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What Does a Tour Guide Do?

How do you make your travels more memorable? Let's talk about tour guides, the unsung heroes of every great trip.

A tour guide makes up 85% of what travelers think about a tour. So, if you're running a travel business and want to improve customer satisfaction, start by hiring and/or training great tour guides.

In this guide, we'll explore what makes a great tour guide. We'll look at the skills they should have, like sharing knowledge, ensuring safety, respecting local cultures, and caring for the environment.

How important are tour guides?

Travel guides are the heartbeat of the industry. They turn simple trips into unforgettable experiences by blending stories, culture, and adventure.

These guides do more than just show the way. Whether it's leading a tour through ancient ruins, leading a wildlife safari, or guiding you through a city, they connect people with the world.

So what do they do? We've got 10 key things tourist guides should practice and be trained in.  

What does a tour guide do?

1. provides information.

what a tour guide do, storytelling skill

A tour guide's superpower is sharing fascinating information. They don't just show places; they bring them to life with stories about history, culture, and more.

Imagine exploring an ancient site while your guide unveils its secrets, from architectural marvels to dramatic historical tales.

  • Why It Matters: This storytelling turns a regular trip into an unforgettable journey. It's the difference between just looking at old stones and feeling the pulse of history beneath your feet. Tourists carry these stories home, making their experience richer and more meaningful.
  • The Risk of Falling Short: A guide who can't weave these tales leaves travelers with just snapshots, not stories. It turns an adventure into just another walk, leading to disappointment and forgettable trips. For a travel business, this means unhappy customers and a reputation that takes a nosedive.

2. Guarantees guest safety

safety gears, hiking tours

At the core of a tour guide's responsibilities is ensuring the safety and well-being of guests. This includes sticking to safety protocols, guiding guests during activities, and handling emergencies effectively.

Take a wilderness hike, for example. A skilled guide not only checks that everyone has the right gear but also clearly explains safety rules. If a hiker twists an ankle on a tricky trail, a guide's quick response is crucial.

  • Why Safety is Key: Safety is the foundation of a successful tour. A guide's ability to manage risks and respond to emergencies not only protects the guests but also builds trust. This trust is essential for an enjoyable and worry-free experience.
  • The Consequences of Neglect: Ignoring safety can lead to serious consequences. A lapse in safety measures might result in accidents or emergencies, tarnishing the tour experience and the reputation of the travel business. In the world of travel, a safe journey is as important as an enjoyable one.

3. Manages itinerary

itinerary management, calendar

A tour guide's ability to organize and execute a tour itinerary is vital. This involves scheduling activities, coordinating transport, and managing time effectively to guarantee a seamless experience.

Consider a multi-day city tour. Here, the guide carefully plans each day, arranging museum visits, landmark tours, and dining experiences, all while balancing the group's time to maximize their enjoyment.

  • Why it matters: Efficient itinerary management is the backbone of a smooth tour. It ensures that every experience is woven seamlessly into the journey, giving guests a well-rounded and hassle-free experience.
  • The impact of poor management: If a guide mismanages the itinerary, the tour can turn chaotic, leading to missed opportunities and dissatisfaction. Timely and organized execution is key to keeping the tour on track and ensuring that every moment counts for the guests.

4. Knows how to engage guests

good customer engagement skills

A tour guide's skill at engaging with guests, answering their questions, and offering enlightening insights plays a big role in enhancing the tour experience.

Imagine a wildlife safari where the guide doesn't just point out animals but passionately describes their habits and habitats. They encourage questions, sparking a deeper connection between the tourists and the wildlife around them.

  • Why engagement matters: Effective engagement transforms a standard tour into an interactive journey. It's not just about seeing; it's about understanding and connecting. When a guide is interactive, it elevates the tourists' enjoyment and enriches their learning.
  • The downside of disengagement: A guide who lacks this ability may leave guests feeling disconnected and uninvolved. Engagement is key to keeping the experience lively, educational, and memorable. Without it, even the most exotic tour can feel flat and unimpressive.

5. Speaks local

local language, foreign guests

A tour guide's proficiency in the local language, coupled with their ability to translate or interpret for non-native speakers, is crucial for a smooth tour experience.

For instance, in a foreign country, a skilled guide not only fluently translates the tour explanations but also bridges the gap in conversations between tourists and locals. This ensures clear and effective communication throughout the journey.

  • Why language skills are vital: Being fluent in the local language is more than just about communication; it's about connection. It helps in accurately conveying the essence of culture and history, and in facilitating meaningful interactions with locals.
  • The impact of language barriers: Without strong language skills, misunderstandings can occur, potentially leading to a less fulfilling experience for the tourists. A guide's ability to speak the local language fluently is key to a seamless and enriching travel experience.

6. Excels at tour planning and logistics

logistics and tour planning skills

A tour guide's role in overseeing and executing the logistical aspects of a tour is crucial. This includes arranging accommodations, meals, permits, and tickets, ensuring everything runs smoothly.

Take a cruise excursion as an example. Here, the guide handles all the details, from coordinating transport from the ship to securing attraction tickets. He also organizes a picnic lunch for the group.

  • Why it matters: Efficient planning ensures that every aspect of the tour is hassle-free for guests. It's about providing a seamless experience where tourists can focus on enjoying their adventure, not worrying about the details.
  • The consequences of poor planning: Poor planning can lead to logistical mishaps, inconvenience, and frustration. A tour guide's skill in managing these details is essential for a successful and enjoyable tour, enhancing the overall travel experience.

7. Respects cultural aspects & beliefs

what does a tour guide do

Tour guides' ability to promote cultural respect and sensitivity among tourists is pivotal. It involves ensuring tourists appreciate and follow local customs and traditions.

For example, on a cultural heritage tour, the guide might encourage visitors to remove their shoes before entering a sacred temple. This reinforces the importance of respecting local practices.

  • Why it matters: Respecting cultural norms is the key to an immersive and respectful travel experience. It helps tourists connect more deeply with the places they visit and fosters mutual understanding between different cultures.
  • The impact of cultural insensitivity: Lack of cultural respect can lead to uncomfortable situations and offend local communities. A guide's role in educating and guiding tourists about these aspects is critical for maintaining harmony and enhancing the overall quality of the tour.

8. Promotes sustainability

sustainability in tours

A tour guide's commitment to promoting responsible and sustainable tourism practices is crucial. This includes educating tourists on proper waste disposal and minimizing their impact on the natural environment.  

Consider a nature hike: a knowledgeable guide leads the way and teaches the group about preserving the ecosystem. They emphasize the importance of leaving no trace, like avoiding littering, to protect the environment.

  • Why sustainability matters: Encouraging sustainability is vital for protecting the places we love to visit. It ensures that these destinations remain pristine and enjoyable for future generations. Responsible practices reflect a commitment to the environment and local communities.
  • The risks of ignoring sustainability: Neglecting sustainable practices can lead to environmental degradation, disrupting natural balance and diminishing tourist destinations. A guide's role in promoting sustainability is key to maintaining our natural and cultural treasures.

9. Handles the unexpected with ease

good tour guide in emergency situations, weather changes

Tour guides' ability to handle unexpected challenges, like weather disruptions or participant concerns, is critical.

Imagine a sudden rainstorm hitting during an outdoor activity. An adept guide doesn't just find shelter; they swiftly rearrange the schedule to adapt to the new conditions, ensuring the tour continues smoothly.

  • Why it matters: The unexpected is part of travel, and a guide's readiness to tackle these surprises head-on can make or break the tour experience. Their quick thinking and problem-solving skills keep the adventure on track, providing peace of mind for tourists.
  • The impact of unpreparedness: If a guide cannot manage unforeseen events effectively, it can lead to disarray and disappointment. Being equipped to handle the unexpected is essential for maintaining the flow and enjoyment of the tour, no matter what comes your way.

10. Good record-keeper

record keeping

Tour guides' skill in maintaining accurate records of tour-related information, including attendance, expenses, and incidents, is vital. Utilizing an online booking system enhances this process significantly, offering ease and precision in record-keeping.

Consider a guided photography tour. With an online system, the guide can efficiently log participant details, track locations visited, and note special photographic moments. This streamlines organization and provides participants with a detailed account of their experience.

  • Why it matters: Online booking systems bring efficiency and accuracy to record-keeping. They simplify data management, making it easier to track and update tour details, leading to better planning and execution. For guests, these records can become cherished summaries of their journey.
  • The downside of manual record-keeping: Relying solely on manual methods can lead to errors and oversights, potentially affecting the tour’s smooth operation and perceived professionalism.

An online system mitigates these risks, ensuring records are up-to-date and easily accessible. This digital approach is a significant advantage for both tour guides and operators in delivering a high-quality travel experience.

To sum up, tour guides are much more than just travel facilitators; they are the architects of unforgettable experiences. Their expertise in delivering engaging information, prioritizing safety, seamlessly managing itineraries, and promoting cultural sensitivity transforms a mere trip into an enriching journey.

In recognizing the invaluable role of tour guides, we see them as essential guides to the world's marvels. They bring depth, safety, and insight to every adventure. They are the bridge connecting curious travelers to the wonders around them, making each journey not just a visit, but a story worth telling.

As we applaud these unsung heroes of travel, we understand that their skills and passion truly open the doors to the world's treasures for us all.

FAQ Section

What are the duties of a tourist guide.

Tourist guides provide guidance and extensive knowledge of local history, attractions, and archaeological sites while entertaining their visitors. They ensure compliance with establishment or tour regulations, manage the itinerary, and provide assistance in emergencies. Tour guides educate and interact with clients, making each destination more interesting and engaging.  

What do tour guides do daily in their tour guide jobs?

Tour guides conduct walking tours and guided tours, often in art galleries, historical sites, or remote locations. They research and plan each tour, ensuring they have extensive knowledge to share.  

Tour guides work confidently with clients, answer questions, and provide engaging and educational experiences. They also coordinate with tour companies and ensure safety practices are upheld.

Is tour guiding a hard career?

Tour guiding as a career can be demanding but also rewarding. It requires confidence in public speaking, proficiency in the English language, and the ability to teach and entertain in an interesting manner.

Tour guides must be adaptable to handle various sites and situations, from busy city tours to remote locations. It's a job that involves constant learning and interaction, making it a good fit for those who enjoy teaching and exploring.

How much does a tour guide make per tour in tour guide jobs?

Tour guide jobs earn vary. Tour guides work for tour companies or as freelancers and are often paid per tour, with rates depending on the tour's length, destination, and the guide's experience.  

Guides may also receive tips from clients for providing excellent service. Additionally, online resources and tour operator platforms can offer avenues for tour guides to find more clients and establish a stable income. Research and understanding of the local market are key to estimating potential earnings in this career.

What qualifications or training are typically required to become a tour guide?

Qualifications and training requirements can vary by location and the type of tours offered. Tour guides may benefit from formal education in tourism or related fields, as well as relevant certifications or licenses.

Training often includes developing communication skills, knowledge of the tour's subject matter, and practical guidance on leading tours.

How do tour guides handle unexpected challenges or emergencies during a tour?

Tour guides are trained to handle a variety of situations, including emergencies. They may have contingency plans in place, such as knowing the nearest medical facilities or alternate routes in case of road closures.

Communication with tour participants and swift, calm decision-making are essential skills for addressing unexpected challenges.

What's the role of a tour guide in promoting sustainable and responsible tourism?

Tour guides play a crucial role in promoting responsible tourism by educating tourists about respecting local cultures, wildlife, and natural environments. They encourage responsible behavior, such as minimizing waste and supporting local communities.

Guides also ensure that tour groups follow designated paths and adhere to any specific rules or regulations at destinations of environmental or cultural significance.

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What are the duties and responsibilities of a Tour Guide?

what does a tour guide do

Being a tour guide is no mere profession—it's a commitment to education, a dedication to engagement, and a passion for sharing one's surroundings with the world. It's about striking the balance between historian, educator, and companion.

