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Cruise Automation

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Cruise LLC, commonly referred to as Cruise, is an American self-driving car company headquartered in San Francisco, California. Founded in 2013 by Kyle Vogt and Dan Kan, Cruise tests and develops autonomous car technology. Source

The "Cruise Automation" appears in:   Automotive

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Red is excitement, energy, passion, courage, attention, lust, power, love, speed, and anger.

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The Cruise logo is an example of the automotive industry logo from United States. According to our data, the Cruise Automation logotype was designed for the automotive industry. You can learn more about the Cruise brand on the getcruise.com website.

▸ Why is the Cruise logo presented in an SVG vector-based file format? What SVG file is?

Most logos are distributed vector-based . There are several vector-based file formats, such as EPS, PDF, and SVG. Simple images such as logos will generally have a smaller file size than their rasterized JPG, PNG, or GIF equivalent. You can read more about Raster vs Vector on the vector-conversions.com.

SVG or Scalable Vector Graphics is an XML-style markup-driven vector graphic rendering engine for the browser. Generally speaking, SVG offers a way to do full resolution graphical elements, no matter what size screen, what zoom level, or what resolution your user's device has.

There are several reasons why SVG is smart to store logo assets on your website or use it for print and paper collateral. Benefits including small file size, vector accuracy, W3C standards, and unlimited image scaling. Another benefit is compatibility — even if the facilities offered by SVG rendering engines may differ, the format is backward and forward compatible. SVG engines will render what they can and ignore the rest.

Having the Cruise logo as an SVG document, you can drop it anywhere, scaling on the fly to whatever size it needs to be without incurring pixelation and loss of detail or taking up too much bandwidth.

▸ What tools can I use to open the Cruise vector logo?

Since the Cruise presented as a vector file and SVG isn’t a bitmap image, it is easily modified using JavaScript, CSS, and graphic editors. That makes it simple to have a base SVG file and repurpose it in multiple locations on the site with a different treatment. SVG XML code can be created, verified, manipulated, and compressed using various tools from code editors like Microsoft VS Code or Sublime Text to graphic editors such as Figma , Affinity Designer , ADOBE Illustrator , and Sketch .

▸ What is "Logo" or "Logotype"?

You can download the Cruise logotype in vector-based SVG (Scalable Vector Graphics) file format on this web page.

According to wikipedia.org : "A logo (an abbreviation of logotype, from Greek: λόγος, romanized: logos, lit. 'word' and Greek: τύπος, romanized: typos, lit. 'imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark."

Logos fall into three classifications (which can be combined). Ideographs are abstract forms; pictographs are iconic, representational designs; Logotypes (or Wordmarks) depict the name or company's initials. Because logos are meant to represent companies brands or corporate identities and foster their immediate customer recognition, it is counterproductive to redesign logos frequently.

A logo is the central element of a complex identification system that must be functionally extended to an organization's communications. Therefore, the design of logos and their incorporation into a visual identity system is one of the most challenging and essential graphic design areas.

▸ Where can I use the logo? The legal aspect.

As a general rule, third parties may not use the Cruise logo without permission given by the logo and (or) trademark owner. For any questions about the legal use of the logo, please contact Cruise directly. You can find contact information on the website getcruise.com .

We strive to find official logotypes and brand colors, including the Cruise logo, from open sources, such as wikipedia.org, seeklogo.com, brandsoftheworld.com, famouslogos.net, and other websites; however, we cannot guarantee the Cruise logo on this web page is accurate, official or up-to-date. To get the official Cruise logo, please get in touch with Cruise directly or go to getcruise.com .

By downloading the Cruise logo from the Logotyp.us website, you agree that the logo provided "as-is." All the materials appearing on the Logotyp.us website (including company names, logotypes, brand names, brand colors, and website URLs) could include technical, typographical, or photographic errors or typos.

We do not claim any rights to the Cruise logo and provide the logo for informational and non-commercial purposes only. You may not use or register, or otherwise claim ownership in any Cruise trademark, including as or as part of any trademark, service mark, company name, trade name, username, or domain registration. You do not suppose to share a link to this web page as the source of the "official Cruise logo" or "official Cruise Automation logo." Thank you.

▸ What do the colors mean in Cruise logo?

