh

From the Lake District, Nainital, Nidhi Singh is a travel writer whose love for mountains can be seen in her write ups. Talk about solo travelling, indulging in adventure activities, binging on good food, planning budget trips or the Aurora Borealis and you will get all her attention. It is the wanderlust that keeps her going and if at all she could get one wish granted she would love to live a life less ordinary. Follow her on Twitter , Facebook & Instagram .

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Maharashtra outlines tourism plans

MUMBAI, India, 21 February 2024: Maharashtra state in India released details of an ambitious plan to boost travel and trade last week to unlock tourism potential through infrastructure, hospitality, and technology investments.

With its diverse landscapes, vibrant cities, and rich heritage, Maharashtra has long been a sought-after destination for travellers and explorers. The state boasts iconic landmarks and is home to the bustling metropolis of Mumbai.

The state’s Department of Tourism intends to position the state as a must-visit destination for tourists worldwide, according to Minister of Tourism, Government of Maharashtra Girish Mahajan, who launched an

AI-powered WhatsApp chatbot on Monday that provides an informative way to explore the state’s rich cultural heritage and diverse attractions.

Making it easier for visitors to plan their trip in advance, the minister said it would unlock “seamless connectivity and assist travellers to explore our diverse landscapes.”

The App presents varied accommodation options, from luxury resorts to cosy homestays, streamlines services and provides leads and booking opportunities to explore cultural and heritage attractions.

“Our journey isn’t just economic – it’s about showcasing Maharashtra’s soul to the world, fostering understanding and appreciation. Let’s unite the government, private sector, communities, and citizens to craft a vibrant, sustainable tourism legacy for generations.”

Maharashtra’s government’s tourism secretary, Jayshree Bhoj, noted: “As we stride towards 2024-2025 with aspirations of UNESCO recognition for 11 forts, we affirm our commitment to diligently craft policies, amplify promotions and nurture diverse experiences in collaboration with stakeholders and private players championing niche tourism.”

Maharashtra aims to empower women entrepreneurs in tourism. Under this initiative, the Department of Tourism plans to register 10 women-owned and operated businesses in each district, spanning various sectors such as homestays, hotels/restaurants, and travel agencies. This policy is designed to foster entrepreneurship and economic empowerment among women in the tourism industry across Maharashtra.

The proposed tourism policy offers significant revenue and job opportunities, generating over 5 million jobs. To maximise tourist footfall and spending, the department will focus on strategic initiatives such as rebranding hidden gems, promoting local festivals, and streamlining policies. 

“Through innovation and collaboration, we aim to unlock Maharashtra’s tourism potential, driving economic prosperity for all stakeholders,” said Bhoj. “The state can unlock new avenues for visitor engagement by leveraging niche sectors like agri-tourism, wellness, and adventure tourism.”  

Maharashtra Tourism’s ambitious plan to boost travel and trade opportunities aligns with the state government’s vision to position Maharashtra as a global hub for tourism and commerce.

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1 out of 123 Places to visit in Maharashtra 12 Tourist attractions

Ajanta and Ellora caves, considered to be one of the finest examples of ancient rock-cut caves, are located near Aurangabad in Maharashtra, India. Ajanta and Ellora caves complex is adorned with beautiful sculptures, paintings, and frescoes and include Buddhist monasteries, Hindu and Jain temples. T...

Best Time: June to March

2. Mahabaleshwar

2 out of 123 Places to visit in Maharashtra 31 Tourist attractions

Mahabaleshwar is a hill station located in the Western Ghats, in Satara district of Maharashtra. Apart from its strawberries, Mahabaleshwar is also well known for its numerous rivers, magnificent cascades and majestic peaks. It is among the most sought after weekend getaways from Pune & Mum...

Best Time: October to June

3. Panchgani

3 out of 123 Places to visit in Maharashtra 13 Tourist attractions

Deriving its name from the five hills surrounding it, Panchgani is a popular hill station near Mahabaleshwar in Maharashtra, famous for its various sunset and sunrise points and scenic valley view.

Best Time: September to May

4 out of 123 Places to visit in Maharashtra 5 Tourist attractions

Known as India's newest hill station, the Lavasa Corporation is constructing this private city. The city is a beautiful project, stylistically based on the Italian town Portofino. Spreading across 7 hills, covering an area of 25000 acres, Lavasa is a perfect blend of beauty and infrastructure.