But what exactly does the 'job description' entail? Let's map out the adventurous landscape of a tour guide's duties and responsibilities. 1. Research, Research, Research! Before you charm your audience with tales and trivia, you've got to know your stuff. Dive deep into the history, culture, and stories of the places you're showcasing. Remember, every cobblestone might have a tale to tell. 2. Plan the Perfect Itinerary Crafting a tour is like arranging a melody. You'll decide the stops, the highlights, the duration, and the pace. Your goal? A seamless, engaging experience from start to finish. 3. Safety First As the captain of the ship, the safety and well-being of your crew (read: tourists) is paramount. This means knowing the ins and outs of your route, being prepared for emergencies, and always having a Plan B. 4. Be the Storyteller Your tourists aren't just looking for facts—they're craving stories, emotions, and memories. Weave tales that transport them through time and space. Your narrative can turn a mere statue into a legendary hero. 5. Customer Service Maestro From answering endless questions to handling the occasional hiccup, you're the go-to person for your group. It's your duty to ensure everyone feels heard, valued, and taken care of. 6. Adapt and Overcome Rain pouring down during your outdoor tour? A sudden roadblock on your planned route? A tour guide is always on their toes, ready to adapt, improvise, and ensure the show goes on. 7. Promote Local Businesses Part of your role is also to boost local commerce. Recommending that quaint café around the corner or the artisan shop down the lane not only enhances the tourist experience but also supports local communities. 8. Feedback Loop An astute tour guide values feedback. It's how you refine, improve, and elevate your tours. Encourage tourists to share their thoughts and always be open to constructive criticism. 9. Stay Updated From local events to new historical discoveries, a tour guide is always learning. It ensures your tours remain fresh, relevant, and exciting. 10. Energy, Enthusiasm, Empathy Last, but by no means least, a tour guide is the embodiment of energy and enthusiasm, combined with the empathy to understand and cater to diverse tourists.

Read More: What are the essential skills for tour guides? Being a tour guide isn't just about knowing the way; it's about paving the way for unforgettable experiences.

It's a role that blends research, storytelling, management, and sheer passion. So, if you've got a penchant for history, a flair for drama, and a heart that loves to meet new people, you're on the right path. Adventure awaits!

Read More:   Discover Tour Guiding as a Profession: A World Full of Travel, Joy and Endless Opportunities

Portobello Institute's QQI Level 6 Tour Guide course allows you to train and qualify as a national tourist guide.

If you are interested in choosing the course for the career you want, you can  book a consultation call  with our expert Travel & Tourism advisor Brandon McLean,  email  [email protected]  or call 01 892 0035. 

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How to become a tour guide

Is becoming a tour guide right for me.

The first step to choosing a career is to make sure you are actually willing to commit to pursuing the career. You don’t want to waste your time doing something you don’t want to do. If you’re new here, you should read about:

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Still unsure if becoming a tour guide is the right career path? Take the free CareerExplorer career test to find out if this career is right for you. Perhaps you are well-suited to become a tour guide or another similar career!

Described by our users as being “shockingly accurate”, you might discover careers you haven’t thought of before.

How to become a Tour Guide

Becoming a tour guide involves a combination of education, training, and practical experience. Here is a detailed guide on how to pursue a career as a tour guide:

  • Obtain a High School Diploma: Start by completing your high school education or its equivalent. A strong foundation in subjects such as history, geography, languages, and communication will be beneficial in your future career as a tour guide.
  • Choose a Specialization: Decide on the type of tours you are interested in guiding. Consider whether you prefer city tours, nature and wildlife tours, historical tours, or any other niche area. This will help you focus your training and develop expertise in your chosen field.
  • Acquire Relevant Education: While not always a requirement, pursuing a degree or certificate can enhance your knowledge and credibility as a tour guide. Look for degree programs in areas such as travel and tourism management , cultural studies , or history .
  • Gain Local Knowledge: Familiarize yourself with the destinations you wish to guide tours in. Learn about the local history, landmarks, cultural traditions, and attractions. Explore museums, historical sites, and natural areas to deepen your understanding of the area's offerings.
  • Develop Language Skills: If you plan to guide tours in a foreign country or cater to international tourists, it's beneficial to acquire proficiency in one or more foreign languages. This will enable you to communicate effectively and cater to a wider range of visitors.
  • Obtain Relevant Licenses and Certifications: Check the requirements of the destination or country where you intend to work as a tour guide. Some locations may require you to obtain specific licenses or certifications to operate legally. Research and complete the necessary training or examinations to meet the requirements.
  • Gain Practical Experience: Seek opportunities to gain practical experience in the tourism industry. Consider working part-time or as an intern with local tour operators, travel agencies, or visitor centers. This will provide valuable hands-on experience and help you develop your skills in guiding and managing groups.
  • Enhance Communication and Interpersonal Skills: Effective communication and interpersonal skills are essential for a tour guide. Work on developing your public speaking, storytelling, and customer service skills. Practice engaging with different types of people and adapting your communication style to suit diverse audiences.
  • Join Professional Associations: Consider joining professional associations or organizations for tour guides. These groups provide networking opportunities, access to industry resources, and professional development workshops or seminars.
  • Continuously Update Your Knowledge: Stay updated on the latest developments, trends, and attractions in the destinations you guide tours in. Regularly research and read about new historical discoveries, cultural events, or changes in tourist regulations to provide accurate and up-to-date information to your clients.
  • Market Yourself: Create a professional portfolio or resume highlighting your qualifications, experience, and areas of expertise. Establish an online presence through a website or social media platforms, showcasing your skills and providing information about the tours you offer.
  • Start Guiding: Once you feel confident and ready, start offering your services as a tour guide. You can join an established tour company or operate independently. Consider offering free or discounted tours initially to gain testimonials and build a client base.

Associations and Organizations There are several associations and organizations dedicated to the professional development and support of tour guides. These associations offer resources, networking opportunities, training programs, and advocacy for tour guides. Here are some prominent associations and organizations for tour guides:

  • World Federation of Tourist Guide Associations (WFTGA): The WFTGA is an international federation that represents tour guide associations from around the world. It provides a platform for networking, professional development, and advocacy for tour guides. The WFTGA organizes conferences, training programs, and certifications for tour guides.
  • National Federation of Tourist Guide Associations (NFTGA): The NFTGA is the umbrella organization representing various national tour guide associations. It aims to promote the profession of tour guiding and provide a forum for sharing best practices and professional development opportunities among member associations.
  • International Association of Tour Managers (IATM): The IATM is a professional association for tour managers and guides. It offers resources, training programs, and networking opportunities to support the professional growth of tour managers and guides worldwide.
  • Professional Tour Guide Associations: Many countries have their own national or regional tour guide associations that provide support, resources, and training for local tour guides. Examples include the National Tour Association (NTA) in the United States, the Guild of Registered Tourist Guides in the United Kingdom, and the Japan Guide Association (JGA) in Japan.
  • World Federation of Tourist Guide Associations - Americas (WFTGA Americas): WFTGA Americas is a regional federation representing tour guide associations in the Americas. It focuses on promoting professional standards, fostering cooperation among member associations, and providing educational opportunities for tour guides in the region.
  • Cultural and Heritage Interpretation Associations: There are associations that focus on interpretation and education in cultural and heritage sites. These associations provide resources, training, and networking opportunities for tour guides working in museums, parks, historical sites, and other cultural and natural heritage settings. Examples include the National Association for Interpretation (NAI) and Interpretation Canada.
  • Destination-Specific Associations: Some destinations have their own tour guide associations that cater to the needs of local tour guides. These associations often collaborate with tourism boards, industry stakeholders, and government agencies to support the professional development and recognition of tour guides. Examples include the Association of Professional Tourist Guides and Tour Escorts of Italy (APIT) and the Cape Tourist Guides Association (CTGA) in South Africa.

What They Do

What does a Tour Guide do?

As their title describes, tour guides offer guided tours to individuals or groups of visitors. Tour guides undertake research and plan tours, provide sightseeing advice, and organize excursions. They transport and accompany their guests to the tourist spots in specific destinations. They are expected to be experts on the historical background and culture of an area. A useful tour guide must be equipped with enough enthusiasm, punctuality, keen sense, strong communication skills , and a steel-trap memory.

  • Responsibilities
  • Skills And Traits
  • Comparisions
  • Types of Tour Guide

Resume

Tour guide responsibilities

Tour guides play a vital role in providing informative and engaging tours, as seen in examples such as "provided guests with informational tours throughout the original Heineken brewery and brewing process" and "promoted the university to prospective students and parents by providing campus tours." Their responsibilities often include leading visitors through places of interest, answering questions, and ensuring safety regulations are followed. In addition, tour guides also handle tasks such as processing and recording inventory, providing basic clerical services, and promoting the business through online channels.

Here are examples of responsibilities from real tour guide resumes:

  • Manage the canoe landing including guests, workers, and canoe traffic in a way that all run smoothly and safely.
  • Aid clients with matters regarding passports and visas.
  • Receive multiple positive reviews on the company Facebook page.
  • Complete extensive training as well as first aid, CPR and a certification.
  • Maintain alertness for any problem solve calls via radio and communication with management.
  • Spearhead all creative activity for online marketing (Facebook), and other social media sites5.
  • Master coursework, absorbing tens of rescue procedures, as well as CPR and first-aid operations.
  • Perform clerical duties such as filing, typing, operating switchboards, and routing mail and messages.
  • Used skills such as memorization and recitation while staying in a cheerful mood on a moving trolley car.
  • Instruct guests on the proper way to ride a Segway so that each guest is safe and comfortable.
  • Train newer team members on in-house software, vendor booking systems, and phone etiquette with clients and vendors.
  • Perform EMT medical per pack proto call unassist or with team.-Perform SAR and EMTs as regular part of duties.
  • Serve as a university ambassador to lead campus wide tours to prospective students, faculty, alumni, and other visitors.
  • Work extensively with public scheduling reservations.
  • Vacation ownership, timeshare, surveys presentation, verification

Tour guide skills and personality traits

We calculated that 22 % of Tour Guides are proficient in Local History , Customer Service , and Safety Practices .

We break down the percentage of Tour Guides that have these skills listed on their resume here:

Guided visitors through a half mile of passages informing them of both the geological and local history of the cave.

Executed premium customer service by accommodating the guests with positive energy, organization, extensive knowledge and flexibility.

Monitor visitors' activities to ensure compliance with establishment or tour regulations and safety practices.

Exercised public speaking and guest relation skills through energetic tours of baseball bat factory Perceived audience's interests and tailored tour accordingly

Assist in front desk operations and the application processing department of the Admissions office on an as needed basis.

Handled promotion of the business through online channels such as Facebook, Twitter, Search Engine Optimization, and TripAdvisor.

"local history," "customer service," and "safety practices" are among the most common skills that tour guides use at work. You can find even more tour guide responsibilities below, including:

Most common tour guide skills

The three companies that hire the most tour guides are:

8 tour guides jobs

  • Anheuser-Busch 7 tour guides jobs
  • Travel and Transport 6 tour guides jobs

Choose from 10+ customizable tour guide resume templates

Tour Guide Resume

Compare different tour guides

Tour guide vs. river.

Escort is a service provided to accompany an individual, group of people, or vehicle to provide guidance and protection or mark of honor. Military Escort services accompany deceased military personnel to show respect--a healthcare escort sometimes accompanies patients to their destination for ongoing care safely. A Security Escort, commonly called close escort duties, is performed by bodyguards to accompany individuals like VIPs, Celebrities, Sports stars, Heads of State whenever they make an appearance and travel around. A Security Escort usually has special training in evasive driving, close combat, firearms, and first aid.

These skill sets are where the common ground ends though. The responsibilities of a tour guide are more likely to require skills like "local history," "customer service," "safety practices," and "public speaking." On the other hand, a job as a river requires skills like "pos," "css," "charles," and "epa." As you can see, what employees do in each career varies considerably.

Tour guide vs. Museum attendant

Each career also uses different skills, according to real tour guide resumes. While tour guide responsibilities can utilize skills like "local history," "safety practices," "public speaking," and "facebook," museum attendants use skills like "patrol," "cash handling," "museum visitors," and "museum events."

Tour guide vs. Escort

Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from tour guide resumes include skills like "local history," "customer service," "safety practices," and "public speaking," whereas an escort is more likely to list skills in "patients," "emergency situations," "safety hazards," and "law enforcement. "

Tour guide vs. Docent

Types of tour guide.

Updated April 25, 2024

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

What Similar Roles Do

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Tour Guide Related Careers

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  • INTELLIGENT TRAVEL

So You Want to Be a Tour Guide

Here's how to travel for a living.

When people say “I wish I could travel for a living!” I start talking about the sheer number of opportunities out there.

Before settling into travel blogging and journalism (I’m actually using my college major!), I spent some time as an international tour director and guide, learning firsthand what goes into leading groups of people through some of the world’s most famous sights. It can be a dream job if you know what you’re getting into. I felt like I earned my master’s degree in European history from everything I learned, and often served as a makeshift therapist for travelers. We’d even come up with nicknames, like “QNE” for Questions Never End.