The color red is a warm, vibrant color that is often associated with strong emotions such as passion, love, and anger. It is also often associated with power, strength, and determination. In design, red can be used to create a bold, attention-grabbing visual impact. It is also often used to represent danger or warning, as it is the color of stop signs and warning lights. In fashion, red is often used to add a pop of color to an outfit and can be used to make a statement or stand out in a crowd. The color red is also associated with love and romance, and is often used in Valentine's Day and Christmas decorations.

It's important to note that these associations are not universal, and different people may have different emotional responses to colors.

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Cruise Automation

Discover the unique color palette of cruise automation, and learn more about the brand's history and values. download the cruise logo in both vector svg and raster png formats with a transparent background. the faqs provide additional insights into the brand's visual identity and guidelines., the "cruise automation logo" appears in: .

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This is the Cruise color scheme, you can replicate each of the brand's logo colors by clicking on the corresponding button above displaying its HEX code.

The power of color in branding: Exploring the psychology of colors in the Cruise logo

Red is excitement, energy, passion, courage, attention, lust, power, love, speed, and anger. Explore a collection of logos featuring red colors, and discover how different brands use these hues to communicate their visual identity:

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The PNG raster format is ideal for web applications because of its small file size and ability to preserve transparency, which makes it suitable for logos with a transparent background. However, it may be better to scale the logo to smaller sizes.

On the other hand, SVG vector format is ideal for larger applications such as billboards, as it is a vector format that can be scaled up or down without losing of quality. Also, you can easily convert SVG file to other vector formats such as EPS, AI and even PDF.

Frequently Asked Questions

The Cruise logo is an example of the automotive industry logo from United States. According to our data, the Cruise Automation logotype was designed for the automotive industry. You can learn more about the Cruise brand on the getcruise.com website.

What is the difference between brandmark and logomark? What is the difference in a logotype and a logo?

Logomarks, also known as brandmarks, consist of logos represented solely by a symbol, emblem, or visual imagery. Brands usually adopt brandmarks after achieving widespread recognition, enabling them to omit their company name from the logo.

The distinction between logotype, logomark, and logo lies in their design and focus. A logotype is a type of logo that prominently features a company name or its initials as the central element. On the other hand, a logomark is a logo that revolves around a symbolic image or icon, rather than relying on the company name. Finally, the term "logo" encompasses all types of marks used to represent a brand, including both logotypes and logomarks.

What logotype is?

Logos are crucial for brand recognition and differentiation in the business world. They help establish a strong brand presence and convey the identity and values of a company like Cruise Automation. A well-designed logo plays a vital role in marketing, appearing on websites, packaging, advertisements, and social media profiles to reinforce Cruise's brand identity and foster brand loyalty.

Creating an effective logo involves capturing comapy's essence and conveying it in a concise and memorable manner. Cruise's logo may incorporate text, such as Cruise Automation or its initials, along with visual elements like symbols, icons, or emblems.

A high-quality logo for a company should be distinctive, simple, versatile, and scalable across different mediums. Its design should effectively communicate Cruise's message and evoke the desired emotions or associations with the brand. Professional graphic designers or branding agencies are typically involved in creating Cruise Automation's logo, ensuring alignment with Cruise's visual identity and marketing goals. In summary, a well-crafted logo is essential for Cruise Automation as it represents the brand's reputation, values, and promises made to customers. By establishing brand recognition, logo becomes a valuable asset in the competitive business landscape.

Where can I use the Cruise logo?

As a general rule, third parties may not use the Cruise logo without permission given by the logo and (or) trademark owner . For any questions about the legal use of the logo, please contact Cruise directly. You can find contact information on the website getcruise.com .

We strive to find official logotypes and brand colors, including the Cruise logo, from open sources, such as wikipedia.org, seeklogo.com, brandsoftheworld.com, famouslogos.net, and other websites; however, we cannot guarantee the Cruise logo on this web page is accurate, official, or up-to-date. To get the official Cruise logo, please get in touch with Cruise directly or go to getcruise.com .

By downloading the Cruise logo from this website, you agree that the logo provided "as-is." All the materials appearing on the website (including company names, logotypes, brand names, brand colors, and website URLs) could include technical, typographical, or photographic errors or typos.

We do not claim any rights to the Cruise logo and provide the logo for informational and non-commercial purposes only. You may not use or register, or otherwise claim ownership in any Cruise trademark, including as or as part of any trademark, service mark, company name, trade name, username, or domain registration. You do not suppose to share a link to this web page as the source of the "official Cruise logo" or "official Cruise Automation logo." Thank you.

