examples travel brochures

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Create captivating travel brochures with Adobe Express.

Travel brochures are an excellent marketing tool for inspiring people to take a trip or guide them once they’ve arrived at a destination. Whatever your vision is for making a travel brochure, Adobe Express is here to help bring it to life. Adobe Express helps you create stunning graphics, which you can resize to share on any social platform or printed format. It’s as easy as choosing a template, customizing, and sharing.

Discover even more.

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How to make a custom travel brochure.

Make the most of your adventure with a custom travel brochure.

While we make the most of traveling by living in the moment, it’s important to document along the way to be able to reflect on your amazing memories. Adobe Express is a design tool made to help you commemorate your client’s travels or market traveling experiences with graphics such as brochures, emailers, flyers, photo collages, posters, social images, and more. There are endless creative opportunities to convey the magic of traveling and relive the memories.

Let Adobe Express be your travel brochure design expert.

Hone your creativity with the power of Adobe Express. Explore professionally designed templates to get your wheels spinning or create your own travel brochure from scratch. Establish a theme for your designs using photos, icons, logos, personalized fonts, and other customizable elements to make them feel entirely authentic. Duplicate designs and resize them to create consistency across multiple types of materials. With Adobe Express, it’s free and easy to make, save, and share your designs within minutes so you can add collaborators, get approval, and market your travel brochure.

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Travel Brochure Templates

Free Travel Brochure Template Design

Double Gate Fold Holiday Promotion Brochure Template

Trifold Photography Brochure Design Sample

Travel Brochure Design Sample

Z-Fold Travel Brochure Design Template

Interactive Travel Brochure Template

Beautiful Life Brochure Template

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City Vacation Brochure Template

Travel Brochure Design Template

Blue Sea Tourism Brochure Template

Illustrated Tourist Brochure Template

Exotic Holiday Brochure Template

Informative Travel Brochure Template

Informative Travel Brochure Price List Template

Pattern Themed Travel Brochure Template

Exotic Travel Brochure Template

Alpine Travel Tri Fold Brochure Template

Pastel Travel Trifold Brochure Template

Travel Trifold Brochure Template

Year round, people are venturing to new places, seeing new sites, and meeting new people in foreign places. As a travel agency, there’s no better way to promote an adventure of a lifetime to a customer than through a travel brochure. Sure, you could tell them about these magical new places, but nothing quite resonates with people like visuals and written information.

With that in mind, Flipsnack’s designers have worked long and hard to bring you the perfect travel brochure templates. There are many travel brochure examples out there, so we worked hard to bring you the best of the best. Our free travel brochure templates are designed with the customer in mind. Every travel brochure template is perfectly laid out to bring everything the customer might need to the table. They’re packed with visuals and plenty of space for any information you might need to add. Each one of them brings a new and fresh travel brochure design that’s sure to get your customers itching to go on an adventure. All of this in a tiny, brochure-sized package.

There are loads of vacation destinations around the world, so you’ll no doubt have a need for editing our premade templates . Flipsnack thought about that, too. All of the free travel brochure templates that we offer are 100% customizable. If you see an image or color that you’d like to replace, our brochure maker makes it as simple as a few clicks. Flipsnack’s brochure maker was designed with people from all skill levels in mind. So, next time you want to send someone to a far off holiday dreamland, consider using one of our many travel brochure templates to help you get the job done. Use one, and you’ll have one of the best travel brochure examples out there. Go and check them out, and watch your customer’s eyes light up with excitement. Enjoy!

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Travel brochure examples to get inspired in 2023

Brochure Design

One of the best ideas to tempt people into beautiful travel destinations is to captivate them with attractive travel brochures. Travel brochures can amp up the business of any travel company irrespective of their size. In spite of trending content on platforms such as Instagram, they are not dead!

Brochures (both physical and digital) are an excellent addition to your travel content to attract more visitors.  In this blog, we have included plenty of travel and holiday brochure examples to inspire you to create that perfect design. 

Also, people confuse a brochure with a pamphlet, but these two are not the same. There are several differences between a pamphlet and a brochure.  

What are travel brochures?

A travel brochure is marketing material (printed or digital) to promote a trip itinerary, tourist spot, holiday destination, resort, or any other travel-related business. You should keep both printed and digital brochures handy since some clients prefer visiting your office to get more details while others prefer getting every information from the comfort of their homes.

Why do you need a holiday brochure for your business?

A holiday brochure can help your business in the following ways:

• To educate the existing customers more about the trip and destination (itinerary, food, places to explore) 
• To create more awareness around your small business by incorporating your company logo and colors into the brochure.
• To provide an immersive experience to your target audience that gives them a taste of the real-world travel experience with engaging features like flip effects, pop-up images, videos, GIFs, and outbound links (in the case of digital brochures)
• To help you share the content on your digital travel brochure (if you have any) directly through links or QR codes. You can embed these links or QR codes on your business’s social handles or website.

How to make a travel brochure?

Creating a travel brochure from scratch can be quite a task if you do not have a strategy in place. We have outlined the perfect strategy for you to create a travel brochure in eight simple steps. 

1. Research Travel Brochure examples of popular fellow competitor businesses

What designs and formats are other businesses in your niche using for their brochures? Which highlight features add to the uniqueness of the brochures? What are some of the elements lacking? Research and analyze the best travel brochures to understand what things you should add to your brochure and which elements should be skipped.

2. Brainstorm a USP of your travel brochure

Once you get a fair idea of the travel brochures in your industry, you need to strategize how your brochure can stand out from all of them. Identify anything you can do better – copy, design, presentation of content, etc. For instance, this travel brochure has listed the best places to visit in the location, which can easily help attract the attention of the target audience since it is a valuable piece of information for them.

Picture credit

3. Figure out the size, format, and paper quality 

How pocket-friendly or grand do you want your brochure to be? While the A4 size can give an elegant look, it can be a little inconvenient for your client to carry it around. The best idea is to make it big enough to fit all the important information but not so big that it becomes impractical to carry it around.  The industry standard for a travel brochure’s size is ideally 4” x 9”.