Best Time: Throughout the year

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Best of Maharashtra Package: Mumbai, Lonavala, Khandala & More

Mumbai & lonavala dream city package, matheran lonavala & alibaug tour package, shirdi, shani shignapur & jyotirlinga tour package, konkan dream tour package for 6 nights 7 days, tadoba tiger safari tour package.

5 out of 123 Places to visit in Maharashtra 24 Tourist attractions

Located at a distance of 122 Km from Nasik in the Ahmednagar district of Maharashtra, Shirdi is the home of Sai Baba. It is believed that Sai Baba arrived at Shirdi in 1858 and spent 60 years of his life here until he attained salvation in 1918. Sai Baba is popularly known as the 'child of God', as ...

Best Time: July to March

6 out of 123 Places to visit in Maharashtra 11 Tourist attractions

Famous for white water rafting, Kolad is a thriving tiny village in the Raigad district in Maharashtra. Known for its cascading waterfalls, green meadows and picturesque backdrop of Sahyadris, Kolad is gaining traction as an adventure sports destination with provisions for rafting, rappelling, and k...

7. Bhandardara

7 out of 123 Places to visit in Maharashtra 7 Tourist attractions

Bhandardara, a hill station nestled in the Sahyadri ranges of Maharashtra, has all the nature's blessings a place can get. The lush greenery, the humble waterfalls and surrounded by high mountains makes for the perfect holiday spot for city dwellers.

8 out of 123 Places to visit in Maharashtra 114 Tourist attractions

Mumbai, the capital city of the Indian state of Maharashtra, is a spectacular paradox of chaos and hope, glamour and squalor, modernity and tradition. Famously known as the City of Dreams, Mumbai – formerly known as Bombay - Mumbai is a beautifully blended melting pot of cultures and lifestyles.

Best Time: October to February

9. Rajmachi

9 out of 123 Places to visit in Maharashtra

Rajmachi is a small village situated in the Sahyadri mountain range of the Konkan region of Maharashtra. Rajmachi is famous for the historical fortress which has two fortified peaks - Shrivardhan and Manaranjan forts, located near two famous hills of Lonavala and Khandala.

Best Time: June to September

10. Lonavala

10 out of 123 Places to visit in Maharashtra 41 Tourist attractions

Situated in the Sahyadri range of the Western Ghats close to Pune and Mumbai, Lonavala is the most visited hill station in Maharashtra and the place to be during monsoons. With lots of waterfalls, lakes and hills around, it is a popular destination for camping, trekking and other...

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11. Alibaug

11 out of 123 Places to visit in Maharashtra 29 Tourist attractions

Alibaug (also spelled as Alibag) is a small coastal town in the Konkan region of Maharashtra, known for its beaches, villas, and beautiful scenery. Alibag is very popular as a weekend getaway from the cities of Mumbai and Pune. 

Best Time: November to March

12. Khandala

12 out of 123 Places to visit in Maharashtra 22 Tourist attractions

Khandala is a popular hill station in Maharashtra, perched on the foothills of Sahyadri in the Western Ghats. Khandala provides for a perfect weekend respite for the Mumbai population, with its scenic valleys, grassy hills, serene lakes and misty waterfalls.

13. Tarkarli

13 out of 123 Places to visit in Maharashtra 20 Tourist attractions

Tarkarli is famous for its long and narrow stretch of beach, with its pristine water, white sand, and of course Singhudurg, Maharashtra's popular sea fort.

Best Time: October to March

14 out of 123 Places to visit in Maharashtra 7 Tourist attractions

A Beach town, popular for its white sand and blue seas situated in Konkan region of Maharashtra, Kashid is the perfect destination for a quiet weekend getaway from Mumbai.

15 out of 123 Places to visit in Maharashtra 39 Tourist attractions

Nasik is a religious Hindu city, host to the Kumbh Mela every 12 years. It also makes for a perfect wine tasting destination.

16. Aurangabad

16 out of 123 Places to visit in Maharashtra 37 Tourist attractions

Aurangabad, which was declared by the Government as the Tourism Capital of Maharashtra back in 2010, is a famous tourist hub which greets its visitors with a richly woven tapestry of sights and sounds. The city got its name for being the erstwhile capital of Mughal Emperor Aurangzeb in the 17th cent...