The truth is there’s no one way to go about landing your dream job. But it does help to pick as many brains as possible.

I sat down and chatted with Carrie Fitchett , a sought-after tour director working with Educational Travel Adventures , about what to know if you’re thinking about pursuing her line of work. “When I researched jobs that said ‘TRAVEL FOR A LIVING!,’ they were all things where people go, stay in the hotel, drink bad coffee all day, and wear heels,” she said. “I didn’t want to do that or sit in an office with a headset and sell places I’ve never been to. That’s why this job made sense,” she said.

Know the Lingo: Tour Director vs. Tour Guide A tour director is the one responsible for logistics, confirmations, planning, damage control, and group dynamics. They also give commentary on history and culture. A tour guide gives specific narration in a place, often joining the tour group for just a couple of hours. If   you want to dip into this world, local guiding is great, and perfect if you want to go home each night. There is also long-term contract work available on cruises, from big ships to smaller river cruises.

Know the Pros If you’re in a rut at your current job, here’s a chance to do something different each and every day.   This is a job that can take you all over the world to events like the Olympics and the World Cup . “It’s the ridiculous things I get to do every single day — whether it’s museums, shows, or eating dinner in the Eiffel Tower — but it’s also the dynamic of people,” Fitchett said. “When someone waits their whole life to go to Paris, I get to take them. It’s the look on their face as they experience it for the first time, and I’m a part of that memory.”

Know the Cons Most tour directors are freelance, which brings its own set of challenges, like needing independent health insurance and struggling to cobble together enough work — especially at the beginning. You’ll also be getting very little sleep when you’re confirming the next day’s activities and studying commentary. “True colors come out on tour,” Fitchett said. “Sometimes people are ungrateful or bossy or think they know more about a place than you…But even if I think it’s the silliest question I’ve ever heard in my life, I have to answer it so they feel good about it.” Scheduling may keep you away from home for weeks or month at a time, so you might have to skip important events, like weddings or funerals.

Consider Training The International Tour Management Institute (ITMI) is a well-known guide program, offering two-week trainings in San Francisco and an annual symposium to connect tour companies with guides. The high price tag (around $3,500 for tuition) doesn’t include housing or meals, but the pay off can be well worth it. “The money will come back to you in your first couple of tours,” Fitchett said. “Plus, I made amazing friends and priceless contacts.” There is also the International Guide Academy in Colorado, as well as many online options.

Adults vs. Students Most tour directors choose to work a mix of adult and student tours. Student tours provide a way to make money in the spring in places like Boston, New York, and D.C., when adult tours run less frequently. Adult tours, usually clustered in summer and fall, can take you all over the world. But there’s a difference: “With kids, you affect and change lives. Maybe they’ve never traveled and you show them what’s out there,” Fitchett said. On the other hand,with adults, “the whole trip is more chill, but in the downtime you might be freaking out over what question they’ll ask next.”

  • Nat Geo Expeditions

Going Off Road You may burn out or get tired of always being on the road. That doesn’t mean your career in the tour business is over. There are behind-the-scenes roles to be played at tour companies — like developing product, which involves choosing the right hotel, transportation, and activity partners, as well as sales, event planning, and social media.

Bottom Line: Is It Right for You? “For this job, you have to love every part of travel, and know you will be living out of a suitcase and never sleeping,” Fitchett said. “But I absolutely love what I do, and I don’t need the stability right now.” But, like anything, timing is everything. “In the meantime, love the job you have!” she said. “Try a class, start locally, and talk to as many people as possible who have done it or are doing it.”

Annie Fitzsimmons is Intelligent Travel’s   Urban Insider , giving you the dish on the best things to see and do in cities all over the world. Follow her travels on Twitter   @anniefitz .

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Interview Guy

Tour Guide Job Description [Updated for 2024]

what does a tour guide do

In this era of global travel and exploration, the focus on tour guides has never been more critical.

As tourism evolves, the demand for skilled individuals who can navigate, educate and ensure the safety of travelers grows.

But let’s break it down: What’s truly expected from a tour guide?

Whether you are:

  • A job seeker trying to understand the core of this role,
  • A hiring manager outlining the ideal candidate,
  • Or simply fascinated by the intricacies of the tourism industry,

You’ve come to the right place.

Today, we present a customizable tour guide job description template, designed for effortless posting on job boards or career websites.

Let’s dive right in.

Tour Guide Duties and Responsibilities

Tour Guides offer support and information to tourists, visitors and travelers.

They are experts in the history, culture, and landmarks of a specific area and provide meaningful experiences for tourists by engaging and educating them about the area.

The duties and responsibilities of a Tour Guide include:

  • Planning and preparing tour itineraries
  • Leading and accompanying groups on tours of cities, historical sites, and other points of interest
  • Providing educational and interesting facts about landmarks and attractions
  • Ensuring the safety of the group at all times
  • Answering questions and engaging with tourists to provide an interactive experience
  • Providing directions and travel advice
  • Dealing with emergencies and unexpected situations
  • Managing the logistics of tours such as transport and entry tickets
  • Performing administrative tasks like confirming bookings and handling payments
  • Providing customer service and handling complaints or issues from tourists

Tour Guide Job Description Template

We are seeking an engaging, friendly and informative Tour Guide to provide our visitors with memorable and unique experiences during their visits.

The Tour Guide’s responsibilities include designing and facilitating tours, maintaining knowledge of the tour site or attraction, and providing visitors with interesting, factual information about the site.

Our ideal candidate has excellent public speaking skills, a customer-focused approach and a passion for history and culture.

Ultimately, the role of the Tour Guide is to ensure a high standard of customer service and provide a professional, informative and enjoyable tour experience.

Responsibilities

  • Plan and lead guided tours for groups
  • Provide detailed information about historical, cultural, or geographical significance of sites
  • Answer visitor questions and interact with group members in a courteous, friendly manner
  • Ensure safety regulations and procedures are followed
  • Assist with ticket sales, reservations, and group bookings
  • Keep tour areas clean and organized
  • Develop and update tour scripts to keep tours engaging and informative
  • Provide feedback to management on tour efficiency and guest satisfaction
  • Handle any problems or emergencies that arise during tours

Qualifications

  • Proven experience as a tour guide
  • Excellent communication and public speaking skills
  • Ability to memorize and recite facts clearly and accurately
  • Strong customer service skills
  • Knowledge of foreign languages is a plus
  • First aid certification may be required
  • High school diploma or equivalent; Bachelor’s degree in tourism or relevant field is a plus
  • Flexible schedule
  • Travel discounts
  • Professional development opportunities
  • Employee discounts
  • Health insurance options

Additional Information

  • Job Title: Tour Guide
  • Work Environment: Tour sites and attractions, both indoors and outdoors. Some weekend, holiday, and evening work may be required.
  • Reporting Structure: Reports to the Tour Operations Manager.
  • Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
  • Pay Range: $20,000 minimum to $35,000 maximum
  • Location: [City, State] (specify the location)
  • Employment Type: Full-time, Part-time, Seasonal
  • Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
  • Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

What Does a Tour Guide Do?

Tour Guides typically work for travel agencies, tour operators, or at specific tourist attractions.

They can also work as freelance individuals offering specialized tours based on their expertise.

Their main responsibility is to guide groups or individuals around sites of interest such as cities, historical landmarks, museums, and natural attractions.

They provide their knowledge and insights about the locations, including historical facts, cultural background, architectural details, and more.

They plan and organize tours considering the interests, needs, and safety of the tourists.

They manage travel logistics such as transportation, accommodations, and meals.

They ensure that the tour runs smoothly and on schedule.

Tour Guides also answer questions, address concerns, and engage with tourists to enhance their travel experience.

They may have to handle unexpected situations or emergencies during the tour.

They are often responsible for ensuring tourists respect the rules and regulations of the sites visited, ensuring both the preservation of the site and the safety of the group.

Moreover, they might be required to provide first aid, and in some cases, they are also responsible for selling tour tickets and managing the financial aspects of the tour.

Tour Guide Qualifications and Skills

A proficient tour guide should possess a unique set of skills and qualifications that enhance their ability to guide and interact with tourists, such as:

  • Outstanding communication skills to provide clear, engaging and informative descriptions of places and events.
  • Customer service skills to cater to the needs and inquiries of tourists, ensuring a pleasant and memorable experience.
  • Interpersonal skills to connect with people from diverse cultural backgrounds, maintaining a positive and friendly demeanor at all times.
  • Local knowledge and a passion for history, culture, and geography to educate and entertain tourists about the locality.
  • Physical stamina and good health to manage long walks, stand for extended periods, and handle luggage or equipment if necessary.
  • Problem-solving skills to handle unexpected situations or emergencies that may arise during the tour.
  • Fluency in multiple languages can be a significant advantage, enhancing the ability to communicate with tourists from various parts of the world.
  • Time management skills to ensure that the tour adheres to the planned schedule, balancing the need to be informative and enjoyable with the need to be prompt and efficient.

Tour Guide Experience Requirements

Experience requirements for tour guides can vary widely based on the type of tours they are leading.

However, some general experience is usually required in customer service, public speaking, or related areas.

Entry-level candidates may be required to have 1 to 2 years of experience in a customer-facing role, such as working in a hotel, restaurant, or retail environment.

They may also gain relevant experience through internships or part-time roles at museums, historical sites, or tourism companies.

Candidates with over 3 years of experience often have developed their skills in communication, crowd management, and first aid.

They have likely worked in a variety of tour guiding roles, such as city tours, nature tours, or historical site tours.

Those with more than 5 years of experience have usually honed their expertise in a specific type of tour or location and may be ready for a role as a senior guide or tour director.

They may also have experience creating and planning tours, managing other guides, or working in a supervisory role in the tourism industry.

In addition to job experience, many tour guides also have a background in fields such as history, geography, or a foreign language, depending on the specific requirements of the tour.

Many also have professional certifications from recognized tourism or guiding associations.

Tour Guide Education and Training Requirements

Tour Guides generally require a high school diploma or equivalent qualification, although a bachelor’s degree in a field such as history, archaeology, or tourism management can be highly beneficial.

They should have a strong knowledge of the areas and sites they guide visitors through, which is often gained through on-the-job training or previous experience in a similar role.

In-depth knowledge of a foreign language can be a significant advantage in this field, especially for guides working in areas frequented by international tourists.

In many areas, tour guides must also obtain a license or certification, which usually involves passing an examination that tests their knowledge of the area and its history.

Some tour guides may also choose to obtain a certification from an organization such as the World Federation of Tourist Guide Associations or the National Federation of Tourist Guide Associations, which can enhance their credibility and increase their employment opportunities.

Continuous learning is critical for tour guides, as they must keep up to date with new historical research, changes in local regulations, and trends in the tourism industry.

Tour Guide Salary Expectations

A Tour Guide can expect to earn an average wage of $13.27 (USD) per hour.

However, the actual earnings may differ depending on factors such as experience, the specific location of employment, and the company that they work for.

Tour Guide Job Description FAQs

What skills does a tour guide need.

A Tour Guide should possess excellent communication and interpersonal skills to effectively interact with a diverse group of people.

They should have a deep knowledge of the area or site they are guiding and be able to present information in an engaging and entertaining way.

They should also have problem-solving skills to handle any unexpected situations, and good physical stamina as the job often involves a lot of walking or standing.

Do Tour Guides need any specific qualifications?

While a degree is not strictly required to become a Tour Guide, having a qualification in a related field such as history, archaeology or travel and tourism could be beneficial.

Many employers prioritize experience and knowledge about the site or region over formal education.

However, some regions require Tour Guides to be licensed or certified, which could involve passing an exam or completing a training program.

What should you look for in a Tour Guide’s resume?

A good Tour Guide resume should showcase a deep knowledge of the area or site, and any relevant qualifications or certifications.

It should also show strong communication and customer service skills, and any experience in handling emergencies or unexpected situations.

Multilingual abilities can be a strong asset for Tour Guides, especially in areas frequented by international tourists.

What qualities make a good Tour Guide?

A good Tour Guide is passionate about their area or site and is enthusiastic in sharing their knowledge with others.

They are friendly, patient and have strong customer service skills, and can adapt their tours to suit the needs of different groups.

They are also dependable and can handle difficult situations calmly and efficiently.

Is it difficult to hire Tour Guides?

The difficulty in hiring Tour Guides often depends on the specific needs of the role.