Another crucial aspect of a brochure is its paper quality. The physical feel of the paper contributes to the user experience, so using high-quality printing paper is a must. Using glossy paper might be a great idea.

4. Choose a font 

The font in your brochure should align with the tone of your brand and the brochure design. The font should stand out enough to be easily spotted, harmonizing with the overall design. Go with the font that hits that sweet spot. The font style, size, and every other nuance will work together to decide the visual tone of your brochure. 

Some of the best font choices for travel brochures are Playfair Display, Avenir Next, Freight Sans Pro, Poppins, Helvetica Neue, Proxima Nova, etc. The font sizes for travel brochures should ideally be 14 for the content body and 16 for the headings (but it will also depend on the font style).

Tips for choosing the font for your travel brochure:

• Limit your brochure font usage to two or three fonts in total. Adding any more font style than this will create visual confusion. 
• Maintain uniformity in font usage. Use the same fonts for headlines throughout your brochure and the same font for the rest of the text. Introduce a third font style only if you need to highlight anything specifically.
• Pair fonts complementary to each other to create a compelling aesthetic together. Some of the perfect complementary font pairs can be Alegreya Sans SC and Source Sans Pro, Libre Franklin and Libre Baskerville, etc.

5. Include images

It’s a no-brainer that images are the most important aspect of any travel brochure. Make sure your brochure’s written content is enhanced with high-quality images that capture the essence of the destination. The images should blend with the overall aesthetics of the brochure. For instance, this brochure has incorporated high-definition images to attract the audience’s attention. Since it is visually attractive, it will tempt people to read about the packages and go ahead with their tour plan.

Here is a guide to help you design the best poster or cover for your brochure.

Tips for choosing photos for your travel brochure:

• Make your target audience feel the emotions of the destination through pictures, be it of sandy beaches or the grand mountains.
• If you don’t have the budget to hire a professional photographer, make sure the images you download from the internet are as accurate as possible.
• Include a variety of sights in your brochure. Some might be more interested in the natural beauty of the destination, while some are in the itinerary. The pictures of luxurious interiors might appeal to some, while the cuisine they will be served might entice others.

For instance, the brochure features images of luxurious interiors, making it stand out.

• Don’t just include pictures of the destination, but also of people on their solo trips, families, or friends enjoying themselves. Your target audience will be more engaged if they are able to visualise the kind of they will spend on the trip. For instance, this brochure shows images of people enjoying different activities during the trip.

6. Pick a color scheme 

The color scheme you choose for your travel brochure will hugely influence the vibes, mood, and feel of your brochure. It will create the initial impression on your target customers, so you need to think it through. The color scheme needs to be coherent with the destination concept. For instance, using bright blue, green, and yellow shades for tropical destinations can be a good idea, whereas subtle, calm, and pastel colors for museums or cafes.

In this travel brochure, for instance, the predominant colors are blue and green, since this is a beach location.

Tips for selecting the color scheme for your travel brochure:

• If the travel destination is peaceful, like a beach or mountains, and your target audience is looking for a relaxed vibe, use comforting colors like light blues to create a calming effect.
• The color scheme of your brochure should blend in with the color scheme in your photographs. Together, they should complement each other.
• Experiment and play around with colors through online tools like Colorhunt , Canva Colour Wheel , or Canva Color Palette Generator to get that perfect customized shade rather than the monotonous ones. 

For instance, for a playful yet calm vibe, use shades like blue, green, pink, white, etc. Whereas, for a rugged and adventurous vibe, make use of yellow, red, orange, black, etc. 

7. Write a descriptive copy 

Your travel brochure’s written content/copy should be descriptive enough to paint a clear picture of the destination and the experience. The copy should both educate your audience as well as inspire emotion. Research your target audience and tailor your content accordingly. Are they adventure seekers, history buffs, or pop culture fans? Write the content emphasizing what connects with your target audience.

Tips for writing a killer copy for a travel brochure:

• Share local tips about the destination, like the best sightseeing spots, sunsets, local cuisines, and must-visit cafes and shops. Insider tips will make your travel brochure content more unique and interesting for the readers. It can be an important differentiator point from your competitors. 
• Highlight the USPs of traveling to that destination with your agency. What additional experiences or benefits will you give your tourists that your competitors won’t? It can be anything from a compelling discount to exclusive entertainment.
• Share the real testimonials and reviews from your clients in your brochure copy. It will help you earn the trust of your potential customers. Using snappy, positive quotes in your copy can create a better impression.
• Incorporate user-generated content (UGC) in your brochure to bring in more authenticity. Also, clients connect better to content from other clients, which is a win-win.
• Keep your headlines and initial lines super catchy and attention-grabbing. It will determine whether your readers will read your copy at all. The tone of the content should be super engaging. For instance, instead of “ Enjoy the Beautiful Mountains of Switzerland ” go for “ Escape in the breathtaking Mountains of Switzerland “.
• Your target audience should find your copy valuable and relevant. It should provide them with almost all the necessary information and more so that they don’t need to research any further. Give details of all the facilities, amenities, food, views, etc.
• Create a sense of F.O.M.O among your target audience with your brochure copy. For instance, exclusive discounts for early birds, missing out on the views during a particular season, or limited spots for the trip. 
• Have a compelling CTA in your travel brochure that inspires your brochure reader to take action (book the trip). It should be persuasive and clear enough. For instance, “ Book Now! Experience a relaxing escape from the city hustle ‘.
• You can add a QR code for physical brochures. They are interactive and help the audience get more information without cluttering the brochure.

8. Decide the layout

Now that you have everything ready for your travel brochure – the content, images, color palette, etc., it’s time to bring everything together seamlessly. Select a neat layout with a flow that does not interrupt the reader’s attention. Scattering too many images or too much text randomly on your brochure is a recipe for disaster. Prepare a rough draft beforehand on how you want the entire thing to look and develop. For instance, your brochure can have a bi-fold or a tri-fold layout.