17 out of 123 Places to visit in Maharashtra 82 Tourist attractions

Pune is a bustling metropolis of Maharashtra, ranked number one in India in the ease of living. Often referred to as the Oxford of the East, it is a hub of diverse people and activities and is in rapidly growing into one of the top metropolitan cities in the country. Pune is a city that pe...

18. Ganpatipule

18 out of 123 Places to visit in Maharashtra 9 Tourist attractions

Beach town on the Konkan coastline, Ganpatipule has temples of Lord Ganesha as major attractions apart from the beautiful virgin beaches.

Best Time: November to February

19. Matheran

19 out of 123 Places to visit in Maharashtra 29 Tourist attractions

Nestled amidst the Sahyadri range on the Western Ghats, Matheran is a cosy little hill station that stands at an elevation of 2600 feet above sea level, and is just 100 kilometres away from Mumbai, making it the perfect weekend getaway. With its name literally translating to “overhead forest”, Mathe...

20 out of 123 Places to visit in Maharashtra 5 Tourist attractions

Raigad, is a historically rich district is situated in the Konkan region of Maharashtra. Located at 2,851mts, it is surrounded by Mumbai Harbour, Thane, Pune, Ratnagiri and the Arabian Sea.

Best Tourist Attractions in Maharashtra

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21 out of 123 Places to visit in Maharashtra 7 Tourist attractions

Amboli lies in the Sahyadri hills in the Sindhudurg district of Maharashtra. It is the last hill station of Maharashtra before the plains of Goa begin and is a relatively unexplored one.

22. Tadoba National Park

22 out of 123 Places to visit in Maharashtra 6 Tourist attractions

Famous for its natural heritage, Tadoba Andhari Tiger Reserve is definitely one of India's most exciting and best protected Tiger Reserve, with most visible tiger sightings in the state of Maharashtra

23. Kamshet

23 out of 123 Places to visit in Maharashtra 7 Tourist attractions

Kamshet is a picturesque hill station in Western Ghats, renowned for paragliding and flying schools. Surrounded by Western Ghats, this place is regularly featured in the top 10 must visit destinations of India for an adventurous junkie.

24. Durshet

24 out of 123 Places to visit in Maharashtra 7 Tourist attractions

Durshet is a little village found on the banks of the river Amba, nestled in the Sahyadri ranges of Maharashtra. Due to its proximity to Mumbai and Pune it serves as a weekend getaway for people to move away from the crowded cities.

Best Time: September to February

25. Bhimashankar

25 out of 123 Places to visit in Maharashtra 5 Tourist attractions

Bhimashankar, located about 100 km from Pune and 223 km from Mumbai, is a popular temple town. It is among one of the twelve traditional 'Jyotilingam' shrines of Lord Shiva in India.

26 out of 123 Places to visit in Maharashtra 37 Tourist attractions

Commonly associated with its delectable juicy varieties of oranges, Nagpur is also the winter capital of Maharashtra. With temples, lush green gardens, lakes and connectivity with main cities along with the rich cultural heritage enchant its visitors.

27 out of 123 Places to visit in Maharashtra 23 Tourist attractions

Malvan is a culturally and historically important town in the Sindhudurg district of Maharashtra. It is well known historically for the Sindhudurg Fort of Chatrapati Shivajiraje. Culturally, it is famous for it's mouth-watering Malvani sea-food and sweets.Malvan is also known for its beaches that ar...

28. Kolhapur

28 out of 123 Places to visit in Maharashtra 30 Tourist attractions

Kolhapur is situated on the banks of the river Panchaganga in the south-west region of Maharashtra.  Situated 230 kilometres away from Pune, Kolhapur is one of the princely states and boasts of a rich legacy dating back to the times of the Marathas. Presently, Kolhapur is known for Kolhapu...

Best Time: July to February

29 out of 123 Places to visit in Maharashtra 11 Tourist attractions

Karjat, a quaint little village is the last station of Thane district in Maharashtra. The river Ulhas finds its origin in Karjat and trekking and historical spots make it a popular destination for trekkers and adventure enthusiasts.

30. Igatpuri

30 out of 123 Places to visit in Maharashtra 14 Tourist attractions

Igatpuri is a hill station and a city in the Western Ghats located in the Nashik district of Maharashtra, 130kms from Mumbai. Located on the Mumbai-Agra National Highway, Igatpuri is a heaven for nature lovers. It also has some of the highest peaks of the Sahyadri range. 