For popular tourist locations that require a deep knowledge of the site or area, finding a qualified Guide can be challenging.

You may also need to consider language skills, as many tourists may not speak the local language.

Offering competitive pay, flexible hours and opportunities for further training can help attract qualified candidates.

And there we have it.

Today, we’ve journeyed through the intricate maze of what it means to be a tour guide .

Guess what?

It’s not just about pointing out landmarks.

It’s about weaving captivating stories, connecting cultures, and painting vivid pictures of history, one tour at a time.

With our handy tour guide job description template and real-life examples, you’re ready to take the next step.

But don’t stop just yet!

Venture further with our job description generator . It’s your go-to resource for crafting meticulous job listings or polishing your resume to perfection.

Every tour, every story, is a piece of the larger tapestry.

Let’s weave those tales. Together.

Reasons to Become a Tour Guide (Unleash Your Inner Storyteller!)

How to Become a Tour Guide (Complete Guide)

Disadvantages of Being a Tour Guide (Missing Personal Peace!)

Jobs That Kill: Professions With the Highest Mortality Rates

Easy Earnings: The Appeal of Low-Stress Work

Play for Pay: Fun Jobs That Will Make You Love Mondays

Stressful Beyond Words: Jobs That Challenge Every Fiber!

what does a tour guide do

The Editorial Team at InterviewGuy.com is composed of certified interview coaches, seasoned HR professionals, and industry insiders. With decades of collective expertise and access to an unparalleled database of interview questions, we are dedicated to empowering job seekers. Our content meets real-time industry demands, ensuring readers receive timely, accurate, and actionable advice. We value our readers' insights and encourage feedback, corrections, and questions to maintain the highest level of accuracy and relevance.

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Tour Guide Job Description Template

Adrienne Smith

What Does a Tour Guide Do?

Tour guides plan and implement scheduled activities for guests at an establishment or on a tour. They curate a standard itinerary, making minor adjustments based on the group’s demographic and preferences. Tour guides inform tourists about a location’s common practices, history, and prohibited acts.

Tour Guide Job Overview

In the tour guide role, you will educate local and foreign tourists about the location’s interesting facts, stories, and general policies. You will also be responsible for the tour’s safety and security. Success in this role will be determined by your ability to entertain tourists and keep them engaged with a preordained schedule of activities.

Tour Guide Driver Job Responsibilities and Duties

  • Welcomes tourists to the area
  • Stays up-to-date with current events related to assigned area
  • Maintains knowledge of assigned locations
  • Briefs tourists on local dos and don’ts
  • Creates and modifies the tour’s itinerary
  • Schedules activities and site visits
  • Makes reservations when necessary
  • Prepares required materials and props to make storytelling more engaging
  • Shares stories and facts about the location

Tour Guide Driver Job Requirements

  • High school diploma; Bachelor’s degree preferred
  • Minimum 1 year in customer service
  • Proficiency in multiple languages in addition to English is preferred 
  • Physically able to walk and stand for long periods
  • Excellent communication skills
  • Great storyteller
  • Creative thinker and capable of improvisation
  • Highly organized

Are you looking to start your hiring process today? Comeet can help. Check out our pricing plans  to learn more about how we can redefine the way you recruit new talent.

Similar job titles include:

  • Food Expeditor Job Description Template
  • Chef Job Description Template
  • Food Server Job Description Template
  • Shift Manager Job Description Template
  • Flight Attendant Job Description Template

Adrienne Smith

Adrienne Smith

Adrienne Smith is a content strategy consultant working with high-growth businesses on their brand messaging, content strategy, and content creation. A digital nomad, she's exploring the world's cultures and cuisines as she works.

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Tour Guide Job Description

Tour guides familiarize people with the history, functions, and customs of a particular region or establishment. Though customers typically include foreigners on vacation, virtually any person can attend a tour.

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Tour Guide Job Description Template

We are searching for a vibrant tour guide to join our established company. The tour guide's responsibilities include planning travel itineraries, familiarizing customers with the locality by vehicle or foot, and ensuring that the group remains safe at all times. You should also stay up-to-date with new attractions that may be of interest to customers.

To ensure success as a tour guide, you should be an excellent storyteller with a knack for customer service. An outstanding tour guide will perform minor alterations to each itinerary to suit the unique interests of each group.

Tour Guide Responsibilities:

  • Greeting and welcoming customers to the tour.
  • Informing customers about the itinerary for each tour.
  • Planning itineraries in accordance with weather forecasts and the length of each tour.
  • Scheduling visits and purchasing tickets to museums, galleries, protected parks, and other attractions ahead of time, if required.
  • Planning alternate activities in the event that cancellations, closures, or weather prohibit you from attending scheduled events.
  • Gathering and maintaining the requisite equipment for each tour.
  • Familiarizing yourself with the layout and history of the region or establishment in which you will be working.
  • Familiarizing customers with each region or establishment.
  • Encouraging guests to apply sunscreen regularly and to remain hydrated, if applicable.
  • Directing customers to other, noncompeting services that might be of interest to them.

Tour Guide Requirements:

  • High school diploma or equivalent.
  • Prior experience as a tour guide is advantageous.
  • Capacity to stand and walk for extended periods.
  • Adherence to prescribed safety codes.
  • Excellent conversational skills with a knack for storytelling.
  • Personable, humorous disposition.
  • Outstanding organizational, time management, and improvisational skills.
  • Passionate about traveling.
  • Ability to work during evenings and on weekends.

Related Articles:

Travel agent job description, reservation agent job description, tour guide interview questions, travel agent interview questions, reservation agent interview questions, tour guide job boards, how to hire a foreign employee.

How to look for the qualities of an effective tour guide operator when hiring

ai in travel industry

By Kevin Tjoe — 24 Jun 2018

amadeus   tips   tour guide   tour operator

Updated June 2022 – Raise your hand if you’ve ever felt like giving up on hiring your next tour guide. When you on-board new hires, you’re hit with the realization that they’re just not a good fit, killing any sense of confidence you had about finding the best person for the job. It’s daunting enough finding a new hire – never mind going through the on-boarding process all over again when it doesn’t work out.

Well, there’s good news: selecting your next tour guide role doesn’t have to be that hard. With the right set of criteria of tour guide skills at your disposal, you could easily find the best tour guide for your business, all without the hassle that comes with having it not work out.

Wondering what personality traits do tour guides have that will reveal their future success or failure? To help you answer this, we’ve outlined 10 important qualities of a good tour guide. 

With these tour guide characteristics tips, you’ll know exactly what makes a good tour guide and have the proper tools in place to hire someone who will exceed customer expectations and customer satisfaction. 

1.  Enthusiasm

One of the most fundamental tour guide characteristics is enthusiasm.

Customers can tell if a tour guide doesn’t want to be there. Considering that nobody wants to feel like their presence is a nuisance, it is impossible to provide customers with a fun and engaging tour if it’s obvious that their guide would prefer to be at home.

On the other hand, enthusiasm is contagious. If a customer notices that their tour guide is as excited to be there as they are, they’ll feel a lot more satisfied with their overall experience. Enthusiasm fosters an authentic connection between the tour guide and customers. It’s also the backdrop of all of the other essential characteristics of a good tour guide. An enthusiastic tour guide will be not only willing but excited to grow their skills and engage with the customers.

2.  Organization and punctuality

Besides dressing themselves well, this involves setting expectations prior to the tour – informing customers of location, time, and length of tour, what they need to bring, and any rules or special considerations (if your online booking system doesn’t automate this for you). Your tour guide needs to have organisational skills to be able to run through the structure for each tour in advance.

Ultimately, one of the key characteristics of a good tour guide is effective time management skills and punctuality. They shouldn’t make customers wait for them, and they should end the tour on time.

How punctual are they when it comes to their appointments with you during the interview process? This is a good indicator of how they will be when running your tours.

The speed with which they speak and move the tour along should also be just right – it can’t be too fast or too slow. You don’t want your customers to get bored or feel rushed through certain parts of the tour.

3.  Prepared for anything

What makes a good tour guide

A good tour guide is adept at improvising, no matter whether it’s responding to hiccups in the tour’s timing, unexpected customer questions, or responding to crises. It’s key that your tour guides are capable of efficiently detecting and responding to any crisis, no matter how big or small. They should also have a comprehensive understanding of your company’s tour guide insurance policies and how this may relate to their work.

Unexpected situations can crop up where medical assistance is needed. Every guide should know First Aid and carry the appropriate equipment. Can your candidate attend to the injured using this equipment? If not, are they willing to attend First Aid training prior to starting?

4.  Can read the room

A good tour guide will take the initiative to learn about customers on the tour, then include universally relevant information to tailor the examples they use to make it more personal. They need to be aware of who they’re speaking to, the audience needs to see that your tour guide engages with all the attendees.

5.  An engaging storyteller

Obviously, you don’t want people to become disinterested whilst on your tour. Your guide’s personality is a huge part of that. Can they make the tour more interactive? They should be able to invite questions and use demonstrations to help tourists to learn by themselves. 

One of the most essential qualities of a good tour guide is a great customer service experience and the ability to hold good conversations. It’s also important that they have a passion for travel as this will keep the audience interested and engaged .

Make sure that they themselves are interested in the subject matter, because they need to be enthusiastic about what they’re saying.

6 .  Knows their stuff

Tour guide characteristics

Another one of the most important characteristics of a tour guide is their ability to retain information.

Your guide must be able to recite facts from memory and be clear in delivering them. Facts have to be accurate – otherwise, they should be able to say they aren’t sure and get back to the customer asking.

Of course, you can’t expect your tour guide to know everything from day one. But hiring a tour guide who demonstrates an enthusiasm for learning and has clearly researched your tour company prior to their job interview, is key to ensuring that your staff are committed to learning and understanding the tours they provide.

7. Multilingual

While it may not be a necessity, speaking multiple languages is an excellent and particularly useful quality of a good tour guide. A multilingual tour guide will dramatically broaden your target audience and help welcome people from varying backgrounds to your tour.

A tour guide doesn’t need to be fluent in dozens of languages for their lingual skills to be handy. All tour guides should at least have a conversational grasp of commonly encountered languages. This knowledge becomes extremely useful if someone has an emergency.

8.  Leadership and initiative

Since they’re managing a group of people, the ability to have a certain level of authority is crucial. Tour guides must be able to lead a group of people without being condescending, snobby, or aggressive. If something unexpected happens on the tour, a good tour guide will be able to take charge in an assertive manner to ensure that all customers receive the right directions.

9.  A good sense of humor

Characteristics of a tour guide

Whilst they don’t have to be total comedians, tour guides need to be quick witted so they can throw in friendly jokes or light banter with the customers. Again, it’s not a stand-up routine, so they should also know when to be quiet. You can gauge this aspect of their personality when they interview for the job.

10. Willingness to learn

 A key part of your tour should be collecting feedback and using it to make it better. Your tour guides should be open to change based on customer criticism – without taking it too personally.

Of course, the ideal tour guide will look differently for each tour operator company as some traits are necessary for certain activities but not others. However, there are certain qualities of a good tour guide that transcend time and place: enthusiasm, a willingness to learn, leadership skills, and punctuality.

Now that you’ve found what makes a good tour guide, it’s time to ensure that your newly hired tour guides are given the right tools they need to succeed.

Rezdy’s all-in-one online booking software simplifies the management of your tour company so you can ensure that your customers receive a satisfying experience. Curious to see how Rezdy can help your tour guides succeeds? Start a  FREE 21-day trial  or  book a demo so you can  experience first-hand the benefits of automated activity booking websites.

If you enjoyed this article then make sure to follow the  Rezdy blog . There are a lot of marketing tools and tour operator tips designed with businesses like yours in mind.

Start your free trial today

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What does a Tour Guide do?

Photo of Brenna Goyette

Published November 1, 2022 4 min read

A tour guide is someone who shows visitors around a place. They might work at a museum, a historical site, or a tourist attraction. They might give tours in person, or they might make audio or video recordings that visitors can listen to or watch.

Tour Guide job duties include:

  • Greeting guests and providing them with information about the tour
  • Answering questions from guests about the tour or destination
  • Keeping track of the group and making sure everyone stays together
  • Making sure everyone stays safe throughout the tour
  • Pointing out interesting facts or landmarks along the way
  • Providing historical or cultural context for the tour
  • Helping guests take photos or videos
  • Dealing with any problems that may arise during the tour
  • Saying goodbye to guests at the end of the tour

Tour Guide Job Requirements

A tour guide is someone who provides guided tours to groups of people. They are responsible for providing an enjoyable and educational experience for their guests. Tour guides typically work for tour companies, museums, or historical sites. Many tour guides are freelance and work on a contract basis.