But what if, even after pre-planning all these steps, you do not achieve the brochure design you had in mind? Maybe, the text got cut on the edges, or the color palette looks entirely different. Here is a guide on how to fix these design mistakes.

Do you want help designing that “perfect travel brochure” for your business? Get a dedicated designer and unlimited graphic designs for just $399 per month from Design Shifu.

What to include in a travel brochure? 

These are the key components that any travel brochure should contain:

• A section on what to do at the destination, basically the trip itinerary, which should include day trips, tours, and activities that are popular with visitors to this destination
• Food and lodging details
• Information on the ideal time to visit and what clothing is recommended for each season
• A map connecting a nearby city or hometown to the travel destination
• All your brand’s contact details like phone number, email ID, website, etc
• Your branding, including logo and fonts

If you still haven’t decided on the perfect logo for your brand, here are some tips for designing a modern minimalist logo . You can also check out our guide on 21 creative photography logo ideas & design tips .

What makes a good travel brochure?

Here are some bonus tips on how to make your travel brochure more attractive: 

• Choose fonts that are edgy yet minimalistic. Do not be too loud with your font choice, but keep it bold enough to appeal. 
• Keep enough white space in between texts.
• Create custom-made shades for your brochure that are unique and attention-grabbing.
• Experiment with different layouts for different purposes. 
• Use attractive downloadable templates on different paid or free sites to create your brochure if you cannot afford to hire a professional designer.

9 Travel Brochure Examples with different color palettes to fuel your creative inspiration

For so many people, planning a trip is half the fun! A creatively designed and well-written travel brochure can add to the excitement of the customers. Here are 9 travel brochure examples of different color palettes to help you hit your creative inspiration:

1. Blue and white

This brochure has a classic blue and white palette, which is perfectly complementing the beachy location theme.

2. Pink and white 

This travel guide has a pink and white color palette which looks great with the colorful picture on the brochure.

3. Bright yellow 

This travel brochure uses a single solid color palette which looks stunning. The bright yellow color accurately reflects the theme of a summer trip.

4. Solid brown 

This brochure has a dreamy look. The solid brown color palette of the brochure looks aesthetic with the pictures. The “starry theme” is further accentuating the look.

Picture Credit

5. Dual pink shade

A subtle, pastel pink shade has been combined with Fuschia pink in this brochure to capture the beautiful charm of the location. The pictures, colors, fonts- everything complements each other and makes the brochure look elegant. 

6. Purple and white 

A neat combination of this brochure’s purple and white color palette gives it a crisp and sharp look. The text is well formatted in small pointers. The images add to the aesthetics of the brochure. 

7. Orange and white 

This brochure uses a bright, monochrome orange paired with a lightly textured screen-printed look. It gives a contemporary and retro vibe to the brochure.

8. Green and white 

This brochure has a green and white color palette which gives it a professional look. If you need to design a travel brochure that should cover a lot of information, this is the brochure to take inspiration from. The brochure has tons of text but is still well-readable and looks neat.

9. Solid red

The solid red color palette of this brochure highlights the pictures on the brochure and makes them stand out. All the details about the packages have been condensed with small fonts without ruining the aesthetics.

9 Holiday Brochures Examples with different themes 

Here are some exciting holiday brochures examples to look at: 

1. Nostalgic theme 

The brochure has been crafted with desaturated peach paper, and the black and white photos add to the nostalgic vibe. Even the vintage grotesque font is used, which further accentuates the vibe.

2. Ocean theme

Stunning photos of beaches and sunsets are the focal points of the brochure, which accurately represents the destination. The brochure’s blue color palette and greenery highlight the destination’s natural elements.

Image credit

3. Classic theme

This brochure depicts a classic theme with its understated white and dark gray color palette. The modern serif font further adds to the classy feel of the brochure.

4. White beaches theme

The pictures of this location’s stunning white beaches are used to create the backdrop of the brochure. The minimal text has been used to let the photos speak for themselves.

5. Local theme

The visual theme of this travel brochure is based on the culture of the destination. The picture on the brochure signifies the local dance culture of the place.

6. Vintage theme 

This brochure has an ancient feel to it. The pictures of the postcards and the vintage theme paper of the brochure add to the vintage vibe.

7. Eco-friendly theme

The green and white color palettes of this brochure create an eco-friendly theme that highlights the location.

8. Desert theme

The desert-friendly color palette and font of the brochure strike that perfect combination of old-school and rustic. This authentically replicates the feel of the location. The font color scheme and the background are beautifully blended to create cohesiveness.

9. Multicolor theme

This travel brochure uses bright photos, loud text, and blocks of colors to create a pop of vibrant splash. The brochure’s peppy, lively, colorful theme captures the essence of the destination well.

5 Best digital travel brochure examples to take creative inspiration from 

Some of the best digital travel brochure examples that can fuel your creativity:

1. Nelson The Great Design Studio

This brochure created byFlyer by Nelson The Great Design Studio has bold, HD prints that bring alive the playful, fun vibe of the place. The font choice is also quite peppy.

2. National Geographic Lindblad Expeditions Family Expeditions 

The travel brochure has a simple cover of a girl enjoying her holiday destination. It beautifully captures the beauty of the place. The copy describes fresh daily sights, wildlife, undersea wonders, and activities for every age and fitness level.

3. Venngage

The stunning images of this travel brochure capture the beauty of the actual destination, which is bound to lure visitors. The text gives the most details about how to explore beautiful landscapes.

4. Micato Safaris

The cover of this brochure speaks for itself due to the visual aspect. You can see the leopards evoking adventure and your imagination.  The text is minimal because the pictures are loud in itself.

5. Beachbound

This digital travel brochure leaves a lasting impression in your mind of tranquility, with a place where you can spend quality time with your partner. The aesthetics are complementing the imagery along with the text to pass on a clear message here.