What do the colors in Cruise logo mean?

The color red is a warm, vibrant color that is often associated with strong emotions such as passion, love, and anger. It is also often associated with power, strength, and determination. In design, red can be used to create a bold, attention-grabbing visual impact. It is also often used to represent danger or warning, as it is the color of stop signs and warning lights. In fashion, red is often used to add a pop of color to an outfit and can be used to make a statement or stand out in a crowd. The color red is also associated with love and romance, and is often used in Valentine's Day and Christmas decorations.

It's important to note that these associations are not universal, and different people may have different emotional responses to colors.

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Cruise's head of artificial intelligence wants the autonomous-car startup to be defined by its AI innovation

• Hussein Mehanna is Cruise's head of AI.
• He explained how the self-driving startup is using AI and machine learnings to scale its service.
• Mehanna also said Cruise could be the first "AI native" company.
• Because of his work, Insider named Kyle Vogt, chief technology officer, cofounder, and president of Cruise, to our annual list of the 10 leaders transforming supply chain.
• Visit Insider's Transforming Business homepage for more stories .

For autonomous vehicle startup Cruise, the future isn't just about artificial intelligence. It's about machine learning, and that's why Cruise is teaching its electric vehicles to drive themselves in San Francisco — one of the most complicated urban environments for self-driving cars to operate in.

"Learning how to drive in San Francisco is amazing for AI," said Hussein Mehanna, the company's head of AI, noting that the dense and unpredictable streets are ultimately an advantage. "The more interesting the data, the more the machine can learn."

Mehanna hopes that learning will not only revolutionize autonomous driving, but also plant Cruise at the forefront of the next big thing: AI-based companies.

Taking machine learning to a new level

General Motors bought Cruise back in 2016 for around $1 billion, and through subsequent investment rounds, it's grown to a nearly $30 billion valuation. The company's goals are spectacularly ambitious, with CEO Dan Ammann effectively calling for the end of personal-car ownership and spurring Cruise to go after a multi-trillion-dollar future global ride-hailing opportunity.

In order to get there, Cruise needs game-changing hardware and software — a quest overseen by Kyle Vogt, its cofounder and chief technology officer — and high-profile partners, including ones it already has like GM and Honda. But Cruise also needs artificial intelligence and machine learning at a level that, frankly, nobody has seen before.

As powerful as 21st-century AI sounds, Mehanna said it's only recently that its full capabilities have been unleashed. Advancements in robotics and machine learning have made that possible.

"I always had a fascination with AI," Mehanna, whose career path to Cruise included stints at Facebook and Google, told Insider in an interview. But where are all the robots we might have expected to see by now? 

Mehanna said the kind of AI we see in demonstrations — dancing humanoids robots on YouTube, for example — doesn't scale.

Related stories

"They're scripted to handle a certain number of use cases," he said. 

Enter machine learning, which he said has the critical power to generalize.

This is, to put it mildly, huge. At Cruise, Mehnna's team is tackling a whole new way of undertaking computer science, led by those autonomous EVs cruising through San Francisco. 

If it all comes together and Cruise is able to successfully commercialize its service, then Mehanna said that the company could notch an unprecedented achievement: becoming what he termed the first "AI-native company."

Dreaming of robots that can do much, much more

"It's a new concept, and we're inventing it," he said. The analogy that leaped to mind for him was being able to handle HTML coding for the internet of the late 1990s. 

"If you knew HTML, you were a rocket scientist," he said. The skillset led to internet-native companies such as Google. That history is now staged to repeat with Cruise.

"In five to 10 years, AI natives will be the status quo," he said.

The endgame of this process should be what he called a "general-purpose robot," able to learn as humans now learn. It could drive a car, fly a plane, or attend to more mundane tasks. 

"My dream," he said, "is to get my laundry folded by a robot."

Talking to Mehanna, one gets that sense that we're just at the beginning of something radical in changing how the world operates. Cruise has already made huge leaps in teaching a car to drive itself, once the stuff of science-fiction movies. But for Mehanna, those apparent leaps are but small steps toward robotic applications and machine learning remaking numerous aspects of everyday life — aspects that we take for granted or have long assumed would always have to involve natural, rather than artificial intelligence.

In the short term, however, he's simply contemplating machine learning as a prerequisite to Cruise accomplishing what it set out to do five years ago.

"At Cruise, you can't have a company without AI," he said.

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G.M.’s Cruise Moved Fast in the Driverless Race. It Got Ugly.

