P&O Cruises Advert & Music – Friends

What’s the music in the P&O Cruises advert?

Song Title : Love Come Down. Singer : Evelyn King. Album : Get Loose. Download or Preview at : Amazon UK .

The music in this P&O Cruises advert is a song called ‘Love Come Down’ that was recorded by the American R&B, soul, and disco singer Evelyn King.

P&O Cruises releases new TV advert featuring Sam Fender track

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P&O Cruises will air the final TV advert of a four-part series from today (October 13).

The advert – called F amily and the Fjords – features singer-songwriter Sam Fender’s track Getting Started and the Abta logo at the end.

It was filmed on the line’s newest ship,  Iona , in Stavanger and Olden, both Norway.

P&O Cruises confirmed this will be the final advert in the Holidays As Varied As You series.

Agents can access the advert via the line’s asset bank website and use it across their individual marketing channels.

Previous ads in the series included  A Night At Sea , The Big Kid and Old Friends, New Places.

You can watch the advert in full here:

Each of them feature real life relationships including a married couple; a parent with their child; and two friends.

P&O Cruises president Paul Ludlow said: “We’re delighted that through Sam’s music we can tell the story of how a P&O Cruises holiday offers guests exceptional experiences to share with their loved ones.

“In this particular ad, the family can be seen enjoying once in a lifetime shore experiences set against the stunning fjords landscape – a far cry from the traditional beach and sunbed adverts we have been used to at this time of year.”

He added: “At a time when money must go further, a P&O Cruises holiday continues to offer excellent value for every member of the family, with accommodation, full board meals, theatre shows, live bands and supervised round-the-clock complimentary children’s clubs, all included.

“Guests can also rest assured that they can pay for everything on board with the Great British pound, making their holiday money go even further.”

More:  P&O Cruises unveils new TV advert

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P&O Cruises unveils revitalised brand platform

The new brand platform and campaign is pablo london's debut piece of work for the brand.

03 January 2024

P &O Cruises has unveiled a new brand platform, ‘Holiday Like Never Before’, inviting holidaymakers to rethink what they believe they know of the cruise experience and expect more of their holiday, going beyond the obvious, into the extraordinary.

Created with Pablo London, the new brand positioning recognises that when it comes to holidays, Brits are often creatures of habit, taking comfort in the familiar. The opportunity was therefore to challenge audiences to expect more from their holiday by presenting an alternative option.

The campaign celebrates the incredible amount of must see/do experiences you can get in a single cruise. From the joy of falling asleep in Marseille and waking up in Barcelona, to the pleasure of travelling by whirlpool and experiencing the Norwegian fjords from inside the fjords. To on shore activities like snorkelling with stingrays and getting closer to Mother Nature in scenic waterfalls. Demonstrating that on a P&O Cruises holiday, you might just need a bigger bucket list.

Pablo London turned to Arts & Sciences’ Adam Hashemi to captain the TVC ship. Adam’s cinematic stylings, combined with nuanced character performances made him the perfect partner to tell this P&O Cruises holiday story. Using a combination of cinematic techniques, the team created a series of alluring, cool, interesting, and hyper-visual frozen moments. These frozen moments are all connected by a choreographed camera that takes us from the Rainforest to the sea to the ship, creating a seamless flow that makes every second count.

The film ends by cutting back through the moments as they all revert to normal speed, capturing the full energy, excitement, and emotion of the moment and leaving our audience with a clear understanding of what awaits them on a P&O Cruises holiday. Surprise, joy, pleasure, awe, appreciation, comfort, and most importantly, realisation – all frozen in time, adding a subtle humour that dials up the entertainment factor. The epic cinematic techniques included the use of 4K drone photography and a 50 camera time-slice rig, which created the slow motion ‘bullet time’ effect.

P&O Cruises, VP brand, marketing and sales, Robert Scott said: “We wanted our latest campaign to reach beyond the cruise category and really stand out from the travel pack, both in content and execution. The unique experiences you can only have on a P&O Cruises holiday are central to the Holiday Like Never Before campaign and we’re so excited to share these with an audience who may never have thought about travelling on a ship before.”