Best Time: July to September

31. Diveagar

31 out of 123 Places to visit in Maharashtra 20 Tourist attractions

Gleaming white sand, pristine blue water, swaying coconut palms and betel nut trees and gentle breeze producing a serene and calming effect, this is not a dream but the enchanting place called Diveagar.

32. Suryamal

32 out of 123 Places to visit in Maharashtra 2 Tourist attractions

Suryamal is the highest peak of the region, located in Thane district of Maharashtra. The small but beautiful hill is a popular place among people for the sheer breathtaking views that it can be seen from the hilltop.

33. Harihareshwar

33 out of 123 Places to visit in Maharashtra 8 Tourist attractions

Surrounded by four hills and with river Savitri flowing through the town, Harihareshwar is famous for its temple of Lord Harihareshwar and is a popular weekend beach destination especially for people in Mumbai and Pune.

34. Ratanwadi

34 out of 123 Places to visit in Maharashtra 3 Tourist attractions

Ratanwadi is a village near Bhandardara of the Kalsubai peak in Maharashtra. It houses the famous Ratangad fort and the popular Shiva temple called Amruteshwar. It is a famous trekking spot as it is far from the main town and has a rustic charm to it.

35 out of 123 Places to visit in Maharashtra 9 Tourist attractions

Manori beach, along with Gorai beach is a growing favourite among back packers and people who just want to cross over to the peace and quiet of the country side for a while.

36. Chiplun

36 out of 123 Places to visit in Maharashtra 11 Tourist attractions

In the quiet, far away from the city port district of Ratnagiri in Maharashtra, lies Chiplun, the city that offers you time among mango groves next to the beautiful lake, Vashishti. This town is most known for its white sand beaches and beautiful mango and cashew groves by the Vashishti river.

37. Chikhaldara

37 out of 123 Places to visit in Maharashtra 12 Tourist attractions

The scent of coffee enchants you as you enter the hill station city of Chikhaldara in the state of Maharashtra. Being the only coffee growing area in the region, Chikhaldara also boasts of beautiful lakes, breathtaking panoramic viewpoints and exotic wildlife.

38. Ratnagiri

38 out of 123 Places to visit in Maharashtra 29 Tourist attractions

Situated in pretty surroundings, Ratnagiri is blessed with hills, sea shores, creeks, beautiful rivers, hot water springs, forests and water falls and offers a rejuvenating experience to travelers.

39 out of 123 Places to visit in Maharashtra 8 Tourist attractions

Best known as the gateway of Konkan coast, Panvel is the most crowded locality of Raigad District of Maharashtra. Located at a distance of 40kms from Mumbai metropolitan region, Panvel is highly populated. It is known for the forts in Raigad and Khopoli; and also the Karnala fort which is a popular ...

40. Murud Janjira

40 out of 123 Places to visit in Maharashtra 7 Tourist attractions

Murud is known for it widespread sandy beaches adorned with majestic forts and outlined by palms and coconut trees, creating a perfect holiday scenery.

41 out of 123 Places to visit in Maharashtra 14 Tourist attractions

Dapoli, situated 215km away from Mumbai is popular tourist destination that serves the needs of all kinds of travelers. It is known as mini-Mahabaleshwar of Maharashtra owing to its cool climate throughout the year. It is located in the Ratnagiri district and is a famous Konkan hill station.

42. Malshej Ghat

42 out of 123 Places to visit in Maharashtra 4 Tourist attractions

Malshej Ghat is a mountain pass and a popular hill station, nestled in the Western Ghats of Maharashtra. With its numerous lakes, waterfalls, mountains, and verdant flora and fauna, Malshej Ghat is popular among hikers, trekkers and nature lovers.

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Mumbai (Maharashtra) [India], February 19: Department of Tourism, Government of Maharashtra, the leading authority responsible for promoting tourism in the state, announced its ambitious plan to enhance travel and trade opportunities in Maharashtra. Recognizing the region’s tremendous potential, Maharashtra Tourism aims to leverage its unique cultural, historical, and natural assets to attract domestic and international visitors while promoting business and trade collaborations within the state.

With its diverse landscapes, vibrant cities, and rich heritage, Maharashtra has long been a sought-after destination for travellers and explorers. The state boosts iconic landmarks such as the bustling metropolis of Mumbai, the breathtaking hill stations of Lonavala and Mahabaleshwar, the ancient Ajanta and Ellora caves, and the serene beaches of Alibaug and Tarkarli. By showcasing Maharashtra’s immense beauty and cultural richness, the Department of Tourism intends to position the state as a must-visit destination for tourists from across the globe.