Cruise has hired a law firm to investigate how it responded to regulators, as its cars sit idle and questions grow about its C.E.O.’s expansion plans.

By Tripp Mickle ,  Cade Metz and Yiwen Lu

Tripp Mickle, Cade Metz and Yiwen Lu have been reporting throughout the year on the rollout of robot taxis in San Francisco.

Two months ago, Kyle Vogt, the chief executive of Cruise, choked up as he recounted how a driver had killed a 4-year-old girl in a stroller at a San Francisco intersection. “It barely made the news,” he said, pausing to collect himself. “Sorry. I get emotional.”

To make streets safer, he said in an interview, cities should embrace self-driving cars like those designed by Cruise, a subsidiary of General Motors. They do not get distracted, drowsy or drunk, he said, and being programmed to put safety first meant they could substantially reduce car-related fatalities.

Now Mr. Vogt’s driverless car company faces its own safety concerns as he contends with angry regulators, anxious employees, and skepticism about his management and the viability of a business that he has often said will save lives while generating billions of dollars.

On Oct. 2, a car hit a woman in a San Francisco intersection and flung her into the path of one of Cruise’s driverless taxis . The Cruise car ran over her, briefly stopped and then dragged her some 20 feet before pulling to the curb, causing severe injuries.

California’s Department of Motor Vehicles last week accused Cruise of omitting the dragging of the woman from a video of the incident it initially provided to the agency. The D.M.V. said the company had “misrepresented” its technology and told Cruise to shut down its driverless car operations in the state.

Two days later, Cruise went further and voluntarily suspended all of its driverless operations around the country, taking 400 or so driverless cars off the road. Since then, Cruise’s board has hired the law firm Quinn Emanuel to investigate the company’s response to the incident, including its interactions with regulators, law enforcement and the media.

The board plans to evaluate the findings and any recommended changes. Exponent, a consulting firm that evaluates complex software systems, is conducting a separate review of the crash, said two people who attended a companywide meeting at Cruise on Monday.

Cruise employees worry that there is no easy way to fix the company’s problems, said five former and current employees and business partners, while its rivals fear Cruise’s issues could lead to tougher driverless car rules for all of them.

Company insiders are putting the blame for what went wrong on a tech industry culture — led by the 38-year-old Mr. Vogt — that put a priority on the speed of the program over safety. In the competition between Cruise and its top driverless car rival, Waymo, Mr. Vogt wanted to dominate in the same way Uber dominated its smaller ride-hailing competitor, Lyft.

“Kyle is a guy who is willing to take risks, and he is willing to move quickly. He is very Silicon Valley,” said Matthew Wansley, a professor at the Cardozo School of Law in New York who specializes in emerging automotive technologies. “That both explains the success of Cruise and its mistakes.”

When Mr. Vogt spoke to the company about its suspended operations on Monday, he said that he did not know when they could start again and that layoffs could be coming, according to two employees who attended the companywide meeting.

He acknowledged that Cruise had lost the public’s trust, the employees said, and outlined a plan to win it back by being more transparent and putting more emphasis on safety. He named Louise Zhang, vice president of safety, as the company’s interim chief safety officer and said she would report directly to him.

“Trust is one of those things that takes a long time to build and just seconds to lose,” Mr. Vogt said, according to attendees. “We need to get to the bottom of this and start rebuilding that trust.”

Cruise declined to make Mr. Vogt available for an interview. G.M. said in a statement that its “commitment to Cruise with the goal of commercialization remains steadfast.” It said it believed in the company’s mission and technology and supported its steps to put safety first.

Mr. Vogt began working on self-driving cars as a teenager. When he was 13, he programmed a Power Wheels ride-on toy car to follow the yellow line in a parking lot. He later participated in a government-sponsored self-driving car competition while studying at the Massachusetts Institute of Technology.

In 2013, he started Cruise Automation. The company retrofitted conventional cars with sensors and computers to operate autonomously on highways. He sold the business three years later to G.M. for $1 billion .

After the deal closed, Dan Ammann, G.M.’s president, took over as Cruise’s chief executive, and Mr. Vogt became its president and chief technology officer.

As president, Mr. Vogt built out Cruise’s engineering team while the company expanded to about 2,000 employees from 40, former employees said. He championed bringing cars to as many markets as fast as possible, believing that the speedier the company moved, the more lives it would save, former employees said.