Are you ready to create one for yourself?

After browsing through all these travel brochure examples, you might have a fair idea of how to design a high-quality travel brochure that stands out and captures the attention of your potential clients. All these holiday brochure examples are perfect for inspiring your creative imagination.

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Highlight destinations using free travel brochure examples

Given the current situation, it may be overly courageous to talk about travel, let alone travel brochure examples. But most likely, if you stumbled around here, you are also a wanderer. And although the internet’s deep seas are filled with memes instead of corals, traveling still remains a craving for your clients, friends, or anyone just wanting a change of scenery. 

However, harsh the situation, people are not trees. We like to walk, travel, not plant ourselves facing the sun. If you own a travel agency, for instance, there are still things for you to do. Going online, you are navigating through uncharted territory. Vast and full of possibilities, the online medium can feel like a promise. A promise that your business can and will endure, that it has the foundation as solid as a medieval castle’s!

We talked in the past about some retail marketing strategies that can help you boost your sales and business online. Be sure to check that out and see precisely how.

We like to explore, expand our horizons, taste that cocktail on that beach, and climb that mountain and smile at the clouds. 

You want to show the world that there is still beauty out there waiting to be met. That’s why we have compiled a list of free travel brochure examples that can be that visual guide you’re looking for. Paired with our free online brochure maker , you are only a few steps away from realizing that striking product.

But, first things first.

What are brochures?

Think of brochures as microscopic representations of an idea. That’s right, of an idea! This isn’t some philosophical bending of traveling. This is the legitimate trial by fire of any successful brochure. 

When we think about travel brochure examples, or about any other type of digital brochure for that matter, what do we see? There is more to the whole picture than a couple of images. We might as well search Google Maps for that. A brochure is a representation of both the destination and the feeling you get when reaching it. We’ll talk more about this in the next section. 

Generally speaking, a brochure is a piece of paper document used for presenting or informing about something. They can hold various purposes, but generally speaking, their aim is precisely that. To inform about, or to present a product or a service. Sounds a bit stale? That’s because that’s only a fragment of the whole story. There are a myriad of other aspects you need to consider before launching your brochure at sea. But why bother with all of this?

Why are brochures important?

Brochures can serve as brief, guided tours towards a product or service. If we are to talk about travel brochures, they can prove to be handy tools for promoting and highlighting various regions, historical landmarks, city tours, etc. 

They are important because, through them, your client gets an indirect channel to you. Maybe you haven’t met your client yet, but nevertheless, you stirred he’s curiosity. He knows about your product or service and is now on the lookout. 

Brochures can inform people about propositions, proposals, solutions, advice, or, in your case, ideas. Everyone enjoying a well-made travel brochure enjoys the concept behind it. They like that mountainside not because of that magnificent rock withstanding the test of time, but because of the freedom that comes with it. The freedom of being at the peak of that mountain. 

So, why are brochures important? They are important because they can produce emotion and are especially important because they provide an answer. But to achieve this, your brochure must go through some steps.

How to create your travel brochure

Before we jump to our travel brochure examples, there is one last thing worth considering. That is, how exactly do you create your brochure. What are the most important aspects to consider, and how do you combine these aspects to achieve maximum effectiveness with minimum effort? 

Three words:

Oh, and the one to rule them all, templates. We’ll get to them a bit later. Like with every other aspect surrounding your business, brochures are part of your brand. And although brochure building isn’t as hard as brand building , it’s still important to keep the aspects mentioned above in mind. Let’s take a closer look at them.

Pictures are the bread and butter of any good brochure. All of the following travel brochure examples we will highlight will have this in common, great photos. 

Although somewhat intuitive, you would be surprised how many take this step for granted. Knowing that your audience wants to travel to certain places is not enough. Other agencies offer the same thing. You want to stand out and great photographs do precisely that. They make you stand out from the crowd.

Going cheap on photographs is not an option. There is no shortcut here. If your pictures look cheap, so will your entire brochure. Get creative with your photos, hire a photographer if you must. Whatever you do, just don’t overlook this aspect. Why sell a canoe when you could sell a boat? That’s the difference between an average photo and a great one. That’s what makes brochures great. People envision specific scenarios and it’s your job to bring those dream locations to life.

The other secret ingredient to an incredible brochure is text.

This includes elements such as the Title, Descriptions, a call to action, and maybe some testimonials if you are feeling particularly confident. 

All written information is there to support the message behind your pictures. An eye-catching headline will further reinforce the idea that this place is, indeed, a must-see. 

Text can be your best friend, but he can also be a foe. Don’t overuse it! Strong emphasis on ‘don’t.’ The viewer is not looking at your brochure mainly to read, but to dream. You are not promoting a library. You are facilitating en escape. Always try to adapt your message. Let yourself be inspired by your own pictures. After all, you’re selling a story, so you might as well believe it.

Now let’s go beyond photographs and written text. Literally, beyond! What’s there left to talk about? 

For a design to be appealing, it must have cohesion. Colors are the glue that holds everything together. They may not be the most vocal element in terms of conscious volume. But unconsciously, they can be decisive. 

Colors have a psychological quality of enforcing moods and emotions. Blue works great if you want your location to inspire calmness and tranquility. Green can evoke the sentiment of growth, abundance, or even our bond with nature. 

Choose your color palette so that it matches your pictures and message. Summer holidays may benefit from more vibrant colors. Whereas winter sceneries will find their best friend in colder colors.

Right, now that we’ve taken a brief look at what goes behind the scenes of creating a travel brochure, let’s take a look at some examples.

Travel brochure examples

Below we compiled a list of travel brochure examples that we are confident will compliment your needs and business.

They are all professionally designed by our team of expert designers, so if you are looking for inspiration or ideas, have at it. Our free travel brochures are here to save the day! Feel free to edit them as you please, as they are fully customizable.