Most tour guides have at least a high school diploma, although some jobs may require a college degree. Certification is not required to be a tour guide, but many companies prefer to hire guides who have completed a training program. Many tour guides have several years of experience working in the tourism industry.

Tour Guide Skills

  • Flexibility
  • Good memory
  • Excellent public speaking skills
  • Ability to keep a group together
  • Ability to deal with difficult people
  • Knowledge of history and culture
  • Passion for your work
  • Good organizational skills
  • Physical stamina

Related : Top Tour Guide Skills: Definition and Examples

How to become a Tour Guide

A tour guide is someone who shows visitors around a place, providing commentary along the way. Tour guides typically work in popular tourist destinations, such as museums, historical sites, and natural attractions. If you’re interested in becoming a tour guide, there are a few things you need to do.

First, research the requirements for becoming a tour guide in your area. Some places may require you to have a certain amount of knowledge about the history or culture of the area. Others may require certification from a professional organization. Once you know what’s required, you can start working on meeting those requirements.

If you need to brush up on your knowledge of the area, consider taking classes or attending lectures at local museums or historical societies. If you’re not sure where to start, ask a museum staff member for recommendations. Once you feel confident in your knowledge, start practicing your commentary. A good tour guide is articulate and engaging, so work on speaking clearly and concisely.

It’s also important to be able to handle groups of people. Practice leading small groups of friends or family members around your neighborhood or local park. Pay attention to how long people can walk or stand without getting tired, and plan your routes accordingly. As you gain experience leading groups, you’ll be able to gauge how much information people want and how long they’re willing to listen to your commentary.

Once you feel ready to start working as a tour guide, look for opportunities in your community. Many museums and historical sites offer volunteer positions for docents or tour guides. These positions can be a great way to get started and gain experience in the field. You can also look for paid positions with tour companies that operate in your area.

Working as a tour guide can be a fun and rewarding way to share your love of history or culture with others. With a little preparation and practice, you can become an excellent tour guide and help visitors enjoy their time in your community.

Related : Tour Guide Resume Example

Related : Tour Guide Interview Questions (With Example Answers)

Editorial staff

Photo of Brenna Goyette, Editor

Brenna Goyette

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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Days to Come

Travelling Without a Passport

Group Tours Vs Solo Travel

Everything Your Tour Guide Wants You to Know Before You Travel

what does a tour guide do

So you’ve booked your trip, taken leave from work and saving hard for your next trip of a lifetime. It’s around this time you’ll start to have many questions about what happens on tour.

Travel to: Europe

During my nine years on the road as a tour guide in Europe, the most important part of any adventure is being prepared, and I have come to believe that having realistic expectations about your trip is one of the most important things you can do to ensure an amazing experience. But how do you know what to expect when it’s your first time on tour?

To help keep your mind at ease, these are the most popular questions that almost every single passenger would ask me on day one of every tour. So, to save you the concern or queries, this is your complete guide featuring everything your tour guide wants you to know before you travel.

Are you ready for a touring adventure of a lifetime?  

two girls travelling

What happens if I miss the coach?

People who are generally punctual should never be concerned about missing the coach and it’s important to understand that passengers are never left behind, but sometimes a passenger misses the coach. The truth is, the needs of the many, outweigh the needs of the few and if you’re a punctual person, I’m sure you agree.

See Also: Group Tours Vs Solo Travel: Which Travel Style is For You?

If it’s just a trip back to the hotel, simply make your own way via public transit or taxi. If neither are available, ask for help from a local. In the very worst case if you miss a journey from one city to the next, ask the hotel reception for assistance as to how to make your way to meet with the group and contact your tour guide or the tour company to let them know your plans – they’ll be worried about you!

Tip: Set your watch forward by 5 or 10 minutes – it’s much harder to be late this way!

Will I have my tour guide’s phone number?

Some tour companies have a policy that their tour guide must provide a phone number for their guests, but not all of them do. Sometimes, it is also up to the individual tour guide. What we can recommend, is you keep your hotel list with you which is usually provided with your travel documents, or upon joining the tour.

The hotel’s phone number is the best way to get in touch with your tour guide if you find yourself stuck, or you can also call the operator’s emergency phone number or your booking agent in case of emergency.

View this post on Instagram Anyone else with this is what their #Monday looked like? 📸 from @caitlinrussellx A post shared by TourRadar (@tourradar) on Sep 25, 2017 at 10:51am PDT

How do I know where to meet my group at the start of my tour?

This information is shared either on your tour voucher or trip notes. It’s usually in the hotel lobby at 9 am, but if you don’t have this information in your tour documentation, ask at reception upon arrival as your tour guide will usually post a notice in the foyer or leave a note for you at the reception. Also, look out for other travellers also wandering around looking kind of lost because they’re probably going to be joining your tour.

See Also: 5 Tours You Need to Take in Your 20s

When should I arrive in the city where my tour starts?

Some tours begin in the morning, but many will start in the evening. If the tour begins in the morning, you should arrive the day before and stay overnight in, or nearby the tour hotel. If your tour begins in the evening, you can comfortably arrive on the same day – just check the itinerary first.

See Also: How to Save Money on Food at the Airport in Europe

It’s best to look for a flight which arrives around midday, as by the time you get to the hotel, you should be able to check in and most hotels worldwide, will allow check-in around 2 pm. If you arrive earlier and want to explore the city on your own, most hotels will allow their guests to store luggage at the hotel before check-in. If in doubt, just ask.

View this post on Instagram This is our kind of #lunch 👌 Photo from @adventurer.ann A post shared by TourRadar (@tourradar) on Aug 24, 2017 at 10:26am PDT

How will I find my way around in my free time? What if I get lost?

Navigating a foreign city on your own can be daunting, but often results in some of your best travel stories. You have many options to find your way around, including city maps (available at most hotel receptions and tourist info centres for free if not provided by your tour guide), guidebooks, metro maps (found in metro stations) and good old Google maps.

If you don’t have data on your phone, you’ll be happy to know many destinations offer numerous cafes, bars and other public spaces with free Wi-Fi where you can download an offline map. It’s also a good trick to ‘star’ or favourite your hotel, or the coach meeting point and time on your map wither it’s digital, or on paper.

Also, ask for directions. Locals are often very friendly, so even if you don’t speak the language and they don’t speak yours, pointing to a place on the map is a universal language. If you speak English, you’ll probably be pleasantly surprised as to how many people in popular destinations are able to speak a little too if you need it. Simply ask your waiter or a shopkeeper and you’ll be on your way in no time!

Something people also tend to forget, is there are taxis everywhere. If you need to get to the meeting point in a hurry and it’s a bit too far to walk, or you want to head back to the hotel and have had enough of public transit, jump in a taxi and show the driver your map.

View this post on Instagram Some serious #MondayMotivation for everyone today✌️ photo from @_samfrith A post shared by TourRadar (@tourradar) on Jun 19, 2017 at 7:37am PDT

What about laundry?

Depending on the length of your trip, I would always recommend avoiding needing to do laundry while on tour. For small, light items, you might like to hand-wash them during a 2 night stop, or perhaps your hotel has a laundry service, which although usually expensive, is a 24-hour turn-around and very convenient.

Your tour guide may be able to direct you to a laundromat if there is one nearby, but who wants to spend their vacation doing laundry?

See Also: The Biggest Misconceptions About Group Tours

Should I bring cash or cards?

Cash machines are easily found in most locations but check first, what fees your bank is charging you for withdrawals or purchases. It’s always a good idea to have some cash on you, but less is better! Best to check out travel card options where you can withdraw when you want in the local currency

What sort of people will be on the trip?

Lovers of travel, just like you! Some tour groups are open age, others are restricted, for example to youth travel aged 18-39 or exclusively for families with children. Tours are sold globally, so you’ll usually have a good mix of nationalities on your tour, but you’ve likely booked an English language tour, so you’ll probably find the majority of your group come from countries where English is the native language. Tours are popular with solo travellers, but also with groups of friends and also couples.

View this post on Instagram Tag a friend you want to #explore with 🗺 Photo from @lizziepeirce A post shared by TourRadar (@tourradar) on Aug 29, 2017 at 12:32pm PDT

What if I have particular dietary requirements?

Communication is the key when it comes to anything you need while on tour and dietary requirements are no exception. Your booking agent will communicate to the tour operator, any information you’ve outlined at the time of booking so your tour guide should already be aware of your request.

Nonetheless, it’s always best to touch base again with your tour guide on day one when you join the tour. Requirements such as gluten-free, no red meat and vegan are all very common requests and can be easily catered for in most destinations. You can download multi-lingual cards on the internet which you print and keep in your wallet in order to overcome language barriers when you are eating at your restaurant of choice on free nights.

It’s important to note though, dietary requirements are exactly that – restrictions on your diet for health, or religious reasons, covering intolerances, allergies and omissions. Tour guides are generally unable to cater for simple food dislikes. 

What does my tour guide do?

In many destinations these days, in order to walk around a city, explaining monuments to a group, you must be licensed for that particular destination. Many tour operators have a tour guide and driver who facilitate the tour, but your tour guide is different from a local guide. Knowledge and experience will vary from one tour guide to the next, but generally speaking, your tour guide is there to coordinate your tour and to help you enjoy your trip.

Do I need to advise if I have a medical condition?

While your health is somewhat of a personal issue, it’s important your tour guide is aware of any pre-existing medical conditions that might affect your trip. This puts them in the best situation to offer advice or direction should you need medical assistance while on tour, or seek out help in case of emergency.

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How much time will I spend on the coach?

Naturally, this depends on your itinerary. If you’re curious, you can search the distances on Google maps before your trip which will ensure you’re closer to accurate expectations, but the mere distance you travel is not the only thing to consider when estimating driving times. How long you’re on the coach will also depend on the types of roads you’re on (highways or B roads) and unforeseen circumstances like poor weather or traffic.

Always overestimate when setting your expectations for drive times! In general though, on a typical driving day, you’ll set off from the hotel around 8 am or 9 am and arrive at your destination around 5 pm to check into your hotel. You’ll stop en route for comfort stops every 2-4 hours for a bathroom or food break, and on some days, stop to visit points of interest along the way too.

View this post on Instagram Weekend #goals right here 😎✌️ 📸 from @heyitsjessvalentine #gotouring A post shared by TourRadar (@tourradar) on Apr 27, 2018 at 1:22pm PDT

Is there a toilet on the coach?

Larger coaches are usually equipped with a toilet, but they are generally not the most pleasant of places to go! Your tour driver and tour guide will be making regular stops, so you can always ask how far you are from the next break before you make any decisions!

Are my belongings safe on the coach?

Tour drivers are very proud people and a good driver treats his coach like one of his own offspring. While coaches are always locked while unattended, just like cars, they can be broken into, unfortunately, so it’s not recommended you leave valuables in there for extended periods. If you do choose to do so, you do at your own risk.

View this post on Instagram Guy meets #Gaudi – 📸 from @delafuente___ A post shared by TourRadar (@tourradar) on Jan 8, 2018 at 5:58pm PST

What’s included on my tour?

This information is outlined in your trip notes and also online. It’s important you’re familiar with the inclusions so as not to be surprised while on your tour. Typically, on many group tours, all accommodation and tour transport is included, along with some sightseeing, plus your breakfasts and some evening meals, but lunches are rarely included.

Premium tours may also include certain experiences like a cooking class or performance, but no tour is the same as the next, so it’s always best to familiarise yourself with your particular tour inclusions before setting off. Museum entry fees, shopping, food and drink, plus things like taxi fares, should you choose to do your own thing in a city, will be at your own expense.

I am travelling solo and booked twin share, who will I share my room with?

Most tour companies who offer for solo travellers to be paired with another traveller will pair you with someone of the same gender. The pairing of solo travellers is usually done at random, so remember, communication is important. If for any reason, you are unhappy with your roommate, the best thing to do is to speak confidently with your tour guide. There may or may not be a possibility to swap with someone else, or you may be given the option to pay for a solo room upgrade where available.

It’s important to note that some tours which offer accommodation in multi-bed dorm rooms will offer only mixed gender accommodation.

What should I pack?