In 2021, Mr. Vogt took over as chief executive. Mary T. Barra, G.M.’s chief executive, began including Mr. Vogt on earnings calls and presentations, where he hyped the self-driving market and predicted that Cruise would have one million cars by 2030.

Mr. Vogt pressed his company to continue its aggressive expansion, learning from problems its cars ran into while driving in San Francisco. The company charged an average of $10.50 per ride in the city.

After a Cruise vehicle collided with a Toyota Prius driving in a bus lane last summer, some people at the company proposed having its vehicles temporarily avoid streets with bus lanes, former employees said. But Mr. Vogt vetoed that idea, saying Cruise’s vehicles needed to continue to drive those streets to master their complexity. The company later changed its software to reduce the risk of similar accidents.

In August, a Cruise driverless car collided with a San Francisco fire truck that was responding to an emergency. The company later changed the way its cars detect sirens .

But after the crash, city officials and activists pressured the state to slow Cruise’s expansion. They also called on Cruise to provide more data about collisions, including documentation of unplanned stops, traffic violations and vehicle performance, said Aaron Peskin, president of San Francisco’s Board of Supervisors.

“Cruise’s corporate behavior over time has increasingly led to a lack of trust,” Mr. Peskin said.

With its business frozen, there are concerns that Cruise is becoming too much of a financial burden on G.M. and is hurting the auto giant’s reputation. Ms. Barra told investors that Cruise had “tremendous opportunity to grow” just hours before California’s D.MV. told Cruise to shut down its driverless operations.

Cruise has not collected fares or ferried riders in more than a week. In San Francisco, Phoenix, Dallas, Houston, Miami, and Austin, Texas, hundreds of Cruise’s white and orange Chevrolet Bolts sit stagnant. The shutdown complicates Cruise’s ambition of hitting its goal of $1 billion of revenue in 2025.

G.M. has spent an average of $588 million a quarter on Cruise over the past year, a 42 percent increase from a year ago. Each Chevrolet Bolt that Cruise operates costs $150,000 to $200,000, according to a person familiar with its operations.

Half of Cruise’s 400 cars were in San Francisco when the driverless operations were stopped. Those vehicles were supported by a vast operations staff, with 1.5 workers per vehicle. The workers intervened to assist the company’s vehicles every 2.5 to five miles, according to two people familiar with is operations. In other words, they frequently had to do something to remotely control a car after receiving a cellular signal that it was having problems.

To cover its spiraling costs, G.M. will need to inject or raise more funds for the business, said Chris McNally, a financial analyst at Evercore ISI. During a call with analysts in late October, Ms. Barra said G.M. would share its funding plans before the end of the year.

Tripp Mickle reports on Apple and Silicon Valley for The Times and is based in San Francisco. His focus on Apple includes product launches, manufacturing issues and political challenges. He also writes about trends across the tech industry, including layoffs, generative A.I. and robot taxis.  More about Tripp Mickle

Cade Metz is a technology reporter and the author of “Genius Makers: The Mavericks Who Brought A.I. to Google, Facebook, and The World.” He covers artificial intelligence, driverless cars, robotics, virtual reality and other emerging areas. More about Cade Metz

Yiwen Lu reports on technology for The New York Times. More about Yiwen Lu

Driverless Cars and the Future of Transportation

Autonomous taxis have arrived in car-obsessed Los Angeles, the nation’s second most populous city. But some Angelenos aren’t ready to go driverless .

Cruise, the embattled self-driving car subsidiary of General Motors,  said that it would eliminate roughly a quarter of its work force , as the company looked to rein in costs after an incident led California regulators to shut down its robot taxi operations.

Tesla, the world’s dominant maker of electric vehicles, recalled more than two million vehicles  to address concerns from U.S. officials about Autopilot , the company’s self-driving software.

An Appetite for Destruction: A wave of lawsuits argue that Tesla’s Autopilot software is dangerously overhyped. What can its blind spots teach us about Elon Musk, the company’s erratic chief executive ?

Along for the Ride: Here’s what New York Times reporters experienced during test rides in driverless cars operated by Tesla , Waymo  and Cruise .

The Future of Transportation?: Driverless cars, once a Silicon Valley fantasy, have become a 24-hour-a-day reality in San Francisco . “The Daily” looked at the unique challenges of coexisting with cars that drive themselves .

Stressing Cities: In San Francisco and Austin, Texas, where passengers can hail autonomous taxis, the vehicles are starting to take a toll on city services , even slowing down emergency response times.