And in case you were wondering if you should print them or use them strictly online, from our experience, it’s best practice to fully take advantage of both strategies. Just make sure you enable the Download and Print buttons, and you are good to go.

Beach travel trifold brochure template

Although summer is nearing its close, let’s start our list with a beautiful Deep Sea travel brochure .

You may already feel nostalgic after those warm, summer nights or afternoon swims into the ocean. As you can see, this travel brochure covers basically every aspect mentioned earlier in the article. 

The photos are carefully chosen to evoke the sea’s serenity, offering various landscapes for all types of enthusiasts. With an emphasis on blue and green, this brochure manages to infuse the viewer with calm and longing. And that’s precisely what it should do! Show its viewer that his dream location does exist and that he’s close enough to reach it. ‘Close’ is the keyword here. If you manage to turn dreams and closeness into desire, then your job is done. 

This isn’t some Inception-like strategy of planting an idea. Although it’s fairly similar. It’s just a basic strategy that works wonders. At the heart of every travel destination lies a need to change the scenery. Build upon that need! Change the text, add a catchy headline, and don’t forget to call your viewers to action. Their minds are already in that stunning location. Now let’s take care of their bodies.

City vacation stunning travel & tourism brochure template

For our city vacation travel brochure example , we chose to go with Firenze as the main actor in our presentation.

Not surprising, if you want to target cities as destinations, then Italy can prove to be a well of abundance.

A center for art and culture, Firenze is one of the world’s most significant wagons of civilization. Architecture, painting , sculpture, Firenze has it all. 

As you can see, this travel brochure has something of a more different design. With Flipsnack’s double-page feature, you get to expand your photos upon two pages. Significant effects can be achieved by utilizing this feature. Take The Duomo as an example. If your message benefits significantly from a broader exposure of your pictures, then hesitate no longer. Use the double page feature to tell the whole story.

Diving further into this travel brochure example, you’ll find something more. You’ll find a play between the urban opulence of fine art and taste and the rural area’s tranquil scenery. 

Once again, if your location allows you to tell the whole story, you should do it. You will have a final product appealing for more tourists, while also creating something more spectacular.

Informative travel brochure price list template

As its name aptly suggests, an informative travel brochure has the purpose not so much to evoke emotion, but mainly to offer objective, quick information. 

This information can vary depending on location, but generally speaking, we’re talking about prices, discounts, services, packages, and so on.

This is not to say that pictures don’t still play an essential role. They do, and they always will. That’s a fact! When it comes to informative travel brochures, you want to make sure that your information is presented as crisp and straightforward as possible. 

As in the example above, you get a sense of the cost that some of those trips involve. You get to know some preliminary prices while also getting a clue about the premises’ services. We love this travel brochure example’s design, as it covers both the informative and aesthetic aspects. It tells a story, but not in so much detail. Start using it and you will see it’s an elegant option, suited for various destinations.

Alpine travel trifold brochure template

We talked about the sea, now what about those stunning peaks that smile from above? Our alpine travel brochure example takes care of them too.

Unlike mountains, your brochure doesn’t need some massive, tectonic plate movement to form. Thank Flipsnack for that! Choosing one of our brochure templates , you only need a couple of minutes to spare, and your travel brochure is done. 

The mountainside is appealing not only to hikers but to average travel enthusiasts as well. Be sure to incorporate this option into your offering to not miss out on potential customers.

Exotic travel brochure template

Lemurs, flamingos, floating rocks and fantastic jungles, this category is for those who want a complete shift from their everyday lives.

For our exotic travel brochure example , we’ve gone with New Zealand as an exciting option. We’re using the word interesting only out of modesty. New Zealand is great and it pretty much has it all.

Exotic landscapes? Checked.

Incredible wildlife just waiting to be snuggled? Checked.

We applaud New Zealand for its natural beauty as well as for incredible urban flair. And as you probably noticed, we pointed all of these significant aspects in our brochure’s design . So be sure to check it out.

Oh, and as a bonus feature:

For all of the Lord of the Rings aficionados, New Zealand is where most of those movies were shot. That, right there, is a real Hobbit house. Yeah, I think New Zealand checks every ‘awesome’ box.

To sum things up

Brochures can have a magical effect upon the eyes especially if distributed as interactive flipbooks ! Our above travel brochure examples are just some out of many free, ready-to-use templates that we provide. We also offer fashion brochures for all of you interested in couture beauty, real estate brochures , health and fitness , and many more !

They are far-reaching. We’ve devoted a lot of time and effort in carefully crafting our templates for you to spare as much time as possible, while also having a unique professional design at your fingertips.

All of us at Flipsnack hope that traveling will recover soon. Until then, we can only dream and envision what an ideal holiday would look like. Help us imagine using our designs and mixing them up with your own, unique travel ideas and locations. Our templates are ready. What do you say?

the covid pandemic has done great harm to the tourism business. Now we have to put a lot of effort

Hi Melissa! Indeed, a lot of effort is now needed in a wide array of businesses. Combining this effort with creativity and originality is our safety net for the period to come.

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Free Travel Brochure Maker

Whisk your clients away to their dream destination. With one of our travel brochure templates, you can make a stunning brochure that will look perfect in print and online — no design experience required.

Not a designer? No problem. With our library of simple and easy-to-edit templates, anyone can start creating a travel brochure in seconds. Over 40,000 businesses use and trust Venngage to make a travel brochure.

Design from one of our travel brochure templates

Choose from hundreds of travel brochure templates. see all travel brochure templates, customize each travel brochure template by:.

Showing gorgeous photos: Photos will excite your clients and make far-away places seem just that bit closer to them. Upload your own photos, or browse our free stock photo library — we're integrated with Pexels and Pixabay!

Applying your brand colors: A travel brochure should be vibrant and inviting. Have your brand colors automatically extracted from your website using Autobrand, and apply them to our travel brochure design in one click.