Aside from the essentials, like comfortable walking shoes and suitable clothes for the season you’re travelling in, you might also want to pack some smart casual evening wear. My absolute essentials are a phone, phone charger, adapter and wallet and I always double and triple check for my passport. It’s not a bad idea to photocopy your passport and leave a copy in your suitcase, and it’s also wise to have duplicate bank cards, which you should also leave in your suitcase.

See Also: The Perfect Italy Packing List For Summer

It’s also a good idea to wear a watch as you’ll have many meeting times on a tour and also a pen for marking your map. Remember too, that many things like clothes and toiletries can be bought in-destination if you’ve forgotten them, (many better hotels also offer basic toiletries at reception), but if there’s anything you need to buy, your tour guide can tell you where to find them.

Tip: When packing, less is more! Your luggage will be easier to manoeuvre and you’ll have more room for things you’ve bought.

View this post on Instagram When it's finally Friday and you can start planning your next escape! 🙌 – 📸 from @belenhostalet A post shared by TourRadar (@tourradar) on Sep 22, 2017 at 4:00am PDT

Do I have to tip my tour guide and driver?

A gratuity or tip, is, by definition, your choice as a traveller and while unusual in some cultures, it’s common practice in many cultures and within the tourism world. Usually, the tipping etiquette for your particular tour will be covered in your tour documentation, but it’s always up to you. Giving a tip is an opportunity to express gratitude to your tour guide and driver for a job well done.

View this post on Instagram Anyone else wish they were in #Greece right now? – 📸 from @wander_pip A post shared by TourRadar (@tourradar) on Oct 4, 2017 at 1:55pm PDT

A final word: as told by a tour guide

Travel truly is a delight for the senses. Taking in new sights, sounds, foreign cultures and foods day in, day out is always going to be a step away from your day to day back home and often makes for a good night sleep at the end of the day. Take the time to slow down while on tour, to stop for a coffee and watch the world go by and to take a breather. Drink water too, active people need nourishment!

Most of all, be open-minded and considerate of others. It’s impossible that everything always goes to plan, but this is the joy of not only travel but life too and where the best stories come from! Be patient and teach yourself how to say ‘oh well’ when things are not within your control. After all, holidays are for relaxing!

what does a tour guide do

Finally settled down in Vienna after 9 years of leading tours in Europe, Leona first joined TourRadar in 2016. She speaks four languages and enjoys cooking authentic traditional recipes, walking in the hills around Vienna and arranging beer coasters so they're all facing the same way.

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What Does a Tour Guide Do Before the Tour Starts?

By Kyla Steeves

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what does a tour guide do

On the outside, tour guiding might look like a fun and easy job. You get to show visitors around the world’s coolest destinations. The attractions practically do the work for you. What traveler wouldn’t walk away happy after seeing the Eiffel Tower for the first time?

But that’s not true at all. There’s a lot more that goes into leading tours than most travelers realize. It’s sort of like being a restaurant server. While they don’t make the delicious food (props to the cook), they’re the ones who must flawlessly serve up the dining experience. 

If the meal is good, but the service, blah, it’s no surprise that some guests will forgo the tip and leave a review along the lines of “we wanted more drinks, but our server was MIA. Thankfully, the food saved it for us.”

The same goes for tour guiding. 

It’s a tour guide job responsibility to entertain guests, interpret the sights, and facilitate the activities — all at the same time. With so many details that come into play, the bulk of making sure everything goes swimmingly happens at the very start. 

So, to avoid guests saying, “the Eiffel Tower saved it for us,” here’s what tour guides should do before the tour: 

Plan the tour to a tee

Female tour guide sitting on balcony with sunset view, planning a tour.

Winging it does not fly for tour guides — guests notice right away if you’re scrambling to get your act together. Of course, your tour director should already have the itinerary and schedule mapped out, but you can go above and beyond by planning your talking points and other ways to enhance the tour experience.  

1. Know your stuff

Some tour operators have a clear outline for tour guides to follow. They will provide scripts and a binder full of key information as part of their tour guide training . Other tour operators are more flexible and trust their tour guides to run with it. 

Either way, you should know your stuff. That’s rule #1. Before you even start guiding, it’s best to research as much as you can about a destination. While scripts come in handy when introducing a new site, guests will likely throw random questions at you left and right.

And if you’re able to swing back answers instantly, they’ll undoubtedly be impressed. It’s one of the top 10 characteristics of a great tour guide and the most common review you’ll see on Tripadvisor. “Eric was the best guide! He was so knowledgeable about the history of Paris. He could answer all of our questions (and there were many).” 

2. Craft personal stories

It’s not all about the destination; it’s also about you. If a traveler just wants to see the top-rated attractions, they could easily explore on their own. But truthfully, it’s the tour guide who makes the tour worth booking. 

Because for most travelers, a tour guide will be the only authentic interaction they have with a local — as said by tour guide trainer, Nikki Padilla Rivera . And since tourists are often far removed from the local culture, you can help bridge the gap by putting more of yourself into the tour content. 

What do I mean by that? Well, you can provide recommendations about the best places to eat, where to stay, and fun things to do around town. Hands down, your guests will appreciate the local intel. But even better, you can share personal stories of your experience living there. 

Not only will it give them more insight into local life, but it will also help them connect with you better as they get to know you on a personal level. Plus, stories have a magical way of bringing people together. Tour guests will likely pipe up, ask follow-up questions, or bounce off with a story of their own. 

That said, consider crafting your personal stories like factual stories. You know how awkward it can be when you start trailing on and people react with a blank stare, or worse, stop listening altogether. By rehearsing your stories ahead of time, it’ll be much easier to work them naturally into the tour and deliver the punchlines with confidence. 

Need a little help with that? Here’s how to make a commentary in tour guiding . 

3. Have games in your back pocket

A tour’s momentum can quickly die down during the in-between moments — like on the tour bus, walking from point A to point B, waiting in line, bathroom breaks, etc. While it’s unnecessary to talk the entire time, you can prevent your guests from getting bored by playing a few tour games .

Think Trivia , Two Truths and a Lie , Name that Tune , anything that’s easy to play as a group, but still relates to the tour experience. Basically, whatever you think is fun, go with that, because if you’re excited to play, your guests will feed off your enthusiasm.

Of course, some in the group might not be receptive to the idea, whereas others will enjoy the active participation element of the tour, besides listening to you ramble for two-plus hours. So, make sure to pack what you need for the games just in case, but don’t push anyone into joining. 

4. Keep a list of conversation starters

You might be a natural talker, which is why you got into guiding in the first place. But even the most extroverted people struggle to engage in back-and-forth dialogue. And you can easily make a tour go from good to great by getting to know your guests as they get to know your destination. 

So, here are some handy conversation starters to have ready:

  • How long are you going to be here?
  • Is it your first time visiting?
  • What’s your favourite thing you’ve done so far? 
  • What’s been the coolest thing you’ve seen?
  • What’s the strangest thing you’ve eaten here?
  • What else do you have planned during your stay?
  • Where would you most like to live in the world?
  • How was the trip out here?
  • How did you hear about this tour?

Make your guests feel welcome

Group of tour guests clinking glasses of beer at a pub.

One time, I was extremely late for a free walking tour in London. I frantically ran through the streets, texting my friend to see where the group was currently at so I could catch up. When I got there, it’s like I wasn’t even missing. The tour guide didn’t care who came and went, just so long as enough people stuck around to tip at the end. 

For free walking tours, it doesn’t make sense to get to know every single guest when tour groups usually have twenty or more people. It’s impossible to remember that many names and faces from one tour to the next. 

But paid tours are totally different. Guests expect a little more personalization than a quick headcount. So there are two options. You can either have everyone awkwardly introduce themselves at the start of the tour. OR do a roll call while pointing out interesting things about them. 

What’s the difference? With the former, it seems more like your guests are random strangers you’re meeting for the first time (which is essentially true), whereas the latter shows that you’ve been expecting and looking forward to seeing them.

Here are two examples. What do you think sounds better?

  • “Let’s quickly go around the circle, say our names and where we’re from. I’ll go first.
  • “Let’s see if everyone is here. Camila, Laura and Victor? Hi, thanks so much for joining us today! I hear you’re visiting all the way from Argentina. How was that long-haul flight for you? Doug and Mary-Anne? Hello! Happy 35 years of marriage! You’re in the right place: Paris, city of love.”

Trust me; doing your homework and paying attention to the details goes a long, long way in making your guests feel valued. 

But where do you get this information?

Checkfront’s Daily Manifest breaks down who and how many guests are going on each tour in one easy-to-read spreadsheet. Pulling details from the booking form and Guest Form , you can get a quick overview of whatever you need to know about each guest — not just the primary booker. 

Checkfront's Daily Manifest

For example, a tour operator who uses Checkfront as their online booking system (they can try it out for 21-days , if not) can add specific fields to the Guest Form for everyone to fill out before check-in. Such as address, age, email, dietary restrictions (for food tours), reason for visiting, special requests, etc. 

Most of this information is best for marketing purposes or knowing what extra things to prepare for individual guests, like visual aids, audio guides, or pesca-pescatarian food options. But you can still print it off, study the guest list quickly, and hide it on your clipboard as a cheat sheet for introductions. I won’t tell if you won’t. 

Give a detailed tour briefing

Tour group posing for a silly picture together in front of an ocean view

Okay, your guests have arrived, checked-in, and you feel confident about leading the tour after all that preparation. It’s go-time!

Hold your horses. Just because you’re ready, it doesn’t mean that your guests are too — they’re going to need a little preparation as well. 

A few years back, I did a divemaster course and had to give many dive briefings as part of the training. I always rushed through them because I just wanted to get in the water and thought everyone else did, too. But I soon realized how important these briefings are once I started diving in other places as a customer. 

New experiences can be a little nerve-racking. While you may know what to expect, your guests do not, other than what they’ve read in the tour description when they first booked. So, you can ease their minds by going over a few things before heading off on the tour:

1. Do a run-through of the route

Start the brief off with a bang by quickly reviewing the itinerary while emphasizing the tour’s major highlights. Whenever I hear what kinds of fish we’ll likely encounter, it gets me so excited to suit up. But more so, it confirms that I booked an awesome dive. Everyone loves a reminder that they made the right choice.

This is also an excellent opportunity to let your guests know about any changes to the tour. “I’m so sorry; we can’t visit the Luxembourg Gardens today. The grounds are closed for maintenance, but that’s okay because I’m going to take you to Parc des Buttes Chaumont, which is one of the most notorious sites of medieval Paris.” 

Your guests will be less disappointed if you’re upfront from the beginning — no bad surprises. 

2. Go over rules and guidelines

Scuba diving can be dangerous, so I never feel comfortable going down until it becomes clear the divemaster puts safety first. I want to know what the conditions are like, what we do if someone separates from the group, how the divemaster will get our attention, what hand signals everyone should use, etc.

While your tours might not be as extreme as scuba diving and other adventure activities, it’s still highly important to let your guests know what rules and guidelines you have in place so that everyone has a safe and enjoyable time. Here are a few things to cover:

  • How you’ll let them know to stop, listen, and give you their full attention — like raising your hand or blowing a whistle (maybe a bit aggressive) 
  • What they should do if they somehow get lost and what you’ll do to make sure no one’s left behind
  • When it’s okay for them to ask questions, and how they can respectfully communicate with other members of the tour group
  • How to be responsible tourists, like re-filling water bottles, using the proper recycling and compost bins, not taking photos of the locals, etc.
  • Specific rules and safety guidelines there might be for your stops, like being quiet in a cathedral, or not sitting on the ledge of the Pont Neuf bridge for a better Instagram photo
  • Your tour company’s COVID-related practices that you expect them to abide by, aka social distancing, hand sanitizing before and after every stop, etc.

3. Leave room for questions

Your tour brief doesn’t have to be a long, drawn-out lecture — hence the name brief. You can’t possibly go over every detail. It’ll take up way too much time, and your guests didn’t pay for a play-by-play. Get the most important information out of the way, and then allow your guests to ask anything gnawing at their mind that wasn’t covered. 

4. Break the ice

Most of the time, a round of introductions isn’t enough to get a tour group of strangers to mix and mingle. A first name and country isn’t a lot for them to work with, and your guests won’t have conversation starters at the ready like you do. 

So instead, it might be a good idea to play an icebreaker that brings out fun and interesting facts about everyone. That way, your guests can discover things they have in common with others in the group, giving them compelling topics to build a connection from there. 

“I can’t believe you lived on Big Corn Island for two years! Do you happen to know Captain Ike? I stayed at his guest house for a week. What a nice guy! That’s where I got this shirt, actually.”