A Fast Rise and Fall: Cruise, a subsidiary of General Motors, wanted to grow fast. Now, the company faces safety concerns  as it contends with angry regulators, anxious employees and skepticism about the viability of the business .

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Cruise robotaxis in crisis: Layoffs, recall, and algorithm found to have blind spot for kids

The news has been epically bad for Cruise robotaxis these past few weeks. GM’s driverless car subsidiary has announced a round of layoffs this week, with the CEO Kyle Vogt reportedly telling employees in an all-hands meeting. Plus, investigations have dredged up some incriminating news that the software’s algorithm had trouble detecting children.

This week, the company, which has 4,000 employees, started laying off contingent workers who support the driverless fleet, with more layoffs to follow, according to TechCrunch . Employees aren’t likely too surprised, considering the round of disasters the company has been facing since the incident when a Cruise robotaxi dragged a San Francisco pedestrian more than 20 feet before braking – the unlucky pedestrian was hit prior by a human-driving car and flung into the path of a Cruise vehicle.

California’s Department of Motor Vehicles pulled Cruise’s operating permit , citing that the vehicles “are not safe for the public’s operation” and “misrepresentation” of the car’s technology. A few weeks later, Cruise paused all of its operations in other cities, including Austin, Houston, Dallas, Miami, and Phoenix.

This triggered a federal probe and independent investigations into the company, which, unfortunately, dug up internal documents that detailed the vehicle’s algorithm had trouble identifying children. Apparently, company staff were aware, yet the robotaxis were still on the streets. According to internal safety documents reviewed by The Intercept , “Cruise AVs may not exercise additional care around children,” who are treated as a special category of pedestrian based on their unpredictable behaviors, and the robotaxis may “need the ability to distinguish children from adults so we can display additional caution around.” Erik Moser, Cruise’s director of communications, responded: “Our driverless operations have always performed higher than a human benchmark, and we constantly evaluate and mitigate new risks to continuously improve… We have the lowest risk tolerance for contact with children and treat them with the highest safety priority. No vehicle — human operated or autonomous — will have zero risk of collision.” Moser added that “the risk of the potential collision with a child could occur once every 300 million miles at fleet driving, which we have since improved upon. There have been no on-road collisions with children.” From The Intercept :

The materials note results from simulated tests in which a Cruise vehicle is in the vicinity of a small child. “Based on the simulation results, we can’t rule out that a fully autonomous vehicle might have struck the child,” reads one assessment. In another test drive, a Cruise vehicle successfully detected a toddler-sized dummy but still struck it with its side mirror at 28 miles per hour.

General Motors voluntarily  recalled  Cruise’s entire fleet of 950 robotaxis, and yesterday, Cruise published a blog post in response to the recent events. Interestingly, the post said that the company is looking to hire a chief safety officer and is bringing on law firm Quinn Emmanuel, which has worked with Elon Musk, to review its response to the October pedestrian incident in San Francisco. Since purchasing Cruise in 2016 for $1 billion, General Motors has been hemorrhaging money. From January to September, GM lost $1.9 billion on Cruise expenses between January and September this year, in addition to a $732 million loss in the third quarter.

FTC: We use income earning auto affiliate links. More.

Jennifer is a writer and editor for Electrek. Based in France, she has worked previously at Wired, Fast Company, and Agence France-Presse. Send comments, suggestions, or tips her way via X (@JMossalgue) or at [email protected].

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"Another excellent @Cruise ride. From a hotel to a grocery store and back to the hotel - fully autonomously. If you think the future is not here yet, you’re just yet to try it. Long autonomy. P.S. Tweeting this from an AV."

Mohsen's review

"I was lucky to be one of the first few people in the world to ride a robotaxi and experience the future! The ride looks pretty normal but the experience is unlike anything else I have experienced, the car felt alive!"

RJ's review

"Cruise is so solid even on narrow streets — the steering wheel has no jitter, totally smooth each block."

"Living in the"

“Already living in the future! @Cruise great job y’all. Ride was as smooth as it can get.”

"Thank @poppytheav!"

“On Saturday, I was thrilled to experience my first fully driverless @Cruise ride. I saw an empty AV drive past, pulled out my phone, and a few minutes later was riding! Thanks to @poppytheav and Tortellini (my car).”

Who can ride.

How much does it cost, what’s inside the car, explore next.