Picking snazzy fonts: Fonts can pack a lot of personality into a brochure, so make sure you select the right font that conveys the mood and feel of the vacation you're advertising.

Adding icons and illustrations: Simple visuals can make your brochures easier to scan. Venngage offers over 40,000 unique icons to choose from. You can also use graphs and charts to explain your persona or their traits in greater detail.

How to create an eye-catching travel brochure in just 5 steps:

Design stunning and functional travel brochures with Venngage

Travel Brochure Templates

All of our templates are completely customizable. Just pick a travel brochure sample that fits your vision and helps people plan a vacation.

User-Friendly Editor

Easily customize your travel brochure design using our easy drag-and-drop canvas. You can swap out text, images, icons, and add data to your travel brochure!

Download In Multiple Formats

Download your travel brochure in print-quality PNG or PDF formats, or share your brochure directly from Venngage using a public link in just a few clicks.

Free Stock Photos & Icons

Make your travel brochure truly unique with our collection of 3+ stock photos and 40,000+ icons and illustrations, a lot of which are diverse icons.

24-Hour Priority Support

Have some questions for us? We're here to assist! Our support team is available at any time for help.

Team Collaboration

Create the ideal travel brochure with your team by collaborating with them on the same design dashboard, all in real time.

Start with a professional travel brochure template

Bring your travel brochure ideas to life.

Anyone can design brochures easily

Create unique brochures to set your business apart.

How do I sign up for Venngage?

To start using Venngage, all you have to do is sign up with your email, Facebook or Gmail account. Once you're done, you can go ahead and choose from our collection of captivating travel brochure designs that you can fully customize in just minutes.

Can I edit my brochure design after it's saved?

Yes! You can go back and edit your travel brochure at any time.

What makes Venngage better than other design tools out there?

We asked our users just that, and here's what they told us: Venngage offers the best variety of professional brochure templates, the most flexible design features, and amazing customer service. Just start by creating a free account and experience all that for yourself!

Create a Venngage account to get more brochure templates — we add new templates every week!

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6 Beautiful Travel Brochure Examples for Students

If you compare the first brochure ever made to the brochures of today, the differences may surprise you. The earliest brochures were black and white with no photos. The purpose was purely informational. Today, visual elements and overall design play a much bigger role, especially when you’re creating a brochure as part of an educational goal.

In this blog post, we’ll give you travel brochure examples for students. Keep reading to empower yourself to create something others can use as inspiration when exploring new destinations. 

Before You Start: 3 Elements Your Brochure Needs

Planning is an important first step for travel and the same is true for creating brochures. Here’s a look at what every good brochure needs.

1. Research the Destination

It’s important to do your homework before you travel. There are many ways to do this, and what you choose will depend on how close you are to the destination and what you may already know about it.

If you’re close enough to the destination to visit yourself, take the time to travel there. This will give you firsthand experience and insight that can add a unique perspective to your brochure design.

When traveling to the destination doesn’t make sense, start your research online instead. You can use official government websites, tourism blogs, or even social media to get a sense of what’s special about the location.

Ask Family and Friends

You can also get tips from people who live in or have traveled to the destination. Understanding what the must-see or must-do attractions are will give you the right information to include on brochure panels.

2. Get Images

Next, you’ll need images for your design. There are two options you can choose from to get the best possible results.

Pick Up Your Camera

If you’re able to visit the destination yourself, brush up on photography tips before you go, so you can take your own pictures .

This way, your brochure will be differentiated from any others and grab people’s attention.

Purchase Stock Images

Don’t have access to images of your own? Buy images from a stock image site to use in your project. Just make sure you understand the license terms and limitations before you decide to use an image.

3. Select a Template

At this point, you’ll have everything you need to start putting your brochure together. Choosing a brochure template is the best way to ensure you can create a visually appealing asset, even if you don’t have any design experience.

Look for something that’s easy to add your information to and edit with an online design . In just a few clicks with an online editor , you can put a brochure together that you can print and share to show what you learned.

Not sure where to start with your brochure design? You don’t have to come up with something or struggle to put it together on your own.

Instead, use these ideas to help you get the ball rolling on your own creation. 

1. Handmade Brochure

Handmade brochures are nice for projects you want to feel extra special. Start with a simple, blank page with multiple sections.

Then you can write or draw on the details you want to include to give the final product a personal touch.

2. Digital Brochure

Digital brochures are handy for showcasing your work because they’re easy to update and share on social media.

You can customize them with interactive links, videos, and other multimedia content that would be difficult (or impossible) to include in a print brochure.

3. City Brochures

Describe why people would want to visit a city and what they can do there. You might include some historical facts about the area, as well as some interesting places or activities you think tourists might enjoy experiencing.

This may include talking about areas such as shopping districts, dining options , recreation areas, and more, depending on what kinds of things are available throughout the different seasons.

4. State Brochures

Use state brochures to promote tourism in a state , and teach others about its culture and history . If you’re creating a brochure about your own state, it can also help you learn more about where you’re from.

You’ll want to think about what makes a particular area truly special, and list any key facts visitors should know about—like the climate they should pack for.

5. Country Brochures

What would you say about a country if you had to sum it up in just a few words? The answer to that question will help you come up with the concept for a country brochure.

There’s only room for the highlights here, so be selective about the points and the imagery you choose to include.

6. Landmark Brochures

Landmarks may be easy to identify but we often don’t know much more about them. They’re just an icon we can picture in our minds.

Use a brochure as an opportunity to expand someone’s knowledge and turn the landmark into not just a sight worth seeing, but a destination to travel to.

Now, it’s your turn to create your own brochure design. Use these travel brochure examples for students to create an asset that will help you learn about different cultures and places in our world.

License this cover image via Ardea-studio .

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Travel Brochure Designs

Since then, traveling is always a joy for most people. Places are now accessible, whether you go to the beach, mountain top, and different wonder of the world. Because of the demand, travel agencies have taken advantage of pushing in the increase of competition in the industry. One way to compete from the rest of the agencies globally is through a brochure. A tourist  brochure  is the best way to promote your travel offer. It has everything in it, from the destinations, the hotel, to the restaurant. So, check out some travel brochure examples below for your guide.