I love finding out more about my fellow dive buddies before going underwater, where we aren’t able to talk. It helps us build a fast bond and often leads to meeting up for post-dive drinks. In other words, you get to create new memories for people as a tour guide and potentially new friendships, too — the best part of the job. 

Final thoughts

What tour guides do before the tour has a significant impact on the experience. By putting in the work ahead of time and ensuring everyone in the group knows what to expect, you can start the tour off right.

Want more ideas on how to give a great tour?

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What To Wear As A Tour Guide

Published: December 14, 2023

Modified: December 28, 2023

by Carree Grier

  • Plan Your Trip
  • Travel Tips

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Introduction

Being a tour guide is an exciting and rewarding profession that allows you to share your love for travel and adventure with others. As a tour guide, you not only serve as a source of information, but you also help create memorable experiences for your clients. One aspect of being a successful tour guide is dressing appropriately for the role.

The way you dress as a tour guide can have a significant impact on how clients perceive you and the overall experience they have on the tour. Your attire should not only reflect professionalism and expertise, but it should also be practical, comfortable, and suitable for the type of tour you are leading.

In this article, we will explore the importance of dressing as a tour guide and provide valuable tips and suggestions on how to choose the right attire for different types of tours. We will also discuss the significance of proper footwear and accessories, as well as the cultural considerations to keep in mind when dressing as a tour guide.

Whether you are leading a hiking expedition, conducting a museum tour, or guiding a group through a bustling city, this article will help you make informed decisions about what to wear as a tour guide, ensuring that you not only look professional but also feel comfortable and confident in your role.

Importance of Dressing as a Tour Guide

As a tour guide, your appearance plays a crucial role in establishing trust and credibility with your clients. Dressing appropriately for the role not only shows your professionalism but also signals to your clients that you take your job seriously. Here are several reasons why dressing as a tour guide is important:

  • Creates a Positive First Impression: Your attire is the first thing clients notice about you when they meet you. A well-groomed and appropriately dressed tour guide leaves a positive and lasting impression on clients, setting the tone for the rest of their experience.
  • Reflects Expertise: Your clothing should reflect your knowledge and expertise in the field. It should give clients the confidence that they are in the hands of a knowledgeable guide who can provide accurate and insightful information about the tour destination.
  • Establishes Professionalism: Dressing professionally shows that you take your role seriously and that you value your clients’ trust and investment in the tour. It conveys a sense of professionalism and competence, which is essential for building rapport and ensuring client satisfaction.
  • Enhances Group Cohesion: When you dress appropriately for the tour, clients are more likely to see you as a leader and authority figure. This helps establish a sense of cohesion within the group, allowing you to effectively manage and guide your clients throughout the tour.
  • Fosters Client Confidence: Your attire can instill confidence in your clients that they are in safe and capable hands. When clients see you dressed professionally and appropriately for the tour, they feel reassured and more comfortable relying on your guidance.

Overall, the way you dress as a tour guide sets the tone for the entire tour experience. It not only affects how clients perceive you but also influences their overall satisfaction with the tour. By dressing appropriately, you create a positive and professional image, allowing clients to fully trust and engage with you throughout the journey.

Factors to Consider When Choosing Tour Guide Attire

When selecting your tour guide attire, it is important to consider a variety of factors to ensure that your clothing is suitable for the tour and meets the expectations of your clients. Here are some key factors to consider:

  • Type of Tour: The nature of the tour will significantly influence your clothing choices. For outdoor activities such as hiking or camping tours, opt for comfortable and weather-appropriate clothing. For cultural or historical tours, choose attire that respects the traditions and customs of the destination.
  • Season and Weather: The climate and weather conditions at the tour destination should guide your clothing decisions. In warmer months, lightweight and breathable fabrics are ideal, while layered clothing may be necessary for cooler temperatures. Consider the potential for rain or sunshine and plan accordingly.
  • Client Expectations and Demographics: It’s essential to understand the expectations and preferences of your clients. For example, if your clients are expecting a more formal experience, dress accordingly. Similarly, consider the demographic of your clients – their age, cultural background, and interests – to ensure your attire resonates with them.
  • Practicality and Comfort: Tour guiding often involves physical activity and long hours on your feet. Choose clothing that allows ease of movement and provides comfort throughout the day. Opt for breathable fabrics, flexible waistbands, and appropriate footwear to ensure comfort and practicality.
  • Cultural Appropriateness: When leading tours in different regions or countries, it is crucial to respect and adhere to local cultural norms. Familiarize yourself with any dress codes or cultural sensitivities to ensure that your attire is appropriate and respectful. Avoid clothing that may be considered offensive or disrespectful.
  • Visibility and Identification: As a tour guide, you need to be easily recognizable by your clients. Consider wearing a badge or a tour guide uniform that clearly identifies you. This helps establish your authority and ensures that your clients can easily spot you in a crowded area.

By taking these factors into consideration, you can choose tour guide attire that aligns with the nature of the tour, meets client expectations, and promotes comfort and professionalism. Remember, finding the right balance between practicality and cultural appropriateness is essential to ensure an enjoyable and respectful tour experience for everyone involved.

Dress Code Suggestions for Different Types of Tours

When leading different types of tours, it’s important to dress appropriately to fit the theme and activities involved. Here are some dress code suggestions for various types of tours:

  • Outdoor Adventure Tours: If you’re leading hiking, camping, or adventure tours, prioritize comfort and practicality. Opt for moisture-wicking, breathable fabrics that provide protection against the elements. Choose lightweight and quick-drying clothing for warm weather and layer up with thermal or waterproof gear for colder conditions. Don’t forget to wear a hat, sunglasses, and sunscreen for sun protection.
  • Cultural or Historical Tours: When leading tours that involve visiting cultural sites, museums, or historical landmarks, it’s important to dress respectfully. Consider wearing more formal attire, such as collared shirts or blouses, paired with trousers or skirts. Avoid overly casual or revealing clothing. Respect any dress codes that may be applicable at specific sites, such as covering your shoulders or removing your shoes.
  • City Tours: City tours often require a balance between comfort and style. Opt for smart-casual attire, such as a collared shirt or blouse paired with well-fitting pants or a skirt. Choose comfortable footwear for long walks, such as sneakers or flats. Layering is key for varying weather conditions, so bring a lightweight jacket or cardigan that matches your outfit.
  • Water-based Tours: For tours that involve activities like boat trips, kayaking, or snorkeling, choose clothing that can get wet and dry quickly. Consider wearing swimwear or quick-drying shorts and a rash guard. Don’t forget to bring a hat, sunglasses, and water shoes to protect your feet and provide traction on wet surfaces.
  • Food and Wine Tours: Food and wine tours often involve visiting restaurants or wineries, so it’s important to dress slightly more formal. Opt for business casual attire, such as a collared shirt or blouse with trousers or a dress. Choose comfortable footwear for walking and ensure your clothing is not restrictive, as you may be sampling various dishes.

Remember, these suggestions serve as a general guideline, and it’s important to adapt your clothing choices based on specific tour requirements and cultural considerations. Always prioritize comfort, practicality, and respecting the local customs and expectations of your clients.

Tips for Comfortable and Practical Footwear Options

As a tour guide, your feet are your most important asset. You’ll be spending long hours on your feet, walking, and exploring with your clients. Therefore, it’s crucial to choose footwear that is not only comfortable but also practical. Here are some tips for selecting the right shoes:

  • Comfort over Style: While it’s important to look presentable, prioritize comfort over style when it comes to footwear. Look for shoes that provide ample support, cushioning, and flexibility. Avoid high heels, as they can cause discomfort and fatigue over prolonged periods of walking.
  • Choose the Right Fit: Ill-fitting shoes can lead to blisters, discomfort, and foot pain. Make sure to measure your feet accurately and try on shoes before purchasing. Look for shoes with a roomy toe box that allows your toes to wiggle without restriction. Ensure that the shoes have a secure and adjustable closure system, such as laces or straps.
  • Consider the Terrain: The type of tour and terrain you’ll be navigating will dictate the type of footwear you need. For city tours or indoor activities, opt for comfortable walking shoes or sneakers with good traction. For outdoor adventures, such as hiking or exploring rough terrain, invest in sturdy and supportive hiking boots or trail shoes.
  • Test the Shoes: Before taking your new shoes on a tour, take them for a test walk to ensure they’re comfortable and don’t cause any discomfort or rubbing. Wear them around the house or on short walks to break them in and make any necessary adjustments.
  • Consider Climate and Weather: Take into account the climate and weather conditions of the tour destination when selecting footwear. For hot and humid environments, choose breathable shoes with moisture-wicking properties. In wet or rainy conditions, opt for waterproof or water-resistant shoes that provide protection from the elements.
  • Bring Spare Shoes: It’s always a good idea to have an extra pair of shoes with you, especially on longer tours or multi-day trips. Having a backup pair allows you to give your feet a break and switch out shoes if needed. It also comes in handy if your primary shoes get wet or muddy.

Remember, taking care of your feet is essential for your well-being as a tour guide. By choosing comfortable and practical footwear, you’ll not only be able to navigate various terrains with ease but also ensure that you’re able to focus on delivering an exceptional tour experience for your clients.

Accessories to Enhance the Tour Guide Attire

Accessories can play a significant role in enhancing your tour guide attire, adding functionality and style to your overall look. Here are some accessories that can elevate your outfit and improve your performance as a tour guide:

  • Headwear: A hat or cap not only provides sun protection but also adds a touch of style to your ensemble. Choose a hat that suits the type of tour and the climate you’ll be in. A wide-brimmed hat is perfect for outdoor tours, while a stylish cap can work well for city or cultural tours.
  • Badge or ID: Wear a visible badge or identification that clearly identifies you as a tour guide. This helps clients easily recognize you in crowded areas and establishes your authority as the leader of the tour.
  • Sunglasses: Protect your eyes from the sun’s rays and reduce glare by wearing a pair of sunglasses. Opt for a stylish and functional pair that suits your face shape and provides adequate UV protection.
  • Bag or Backpack: A durable and practical bag or backpack is essential for carrying tour essentials such as water bottles, guidebooks, maps, and first aid kits. Choose a bag with multiple compartments and comfortable straps to distribute the weight evenly.
  • Watch: A reliable and easily readable watch is invaluable for keeping track of time during the tour. Whether it’s ensuring punctuality or sticking to the tour itinerary, a watch keeps you on track and allows you to provide a smooth and seamless tour experience for your clients.
  • Camera: As a tour guide, you might need to take photos or capture memorable moments for your clients. Carrying a lightweight and high-quality camera allows you to document the tour and create lasting memories.
  • Communication Device: Depending on the size and nature of your tour, a communication device such as a walkie-talkie or smartphone can be helpful in staying connected with your clients and other guides. It allows for clear communication and quick coordination, ensuring a well-organized and efficient tour.

Remember, while accessories can enhance your tour guide attire, it’s essential not to overdo it. Strike a balance between functionality and style, and ensure that your accessories do not hinder your performance as a tour guide. Choose items that serve a purpose and complement your overall look, allowing you to provide a professional and enjoyable experience for your clients.

Cultural Considerations for Tour Guide Dressing

When leading tours in different regions or countries, it is crucial to be mindful of the local culture and dress appropriately to show respect and avoid inadvertently causing offense. Here are some cultural considerations to keep in mind when dressing as a tour guide:

  • Research and Learn: Take the time to research and understand the cultural norms and expectations regarding attire in the destination you’ll be touring. Familiarize yourself with any specific dress codes or customs, especially when visiting religious sites or conservative communities.
  • Modesty: In many cultures, modesty is highly valued. Dress modestly by opting for clothing that covers your shoulders, knees, and cleavage. Avoid wearing revealing or form-fitting clothing that may be considered inappropriate or offensive.
  • Traditional Attire: Consider wearing traditional or traditional-inspired clothing that aligns with the local culture, if appropriate and respectful to do so. This can enhance the tour experience and show your appreciation for the local heritage.
  • Color Symbolism: Be aware of any cultural significance attached to specific colors. In some cultures, certain colors may have religious or traditional associations. Avoid wearing colors that may be considered offensive or inappropriate, and opt for neutrals or culturally significant colors when appropriate.
  • Footwear Etiquette: Some cultures have customs regarding footwear. Before entering certain places, such as temples or private homes, you may be required to remove your shoes. Be prepared by wearing socks or bringing slip-on footwear that can be easily and respectfully removed.
  • Head Coverings: In certain religious or cultural contexts, it may be appropriate or required to cover your head as a sign of respect. Familiarize yourself with the customs and expectations, and consider having a scarf or head covering available for such situations.
  • Jewelry and Symbols: Be mindful of the jewelry and symbols you wear, as they may have cultural or religious significance. Avoid wearing items that may be considered disrespectful or offensive to the local culture or religion.
  • Adaptability and Flexibility: As a tour guide, it’s essential to be adaptable and sensitive to cultural variations. Be open to adjustments in your attire based on specific cultural requirements or client preferences, while still maintaining professionalism and comfort.