Girish Mahajan, Minister of Tourism, Government of Maharashtra, today launched an AI-powered WhatsApp chatbot (+91 94038 78864) that provides an interactive and informative way to explore the state’s rich cultural heritage, stunning natural beauty, and diverse attractions, all through the convenience of mobile phones. The chatbot can answer the questions about destinations, things to do, accommodation, and more, in both English and Marathi, making trip planning a breeze.

While unlocking Maharashtra’s tourism potential demands strategic investments in infrastructure, hospitality, and technology, Girish Mahajan, Minister of Tourism, Government of Maharashtra, said, “Seamless connectivity, from roadways to air routes, beckons travellers to explore our diverse landscapes. Varied accommodations, from luxury resorts to cosy homestays, cater to all preferences. Embracing digital tools enriches visitor experiences and streamlines services. Yet, sustainability must underpin our efforts, preserving our heritage and supporting local communities. Our journey isn’t just economic–it’s about showcasing Maharashtra’s soul to the world, fostering understanding and appreciation. Let’s unite the government, private sector, communities, and citizens to craft a vibrant, sustainable tourism legacy for generations.”

Commenting on the initiatives by Maharashtra Tourism, Jayshree Bhoj, Secretary, Department of Tourism, Government of Maharashtra, said, “In Maharashtra, we treasure a tapestry of tourism treasures, from historical marvels to pristine beaches, all ingrained with our rich cultural heritage. As we stride towards 2024-2025 with aspirations of UNESCO recognition for 11 forts, we affirm our commitment to fostering tourism beyond mere travel. Our Department of Tourism diligently crafts policies, amplifies promotions and nurtures diverse experiences in collaboration with stakeholders like MTDC and private players championing niche tourism. We envision a sustainable tourism ecosystem fueled by collaborative efforts and robust policies. Join us on this journey as we sculpt Maharashtra’s tourism narrative together, with an open invitation for valuable insights to shape our forthcoming comprehensive tourism policy.”

Girish Mahajan, Minister of Tourism, Government of Maharashtra, also launched an app for the Aai Policy ( https://maharashtratourism.gov.in/aai-register/ ). The Aai Policy, introduced by the Government of Maharashtra, aims to empower women entrepreneurs in tourism. Under this initiative, the Department of Tourism plans to register ten women-owned and operated businesses in each district, spanning various sectors such as homestays, hotels/restaurants, tour and travel agencies, and more. This policy is designed to foster entrepreneurship and economic empowerment among women in the tourism industry across Maharashtra.

While taking the delegates through the proposed Tourism Policy, Dr B N Patil, Director, Directorate of Tourism, said, “Maharashtra’s tourism sector offers significant revenue and job opportunities, with over 5 million jobs generated. To maximize tourist footfall and spending, we’re focusing on strategic initiatives such as rebranding hidden gems, promoting local festivals, and streamlining policies. Through innovation and collaboration, we aim to unlock Maharashtra’s tourism potential, driving economic prosperity for all stakeholders.”

As part of the panel discussion on Unleashing Tourism Potential in Maharashtra, moderated by Swati Khandelwal Jain, Executive Editor, Zee Business, the panellists, Santosh Suryanvanshi, MD (Ayurveda) P.G.C.C (Pancakrarma Therapy); Chandan Badsavle, Director, Saguna Baug Agro Tourism Pvt. Ltd.; Vistasp Kharas, Paragliding Profile and Interior Architect; Sachin Panchal, Founder, Motohom Caravans, spoke about how Maharashtra’s diverse landscapes and rich cultural heritage hold immense potential for tourism growth. The state can unlock new avenues for visitor engagement by leveraging niche sectors like agri-tourism, wellness, and adventure tourism. Agri-tourism offers immersive experiences in rural life, farm stays, and culinary delights, showcasing Maharashtra’s agrarian roots. Ayurveda tourism taps into ancient healing traditions, attracting wellness seekers to rejuvenate amidst serene surroundings. Adventure tourism capitalizes on Maharashtra’s natural beauty, offering thrilling escapades like trekking, water sports, and wildlife safaris. Through strategic promotion and infrastructure development, Maharashtra can position itself as a premier destination, catering to diverse traveller interests and boosting economic prosperity.