25+ Travel Brochure Designs & Examples

1. travel bifold brochure template example.

• Illustrator

Size: A4, US

2. Travel Trifold Brochure Template Example

Size: A3, US

3. Vacation Rental Management Bi-Fold Brochure Example

4. Vacation Rental Management Tri-Fold Brochure Example

5. Vacation Rental Bi-Fold Brochure Example

6. Vacation Rental Tri-Fold Brochure Example

7. Summer Vacation Rental Bi-Fold Brochure Example

8. Summer Vacation Rental Tri-Fold Brochure Example

9. Vacation Rental Sale Bi-Fold Brochure Example

10. Vacation Rental Sale Tri-Fold Brochure Example

11. Travel & Tour Tri-Fold Brochure Example

Size: US, A4

12. Travel & Tour Bi-Fold Brochure Example

13. Free Sample Travel Brochure Example

Free Download

14. Free Travel and Tour Brochure Example

15. Holiday Travel Brochure

16. Trifold Travel Brochure

17. Tourism Travel Brochure

18. Vintage Travel Brochure

19. Professional Travel Business Brochure

20. Travel Agency Business Brochure

21. Retro Travel Brochure

22. Travel Package Brochure

23. Travel Vacation Brochure

24. Free Travel Brochure

25. Travel Guide Brochure

What Is a Travel Brochure?

A travel brochure is a creative document that serves as a  marketing strategy  for travel agencies. It also includes a  list  of travel destinations, travel activities, tourist guides, and shops.  

The Rise of Travel Agency Industry

Many people want to travel to unwind, relax, and just escape from the clamor of the city. Because there are planes, buses, and private vehicles, it is now easy to move around different towns. Whether in the islands of Korea or Thailand, it is far easier to travel with an agency that will secure your trip to be a success. According to a  report   analysis  by Statista,  travel agencies project to grow up to $17.3 million in revenue  in the coming years. This  assessment  goes to show that there is a continuing rise in the population of agencies. Which also increases the competition. Therefore, developing advertisements is substantial. 

How To Make a Travel Brochure

Making a DIY tour brochure is fun and exciting. But remember that it can be complicated when you do not have enough details to add to it. Since it follows a format, you are probably doubtful about your creative  plans . But do not worry. We list the steps below for you to follow when making a  business brochure . 

1. Know Your Target Audience

In making a  marketing brochure , you always have to start by knowing your target marketing. Since an advertisement is useful when it fits well with the people’s interests, you have to focus on that aspect. Research about them and identify if you want teenagers, adults, or family destinations. With this, you or a graphic design will know what content and design elements are suitable for your brochure. 

2. Add Your Travel Packages

In this section, know that this is your chance to get your clients’ interest. This is also a way where you can gain your profit. You have to list all your travel packages, including round trip promos, a three-night stay in a Villa, and free breakfast on the first two nights of stay. Adjust the cost to fit well with the  budget  standards of your target audience. Traveling should never be a burden on people. Their amenities and activities should be worth the money they will pay for. When you prioritize this, you will gain your clients’ trust. 

3. Use Appropriate Images

Photos are an essential part of a travel brochure. It acts as a preview of the place that the potential customer would see. Travel brochure also serves as a travel  agenda  that will guide the tourist throughout the travel. So, be catchy and relevant enough to add high-quality photos of modern cities, museums, and picturesque travel places. You’ll drive more interest when you consider this. 

4. Include Maps and Directions

Apart from images, maps and directions also play an essential role in any travel brochure. The maps and directions are necessary for the tourist. It will help them create a mental picture of where travel destinations and activities take place. Using a  trifold brochure  will secure the placement of maps and directions.

5. Unleash Your Creativity

Aside from the content, creativity helps you in gaining more attention. With your brochure, be creative enough to put colors and design elements in it. Place attractive design at the front cover to ensure that your target will flip through the pages. So, when they are  travel planning , your agency could be an easy option.

What is the purpose of tour brochures?

Travel brochures serve as an advertisement for particular travel destinations that is useful for tourists.

What makes a significant brochure?

A good brochure must be informative. It should be useful for travelers with comprehensive content and quality images.

What is the appropriate end of a brochure?

It must end with a call to action. Try to put photos that will drive attention.

Traveling is more fun when people do not have to worry about their itinerary and travel budget . Good thing, there are travel agencies that will help you with that. If you are among those that cater to provide convenience to travelers, make sure to advertise what you can offer. Follow the guide above to create a travel brochure that will be useful for people’s future travels.

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Examples of Great Travel Brochures Fit for Globetrotters

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Table of Contents

Last Updated on December 2, 2022 by Packoi Team

Traveling as a Hobby

People do not need to be confined to a particular office in order to fulfill their job responsibilities. They want to experience the outdoors and engage in fun activities like hiking road trips, and exploring the world. people want to enjoy life in different cities and relax on the beach.

Solo travelers usually work as freelancers. So, they have the opportunity to enjoy their trips without limitations. They also work with limited budget allocations, so they always look for details in travel brochures on how they can save for their next trips.

The most popular types of travel styles include friends’ trips and parties, solo journeys, family trips, adventures, and individual exploration of the best places across the world. All these people can be reached using travel brochures . If your brochure highlights the best places for making fun they can go, they will definitely want to engage you for business.

The Growth of the Globetrotting Business

There are many companies emerging to capitalize on the emerging market of people who love travel adventures. With thousands of websites offering travel tips and how to market your solo travel services as a company, we want to give the best examples of travel brochures fit for globetrotters.

With these examples, you will know what information to include in order to attract different clients, including travel bloggers, solo female travel fanatics, family travel adventures, and more.