The film was shot amongst holidaymakers onboard Arvia as it journeyed across the Mediterranean, and features real P&O Cruises staff, including the aerial performers whose acrobatic acts, elaborate costumes and avant-garde storytelling light up the atrium. The on-shore elements were captured in St Lucia, a popular destination on one of P&O Cruises Caribbean itineraries.

Tim Snape, Executive Creative Director of Pablo, added: “The challenge to change perceptions of cruising is a great place to start. The more we looked, the more we found that people who cruise for the first time, have these moments of realisation. Points in time where they realise the cruise difference, things that are completely different from any holiday they’ve ever had. From waking up somewhere new every day, to travelling by infinity pool and our idea really centres in on these moments. We’ve applied our promise of ‘like never before’ to every aspect of our creative too from filming technique to music, so I hope the end result will stand out in the category and help change some minds.”

The through the line campaign includes national OOH, with rail site coverage that invites those travelling by train to imagine the joy of travelling by infinity pool. The roll out continues across digital, social, owned channels and PR from 1 January.

P&O Cruises Credits

Executive Creative Director: Tim Snape

Creative Team: Billy Faithful, Emma Penz & Phil Sinclair

Art Director: Martins Miller

Copywriter: David Carr

Managing Partner: Sam Morgan

Business Director: Alex Berridge & Jean-Luc Gentilli

Senior Account Manager: Annie Tutty

Account Executive: Alexandria DeLeon

Strategy Director: Joan Devereux

Head of Production: Tom Moxham

Agency Film Producer: Charlotte Lipsius

Senior Project Manager: Rowan Honeysett-Williams

Designer: Mark Harrison & Emily Forrester

Senior Creative Artworker: Viren Patel

Film production credits

Arts & Sciences

Adam Hashemi: Director

James Bland: EP

Kwok Yau: Producer

Sol Jonas Mackinlay: Production Manager

Elvis Scanlon: Production Assistant

1st AD: Jim Cole

DOP: Kaname Onoyama

Production Designer: Oliver Hogan

Costume Designer: Emily Newson

Gaffer: Gary Davies

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Commercial Song

All you want to know about the latest commercials playing on TV and the songs they contain. Actors, places and offers are also here, so stay tuned.

P&O Cruises Advert Song: Huw and Jenny Jenkins Dubai and Arabian Gulf Cruise Holiday

by Chupa Cabra · 12th March 2019

TV couple Huw and Jenny Jenkins star in a new P&O Cruises advert, that gives viewers a glimpse into the company’s Dubai and Arabian Gulf itineraries.

The spot, which debuted on TV on Monday evening (March 11th), during the ad break of ITV’s show Coronation Street, opens with Jenny getting ready to head out and asking her husband, Huw, to rush because they are going to be late. In the meantime, Huw finds some sand in his pocket, which makes him remember their Dubai & Arabian Gulf fly cruise holiday. Thus, they are seen enjoying a drive through the desert, visiting local markets and negotiating with sellers for souvenirs, doing scuba diving and watching sea turtles, visiting ancient mosques, spending time with locals, and enjoying exotic locations before returning to the cruise ship.

“The more you travel in life, the more life you have to remember,” the voiceover says at the end of the advert, which is scored by the 1992 hit single “Dreams” by Irish rock band The Cranberries, from their debut studio album, “Everybody Else Is Doing It, So Why Can’t We?”.

According to the travel company, from the modern city of Dubai, to calls in Bahrain and Oman, these majestic fly-cruises combine winter sunshine, iconic skylines, desert dunes and atmospheric souqs to stunning effect”. The price for a cruise includes flights and transfers, food (full board), events, gym, sports deck, luxury accommodation, pools & relaxation, dance classes, spectacular entertainment and children’s clubs.

Tags: P&O Cruises P&O Cruises Advert

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P&O Ferries & Cruises Advert Music

Find the latest P&O Ferries & Cruises advert music. Search our list of internet and TV ads for P and O Cruises and Ferries to discover what the advert song is and who recorded it:

p&o cruise advert song

P&O Cruises Advert with Actors Rob Brydon & Zoe Harrison

p&o cruise advert song

P&O reveals new TV advert

Television advert ‘what a night’ celebrates the line's return to international sailing.

