travelcustomer decision journey mckinseyShare on FacebookShare on Twitter159IMAGESCustomer journey models [McKinsey model & RACE Framework]Customer Journey Map: Understanding the Path with the ClientCustomer journey models [McKinsey model & RACE Framework]Customer journey models [McKinsey model & RACE Framework]Loyalty loop consumer decision journey. Source: McKinsey & CompanyPresentation: Customer journey transformation: The idea, the impactVIDEOBest Practices in Customer ExperienceWhen the ACTUAL customer turns out to be different from the INTENDED customer!McKinsey’s Consumer Decision Journey Model Marketing GuideThe Customer Decision JourneyDynamics 365 Marketing RENAMED Customer Insights JourneyCustomer experience transformation
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