What should you include in order to give value to solo travelers? To answer that question, you desire to know what a solo traveler is looking for. Before he or she plans a trip to South America, they must have identified certain traits. So, if you capture this information in your brochures and marketing materials, you will definitely make the travel tips valuable for globetrotters.

Let us dive and learn more from these great examples.

What to Include in a Travel Brochure

With the rise and expansion of the travel market, many travel agencies do not know what information they should include in a good travel brochure . If you are targeting solo female travel enthusiasts, you should know what kind of information they are seeking when making your brochure.

On the other, when targeting people who love road trips, tell them information about the road experience, sights, and the like. Family travel tips should also capture specific information that is ideal and attractive to families. Solo travel is expanding, and you must have ready nuggets for solo travel lovers.

A travel brochure is among the great travel resources that can assist travelers. Here is some of the information that must be included in your travel brochure.

Introduce Your Destinations, Highlighting Its Most Popular Attractions

When creating your travel brochure, always start with an introduction to your destinations. Ensure that you highlight the most popular attractions found within the destinations. For example, you can suggest places for hiking or historic sites for solo adventurers. People on a family travel trip can also benefit from outdoor experiences and historic sites.

Other important information about the location includes places people can go road tripping or scuba diving. All these are important events that matter to people who are traveling.

List the Different Types of Accommodations Available

After highlighting the popular attractions on the destinations, it is important to list the different types of accommodation available. Solo travelers are people who work with strict budgets. So, always share any interesting information about the destination that will be valuable to the readers.

For example, if your destination is South America, you highlight the best hotels where families, individuals, or groups can stay together at cheaper rates. The accommodation should be comfortable and interesting while focusing on affordability.

Provide Information on Food and Dining Options

When people travel, they also like enjoying the cuisines of the destination. So, it is important to list the areas where people can get food and dine on a budget. Your travel tips should include important information besides destinations like hiking sites. The brochure can also include suggestions for further readings on blogs for people to discover eating and dining options in a country. People should have many options for dining when exploring a city or country for fun.

Offer Tips on What to Do and See While in the Area

It is important to make your brochure as detailed as possible. People should have a comprehensive idea of what they should do while in the area. Since you are targeting tourists, have ideas for trips, hotels, camping sites, and other destinations where travelers can spend time and enjoy the visit to a new place. When people are on holiday, especially in major cities like Europe, you can include details about destinations that are family friendly and can host people for holidays.

Give Readers a Sense of the Culture and Atmosphere

When people travel to a city, they would also like to experience the culture and atmosphere of the city. So, it is important to suggest areas where people can spend time and learn about the culture of the place. Many travelers are interested in learning about cities and the culture that define them. This is an important aspect that equally influences why people travel. When people visit marketplaces and other historic sites to learn about the culture, they experience the outdoors and also purchase items that keep the memory of the place even after they leave.

Include Photos or Illustrations For Visual Appeal

Having photos of the destinations, sites, and marketplaces within your brochure is important. Photos give people an impression of what it will be like during their adventure. therefore, always never forget to have a gallery of pictures that cover important aspects of the place. Include photos that give a sense of the history of the place, including the best places to visit while in the area.

How to Design Your Travel Brochure

After knowing the kind of information to include in your brochure, it is vital to know the process of designing a great travel brochure. Designing is not an easy process, you need someone who is qualified and has the right tools to deliver an outstanding representation of the city, country, or place you want to capture. Here are some of the most important aspects to consider when designing a brochure .

Choose a Theme for Your Brochure

Once you have an idea for your brochure, it is important to choose a theme for the design. The theme includes patterns and aesthetics of the designs. You must create something that is appealing and attractive to the audience. The theme should capture the spirit of adventure, the best places, exploring, camping, and discovering new places.

Select a Color Scheme

After choosing the theme, it is now time to choose the color scheme of the design. The color scheme is part of the brochure theme because it contributes to the aesthetics of the design. So, it is important to choose a color scheme that aligns with the spirit of adventure, beach, holiday, and other unique experiences from traveling.

Decide on the Layout of Your Brochure

The next step is settling on the layout of the brochure. The brochure layout determines where you place images, places to include patterns or the folding format. Always have marketing material with an outstanding layout that captures all important details.

Create an Outline of the Places You Want to Feature

After that, you should now create an outline of the places that should be included in the brochure. you must have clear details of the most important destinations and their respective details.

Write Descriptions of Each Destination

After that, include details about the destinations. Descriptions can include information about sites to visit, accommodation options, dining places, markets, and cultural sites. All these are important to give readers the right impression of the place and what outdoor and adventure activities they will experience.

Add Photos and Graphics

As we have noted earlier, a good travel brochure should include clear photos that showcase the best places in the destination. It is important to have a perfect gallery of all important features that represent the country, city, or place. The photos can also have brief captions that provide explanations of what travelers will see.

What a Good Brochure Can Do for Your Travel Agency

A good brochure can initiate a conversation about traveling and what summer holiday options are available. So always explore unique ways to reach your audience with outstanding reviews about the offers available when they journey to a certain place. Their journey should bring fulfillment and enable them to experience life as they have never before.

The style and outlook of the brochure should give a good taste of what life is when they arrive at the destination. if you have a website, always refer back your audience to the website to get more information about travel tips. Have specific reviews for hotels, best places to visit, routes, and other important information.

Promoting your travel agency or services requires you to have the right type of brochure with perfect design. A good brochure is an excellent option for promoting your travel brand. You can outline packages ideal for family journeys, solo trips, or any other type of service that might appeal to the audience.

Print the marketing materials from a designer who understands branding and promotion. This will ensure that you share something that is valuable and can enhance your brand position. With printing companies like Packoi Printing , you will always get the best services for your marketing needs . These materials come with amazing offers that guarantee optimal results.

Looking for a perfect travel brochure printer? Look no further. At Packoi Printing, our business is to offer amazing designs for brochures and other types of marketing materials . We also provide custom packaging and other branding needs for your business. get in touch with us now to get a quick quote.

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