P&O Cruises has launched a new TV advertising campaign featuring a real-life couple to celebrate its return to international sailing.

The 40-second TV advert, which premiered on Monday September 13 across national broadcasting channels, features a couple recounting holiday memories from P&O Cruises’ new ship Iona.

p&o cruise advert song

The advert’s launch coincides with P&O Cruises’ new ship Iona beginning voyages to Spain, Portugal and the Canary Islands on September 25. The line is also looking forward to the launch of new ship Arvia in December 2022.

Watch the advert here:

Further adverts are currently being filmed that will focus on the Mediterranean and Caribbean.

Each film will feature real-life relationships and will build on P&O Cruises campaign of ‘Holidays as varied as you’.

P&O Cruises president Paul Ludlow said: “A P&O Cruises holiday is all about variety of experiences which we were keen to convey in our latest TV advertising concept. We also wanted to capture the special, intangible aspects of a holiday and the way so many of us replay memories from our holidays for many years afterwards.

“The past 18 months have highlighted that we need pivotal, vital moments to create memories which are full of joy. This film, featuring a real-life couple, captures that joy with an authentic and heartfelt spirit.

“We’re proud to be launching this new campaign and ‘What a night’ celebrates and embodies these themes. We will be sharing future versions, each revealing more about the choices to be found on a P&O Cruises holiday, in the coming months and we hope that they will have wide appeal.”

p&o cruise advert song

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Cruise Industry News Logo

P&O Cruises New TV Ad to Feature Sam Fender Track

  • October 13, 2022

p&o cruise advert song

The fourth and final episode in the P&O Cruises memories advertising campaign will air from October 13, 2022, entitled Family and the Fjords. The ad will feature Getting Started by Sam Fender and is the first time one of his tracks has been used in a major UK advertising campaign, according to a press release.

The company said that Family and the Fjords will feature a mum recounting her experiences of a multi-generational holiday with her husband, two sons and her parents. It is told through first person snapshots and the moments that make holidays live on in the memory.

Production took place in August 2022 with filming taking place onboard the Iona and on location in Stavanger and Olden, Norway.

This will be the final TV ad in the Holidays As Varied As You’ series, with previous ads including A Night at Sea, The Big Kid and Old Friends, New Places.

P&O Cruises president Paul Ludlow said: “We’re delighted that through Sam’s music we can tell the story of how a P&O Cruises holiday offers guests exceptional experiences to share with their loved ones. In this particular ad, the family can be seen enjoying once in a lifetime shore experiences set against the stunning fjords landscape – a far cry from the traditional beach and sunbed adverts we have been used to at this time of year.

“At a time when money must work even harder, a P&O Cruises holiday continues to offer excellent value for every member of the family, with accommodation, full board meals, theatre shows, live bands and supervised round-the-clock complimentary children’s clubs, all included. Guests can also rest assured that they can pay for everything on board with the Great British pound, making their holiday money go even further.”

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P&O Cruises Captures Meaningful Moments for Big Kid Campaign

p&o cruise advert song

Breaking in a hero spot in Coronation Street on Christmas Day, the ad by SNAP LDN is the next instalment of the new brand campaign for P&O Cruises, capturing the collection of small, personal memories that make holidays meaningful and memorable.  

Shot in the Caribbean, the spot features a daughter lovingly recounting a day with her father exploring the island of Barbados and snorkelling with a turtle. It’s told through snapshots and the moments in-between moments that make holidays live on in the memory. Each episode in the campaign features real relationships in the hero roles, so the affection between father and daughter is authentic and heartfelt. It follows on from the first ad in the series, which saw a couple reconnecting on a night onboard a P&O Cruises ship.  

Directed by Max Weiland, and produced by Connor Hollman, from Somesuch, the campaign will feature fully through the line in TV, press, social and online video. 

P&O Cruises vice-president, sales, marketing & brand, Robert Scott said: "A cruise holiday offers such a wide variety of experiences with more opportunity to experience these moments that matter. We hope this film encapsulates these precious memories”.