Recognizing the potential of tourism to drive economic development, Maharashtra Tourism is committed to facilitating investments and business partnerships in the state. The tourism board will actively engage with industry leaders, chambers of commerce, and trade associations to foster trade opportunities across hospitality, travel, food and beverage sectors, and handicrafts. Through targeted initiatives and promotional campaigns, Maharashtra Tourism aims to attract entrepreneurs and investors to explore the state’s vast potential and untapped opportunities.

Maharashtra Tourism’s ambitious plan to boost travel and trade opportunities aligns with the state government’s vision to position Maharashtra as a global hub for tourism and commerce. By leveraging its natural and cultural wealth, the tourism board aims to create a thriving ecosystem that benefits visitors and residents, ultimately contributing to the economic growth and prosperity of the state.

About Maharashtra Tourism:

Directorate of Tourism, the flagship body of Maharashtra Tourism, looks after introducing and implementing various tourism schemes, promotions and publicity to boost tourism in the State. Since the inception of the Directorate of Tourism, Government of Maharashtra, the State has attained several milestones and bagged numerous accomplishments with the help of various initiatives.

For more information about Maharashtra Tourism and its initiatives, please visit https://maharashtratourism.gov.in/ .

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According to a statement from the Hotel & Restaurant Association of Western India (HRAWI), Maharashtra Tourism Minister, Girish Mahajan, indicated this at the Advantage Vidarbha event in Nagpur.

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EVENT : MAHARASHTRA TOURISM CONCLUDES SUCESSFUL PARTICIPATION AT ITB BERLIN 2024

TTT NEWS NETWORK

MUMBAI, 19 MARCH 2024:

Maharashtra Tourism recently concluded its participation at the world’s leading travel trade show, ITB Berlin 2024 held from March 5th to 7th, the event provided a valuable platform to showcase the state’s diverse tourism offerings to a global audience.

The Maharashtra Tourism stall, inaugurated by Mr. Parvathaneni Harish, Ambassador of India to Germany, attracted significant attention from international travel professionals, media representatives, and potential visitors. Adorned with captivating imagery and informative displays, the stall effectively showcased Maharashtra’s rich cultural heritage, natural beauty, and vibrant attractions.

Maharashtra Tourism delegation led by Dr. Bhagwantrao Namdeo Patil, Director, Directorate of Tourism-Maharashtra, and the co-exhibitors engaged in meaningful discussion with industry stakeholders, showcasing Maharashtra’s diverse cultural heritage and tourism offerings, the delegation emphasized the stated commitment to sustainable tourism practices and its unique blend of historical landmarks, natural beauty, and cultural experiences.

In line with the event’s theme of “Pioneer the Transition in Travel and Tourism. Together.”, Maharashtra Tourism highlighted its commitment to sustainable tourism practices. This resonated with environmentally conscious attendees, showcasing the state’s efforts toward responsible tourism development.

Commenting on Maharashtra’s participation, Dr. Bhagwantrao Namdeo Patil said, “ITB Berlin provided an excellent opportunity for us to showcase Maharashtra’s rich cultural heritage to a global audience. We are pleased with the interest shown by industry stakeholders in our state’s tourism offerings.”

Attendees at ITB Berlin had the chance to learn about Maharashtra’s iconic attractions, from the bustling metropolis of Mumbai, known as the “City of Dreams,” to the serene beaches of Konkan and the ancient caves of Ajanta and Ellora, Maharashtra offers a blend of cultural heritage, natural beauty, and modern amenities.

Visitors can explore historical landmarks such as the majestic forts of Raigad and Shivneri, delve into the spirituality of Nashik’s temples and shrines, or indulge in adventure activities in the Western Ghats. With vibrant festivals, delectable cuisine, and warm hospitality, Maharashtra promises an enriching and unforgettable experience for travelers seeking to immerse themselves in the essence of India’s diverse culture and heritage.

Reflecting on the event, Dr. Bhagwantrao Namdeo stated, “Our participation at ITB Berlin was a valuable experience, allowing us to connect with industry professionals and share the beauty of Maharashtra with the world. We look forward to welcoming visitors to our state and providing them with unforgettable experiences.”

The event provided fertile ground for fostering new partnerships and building stronger relationships with key players in the global travel industry. Engaging B2B interactions explored potential collaborations, aiming to position Maharashtra as a must-visit destination for international travelers.

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