By being culturally sensitive and dressing appropriately, you show respect for the local customs and traditions. This not only enhances the tour experience for your clients but also helps foster positive interactions and connections with the local community.

Dressing appropriately as a tour guide is essential for creating a positive and professional impression, establishing credibility, and ensuring client satisfaction. By considering factors such as the type of tour, climate, client expectations, and cultural sensitivities, you can choose attire that aligns with the nature of the tour and meets the needs of your clients.

Remember to prioritize comfort and practicality in your footwear choices, as you’ll be spending long hours on your feet. Accessories can also enhance your tour guide attire, providing functionality and adding a stylish touch. However, it’s important not to overdo it and to strike a balance that allows you to perform your duties effectively.

Lastly, cultural considerations play a significant role in tour guide dressing. Respecting local customs, dress codes, and traditions shows a deep appreciation for the culture and fosters positive interactions with clients and the local community. Being adaptable and flexible shows your willingness to embrace different cultural norms.

By carefully selecting your attire, taking into account comfort, practicality, and cultural sensitivities, you can confidently lead tours and provide an exceptional experience for your clients. Dressing as a tour guide not only reflects your professionalism but also ensures that you are well-equipped to guide and inspire your clients on their adventures.

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what does a tour guide do

7 things that might surprise you about the Chicago Architecture Boat Tour

T here are plenty of ways to take in the sights, sounds (and smells) of Chicago, but you don't necessarily have to be on land to do that.

And you don't have to be a tourist, either.

In fact, one of the most beloved ways — among locals and visitors alike — to experience city is by journeying across the Chicago River and Lake Michigan while a tour guide talks about buildings and regales you on the untold story of Mrs. O'Leary's cow.

In other words: a Chicago Architecture Boat Tour.

"As you're going up and down the Chicago River and on Lake Michigan, you're seeing the city’s evolving architecture, which is changing every year" said Andrew Sargis, director of sales and marketing for Wendella Tours and Cruises .

Wendella, billed as Chicago's "original" architecture tour, in 1935 gave its first architecture tour of the city from a wooden diesel yacht out on Navy Pier, Sargis said. Now, upwards of 20 architecture tours are offered daily, with more on the weekends. On average, Wendella tours see roughly 100,000 passengers each month over the summer, Sargis said.

And though the majority of guests on any given Wendella architecture tour are tourists, Sargis said, locals take them, too.

MORE: Even Chicagoans can't get enough of this tourist attraction: ‘It's about the only touristy thing I do'

"I was surprised when I first started, we get a lot of repeat locals," Bobby Scheffle, a Wendella tour guide told NBC Chicago. "And always there's a lot of local people that come on when they have guests visiting them in town. They like to show off the city this way."

But there's something else about the experience that makes it so very Chicago.

"I think it is really unique to experience the city from a boat on a river, because we think about other big cities in the United States -- there aren't many that have a river that go right through downtown," Scheffle said. "You feel like you're in the city, you hear the noise, and you see the buildings and all that."

Whether you're taking the ride for the first time or the 50th, bringing out-of-town guests out for a memorable activity or just itching to be a tourist in your own city, here are seven things to know about the Chicago Architecture Boat Tour.

Will weather stop a tour from running?

Wendella's architecture tours run year-round, Sargis said, although "weather is a factor."

Weather events like ice on the river or significant snowfall can impact operations, Sargis said, but they typically don't, since the Chicago River -- a federal waterway -- must remain navigable year-round.

While Wendella's boats do have climate-controlled indoor lounges, tours during the winter may run at limited times. But rain, snow, extreme heat or wind, unflappable Chicagoans still show up.

"We went on drizzly day a few years ago," Kathy Rambo wrote on NBC Chicago's Facebook page. "There were only about 10 of us on the boat!

And most often, the tour will run — rain or shine — so don't hesitate to bring a raincoat.

"I have certainly [given tours] under thunderstorms and downpours, and I've gotten drenched sometimes," Scheffle said. "I've never had a tour get canceled because no one bought a ticket. There's always someone wanting to come out here in the rain or the cold."

What's the best time of year (or day) to go?

It depends on when exactly your favorite time of the year is, and what you're hoping to see.

For Sargis, it's late summer. "There's this point of time in September when the weather is beautiful, but there's not that summer rush."

There are other times that Chicagoans may want to consider, too.

"St. Patrick's Day Celebration when they dye the river, and any Wednesday or Saturday night [over the summer], watching the fireworks over Lake Michigan , especially if you're local" Sargis said.

During the summer months, Wendella's tours run start as early as 9 a.m., with the day's final tour not ending until 10 p.m. or 11 p.m., Scheffle said, "so if you want to come for a ride to see the city lights, you can come late, and it's also beautiful, just a little more difficult to see the colors on the buildings if that's what you want to see."

Laura Pubins, who lives in a suburb outside of Chicago, agrees.

"My favorite one was when we were on a boat at sunset," Pubins wrote to NBC Chicago on Facebook. "It was an awesome new view of the city."

What's the most photogenic spot on the tour?

For Sargis, it's "anything out on Lake Michigan," with the skyline in the background.

On the river though, there's one moment that captures the city best, Scheffle said, no matter what time of day you're taking the trip.

"The best place to take a photo on the 90-minute river tour is when we come up the south branch from Chinatown," Scheffle said. "That's the best place because you get the whole skyline from the south. It's really beautiful."

For locals though, it may not be what you're looking at, so much as how you're looking at it.

"You're looking at [the city] from underneath," said Chicago resident Nick Pappas, 55, who recently found himself on a 90-minute river tour. "It's just a different perspective on the river that you don't get on the street level. As amazing as that sounds, you're only, like, 20 feet down, but it gives you a whole different perspective."

What does the training for a tour guide look like?

According to Sargis, all Wendella tour guides are trained in-house -- and the spots are competitive.

"There's high demand," Sargis said, of the position. "There are more people that want to be tour guides than space available. It's certainly a popular job, and people want to do it." While the tour guide of any given architecture tour isn't made public, many people do request certain ones for private events, Sargis said.

For the tours, there's a general script, with highlights that must be mentioned, Sargis said. But improvisation, along with sharing personal history is encouraged, too.

"All of the tour guides have their own experience in the city, and will add parts of their history in it," Sargis said. "We have a tour guide that is a retired police officer, and he will interject anecdotes form his career. We have a tour guide that's a Vietnam War Veteran, and when we go by the Vietnam War Memorial, he will always discuss the importance of it to him."

For Scheffle, the training included joining multiple tours a week for two weeks and flashcards.

"For a while, I, just drove Uber and Lyft," Scheffle said. "And then, I remembered that I really liked Chicago. I like learning fun facts about it. And there are people in the city that have that as a job -- to tell people fun facts about Chicago and I started looking into tourism jobs in the city."

What's the most common question tour guides get?

Believe it or not, it's not always about The Great Chicago Fire , or Mrs. O'Leary and her cow, at least on Scheffle's tours.

"My favorite thing on the tour that happens is probably when little kids ask questions," Scheffle said. "The common question that a kid will ask, because I talk about the tallest building, second tallest building, third tallest building, a lot of times a kid will ask what's the shortest building in Chicago? Which I don't have a good answer for."

Are you supposed to tip your guide?

"It's up to the discretion of the client," Sargis said. "I would say a lot of our passengers do tip our tour guides."

What's the absolute best part of the tour?

Sure the tour is photogenic, and the city's history is fascinating. And though some may go on the tour to find out what buildings are new, others prefer to think about the old.

"My favorite building to talk about is probably the Board of Trade building," Scheffle said. "Just because I remember walking by it much younger and always, I remember, really being impressed by it, thinking was such a cool big city building."

For a local on the tour, the memories are nice. But a day out on the water in Chicago is just hard to beat.

"It's great. I don't have to work," said Pappas, who has lived in the city for 55 years. "Every time, it's a little treat to go down the river."

Video editors Ivonne Ramirez and DS Shin produced and created the video for this story.

The Reid Murdoch Building and Chicago River in Chicago, Illinois, United States, on October 16, 2022. (Photo by Beata Zawrzel/NurPhoto via Getty Images)

Tesla announces change of plans to build cheaper electric cars

Avatar for Fred Lambert

Tesla announced that it is changing its product plan to introduce cheaper electric cars to be built on its current production lines.

Tesla has been working on its ‘next-generation vehicle platform’ that is expected to enable a new manufacturing process called “unboxed” that should produce cheaper electric vehicles. The automaker has previously talked about two upcoming vehicles on the platform:

  • a model cheaper and smaller than Model 3, sometimes being referred as the “$25,000 Tesla” or “Model 2”
  • Tesla Robotaxi: a new vehicle designed from the ground-up for self-driving.

A few weeks ago, Reuters reported that “Tesla has canceled the long-promised inexpensive car”. CEO Elon Musk called the publication “liars” for reporting that.

However, Electrek reported last week that Tesla had indeed stopped all work on the new planned cheaper vehicle based on the new platform. Inside sources confirmed that Musk canceled a Gigafactory Texas expansion for the new vehicle codenamed NV9.

Today, with the release of its Q1 2024 financial results, Tesla confirmed the change of plans for its cheaper electric vehicles.

Tesla started by writing:

“We have updated our future vehicle line-up to accelerate the launch of new models ahead of our previously communicated start of production in the second half of 2025.”

Musk had previously announced plans to build next-gen vehicles toward the end of 2025.

Tesla continued:

These new vehicles, including more affordable models, will utilize aspects of the next generation platform as well as aspects of our current platforms, and will be able to be produced on the same manufacturing lines as our current vehicle line-up.

This confirms that more affordable vehicles are still confirmed, but not on the new production lines based on the “unboxed” system, which is in line with our previous report that Musk shut down the expansion for NV9.

Tesla explained the reason behind the change:

This update may result in achieving less cost reduction than previously expected but enables us to prudently grow our vehicle volumes in a more capex efficient manner during uncertain times. This would help us fully utilize our current expected maximum capacity of close to three million vehicles, enabling more than 50% growth over 2023 production before investing in new manufacturing lines.

Finally, Tesla confirmed that its previously announced Robotaxi will still be built with the new “unboxed” system:

Our purpose-built robotaxi product will continue to pursue a revolutionary “unboxed” manufacturing strategy.

Musk previously said that Tesla plans to unveil its new Robotaxi on August 8th.

Electrek’s Take

Some good and some bad news. Without the unboxed system, it’s likely that we can kiss goodbye to the previously mentioned $25,000 price point.

Top comment by Pedro

This is good news, and seems smart: Building in current factories using current techniques...Smart. The next best thing to actually having a modular platform. Why reinvent the wheel you actually invented?

Regarding price: $25K was an arbitrary number thrown out some years ago: Anything around 30 will be fine. There will be a synergy with size. In much of the world, Tesla's are large cars. A lot of people prefer, or want smaller cars. Sometimes this equates to low price, but sometimes a nice small car is not cheap. Mainly in the US is "small" automatically equated with cheap.

The comments about the Y and 3 being stale are a little lazy. The Y was the best selling car in the world last year, and the 3 was significantly updated and will do well in the sedan sector. But having just 2 mass market cars is not a good thing, and that in itself seems stale after a few years. So a new small car will be an important change in how Tesla is viewed.

A small car at a fair price will sell very well worldwide. So will a performance version at a higher price. Doing so without revamping manufacturing is smart...finally something smart. And if done in a timely manner, it will really boost the company. This is positive news to me.

Tesla is signaling still cheaper EVs coming, but the automaker has already maxed out a lot of the cost-cutting on the existing platform and manufacturing lines. They will likely be smaller and cheaper, but I doubt they will come close to $25,000.

However, they could come faster on the existing production lines. Tesla is not going as far as confirming that, but it sort of hints at it.

Or it could also be that only the Robotaxi timeline is accelerated.

After all, Musk did announce a sooner-than-expected unveiling of the Robotaxi after canceling the NV9 program.

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