Louisa Fielding, managing partner at SNAP LDN, added: “We love how this campaign is building with each new episode. A cruise holiday offers different people in different relationships so many opportunities to have meaningful moments together. And we were very chuffed that our friend the turtle arrived to help make that happen for us in this ad. Watch this space for more to come.”

p&o cruise advert song

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COMMENTS

  1. P&O Cruises TV Advert

    We are so excited to announce we have launched our new TV ad đŸ„‚đŸŽŹCaribbean Like Never Before | The Boxset was shot with guests enjoying Arvia and shore exper...

  2. What's the P&O Cruises advert song?

    P&O Cruises - Holidays As Varied As You. Titled 'What A Night', this P&O Cruises advert offers 'Holidays As Varied As You' and features a couple happily recounting their recent Iona cruise experience. After we watch
. Show More ».

  3. PDF P&O Cruises launches new 'Holiday Like Never Before' campaign

    P&O Cruises will launch a new creative campaign in preparation for its peak booking period entitled 'Holiday Like Never Before'. Launching from December 18, 2023, the campaign will highlight unique benefits of a ... The TV ad features a wide range of guests enjoying their holiday in the Caribbean and on board P&O Cruises newest ship, Arvia ...

  4. P&O Cruises

    Song Title: What Is Love. Artist: Haddaway. Album: The Album. Download or Preview at: Amazon UK. Featured in the ad with an instrumental piano intro before we hear the full dance version, the music playing in this P&O Cruises advert is a song called 'What Is Love' which was recorded by the Trinidadian-German singer Haddaway. The song is ...

  5. P&O Cruises Launches 'Holiday Like Never Before' Campaign

    December 13, 2023. P&O Cruises is launching a new campaign entitled "Holiday Like Never Before" highlighting the benefits of a cruise holiday, beginning on December 18, according to a statement. The campaign marks P&O Cruises' largest-ever investment in media, including a TV, print, audio and digital schedule.

  6. P&O Cruises Advert with Actor Rob Brydon

    Comedian and actor Rob Brydon stars in this new 'This Is The Life' TV ad campaign for P&O Cruises. While exploring Dubai and the Arabian Gulf, Rob states "The more you travel in life, the more life you have to remember". Song Title: Dreams. Artists: The Cranberries. Download From: iTunes or Amazon UK. This latest P&O advert song is one ...

  7. P&O Cruises Advert & Music

    Song Title: Love Come Down. Singer: Evelyn King. Album: Get Loose. Download or Preview at: Amazon UK. The music in this P&O Cruises advert is a song called 'Love Come Down' that was recorded by the American R&B, soul, and disco singer Evelyn King. Featuring the lyrics "Baby you make my love come down", the song was released in 1982 from ...

  8. P&O Cruises releases new TV advert featuring Sam Fender track

    P&O Cruises will air the final TV advert of a four-part series from today (October 13). The advert - called Family and the Fjords - features singer-songwriter Sam Fender's track Getting Started and the Abta logo at the end.. It was filmed on the line's newest ship, Iona, in Stavanger and Olden, both Norway. P&O Cruises confirmed this will be the final advert in the Holidays As Varied ...

  9. PDF October 13, 2022 P&O Cruises new TV ad to feature Sam Fender track, his

    The new TV ad can be viewed here Stills may be downloaded from here For more information or to book call P&O Cruises on 0344 338 8003, visit www.pocruises.com or contact a travel agent. Ends About P&O Cruises P&O Cruises is Britain's favourite cruise line, welcoming guests to experience holidays with

  10. P&O Cruises

    The music in the 2019 P&O Cruises advert is the 1992 song Dreams by Irish rock band the Cranberries. The track was the band's debut single later appearing on the studio album "Everybody Else Is Doing It, So Why Can't We?". This new advert for P&O cruises in 2019 features Huw and Jenny Jenkins (played by Rob Brydon and Zoe Harrison). The ...

  11. P&O Cruises new TV ad to feature Sam Fender track, his first to feature

    The fourth and final episode in the P&O Cruises 'memories' advertising campaign will air from October 13, 2022, entitled 'Family and the Fjords'. The ad will feature 'Getting Started' by Sam Fender and is the first time one of his tracks has been used in a major UK advertising campaign.

  12. P&O Cruises launches new television campaign 'What a night' to

    A new television advert 'What a night' premieres Monday September 13, 2021 across national broadcasting channels as P&O Cruises celebrates international holidays resuming September 25, 2021. The variety of experiences which can be found on a P&O Cruises break and the unique and powerful memories

  13. P&O Cruises Boxset Holiday Like Never Before Advert Song

    Concluding the ad, the voiceover points out that if a typical holiday is a movie, a P&O Cruise is a boxset, encapsulating the tagline "Holiday Like Never Before.". The soundtrack music is "Beyond The Sea," the English version of Charles Trenet's French song "La Mer," famously popularized by Bobby Darin in 1959.

  14. P&O Cruises unveils revitalised brand platform

    03 January 2024. P &O Cruises has unveiled a new brand platform, 'Holiday Like Never Before', inviting holidaymakers to rethink what they believe they know of the cruise experience and expect more of their holiday, going beyond the obvious, into the extraordinary. Created with Pablo London, the new brand positioning recognises that when it ...

  15. P&O Cruises Advert Song: Huw and Jenny Jenkins Dubai and Arabian Gulf

    TV couple Huw and Jenny Jenkins star in a new P&O Cruises advert, that gives viewers a glimpse into the company's Dubai and Arabian Gulf itineraries. The spot, which debuted on TV on Monday evening (March 11th), during the ad break of ITV's show Coronation Street, opens with Jenny getting ready to head out and asking her husband, Huw, to ...

  16. P&O Ferries & Cruises Advert Music

    Find the latest P&O Ferries & Cruises advert music. Search our list of internet and TV ads for P and O Cruises and Ferries to discover what the advert song is and who recorded it: P&O Cruises Advert with Actors Rob Brydon & Zoe Harrison. Welsh actor, comedian and TV presenter Rob Brydon joins actor Zoe Harrison to reprise their roles as the ...

  17. New P&O Cruises TV ad campaign launches

    A new TV advert 'What a night' has aired across national broadcasting channels as P&O Cruises resumes international holidays from September 25, 2021. It was developed in conjunction with ...

  18. P&O Fair Princess cruise ship TV ad (1997)

    Australian TV commercial for P&O cruise lines, featuring the song "I've Had the Time of My Life". The Fair Princess shown in this ad was built in 1955 and wa...

  19. P&O reveals new TV advert

    By Cruise Adviser Last updated Sep 15, 2021. P&O Cruises has launched a new TV advertising campaign featuring a real-life couple to celebrate its return to international sailing. The 40-second TV advert, which premiered on Monday September 13 across national broadcasting channels, features a couple recounting holiday memories from P&O Cruises ...

  20. P&O Cruises New TV Ad to Feature Sam Fender Track

    The fourth and final episode in the P&O Cruises memories advertising campaign will air from October 13, 2022, entitled Family and the Fjords. The ad will feature Getting Started by Sam Fender and is the first time one of his tracks has been used in a major UK advertising campaign, according to a press release. The company said that Family and ...

  21. P&O Cruises Captures Meaningful Moments for Big Kid Campaign

    Breaking in a hero spot in Coronation Street on Christmas Day, the ad by SNAP LDN is the next instalment of the new brand campaign for P&O Cruises, capturing the collection of small, personal memories that make holidays meaningful and memorable. Shot in the Caribbean, the spot features a daughter lovingly recounting a day with her father ...

  22. P&O Cruises new TV ad airs

    Monday, 14 Oct, 2022 0. P&O Cruises new TV ad to feature Sam Fender track, his first to feature on a major UK brand advertisement. The fourth and final episode in the P&O Cruises 'memories ...

  23. P&O Cruises New TV Advert

    Our new 30 second TV advert featuring Rob Brydon, in conjunction with P&O Cruises. 7 Night Fly Cruise Holidays from only ÂŁ799ppTo speak to one of our P&O Cru...